_____________________________________    

INFLUENCE  &  PERSUASION  _____________________________________  “Until  You  Can  Bend  Words  and  Phrases  into  

Pictures  That  Pick  People  Up  And  MOVE  THEM  To  Deposit  Their  “Vote”  Into  Your  Bank  Account,  You  Will  Continue  to  Whiff  At  the  Ball  and  Shoot  Bricks!”  

     

 

The  Psychological  Code  You  Are  About  To  Learn  Inside  These  Pages  Has  The  Power  To  Set  You  Free.  You  Will  Be  Taught  How  To  Literally  Write  Yourself  Into  A  New  Life  Just  By  Adjusting  The  Way  You  Mold  

Words  Into  The  Hearts  &  Minds  of  People  

By  Franco  Gonzalez      I  just  penned  this  little  beauty  while  chilling  out  staring  at  the  ocean  as  I  sit  lost  in  a  tropical  paradise  in  Puerto  Vallarta.  The  breeze  is  flowing  and  so  is  my  mind.  Life  assignment  is  what  some  call  this  that  I  found.  I  just  say,  “Life  rocks.”    This  is  what  I  do.  It’s  what  I  teach.  It’s  my  life  assignment.  I  get  paid  to  sculpt  minds  with  words.  I  share  concepts  in  word  pictures  and  I  present  ideas  that  set  people  free.  Too  many  people  focus  on  the  wrong  concepts  and  miss  the  entire  point.  They  think  only  “certain  people”  can  do  this  and  they  lock  themselves  up  in  their  own  mental  cells.    I  learned  this.  I  was  not  born  with  “it”  and  so  here’s  the  good  news:  You  can  learn  this  too.  Grab  a  pen  and  a  highlighter,  get  ready  to  make  this  thing  glow  in  the  dark,  and  put  on  your  seat  belt  –  let’s  roll...      You  just  paid  good  money  and  I  thank  you  for  your  trust!    I  WILL  over  deliver.  I’ve  rolled  up  my  sleeves  and  I’m  about  to  work  my  ass  off  for  you.  You  will  not  (can  not)  be  the  same  after  reading  through  page  10  of  this  manual.  You  will  not  email  the  same  –  you  will  not  twitter  the  same  –  you  will  not  facebook  the  same  –  and  you  sure  as  the  flip  flops  on  my  feet  are  faded  black,  you  will  not  ever  advertise  the  same  after  studying  this  manuscript.    I  tricked  you!    You  think  you  just  purchased  a  $19  copywriting  course.  In  fact,  you  are  holding  in  your  hands  a  “Deeper  Level  Marketing  Psychology  Manual”  that  is  worth  easily  $197.   Add  in  all  the  un-­‐advertised  bonus  content,  audios,  pdf’s  and  private  calls  you’ll  be  invited  to  and  its  value  soars  above  $597.  You  scored  Champ!    But  it  won’t  be  worth  a  hill  of  beans  if  you  don’t  study  it  and  apply  it  in  the  real  marketing  trenches  in  which  you  operate.  I’ve  led  you  to  GOLDEN  water  –  the  fountain  of  wealth  –  but  I  can  not  make  you  drink  it.  That’s  your  job.    You’re  about  to  learn  how  to  write  some  copy  and  ads  that  are  going  to  pull  people  toward  you  with  anticipation  and  a  curiosity  about  what  you  have  to  say.    I’ve  been  able  to  learn  that  most  of  what  “they”  have  taught  you  about  “copy”  is  fatally  flawed.  As  you  can  see  –  my  copy  is  entirely  unique  and  flies  in  the  face  of  what  most  self  proclaimed  “goo-­‐roos”  will  spoon  feed  you.  In  today’s  marketing  

