indian manufacturing sector
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A look into Manufacturing sectorTRANSCRIPT
Study on Manufacturing Sector
An Update on Our PGPM ProjectBY – Apoorva Yadav
Asmi A.NairInstitute of Business Management &
ResearchUniversity of Mysore
Introduction to Manufacturing Sector Global Scenario Indian Scenario Trends in Manufacturing Sector Past 10 Yrs
Study on Manufacturing Giants like: General Electric Company The L`Oreal Group Gowardhan Foods Kirloskar Brothers Limited
Product Offerings in Manufacturing Sector Competition Prevailing in Each Manufacturing
Sector
From the Birdseye View...
SWOT Analysis of Manufacturing Sector From Company`s Perception From Consumers Perception
Job Opportunity After MBA Initial Positions Remuneration Growth & Career Development
China ranked most competitive manufacturing nation in the world
China exports toys, apparel & electronic products
Germany is the 2nd & US is 3rd most competitive in this sector
India & Brazil moving up to capture 2nd & 3rd slot
The market in this sector demands Talent-driven Innovation
Japan has fallen down to the 10th position in this field once a leader.
Trends in Global Manufacturing Sector
According to India Brand Equity Foundation, India’s
manufacturing sector contributes about 16% to GDP
Nature of the sector has evolved from a public
sector dominated set-up to private enterprise-driven
India was ranked the 4th most competitive
manufacturing nation in Deloitte’s Global Index for
38 nations India`s manufacturing sector can reach US$ 1
trillion by 2025, as predicted by McKinsey & Co.
Indian Manufacturing Sector
CRI Pumps started a manufacturing unit in Tamil Nadu investing 30 Crores
Germany based Linnhoff set up Greenfield manufacturing unit investing 50 crores in Pune
Chennai based Tractors & Farm Equipment Ltd plans to invest 250 crore this year
Coca-Cola plans to establish Greenfield manufacturing unit in Nellore investing 1200 crore
India is also 3rd largest exporter of Chemicals in Asia
The HSBC Purchasing Managers Index touched 52.5 highest since March 2013
Investments in India
The Capital Good and Intermediate Goods (core investment for manufacturing) has decelerated at -4.0 % & -0.8 % in 2011-12
Central Statistical Office revised the base year of IIP from 1993-94 to 2004-05. It covers industries like- mining, manufacturing and electricity
Govt. plans to create 100 million skilled jobs by raising its share of GDP from 16% to 25%
Govt. has agreed 5 National Investment & Manufacturing zones outside Delhi-Mumbai Industrial Corridor
Hi-tech exports witnessed CAGR of 26%during 2007-11 period
Market Trends & Govt. Initiative
Manufacturing Sector encompasses innumerable amount of fields & business types
We have tried to project few fields of business, each different from the other
The study involves global and Indian companies in the ratio 2:5
Focus is on: Background of Business Company Owners Vision & Core Competencies of Business Size of Revenue & Profits Earned Corporate Affairs & Market Value
Company Profile
G E is an American multinational corporation in New York
Jeffrey Immelt is the Chairman of the Board & C.E.O. of GE
Anish Shah is President & C.E.O. for GE Capital India GE's divisions include:
GE Power & Water GE Oil & Gas GE Aviation GE Transportation (& many non-manufacturing businesses
also) The annual revenue of the company is
US$146.045 billion (2013) The net income as of 2013 is US$13.057 billion
General Electric
There are about 305,000 employees working for the conglomerate
Vision - Building, Powering, Moving and Curing the world. Not just imagining. Doing.
