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Page 1: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale
Page 2: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale
Page 3: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

High revenues and unit

sales

• The construction equipment industry’s revenues are estimated to reach USD22.7 billion by

2020 from USD5.1 billion in FY12. Unit sale of construction equipment is expected to grow

to 96,730 by 2020 from 55,946 in FY13

Rising infrastructure

investments

• The Planning Commission estimates total infrastructure spending to be about 10 per cent

of GDP during the 12th Five-Year Plan (2012–17), up from 7.6 per cent during the previous

plan (2007–12)

Increasing private

sector involvement

• Private sector is emerging as a key player across various infrastructure segments, ranging

from roads and communications to power and airports

Growth in real estate

sector

• The real estate market is estimated to grow to USD180 billion by 2020 from USD66.8

billion in 2011, driven by demand mainly from residential sector

Source: Planning Commission, Aranca Research

Construction equipment

analysis

• Construction equipment forms around 7 per cent to 8 per cent of GDP and gives

employment to more than 30 million people in the country. It also accounts for more than

60 per cent in total infrastructural investment

Page 4: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale
Page 5: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Growing demand

Source: Off - Highway Research, Department of Heavy Industries (DHI) Annual Report (FY12), CII, Aranca Research

Notes: FY - Indian Financial Year (April - March), E – Estimates, CAGR - Compound Annual Growth Rate, FDI - Foreign Direct Investment

Robust demand

• Significant allocation for the infrastructure sector in the 12th Five-Year Plan, and investment requirement of 1 trillion USD is expected to create huge demand for construction equipment

• Demand for construction equipment is expected to rise to USD9.9 billion by 2015, a CAGR of 24.1 per cent (from 2011)

Attractive opportunities

• Equipment rental and leasing business in India is small relative to developed markets and has a strong growth potential

• The after-sales revenue component in India is currently low and can be increased considerably

Policy support

• The material handling equipment industry is de-licensed & 100 per cent FDI is allowed under direct route

• The government has given approval to some financial institutions to raise money through tax-free bonds

• Excise duty cuts extended till December 31, 2014

• ‘Make in India’ pitch to boost investments

Competitive

advantages

• Increasing impetus to develop infrastructure in the country is attracting the major global players

• There has been cumulative FDI inflow of USD234.7 million in earth-moving machinery between April 2000 and December 2014

2012

Total

revenues:

USD5.1

billion

Total

volumes:

66,421

2020E

Total

revenues:

USD22.7

billion

Total

volumes:

330,000

Advantage

India

Page 6: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale
Page 7: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Source: Department of Heavy Industry (DHI), Aranca Research

• Domestic

necessity for

construction and

mining equipment

were entirely met

by imports

• Bharat Earthmovers Ltd,

a public sector company,

began domestic

production of

construction equipment

in India

• They began

manufacturing dozers,

dumpers, scrapers, etc,

for defence requirements

• Private sector started

emerging, led by

Hindustan Motors

Earth Moving

Equipment Division in

technical collaboration

with Terex, UK

• Followed by L&T,

Telcon and Escorts

JCB

• Most of the technology

leaders like Case,

Caterpillar, Hitachi, Ingersoll-

Rand, JCB, John Deere, Joy

Mining equipment, Komatsu,

Lieberr, Poclain, Terex,

Volvo are present in India as

joint venture companies, or

have set up their own

manufacturing facilities (or

marketing companies)

• Several Indian firms are

entering into tie-ups for

equipment rental & leasing

business, e.g., tie-up

between SREI Infrastructure

and BNP Paribas

• This is expected to drive

sales of equipment in future

Before 1960

1964

1969 onwards

Beyond 2000

Page 8: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Construction equipment

Earth-moving equipment

Material handling and

cranes

Concrete equipment

Road building equipment

Source: Department of Heavy Industry (DHI), Aranca Research

Page 9: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Earth-moving

equipments

• Earth-moving equipments is the largest segment of the construction equipment sector in