world,  you  MUST  be  different.  There  can’t  be  anything  “average”  about  you  or  your  message.  People  are  saturated  with  the  same  lame  phrases.  You  MUST  stand  out.    I’ve  invested  YEARS  of  my  life  and  $thousands$  of  dollars  in  the  pursuit  and  study  of  marketing  psychology,  human  behavior  and  copywriting.  I’ve  worked  tirelessly  to  decode  the  subtle  secrets  of  how  to  persuade  and  influence  people  to  vote  for  me  with  their  wallets.  Because  I’ve  focused  on  over  delivering  massive  value  in  the  exchanges  –  I’ve  done  this  full  time  for  about  a  decade  now  and  there  is  no  “j.o.b.”  in  site  for  me.  I’m  free.    It’s  exactly  by  absorbing  EVERYTHING  I  could  get  my  hands  on  that  centered  around  “Direct  Response  Marketing”  that  I  was  able  to  learn  just  a  little  bit  more  than  the  next  guy  and  I  messed  around  and  built  a  GLOBAL  Marketing  Business  that  spins  off  multiple  income  streams  and  all  from  the  comfort  of  my  home,  camp  site,  RV,  or  the  lobby  at  the  Marriott  in  Hawaii  right  on  Waikiki  Beach!    You’re  about  to  learn  how  to  do  what  I’ve  done  and  you  won’t  waste  the  time  or  money  that  I  did  in  getting  there!   In  fact  if  you’re  tired  of  wandering  

around  alone  in  the  marketing  desert  with  no  guide  –  you  can  press  the  fast  forward  button  and  hang  out  in  our  Simple  Freedom  Mastermind  Club  and  

begin  to  apply  what  you’re  about  to  learn  immediately.    

Expand  your  copywriting  and  marketing  education  here  with  us  on  facebook:    

www.FrancoFanPage.com    

Let  me  know  who  invited  you  to  us  and  as  a  bonus,  I’ll  send  you  a  steady  drip  of  valuable  information,  and  private  training  call  invites.  

 Enjoy!  And  feel  free  to  drop  by  and  comment  on  my  blog  or  on  my  facebook  wall  so  you  can  share  what  you  most  liked  about  this  course.    Franco  Gonzalez  c:  760-­‐271-­‐2810  itsfranco@gmail.com  

 

http://www.FrancoFanPage.com  Facebook  page.        Ok  my  friend,  let’s  cover  a  bit  of  legal  stuff  first.    Note:  This  is  my  book.  I  sold  it  to  you.  You  have  the  only  license  to  this  information.  Distribution  or  duplication  by  any  means  is  a  slap  in  the  face  to  me  and  a  violation  of  International  Copyright  Law.  And  it’s  really  not  cool.  

 

Copyright  2009  by  Franco  Gonzalez.  All  rights  reserved.  No  part  of  this  content  may  be  duplicated,  reproduced  in  any  form  without  the  prior  written  consent  of  Franco  Gonzalez.    Make  Money.  Refer  this  book  to  people.  I  created  a  way  you  can  promote  this  course  and  earn  a  50%  commission  by  obtaining  a  free  affiliate  account  at    http://www.Clickbank.net  and  searching  for  the  promotional  link  to  the  course:  “WriteSmokinAds”  –  you  will  earn  50%  each  sale.  

 

     Copywriting  skills  are  the  BEDROCK  to  help  you  build  a  long-­‐term  

foundation  in  any  marketing  business.  

PART  ONE    

How  To  Write  SMOKIN  Ads!  …and  the  Power  of  Influence  and  Persuasion.  

 

 By  Franco  Gonzalez  

   

Here’s  A  Simple  Formula  For  Getting  More  Ads  Clicked,  More  Opt-­‐Ins,  Building  A  Higher  Caliber  List  of  Loyal  Zealot  Followers,  Generating  More  Cash  Sales  and  How  a  Little  ex-­‐Marine  Corps  Combat  Medic  –  a  Low  Level  Military  Grunt  –  Flipped  The  “Bird”  At  The  “System”  and  Started  His  Own  

Civil  War  On  Poverty  And  Lack  of  Total  Freedom      Marketing  on  the  Internet  or  in  the  Offline  world  of  direct  mail  marketing  can  be  massively  lucrative…  or  very  frustrating.  Many  people  have  been  failing  miserably  in  all  forms  of  business  while  a  savvy  few  have  carved  out  niches  and  built  fortunes.    What  is  the  difference  between  the  winners…  and  the  losers?    I  could  have  inserted  a  300  page  rant  here  to  prove  to  you  how  smart  I  think  I  am,  but  instead,  and  since  I  know  you  don’t  care  about  anything  other  than  grabbing  some  information  right  now  that  will  help  you  make  money  sooner,  rather  than  later…  I’m  going  to  skip  all  the  fluff  and  tell  it  like  it  is…    #  1:  It  ALL  comes  down  to  COPYWRITING  SKILLS.    #  2:  Effective  copywriting  boils  down  to  Crafting  Stories  that  stir  the  heart,  provoke  people’s  anger  and  flat  out  makes  them  Uncomfortable  –  and  S-­‐T-­‐R-­‐E-­‐T-­‐C-­‐H-­‐I-­‐N-­‐G  reality  just  a  bit  to  make  it  sink  in..    In  a  word:  Psychology      You  either  have  it,  learn  it,  buy  it  or  borrow  it…  and  make  a  killing…  or  you  don’t,  and  you  fail.  Period.  Most  people  are  programmed  to  stand  NOT  on  the  receiving  end  of  the  cash  register  ONLY  because  they  lack  this  knowledge  and  “code.”  

