increasing interest and applications by reaching high-ability students early reaching and recruiting...
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Increasing interest and applications by reaching high-ability students early
Reaching and Recruiting High-Ability High School Students
Presented by My College GuideMay 11, 2011
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Reaching High Ability Students
Introduce Christian college option
Actively reach out to high achievers
Increase interest AND applications!
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Defining High Ability
Source: Flickr, crystalingsr. http://www.flickr.com/photos/crystaljingsr/
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Attracting High Ability Students
Source: Flickr, daynoir. http://www.flickr.com/photos/daynoir/2180510035
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Talent Search Programs
Source: Flickr, Duke TIP. . http://www.flickr.com/photos/duketip/5436358000
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Using Social Media
Source: Flickr, juaniraola. http://www.flickr.com/photos/ticalia/4703623633
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Defining High Ability
Grades in college preparatory courses
Strength of curriculum
Admission test scores
Overall grades.
Top Factors in The College Admission Decision
Source: 2009 State of College Admission Report conducted by the National Association for College Admission Counseling (NACAC)
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Defining High Ability
•Essay or Writing Sample
•Teacher Recommendation
•Student Interest
•Extracurricular Activities
•Community Involvement
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Strategy: Attract High Achievers
Essay of the Student’s Faith or Ministry Goals
Adherence to Community Standards
Pastor Recommendation
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Strategy: Attract High AchieversSaint Joseph College; West Hartford, Connecticut
Source: Image Courtesy of Saint Joseph College.
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Strategy: Attract High Achievers
Almost 47% of colleges and universities begin
organized mailings to prospective students in
10th grade.
Source: Early notification study conducted by NACAC.
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Strategy: Attract High AchieversUniversity of New Orleans
Source: Flickr, infrogmation. http://www.flickr.com/photos/infrogmation/3853402679
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Strategy: Attract High AchieversLesley University
Source: Flickr, osseous. http://www.flickr.com/photos/osseous/3594979400
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Strategy: Attract High AchieversClark University
Source: Flickr, *w*. http://www.flickr.com/photos/documentingtrees/507979681
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Strategy: Attract High AchieversBluffton University
Source: Flickr, Andrew|W. http://www.flickr.com/photos/awhitis/211352273
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Strategy: Attract High Achievers
Honors and Jr. Scholars programs
Early identification
Personal
attention
Rochester College Strategy
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Talent Search Programs
National Talent Search Programs actively seek and recruit high-ability students on a regional basis as early
as grade school.
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Talent Search Programs
Talent Identification Program (TIP) at Duke University
Center for Talent Development (CTD) at Northwestern University
Center for Bright Kids (CBK) Regional Talent Center
Talented Youth (CTY) at Johns Hopkins University
The Connie Belin & Jacqueline N. Blank International Center for Gifted Education and Talent Development at the University of Iowa
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Talent Search Programs
•7th and 8th Graders who score at the 95th percentile+ on the SAT or ACT.
•Younger students take SAT and/or ACT for a better measure of intellectual ability.
•Based on students' scores on the SAT or ACT, participants are eligible for many programs designed especially for them.
Source: Information based on “Understanding Our Gifted,” by Olszewski-Kubilius, P. Open Space Communications; Vol. 6, No. 4, March/April 1994.
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Talent Search ProgramsDuke’s TIP Program
Source: Duke’s TIP Program.
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Talent Search Programs
Based on grade-level standardized test
Students take ACT/SAT
Information about abilities
Access to resources
Duke’s TIP Program: 7th Grade Talent Search
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Talent Search Programs
Above-level Testing Experience Advice and Resources Special Recognition
Resources
Benefits of Duke’s TIP Program
Source: Duke’s TIP Program. http://www.tip.duke.edu/node/969, Image Source: Flickr, Source: Flickr, Monkeywork Illustration. http://www.flickr.com/photos/davemott/4331693898
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Talent Search ProgramsNorthwestern University CTD: 7th – 8th Grade Talent Search
Source: Northwestern University CTD.