India; these equipments primarily find use in mining and construction

• Equipments include backhoe leaders, excavators, wheeled loaders, dumpers/tippers, skid

steer loaders

Material handling and

cranes

• Material handling equipments have four categories: storage and handling equipments,

engineered systems, industrial trucks, and bulk material handling

• There are 50 units in the organised sector for the manufacture of material handling

equipments and many units in the small-scale sector as well

Concrete equipments • Concrete equipments are used to mix and transport concrete

• They include equipments such as concrete pumps, aggregate crushers, transit mixers,

asphalt pavers, batching plants

Road building

equipments

• Road building equipments are used in the various stages of road construction

• Widely used ones are excavators, diggers, loaders, scrapers, bulldozers etc

Source: DHI Annual Report 2010-11, Aranca Research

Page 10: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Growth in revenues from construction equipment

(USD billion)

Source: The Boston Consulting Group, Aranca Research

Notes: CAGR - Compounded Annual Growth Rate,

FY - Indian Financial Year (April-March), E - Estimate

The construction equipment industry’s revenues are

estimated to have reached USD5.1 billion by FY12

Revenues increased at a CAGR of 6.6 per cent during

FY07-12 and is further estimated to rise at a CAGR of 24.8

per cent on rapid infrastructure development undertaken by

the Government of India

On the other hand, global construction equipment industry is

expected to grow at a CAGR of 7.7 per cent during 2012-16 3.7 3.9

4.3 4.6 4.2

5.1

6.4

8.0

9.9

0.0

2.0

4.0

6.0

8.0

10.0

12.0

FY07 FY08 FY09 FY10 FY11 FY12E FY13E FY14E FY15E

CAGR: 24.8%

Page 11: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Total no of construction equipment units sold

(‘000)

Source: Off-Highway Research, Aranca Research, NBM & CW

Note: E - Figure represents estimated figure

With infrastructure investment set to go up, demand for

construction equipment will rise further

Equipment sales are estimated to expand at a CAGR of 9.7

per cent to 82,000 units during FY06-16

50.0 45.5 40.5

58.7 72.2 66.4

55.9 60.7

96.7

FY07 FY08 FY09 FY10 FY11 FY12 FY13 FY14E FY18E

CAGR: 6.2%

Page 12: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Construction equipment revenue breakdown by segments – FY10

Source: Indian Construction Equipment Manufacturers’ Association,

Aranca Research, Off-Highway Research

Note: E - Figure for FY12 is estimated

Backhoe loaders and crawlers excavators are expected to

account for over 69 per cent of total sales by 2020

62.1% 10.9%

9.4%

9.1%

8.5% Earth moving

Concreting

Road Construction

Material Processing

Material Handling

Unit sales of equipments

Based on revenues, earth moving holds the largest share in

the construction equipment industry (62.1 per cent)

In FY12, backhoe loaders comprised of 42 per cent of the

earth-moving equipment sales based on units, followed by

crawlers (about 20 per cent)

Clawer excavators is expected to be the fastest growing

segment, with sales to grow eight times to 107,500 units by

2020, mainly on demand for mid-sized crawlers (20T) from

the construction segment and their versatile usage

5% 4% 4% 3% 3% 3%

12% 9% 8%

20% 22% 27%

42% 41% 42%

1% 1% 1% 5% 5% 3%

12% 14% 12%

0%

20%

40%

60%

80%

100%

2012 2016E 2020E

Forklift Wheel Loaders Mobile Cranes

Crawler excavator Backhoe Loader Batching plants

Transit mixers Others

Page 13: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Increasing imports from

China

• Chinese equipment manufacturers have a strong presence in some segments like wheel

loaders (market share: 12 per cent), dozers (market share: 13 per cent)

• Chinese equipment tend to be price competitive, thereby putting downward pressure on

prices of domestic equipment manufacturers

Rising private sector

share

• The private sector’s share has expanded across key infrastructure segments, ranging from

roads and communications to power and airports

• Of the total planned infrastructure investments worth USD1 trillion during the 12th Five-

Year Plan, the share of private sector is estimated to be 47 per cent, up from 25 per cent

during the 10th Five-Year Plan

Rapidly growing

excavator segment

• The share of crawler excavators is estimated to increase to 35 per cent by 2016 from the

current 23 per cent, mainly on demand for mid-sized crawlers (20 tonnes) from the

construction segment

• Demand for larger excavators (30 tonnes) used in the mining segment is also expected to

increase in the years to come

Source: Planning Commission, Ministry of Commerce, Aranca Research

Note: R&D - Research and Development

Equipment rental

• Several Indian firms are entering into tie-ups for equipment rental & leasing business, e.g.,

tie-up between SREI Infrastructure and BNP Paribas

• This is expected to drive sales of equipments in future

• The market is expected to grow at a CAGR of 15-20 per cent by 2015

Customised equipments • There is demand for equipment's for niche applications

• The manufacturers have also started giving end to end solutions to cater to this demand