 

In  the  next  few  pages,  which  should  take  you  roughly  an  hour  or  so  to  go  through,  I’m  going  to  show  you  how  to  write  SMOKIN’  ads  and  other  cool  copywriting  tactics  that  work  to  turn  words  into  cash.  That’s  the  $19  portion  of  this  course  that  you  paid  for.    The  rest  of  the  MILLION  DOLLAR  content  and  value  is  basically  my  gift  to  you.  Enjoy  and  take  this  to  the  people  –  get  yourself  FREE!    So  let’s  get  started.  No  time  to  waste.  This  next  section  teaches  specifically  on  short  copy  for  email  ads,  classifieds,  short  story  updates  on  facebook  and  twitter  and  any  short  copy  needs  for  your  marketing.  This  is  where  the  97%  of  the  home  based  and  small  business  industry  lives  daily  –  so  this  is  where  we’ll  focus.  This  is  how  you  build  a  bigger,  more  targeted,  higher  caliber  list  of  prospects.      

Short  and  Sweet,  Persuasive  Copy  is  Where  The  Party  Is  At!  

The  most  widely  used  piece  of  copywriting  you’ll  ever  do  is  short,  precise  ads  and  copy  designed  to  compel  people  to  DO  SOMETHING.    You’ll  use  these  for  pay-­‐per-­‐click  advertising,  video  headlines,  post  cards,  mini  flyer  mail  outs,  email  ads,  classified  ads,  drop  cards  or  sizzle  cards,  facebook  notes,  short  video  scripts  and  the  list  can  go  on  and  on  to  include  discussion  forum  signature  files,  blog  comments,  voicemail  or  recorded  messages   and  yes…  even  tweets!    The  art  and  science  of  writing  a  short,  persuasive  sales  message  is  THE  heart  and  soul  of  any  marketing  campaign.  And  let’s  be  really  clear  too…  learning  how  to  write  an  effective,  SHORT  ad  can  be  directly  responsible  for  the  generation  of  MILLIONS  of  dollars  in  profits  and  a  business  that  thrives  GLOBALLY,  24  hours  a  day  online  and  offline.  So  let’s  get  into  it…    We’ve  inserted  a  nice,  helpful  “Resources”  page  at  the  end  of  this  course  that  will  lead  you  to  more  detailed  information  about  marketing,  copywriting  and  ad  tactics  and  training  that  you  might  find  interesting.  I  highly  recommend  you  take  some  time  to  review  those  resources  and  help  improve  your  marketing  skills.  

 

 FREE  Marketing  Training  Weekly!  The  "TNT  Tuesday  Night  Training  Hangouts.  

Each  webinar/hangout  valued  at  $250.  You  get  them  free!    

www.FrancoFanPage.com    “The  World’s  Most  Important  Fan  Page!”  

     

STEP  1  –  Be  sure  to  get  familiar  using  your  “windows  notepad”  or  your  text  editor  when  working  on  copywriting  projects.  It’s  a  lot  easier  to  use  and  you  can  copy  and  paste  your  work  into  different  platforms  without  a  bunch  of  symbols  and  “code”  messing  it  up  like  what  happens  if  you  work  in  “Word”  –  using  notepad  or  text  editors  will  make  your  copy  work  a  lot  easier.    STEP  2  –  NEVER  FORGET  that  the  ONLY  job  of  your  ad  is  to  get  the  click.  The  ONLY  job  of  your  piece  of  copy  is  to  lead  your  prospect  to  the  next  step  of  your  marketing  process.  IT  IS  NOT  TO  SELL  YOUR  PRODUCT!    The  secret  to  getting  fantastic  results  from  your  short  ads  is  to  understand  that  your  ONLY  mission  is  to  really  sell  that  click!  You  want  to  persuade  your  prospect  to  click  to  get  more  information  or  to  click  to  visit  that  site,  or  to  call  that  800#  and  listen  to  the  next  message…    Ok,  with  those  basics  out  of  the  way,  let’s  focus  now  on  a  simple  step-­‐by-­‐step  process  to  writing  some  short  ads.  