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Talent Search Programs
Participation in a school gifted program
Recommendation by a parent or teacher
Past talent search participation
Achievement test scores
Northwest University Midwest Academic Talent Search Eligibility
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Talent Search ProgramsBenefits of NUMATS
Invitation to Apply for Special Programs
Long-Range Academic Plan Planning and Resource Guide
Source: Flickr, Monkeywork Illustration. http://www.flickr.com/photos/davemott/4331693898
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Social Media: The Facts
Source: Flickr, birgirking. http://www.flickr.com/photos/birgerking/4731898939
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Social Media: The Facts
96% of Millenials have joined a social
network.
Source; AFAQs! http://www.afaqs.com/news/story.html?sid=30379_It%27s+official:+Facebook+has+25+million+users+in+India<=rss
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Social Media: The Facts
Source: Flickr, Kennymatic. http://www.flickr.com/photos/kwl/4856986697
Will They Find You?
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Social Media: The Facts
9 out of 10 Internet Users Visited a Social Networking Site each
month in 2010.
Source: Comscore: February 2011
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Facebook and Twitter: EngageIn the words of Captain Picard, “Engage!”
Source: Wikipedia, Jean Luc Picard/Star Trek. http://en.wikipedia.org/wiki/File:JeanLucPicard.jpg
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Blogs: Your Hub
Source: Flickr, Kristina B. http://www.flickr.com/photos/barnett/2836828090
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Social Media: The Facts
It’s estimated that by 2014, 60% of internet users will
read blogs at least monthly.
Source: eMarketer, August 2010
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Social Media: The Facts
57% of businesses have acquired a customer
through their company blog.
Source: Hubspot, 2011. http://blog.hubspot.com/blog/tabid/6307/bid/11414/12-Mind-Blowing-Statistics-Every-Marketer-Should-Know.aspx
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Blogs: Your HubWaynesburg University
Source: Waynesburg University. http://www.waynesburg.edu
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Blogs: Your Hub
Source: Regent University. http://www.regent.edu/acad/undergrad/current_students/online_community/blogs.cfm
Regent University
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Blogs: Your Hub
Source: Saint Michael’s College. http://www.smcvt.edu/blogs/
Saint Michael’s College
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Blogs: Your Hub
Source: Flickr, magia3e. http://www.flickr.com/photos/magia3e/3125507985
Blogs = Conversation. Use social networks to engage!
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Facebook and Twitter: EngageWhat do your social networks say?
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Facebook and Twitter: EngageBethel College Twitter Page
Source: http://twitter.com/#!/bethelcollegein
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Facebook and Twitter: EngageNorth Park University Twitter Page
Source: North Park University. http://twitter.com/#!/npu
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Social Media: The Facts
1 out of every 8 minutes online is
spent on Facebook.
Source: Comscore, February 2011.
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Social Media: The Facts
If Facebook were a country it would be the world’s 3rd largest between the United
States and Indonesia.
Source: Facebook. http://www.facebook.com/press/info.php?statistics
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Social Media: The FactsIf Facebook were a country…
Source: Flickr, columnfive. http://www.flickr.com/photos/35221084@N08/4079398691
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Facebook and Twitter: EngageAmbrose University Facebook Page
Source: Ambrose University. http://www.facebook.com/ambroseuc#!/ambroseuc?sk=wall
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Facebook and Twitter: Engage!Dallas Baptist University Facebook Page
Source: Dallas Baptist University. http://www.facebook.com/DallasBaptistUniv
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Facebook and Twitter: Engage!Cedarville University
Source: Cedarville University. http://www.facebook.com/cedarville
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Want to Reach our Readers?
Want in?• Participating Colleges can elect to be a part of
our special section and appear in our feature article on Christian colleges!
• Reach receptive sophomores, first.
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My College Guide
• Academically High Achieving • 3.8 GPA+
My
Our Students:
At My College Guide, our students are ready to explore ALL of their college options!
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My College Guide
My College Guide’sAnnual MagazineIs published every September and mailed to the homes of the most talented sophomores nationwide.
Before sophomores start to receive PSAT
mailings!
My College Guide is Partnered with Talent Search Programs