Page 14: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Source: Company website, Aranca Research

Note: R&D - Research and Development

Company Revenue in USD million Products

JCB India Ltd 1,104 (FY13)

Excavators, compactors and tele-handling

equipment, skid steers, wheeled and backhoe

loaders, telescopic handlers, engines

BEML Ltd 482 (FY14)

Crawler dozers, wheel dozers, excavators, dump

trucks, loaders, backhoe loaders, pipe layers,

walking draglines, rope shovels and sprinklers

McNally Bharat

Engineering Co Ltd 356 (FY14)

Crushing, screening and milling equipment,

pressure vessels, material-handling equipment,

steel plant equipment

Greaves Cotton Ltd 288 (FY14) Transit mixers, concrete pumps, heavy tandem

rollers, soil compactors

L&T 14,200 (FY14) Hydraulic excavators, components and hydraulic

systems

Elecon Engineering Co Ltd 56 (9MFY14) Elevators, conveyors and moving machines,

gears and crushers

Page 15: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale
Page 16: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Source: Aranca Research

Competitive Rivalry

• Big firms have intense competitive rivalry, as all major world players

operate in India

• Competition is deep as companies fight with each other on the quoted

price to win a contract amid high price sensitivity

• Low switching costs from buyers increase competition

Threat of New Entrants Substitute Products

Bargaining Power of Suppliers Bargaining Power of Customers

• Threat is low due to the capital-

intensive nature of the industry

• High maintenance and

distribution costs are other

barriers

• Bargaining power of suppliers

is low due to high price

sensitivity and very low

switching costs for buyers

• Power is high as few

construction and mining

companies do majority of bulk

buying, which gives them an

edge

• Threat is very low as there is no

substitute in this sector

• Same players are required

even for maintenance and up-

gradation of existing machines

Competitive

Rivalry

(High)

Threat of New

Entrants

(Low)

Substitute

Products

(Low)

Bargaining

Power of

Customers

(High)

Bargaining

Power of

Suppliers

(Low)

Page 17: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale
Page 18: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Source: Aranca Research

• In order to move up the value chain and become a one-stop shop, companies form JVs

with international players for technology transfer

• In 1998, L&T formed a JV with Komatsu for technical assistance

• BEML had a technical tie-up with Vosta to enter into dredging

• Companies today emphasise on mechanisation to suit the needs of changing Indian

mining industry

• Oil and coal companies are demanding larger-sized mining machinery with larger capacity

so as to increase output by enhancing recovery rates

• Most equipment manufactured in India undergo considerable wear and tear; thus,

maintenance of machinery becomes necessary after a period of time

• Companies are looking forward to increase their backup of trained technical professionals

to cater to maintenance demand in addition to focussing on human resource development,

to create a motivated sales and service force

• For eg. Providing on-site training and spare stock of consumables to customers

• Companies are stepping up their R&D spending to manufacture equipment without foreign

assistance

• Other aspects include quality control, enhancing power-to-load ratio, reducing operating

costs and use of better materials

Technical tie-up with

foreign partners

Modernising products

suiting changing

customer trends

Provision of after-sales

services

R&D

Page 19: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale
Page 20: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Source: Planning Commission, Aranca Research

Investment in infrastructure is the main growth driver of the construction equipment industry

The Planning Commission estimates total infrastructure spending to be about of 10 per cent of GDP during the 12th Five-

Year Plan (2012-17), up from 7.6 per cent during the previous plan (2007-12)

India’s investment in infrastructure is estimated to double to about USD1 trillion during the 12th plan (2012-17) compared to

the previous plan

Infrastructure spending as per cent of GDP Infrastructure spending during 11th and 12th

Five-Year Plan (USD billion)