 

     STEP  ONE  –  Know  Your  Target  Prospect  

It’s  critical  to  know  WHO  you  are  writing  to.  It’s  also  critical  to  write  ONLY  to  that  ONE  person.  You  can  not  write  an  ad  to  please  everybody  and  if  you  try,  you  won’t  persuade  ANYBODY  and  your  campaign  will  fail.  PERSONALIZE  +  POLARIZE.    TAKE  A  STAND  –  and  KNOW  that  many  will  not  agree  with  you  and  become  ANGRY  at  you  and  your  stand.  The  beauty?  About  the  same  amount  of  people  will  agree    with  you  and  they  will  be  thinking,  “WOW!  Finally  somebody  tells  it  like  it  is!  I  LOVE  HER!!!”  And  that  is  how  you  win  hearts  and  minds  to  your  cause.    Study  who  your  target  prospect  is.    Who  buys  your  stuff?    What  is  it  that  they  are  really  looking  for  as  far  as  the  results,  or  the  outcome  that  YOUR  stuff  will  give  them?    What  do  they  think  about  when  it  comes  to  your  stuff?  

What  questions  do  they  ask?  

What  are  some  of  the  frustrations  in  their  life  that  are  caused  because  they  don’t  have  your  stuff?    What  PROBLEMS  does  your  “stuff”  solve  for  them?  

How  will  having  your  stuff  help  fix  their  life?  

You  need  to  do  some  work  and  research  the  answers  to  these  questions.  Use  facebook,  twitter  and  discussion  forums  to  survey  and  ask  and  get  your  answers.  Let  your  target  prospects  THEMSELVES  tell  you  EXACTLY  what  they  want  and  why,  and  then  angle  your  message  to:    1. Remind  them  of  how  horrible  life  is  without  your  stuff…    2. Agitate  their  frustrations  and  remind  them  of  their  problems…    3. Explain  how  your  stuff  IS  the  solution…    So  RULE  #1  is:  KNOW  YOUR  TARGET  PROSPECT  better  than  they  know  themselves  when  it  comes  to  living  with  and  without  your  products  or  services.      STEP  TWO  –  Create  Your  Target  Keywords  

Based  on  step  1  above,  and  on  the  main  phrases  of  your  product,  service,  company,  system…  etc.,  you  need  to  come  of  with  a  list  of  main  keywords  that  relate  specifically  to  selling  your  stuff.  Without  going  into  a  full  blown  keyword  research  coaching  session,  I’ll  quickly  tell  you  why  this  is  important…    KEYWORDS  =  POWERFUL  LEVERAGE!    Keywords  are  what  people  type  into  searches  online,  which  is  what  the  search  engines  analyze  to  return  the  listings  your  prospects  will  browse  through  and  click  on.  It  works  for  paid  “search  marketing”  as  well  as  in  free  content  (organic  search  listings)  and  if  you  know  the  exact  keyword  phrases  that  your  prospects  will  be  looking  for,  then  you  can  use  that  knowledge  to  help  get  more  targeted  exposure  of  your  ads  and  copy.    Don’t  get  lost  in  the  “I  don’t  know  computers”  mindset!  You  can  just  as  easily  go  to  Barnes  and  Noble’s  and  pick  up  2  –  3  magazines  based  on  what  YOUR  TARGET  AUDIENCE  is  already  reading  in  their  niche.  Flip  through  and  jot  down  NICHE  SPECIFIC  phrases  and  jargon.    How  do  your  people  talk  when  talking  about  the  problems  your  stuff  solves?  

What  do  they  think  about  at  night?  

What  phrases  do  they  use?  

What  might  they  be  clicking  into  google  or  youtube  when  seeking  information  about  their  problems?    Learn  those  through  magazines,  tv  and  radio  commercials,  and  by  LISTENING  to  them  as  they  talk  in  every  day  life.  KNOW  THESE  PHRASES!  They  are  gold.    So,  do  some  keyword  research  and  come  up  with  a  short  list  of  keywords  to  focus  your  ad  and  copy  on.  One  of  the  best  tools  on  the  market  for  coming  up  with  KILLER  keywords  quickly  is  my  favorite  keyword  inside  a  free  Google  AdWords  account  called  Keyword  Planner.   I  highly  recommend  you  use  it  consistently.        STEP  THREE  –  The  All  Powerful  HEADLINE!  

