increase site traffic with these search engine optimization tips

2
Increase Site Traffic With These Search Engine Optimization Tips There is so much online competition for traffic that search engine optimization, or SEO, is critical for those who want to stand out. People all over the world rely on search engines to help them locate information, find products, and learn about different brands. Use the helpful information in this article to get more traffic directed to your site and improve your bottom line. goglle Generate more hits on search engines by using plural forms or longer versions of keywords. A number of search engines utilize keyword stemming. Using the plural form of the word, such as "accountants" instead of "accountant," will increase the likelihood that people who search for similar terms will be directed to your site. Use keyword stemming by using a longer version of a word, such as "accounting" to get results for "accountant." Pick a domain name which has your desired keyword in it. This will make your domain name memorable and easy to search for. Keep in mind that people will find your website via multiple methods like search engines or backlinks, not just from advertisements. Always try to make sure that you have good description tags. This tag should not be more than 30 words. Watch the page size and don't go over 100 KB. Write things that are new and exciting; you will rank higher with search engines. If you simply provide the same information that visitors can find on many other websites, there is no real incentive for them to come to your website. Readers tend to come back and visit often when you give them content that is special and even helpful to them. Ask questions before hiring an SEO company. See what their expertise is in your field, what their essential techniques are, how long results will take, and how much they will charge you. In addition, ask if you can view a portfolio of some of their completed projects, and request contact information for references. Former clients can give you an honest idea of the company. If you hire a search engine optimization company to improve your site, be sure to ask the important questions before you agree to anything. Determine how knowledgeable the company is about your industry, what kind of SEO techniques they employ, when you can expect to see results and how much it will cost. Don't be afraid to ask for a portfolio or examples of their work in action. Speaking to their current or former clients is an exacting method to see how effective the company is. A reliable company will be more than happy to comply. Your page ranks go up when visitors stay on your website for extended periods. Add what Vincent Flanders calls "heroin content" to your site so that people will hang around and shoot

Upload: dirk-johns

Post on 02-Mar-2016

218 views

Category:

Documents


0 download

DESCRIPTION

One of the top Internet marketing strategies invol...

TRANSCRIPT

Page 1: Increase Site Traffic With These Search Engine Optimization Tips

Increase Site Traffic With These Search Engine OptimizationTips

There is so much online competition for traffic that search engine optimization, or SEO, is

critical for those who want to stand out. People all over the world rely on search engines to

help them locate information, find products, and learn about different brands. Use the helpful

information in this article to get more traffic directed to your site and improve your bottom

line. goglle

Generate more hits on search engines by using plural forms or longer versions of keywords.

A number of search engines utilize keyword stemming. Using the plural form of the word,

such as "accountants" instead of "accountant," will increase the likelihood that people who

search for similar terms will be directed to your site. Use keyword stemming by using a

longer version of a word, such as "accounting" to get results for "accountant."

Pick a domain name which has your desired keyword in it. This will make your domain name

memorable and easy to search for. Keep in mind that people will find your website via

multiple methods like search engines or backlinks, not just from advertisements.

Always try to make sure that you have good description tags. This tag should not be more

than 30 words. Watch the page size and don't go over 100 KB.

Write things that are new and exciting; you will rank higher with search engines. If you simply

provide the same information that visitors can find on many other websites, there is no real

incentive for them to come to your website. Readers tend to come back and visit often when

you give them content that is special and even helpful to them.

Ask questions before hiring an SEO company. See what their expertise is in your field, what

their essential techniques are, how long results will take, and how much they will charge you.

In addition, ask if you can view a portfolio of some of their completed projects, and request

contact information for references. Former clients can give you an honest idea of the

company.

If you hire a search engine optimization company to improve your site, be sure to ask the

important questions before you agree to anything. Determine how knowledgeable the

company is about your industry, what kind of SEO techniques they employ, when you can

expect to see results and how much it will cost. Don't be afraid to ask for a portfolio or

examples of their work in action. Speaking to their current or former clients is an exacting

method to see how effective the company is. A reliable company will be more than happy to

comply.

Your page ranks go up when visitors stay on your website for extended periods. Add what

Vincent Flanders calls "heroin content" to your site so that people will hang around and shoot

Page 2: Increase Site Traffic With These Search Engine Optimization Tips

up your content rather than leave your site.

Do your best to take advantage of all of the specialized knowledge that already exists on

SEO (search engine optimization). SEO involves optimizing your site so that it will appear

higher in the search results. There are several companies that provide this service at a very

reasonable cost.

It is vital that your website is optimized towards both your target customers and your relevant

keywords. You need to include articles that utilize the keywords in a natural and informative

manner. Your target keywords should appear anywhere and everywhere - not just in the text

itself but also in your links, tags and page titles.

A good rule of thumb with regards to META description tags is to make sure that every single

tag for each page is unique. Avoid using the same description META tag for multiple pages.

This will lower your search engine rankings.

The last thing you want in any business is failure. Even though many online businesses fail,

there are actually many more ways to find success on the Internet.