75.7 69.4

89.5 101.6

101.9

157.4

181.2 206.0

233.5 264.4

0.0

50.0

100.0

150.0

200.0

250.0

300.0

FY08 FY09 FY10 FY11 FY12 FY13E FY14E FY15E FY16E FY17E

5.2%

6.4%

7.2%

7.5%

7.9%

8.4%

7.6%

10.0%

10th Five year plan

FY08

FY09

FY10

FY11

FY12

11th Five year plan

12th Five year plan

12th Plan

11th Plan

Page 21: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

12th Five Year Plan – Fund allocation to

infrastructure sub-segments (USD billion)

Source: Planning Commission, Boston Consulting Group,

Economic Times, Aranca Research

Of total investment of USD1 trillion during the 12th Five-Year

Plan, over 20 per cent each is estimated to have been

allocated for roads and power sub-segments

For FY14, the Planning Commission has provided an outlay

of USD6.9 billion to develop the roads

India has the world’s second largest road network –

spanning 4.7 million kilometres. The Government intends to

increase the paved road to total road ratio and build more

national highways

China submitted a five year trade and cooperation plan to

India offering its willingness to finance 30 per cent of

government’s USD1 trillion investment target

Japan has also pledged USD35 billion investment over the

next five years

Recently, a delegation of US investors had announced their

willingness to invest USD250 million in India’s infrastructure

in the coming period of around 12 months

Such massive investment in infrastructure would boost

demand for construction equipment

356.4

227.8

126.8 119.4

86.3 84.5

0.0

50.0

100.0

150.0

200.0

250.0

300.0

350.0

400.0

Transport Power Others Telecom Irrigation Watersupply

Page 22: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Rising private investments for infrastructure

development

Source: Planning Commission, Aranca Research

According to the World Bank, India is second only to China

in terms of the number of Public Private Partnership (PPP)

projects. Encouragingly, the government is set to continue

promoting PPP models to help achieve its investment

targets

During the 12th Five-Year Plan, the Planning Commission

targets to achieve 47 per cent of total infrastructure

investments through private funding, up from 25 per cent in

the 10th Five-Year Plan

The Ministry of Roads, Transport and Highways of India has

plans for constructing six-lane roads worth USD5bn to

develop the Golden Quadrilateral

Golden Quadrilateral has four sections - Section I is a

1,454km stretch of National Highway 2 (NH2) from Delhi to

Kolkata, Section II is a 1,684km stretch from Kolkata to

Chennai, Section III is a 1,290km stretch from Chennai to

Mumbai and Section IV is a 1,419km stretch between

Mumbai and Chennai

Indian government has also planned to build 100 smart

cities. The government has allocated USD1.2 billion for this

project in its 2014-15 budget. This plan would need more

PPP’s for better and fast execution

75%

65%

53%

25%

35%

47%

0%

10%

20%

30%

40%

50%

60%

70%

80%

10th plan 11th plan 12th plan

Public Private

Page 23: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Production of coal (million tonnes)

Source: Ministry of Mines, BP Statistical Review of World

Energy - 2013, Coal India Limited, Aranca Research

Notes: MT - Million Tonnes,

* - FY14P - Provisional & FY15BE - Budget Estimates

Mechanisation of mining operations, a key ingredient behind

rising production, has led to increased demand for mining

equipment

India is world’s third largest coal producer with about 540

million tonnes produced in 2012

Coal production in India is estimated to increase at a CAGR

of 4.9 per cent to 575 MT during FY07-13

Coal India Limited (CIL) is undertaking 147 projects for a

total capacity of 437.1 MT per year

For the 12th Five-Year Plan, CIL has approved a capital

expenditure of USD4.4 billion

Total coal production in India stood at 556 MT for FY13

431

457

493 526 533

540 556 565

630

FY

07

FY

08

FY

09

FY

10

FY

11

FY

12

FY

13

FY

14P

FY

15B

E

CAGR: 4.0%

Page 24: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Production of iron ore (million tonnes)

Source: Ministry of Mines, Aranca Research, Vision 2025

Notes: MT- Million Tonnes, P - Provisional,

FY14P - Up to September 2013

Production of iron ore in India stood at 169.0 MT in FY12.