Your  headline  will  make  or  break  your  ad.    The  power  of  a  good  headline  is  that  it  IMMEDIATELY  grabs  your  prospect’s  attention.  That  is  the  ONLY  job  of  your  headline.  GET  ATTENTION  and  make  the  person  want  to  continue  to  read.  Copywriting  is  a  never  ending  battle  for  attention.    Each  phrase’s  responsibility  is  to  persuade  and  compel  the  reader  to  WANT  TO  keep  reading.   A  powerful  headline  also  calls  in  your  reader’s  imagination.  It  paints  a    word  picture  that  allows  them  to  immerse  themselves  in  the  STORY  they  are  about  to  hear...    That’s  powerful  psychology.  Study  the  headlines  of  masters  in  your  arena.  Whatever  you  might  be  marketing,  you  know  there  are  top  producers  and  influencers  doing  great  work.  Find  them,  get  in  front  of  their  sales  messages  and  get  inside  their  marketing  funnels  and  study  every  word  and  how  they  do  it.        I  just  gave  you  a  $10,000  “secret”  tip.  Smile!  

 

Marketing  copy  is  a  constant  chess  match  to  use  words  in  order  to  keep  your  reader…    Reading  –  YOUR  ad.    You  will  get  the  best  results  with  headlines  that  tell  the  reader  the  MAIN  benefit  they  will  receive  by  buying  your  stuff.  The  main  benefit  that  your  product  will  give  them  should  be  the  focus  of  your  headline.  Use  headlines  that  also  involve  their  IMAGINATION  –  STRETCH  the  truth  a  bit  and  use  STORIES  &  word  pictures  to  engage  them.  Read  my  headlines  above.  Read  any  of  my  emails  and  pdf’s.    The  reason  this  is  the  most  important  job  of  your  headline  is  because,  frankly,  your  reader  does  NOT  care  about  ANYTHING  else  at  this  point.  NOTHING  matters  more  than  learning,  right  here  and  right  now,  why  I  should  care  about  learning  even  one  more  thing  about  your  stuff…  WIFFM  (What’s  In  It  For  Me?).    So,  you  need  to  do  some  homework  here  and  think  about  what  the  MAIN  benefit  of  your  stuff  is  to  your  prospect.  Have  that  figured  out  before  you  continue,  as  it’s  the  most  important  part.  If  you  can’t  figure  it  out  quickly,  then  make  a  list  and  prioritize  all  the  various  benefits  of  your  product  and  then  narrow  it  down  to  THE  most  valuable  one  to  your  prospect.    Headlines  should  be  CONCISE  (short)  and  to  the  point.      Do  NOT  kill  your  response  rates  by  writing   long  sentences  that  your  8th  grade  English  teacher  would  be  proud  of…  this  is  MARKETING  and  it’s  a  totally  different  world  here.    Here’s  another  tip  that  will  help  you  understand  how  to  improve  your  Headline  writing  skills:  Think  of  the  headline  as  nothing  but  an  AD  that  sells  the  rest  of  your  ad…  meaning,  that  the  job  of  your  headline  is  to  persuade  your  reader  to  keep  reading,  so  it  HAS  to  be  punchy,  benefit  focused  and  compelling.    Remember  that  in  marketing,  in  our  niche  of  home  based  business  marekting,  your  prospects  are  always  only  focused  on  how  unhappy  they  are,  their  money  problems,  how  they  hate  their  cubicle,  and  they  envy  the  freedom  warriors  they  see  online    who  are  free  and  getting  paid  to  work  for  a  LOVING  and  not  just  a  living.    They  are  also  focused  on  how  to  make  money,  how  to  save  time  or  how  to  market  better  themselves.  You  should  only  be  focused  on  linking  your  own  “stuff”  into  these  “angles”  so  that  your  copy  will  pull  better  response.  

