independent projects 2012 urrent jennifer ann stix · other: appeal & acknowledgement letters,...

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Jennifer Ann Sx Write | Edit | Research [email protected] 773.218.8606 Profile Writer with B2C, B2B and NPO background. Can emulate your exisng style or create a new one. Produce long & short form content for diverse media plaorms & strategies. Digital Websites Social media E-blasts/newsleers Blogs Print Newsleers Appeal/pitch leers Press releases Brochures Direct mail Ghost writer - execuve level Proposals & Reports Catalog copy Package copy Product assembly & instrucons Educaon M.A. School of Speech, Northwestern University, Evanston, IL B.A. Communicaons, University of Wisconsin, Madison, WI Independent Projects 2012-Current 1eleven (social enterprise start-up) April 2015—October 2016 Inial messaging, strategy and content for social enterprise start-up in Chicago. Launched Septem- ber 2016. Helping Hand Partners (non-profit ) April 2015 – October 2016 Branding overhaul : developed messaging across all social media properes, website and print. Wrote content for HHP's disnct and separate customer sectors: promoon, incenve, corporate giſt & retail including: arcles for distribuon in trade publicaons, web content, sell sheets, bro- chures and markeng material. Collaborated with markeng managers & graphic designer to write and produce HHPs debut catalog. Managed social media calendar, produce content, monitor and engage in conversaon. Additional projects: social media campaign for contractor. Copy edited book on history of 114-year-old social services agency. Web, print, social media and PowerPoint projects for bouque PR firms clients. Non-Profit Hephzibah Children’s Association (Non-profit) 2007-2012 Website: managed & developed content to serve needs of mulple stakeholders. SEO (opmized web content). Monthly e-newsleer: Managed content calendar; concepted, wrote, edited & distributed. Se- lected, interviewed and photographed subjects. Social media: Created content and strategy for Twier, Facebook, YouTube and LinkedIn. Print newsleer: planned, wrote, photographed, edited and collaborated with contributors, graphic designer & printer to produce quarterly publicaon sent to 12,000 subscribers. Grants & reports: Researched, wrote or contributed to 30-plus successful proposals that received or renewed funding. Other: Appeal & acknowledgement leers, brochures, PowerPoint presentaons, press releases, gala adversing book. Corporate, B2C & B2B (In-house & contract) Through 2007 Chicago Parent Publications: Researched and idenfied potenal adversers; wrote targeted mar- keng and pitch leers. Solicitaon leers led to acquision of Subaru and Portrait Innovaons accounts. Increased Regional Account Supervisors revenue 25% Hasbro, Inc.: Hasbro BoysToys and Playskool Preschool products. Package, catalog, B2B/B2C copy, product assembly & operaon instrucons, press releases, promoonal brochures, advers- ing and catalog copy. Sears Catalog: Wrote 200 pages a year for apparel, hard lines, giſts and toys Home Depot, Inc., W.W. Granger, Inc., Cotter & Co.: Catalog, collateral and package copy. Pleasant Company, Mattel, Inc.: Promoonal Copy, 2002 holiday windows, American Girl Place. WordPress Buffer Google Analycs & AdWords Photoshop PowerPoint

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Page 1: Independent Projects 2012 urrent Jennifer Ann Stix · Other: Appeal & acknowledgement letters, brochures, PowerPoint presentations, press releases, gala advertising book. orporate,

Jennifer Ann Stix Write | Edit | Research

[email protected] 773.218.8606

Profile

Writer with B2C, B2B and NPO

background. Can emulate

your existing style or create a

new one. Produce long &

short form content for diverse

media platforms & strategies. Digital Websites Social media E-blasts/newsletters Blogs Print Newsletters Appeal/pitch letters Press releases Brochures Direct mail Ghost writer - executive level Proposals & Reports Catalog copy Package copy Product assembly & instructions Education M.A. School of Speech, Northwestern University, Evanston, IL B.A. Communications, University of Wisconsin, Madison, WI

Independent Projects 2012-Current

1eleven (social enterprise start-up) April 2015—October 2016

Initial messaging, strategy and content for social enterprise start-up in Chicago. Launched Septem-

ber 2016.

Helping Hand Partners (non-profit ) April 2015 – October 2016

Branding overhaul : developed messaging across all social media properties, website and print.

Wrote content for HHP's distinct and separate customer sectors: promotion, incentive, corporate

gift & retail including: articles for distribution in trade publications, web content, sell sheets, bro-

chures and marketing material. Collaborated with marketing managers & graphic designer to write

and produce HHP’s debut catalog. Managed social media calendar, produce content, monitor and

engage in conversation.

Additional projects: social media campaign for contractor. Copy edited book on history of 114-year-old social services agency. Web, print, social media and PowerPoint projects for boutique PR firm’s clients.

Non-Profit

Hephzibah Children’s Association (Non-profit) 2007-2012

Website: managed & developed content to serve needs of multiple stakeholders. SEO (optimized

web content).

Monthly e-newsletter: Managed content calendar; concepted, wrote, edited & distributed. Se-

lected, interviewed and photographed subjects.

Social media: Created content and strategy for Twitter, Facebook, YouTube and LinkedIn.

Print newsletter: planned, wrote, photographed, edited and collaborated with contributors,

graphic designer & printer to produce quarterly publication sent to 12,000 subscribers.

Grants & reports: Researched, wrote or contributed to 30-plus successful proposals that received

or renewed funding.

Other: Appeal & acknowledgement letters, brochures, PowerPoint presentations, press releases,

gala advertising book.

Corporate, B2C & B2B (In-house & contract) Through 2007

Chicago Parent Publications: Researched and identified potential advertisers; wrote targeted mar-

keting and pitch letters. ” Solicitation letters led to acquisition of Subaru and Portrait Innovations

accounts. Increased Regional Account Supervisor’s revenue 25%

Hasbro, Inc.: Hasbro Boys’ Toys and Playskool Preschool products. Package, catalog, B2B/B2C

copy, product assembly & operation instructions, press releases, promotional brochures, advertis-

ing and catalog copy.

Sears Catalog: Wrote 200 pages a year for apparel, hard lines, gifts and toys

Home Depot, Inc., W.W. Granger, Inc., Cotter & Co.: Catalog, collateral and package copy.

Pleasant Company, Mattel, Inc.: Promotional Copy, 2002 holiday windows, American Girl Place.

WordPress • Buffer • Google Analytics & AdWords • Photoshop • PowerPoint