India ranks 4th globally, accounting for 8 per cent of global

iron ore production

Production fell in FY13 and FY14 due to mining ban in

states of Karnataka and Goa. However, in April 2014, the

Supreme Court of India lifted the mining ban in Goa due to

which output is expected to rebound in 2014–15

Production of iron ore in FY14P (up to September 2013)

was 68 MT

A surge in steel production in the country is expected to

boost iron ore demand. India’s crude steel capacity is

estimated to rise from about 70 MT to 300 MT by 2025

The Ministry of Mines aims to reduce export duty on low

grade iron ore to 15 per cent from earlier 30 per cent to

enhance its export

188

213 213 219 208

169

136

68

0

50

100

150

200

250

FY07 FY08 FY09 FY10 FY11 FY12 FY13P FY14P

Page 25: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Concrete equipments sales growth

Source: Article from a key construction equipment website (http://www.nbmcw.com/articles/equipment-a-

machinery/23335-construction-equipment-demand-forecast-2014.html), Aranca Research, BMI

The burgeoning real estate industry in India gives a fillip to

the demand for concrete and building construction

equipment

The residential real estate demand is driven by

rising population and growing urbanisation

Rising income levels leading to higher demand for

luxury projects

Growing demand for affordable housing to meet the

demand from lower income groups

Commercial real estate demand will be driven by growth in

IT/ITeS sector and organised retail

Real estate market is expected to grow at a CAGR of 17.2

per cent over 2011-15 to USD126 billion

Increasingly construction is becoming more oriented toward

mechanisation to reduce project time and control costs –

leading to higher demand for advanced construction

equipment 2010 2014

1,200

2,800

4,000

7,500

200

700

Unit sales

22%

CAGR

3,800

9,000

1,500

3,600

Page 26: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

FDI inflows in earth-moving equipments

Source: Department of Industrial Policy & Promotion (DIPP), Aranca Research

Notes: FDI – Foreign Direct Investment; FY11 - Cumulative from April 2000 to March 2011 and so on; FY14 - Data from April 2000 to October 2014

Fundamentals for the sector are set to remain strong on the

back of increasing infrastructure investments

Almost all global technology leaders in the construction

equipment sector have a presence in India – either as joint

ventures or with their own manufacturing or marketing

companies

Cumulative FDI inflow (since April 2000) into earth-moving

equipment increased at a CAGR of 12.2 per cent to

USD234.7 million in December 2014

Joint ventures with global majors have provided domestic

companies access to advanced technology and a whole

gamut of project management experience

Joint Venture Indian partner Foreign partner

Ashok Leyland –

John Deere

Ashok Leyland

50%

John Deere

50%

Telco Construction

Equipment

Tata Motors

60%

Hitachi

40%

74 75

132

134 134 134

170 175

234.7

FY06 FY07 FY08 FY09 FY10 FY11 FY12 FY13 FY14

Page 27: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Mysore Plant

Aurangabad Plant

Source: Company websites

Vadodara Machine Shop

Vallabh Vidhyanagar

Facility

Bengaluru Plant

Kolar Plant

Bengaluru Factory

Gummidipoondi

Plant

Ranipet Plant

3S Integration Facility

Guwahati, Assam

Kumardhubi Factory

JCB India

BEML

Greaves Cotton

Elcon Eng.

Asansol Fabrication Shop

Page 28: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

De-licensing • The material handling equipment industry is de-licensed and Foreign Direct Investment

(FDI) of up to 100 per cent under the automatic route as well as technology collaboration

is allowed freely

Policy initiatives related

to infrastructure

• Government of India’s focus on infrastructure development is the biggest driver for the

construction equipment industry.

• Projected infrastructure spending in the 12th plan is USD1,011 billion

• 100 smart cities and ‘Make in India’ programme projects to boos investment

Special Economic

Zones (SEZs)

• The government has granted sops, including a large number of SEZs, to the capital goods

industry of which construction equipment is a part; especially with an impetus to increase

exports

Source: Ministry of Agriculture, Union Budget 2011-12,

Interim Union Budget 2014-15, Aranca Research

Note: MDA - Marketing Development Assistance

Tariffs and custom

duties

• The government has removed tariff protection on capital goods

• Custom duties on a range of goods that are used in the manufacturing process have also

been lowered

• Custom duty exemption on road construction equipments extended to projects awarded by