Mission - To deliver quality and maintain standards. The best people & the best technologies taking on the toughest challenges
In the United States, GE common stock is listed on the NYSE, the London Stock Exchange & Frankfurt Stock Exchange
GE functions majorly in Electricity & Power Generation, Nuclear Energy, Wind Energy, Oil & Gas & Engine
manufacturing for aviation sector
L`Oreal is a French cosmetics & beauty company, registered in Paris
Jean-Paul Agon is the Chairman and CEO of the L`Oreal Group
Started by Eugène Schueller, a French chemist in 1909
It specializes in the field of: Cosmetics Hair & Skin Care Perfumes Dermatology Tissue Engineering
The L`Oreal Group
The company's markets its products through hair salons, perfumeries , supermarkets, health/beauty outlets, pharmacies & direct mail
2012 - L'Oréal launched its factory in the Jababeka Industrial Park, Indonesia, with an investment of USD$100 million
Brands under the L`Oreal Group: Lancôme
YSL Giorgio Armani
Biotherm Diesel
Ralph Lauren Kiehl's
The Body Shop Shu Uemura
Stella McCartney
Gowardhan, founded by Parag Milk Foods Pvt. Ltd. in 1992, is one of India's largest private dairies, output capacity of 1Lakh lt/day
Mahesh Israni is the CMO of Parag Milk Foods The dairy plant in Manchar, Pune is fully automated
of international standards & equipped with European technology
Their product portfolio includes: Skim Milk Powder Whole Milk Powder Ghee Processed Cheese Butter, Dahi Dairy Whitener & Gulab Jamun Mix powder
Gowardhan
Mission - Commitment to quality & innovation has resulted in huge investments in infrastructure & technology
The Bhagyalaxmi farm about 35 acres, is India's largest cow farm, houses up to 2500 cows
Primarily 2 brands - Gowardhan & Go Gowardhan is a traditional Indian housewife brand Go is targeted towards youthful, young, urban
consumers
Kirloskar Brothers Ltd is the holding company of the Kirloskar Group & includes subsidiaries like: Kirloskar Construction & Engineers Ltd SPP Pumps (UK) Kirloskar Ebara Pumps Ltd Braybar pumps Ltd (South Africa) The Kolhapur Steels Ltd.
India's largest pump manufacturer company Sanjay Kirloskar - Chairman &MD Annual Revenue - $700 Million USD (2011) Present in 70 countries & has manufacturing
plants in the UK, South Africa, USA & Thailand
Kirloskar Brothers Ltd.
SWOT Analysis
StrengthsWeaknessesOpportunities
Threat
We have taken into consideration competitors from each sector individually
The Competitors taken into consideration are: Amul – Gowardhan ABB Ltd. – General Electric
The analysis is done on the basis of Product Offerings Location of the Business Marketing & Media Strategies Target Customers
A. Competitor Analysis
ABB is a multinational corporation headquatered in Zurich, Switzerland
Chairman –Hubertus von Grunberg & C.E.O.- Ulrich Spiesshofer
Operates mainly into: Robotics Industrial Automation Power Generation Power Products – Transformers, Switchgears etc…
ABB has operations in 100 countries with 150,000 employees
Their annual revenue reached US$ 39.337 billion in 2012
Worlds largest builder of Electricity Grids
ABB Ltd.
Biggest competitor to Gowardhan, Strong in Northen and Western India
Headquatered in Gujarat, Founded by DR. Verghese Kurien
Amul is a cooperative which is jointly owned by 3 million milk producers in Gujarat
The annual revenue for the 2013-14 has been US$ 3.1 billion
Amul also has a plant in New Jersey from where it will export to Canada, Europe & US
Initial investment was 20 billion spread over 20 yrs which is now giving an ROI of 400 billion annually!
Amul – Anand Milk Union Ltd
It is a challenge to get a job in manufacturing sector because: The sector provides employment majorly for low-skilled labour Service sector is growing at faster speed than Manufacturing
sector Most of the manufacturing industries are set up in remote
areas/tier II cities There is huge inflation pressure still over the economy
However now the sector is picking up due to: Rise in Import Export, especially, from the Middle-East, Europe
& US Reduction in Macroeconomic uncertainty Consumer goods are performing at their best Engineering and transportation based goods are fastest
growing sectors in the economy
Job Oppurtunities for MBA Freshers
ONGC
6 Aug
Anywhere in India Scholarship MSc(Geology), MBBS,
MBA/PGDM,
BE/B.Tech
Rs 4.50 lakhs p.a.
NEPA Limited
14 Aug
Madhya Pradesh Deputy Manager
/Project Officer
/Assistant Officer
MCA, MBA/PGDM,
BE/B.Tech, PG
Diploma, BA
Rs.10750–16750/-pm
IBM
14 Aug
Hyderabad Fresher MBA/PGDM,
BE/B.Tech
Rs.47000/- pm
Wikipedia.org Aranca Research
Moneycontrol.com profit.ndtv.com
Campaignindia.com Gowardhanindia.com
Freshersworld.com Images – Google.com
References
BMW Manufacturing Plant Thank You