MDA in the Union Budget of FY13

• Excise duty cut extended to December 31, 2014

Page 29: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Issue of tax-free

infrastructure bonds

• Infrastructure finance companies like India Infrastructure Finance Corporation (IIFCL),

National Highways Authority of India (NHAI), Housing and Urban Development Corp

(Hudco), Power Finance Corporation (PFC) and Indian Railway Finance Corporation

(IRFC) are allowed to issue tax-free bonds

• Due to this, companies raised about USD5.5 billion in FY12 and are estimated to have

raised about USD4.6 billion during FY13

• HUDCO and REC to raise around USD1.2 billion in 2014

Source: Ministry of Agriculture, Union Budget 2011-12, Aranca Research

Note: RRB - Regional Rural Bank

Encouragement of

Infrastructure Debt

Funds (IDFs)

• The Government of India set up the India Infrastructure Finance Company (IIFCL) to

provide long-term funding for infrastructure projects

• Interest payments on borrowings for infrastructure are subject to lower withholding tax rate

of 5 per cent, down from a tax rate of 20 per cent

• IDF’s income is exempt from tax

• Government cleared model tripartite pact for infra debt funds in ports

Page 30: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale
Page 31: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Source: Indian Earthmoving & Construction Industry Association Ltd (IECIAL),

Aranca Research

Renting and leasing of equipment After-sales services Exports

• The equipment rental and leasing

business in India is smaller compared

to Japan, USA and China

• Demand for rental equipment is set to

witness strong growth in the medium

term due to large investments in

infrastructure

• New players can also explore

opportunities in the equipment

finance business

• Higher rate of urbanisation would

further push growth in this sector

• It is a way to solve the liquidity crunch

and boost infrastructure

• Revenues from after-sales service in

India are 2–8 per cent, lower than the

global average of 12–20 per cent

• After-sales market is set to expand to

USD0.5 billion by 2015; players can

offer maintenance contracts with

improved pricing and execution

• While these services contribute only

modestly to revenues, they are

counter-cyclical and can also boost

spare part sales

• Increasing demand for customised

products brings in the opportunity to

develop after sale services like on-

site training and assistance

• Export opportunities are abound –

both in developed and emerging

economies

• Components and aggregates export

is a USD1 billion opportunity; local

suppliers can gain a decent share of

this by exporting engineering-

intensive and basic material based

components

• Opportunities in engineering and

design off shoring and equipment

exports may arise in the future

• Most of the Indian OEMs are cost

competitive and therefore have a

great opportunity in emerging

markets of Asia and Africa

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Page 33: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Gross sales (USD million)

Source: Company Annual Report, Aranca Research

Note: BEML - Bharat Earth Movers Limited

BEML Limited is the first Indian company to start

manufacturing construction equipment in 1964

It is the largest manufacturer of earth-moving equipment in

India and the second largest in Asia; it has a (global)

presence in about 56 countries

The company has facilities in Kolar gold fields, Bengaluru,

Mysore and Palakkad

The company is a Mini-Ratna (Category 1) company under

the Ministry of Defence; it was listed on Indian bourses in

2003 and raised further funds by a follow on offer in 2007

Revenue stood at USD477 million for FY14

It also won Best Seller- Rigid dump trucks and Best Seller-

Crawler Dozers award in the 2nd Equipment India Awards-

2014

536 632 613 599

577 564 515

477

0

200

400

600

800

1,000

FY07 FY08 FY09 FY10 FY11 FY12 FY13 FY14

Page 34: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Source: Department of Heavy Industry (DHI), Aranca Research

Notes: EMU - Electrical Multiple Unit, Company website

• Forms a joint

venture to enter

contract mining

of coal

• Begins operations at

its fourth

manufacturing

complex in Palakkad,

Kerala

• Forays into Thailand

for export of mining

equipments

• BEML supplied

nation’s first

stainless steel

EMUs to Indian

Railways

2009

2010

2011

2012

2014

• BEML supplied 50th

Metro train set to

Bangalore Metro Rail

Corporation Limited

(BMRCL)

Page 35: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Source: Company website, Aranca Research

Note: JV - Joint Venture

Backhoe loaders

Wheeled loaders

Excavators

Skid steer loaders

Pick and carry cranes

Soil compactor

Set up operations in

India as a JV with

Escorts group

Market share of

around 50 per cent

in backhoe loader

segment

54+ dealers and 450+

outlets across the

country

JCB UK acquires

100 per cent stake

Inaugurates world’s

largest Backhoe

loader

manufacturing

facility in Haryana

2013

USD1,104 million

turnover

1978 2003 2007 2009 2010 2011 2012 2013

JCB builds its

millionth machine

Page 36: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Yamuna Expressway

Source: Jaypee, Yamunaexpressway, Aranca Research

Yamuna Expressway is a 165-km, six-lane, controlled-

access expressway stretching between Greater Noida and

Agra

It is India’s longest controlled-access expressway,

developed by Jaypee Group under Public Private

Partnership (BOT model) for a total value of USD2.3 billion

The expressway became operational in August 2012

Silent features

• Length - 165.5 kms

• Number of Lanes - Six lanes extendable to eight

• Design speed - 120 kms per hour

• Speed Limit - 100 kms per hour for cars, 60 kms per hour

for heavy vehicles

• Main Toll Plazas - 4

• Minor Bridges - 41

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Indian Earthmoving & Construction Industry Association Ltd

(IECIAL)

C/O Confederation of Indian Industry

The Mantosh Sondhi Centre

23 Institutional Area, Lodhi Road

New Delhi – 110 003

Tel: 011- 24629994-7, 011-45772032

Email: [email protected]

Engineering Export Promotion Council (EEPC)

‘Vanijya Bhawan’, 1st Floor

International Trade Facilitation Centre,

1/1, Wood Street,

Kolkata, West Bengal–700016.

Phone: 91-33-22890651, 22890652

E-mail: [email protected]

Page 39: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

FY: Indian Financial Year (April to March) – So FY11 implies April 2010 to March 2011

USD: US Dollar– Conversion rate used: USD1= INR54.43

FDI: Foreign Direct Investment

CAGR: Compounded Annual Growth Rate

GOI: Government of India

IECIAL: Indian Earthmoving & Construction Industry Association Ltd

DHI: Department of Heavy Industries

R&D: Research and Development

JV: Joint Venture

SEZ: Special Economic Zone

IBEF: Indian Brand Equity Foundation

Wherever applicable, numbers have been rounded off to the nearest whole number

Page 40: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

Exchange rates (Fiscal Year) Exchange rates (Calendar Year)

Average for the year

Year INR equivalent of one USD

2005-06 44.28

2006-07 45.28

2007-08 40.24

2008-09 45.91

2009-10 47.41

2010-11 45.57

2011-12 47.94

2012-13 54.31

2013-14 60.28

Year INR equivalent of one USD

2006 44.34

2007 39.45

2008 49.21

2009 46.76

2010 45.32

2011 45.64

2012 54.69

2013 58.44

Q12014 61.58

Q22014 59.74

Q32014 60.53

Page 41: industry’s - IBEF revenues and unit sales • The construction equipment industry’s revenues are estimated to reach USD22.7 billion by 2020 from USD5.1 billion in FY12. Unit sale

India Brand Equity Foundation (IBEF) engaged Aranca to prepare this presentation and the same has been prepared

by Aranca in consultation with IBEF.

All rights reserved. All copyright in this presentation and related works is solely and exclusively owned by IBEF. The

same may not be reproduced, wholly or in part in any material form (including photocopying or storing it in any

medium by electronic means and whether or not transiently or incidentally to some other use of this presentation),

modified or in any manner communicated to any third party except with the written approval of IBEF.

This presentation is for information purposes only. While due care has been taken during the compilation of this

presentation to ensure that the information is accurate to the best of Aranca and IBEF’s knowledge and belief, the

content is not to be construed in any manner whatsoever as a substitute for professional advice.

Aranca and IBEF neither recommend nor endorse any specific products or services that may have been mentioned in

this presentation and nor do they assume any liability or responsibility for the outcome of decisions taken as a result of

any reliance placed on this presentation.

Neither Aranca nor IBEF shall be liable for any direct or indirect damages that may arise due to any act or omission on

the part of the user due to any reliance placed or guidance taken from any portion of this presentation.