Discover  Ways  To  Create  Unique  Headlines  

It’s  important  to  remember  that  most  readers  tend  to  be  skeptical,  even  suspicious  of  information  when  its  provided  by  a  company,  marketer  or  salesperson.  However,  we  welcome  and  seek  out  advice  from  qualified  persons  who  have  our  best  interests  at  heart.    We  typically  seek  out  and  also  welcome  advice  from  someone  who  has  solved  a  problem  that  we’re  struggling  with.  When  writing  copy  we  need  to  put  on  a  friendly  or  highly  qualified  face  on  our  copy.  Avoid  the  non  human  robotic  drill.    Speak  to  your  audience.  Talk  to  your  reader  as  though  they  were  right  in  front  of  you.  Instead  of  talking  about  how  “we”  do  something  or  how  things  happen  to  us,  talk  to  the  reader  about  his/her  life  …  his/her  future  …  and  most  importantly,  his/her  feelings.    Use  the  word  “YOU”  as  often  as  you  can  without  overdoing  it.  Your  prospect  doesn't  really  care  about  you,  your  business,  your  product  or  anything  else  you  have  to  offer.  Your  prospect  is  interested  in  themselves.    Another  way  of  speaking  to  your  audience  is  to  talk  about  the  reader.  Yes,  its  true  that  x  thousand  Children  every  year  are  lured  into  private  chat  rooms  where  they  are  eventually  lured  away  from  home  by  predators.  By  saying  it  this  way,  you  are  making  it  real…and  you  are  not  talking  about  him  or  her,  but  x  thousand  other  children.  Find  ways  to  personalize  statistics:  “As  a  man  over  age  40,  your  chances  are  one  in  x  of  having  a  heart  attack  this  year.”  Yikes!  Now,  you’ve  got  my  attention!      

It’s  All  Personal!    Be  personal  when  you  are  writing.    Close  your  eyes  and  imagine  yourself  talking  to  a  friend.  

How  would  you  begin  the  conversation?  

What  would  you  say?  What  would  your  friend  say?  What  would  you  say  back  to  your  friend?  Obviously,  you  wouldn't  want  to  refer  to  yourself  in  the  plural,  rather  you  want  to  speak  as  though  you  are  engaged  in  the  conversation.    Instead  of  saying,  Here  at  such  and  such  we  believe  in  helping  all….  say  something  like,  Here,  let  me  help  you…    Identify  with  your  prospect.  

Tell  the  reader  what  you  have  in  common.    Let  him/her  know  that  you  empathize  with  him/her.  

You  have  been  in  the  same  situation.  

Reveal  non-­‐fatal  weaknesses  or  a  petty  frustration  that  you  and  the  reader  might  share.      Anything  that  puts  you  at  the  same  level  of  the  reader’s  will  endear  him/her  to  you  and  engender  trust  between  the  two  of  you.      Is  there  an  Enemy?  If  so,  put  a  face  on  that  enemy.  Why  has  the  reader  failed  to  solve  this  problem  or  fulfill  this  desire?  Were  all  the  other  products  he  or  she  has  tried  been  ineffective?  Were  the  “experts”  who  gave  him  advice  wrong?  Is  someone  intentionally  using  or  confusing  him?    This  is  an  extremely  rich  emotional  vein  –  so  mine  it!  Instead  of  going  on  and  on  about  how  distrustful  “gurus”  are,  personalize  it.  Talk  about  how  greedy  and  selfish  they  are  and  how  they  use  their  knowledge  of  marketing  to  do  this  or  that  to  the  reader.  Or  about  how  callous  “gurus”  trick  people  into  buying  costly  and  dangerous  things  that  often  don’t  work.    Prove  every  point  you  make.  Its  never  a  good  idea  to  ask  your  reader  to  accept  any  claim  at  face  value.  Always  include  proof  elements  that  postpone  or  suspend  his/her  disbelief  with  every  claim.    

What  Tone  Should  I  Write  In?  What  Style  Should  I  Use?  

Never  fear  an  occasional  obvious  overstatement.  Even  in  everyday  speech  we  overstate  the  obvious…and  sometimes  less  obvious.    Now,  I’m  not  suggesting  that  you  exaggerate  what  your  product  does,  but  often  using  an  obvious  overstatement  or  over-­‐the-­‐top  phrase  allows  you  to  demonstrate  how  intensely  you  feel  about  a  particular  point.  It  also  brings  the  reader  in,  or  attracts  them  to  the  information.    One  way  to  really  grab  a  reader’s  attention  is  to  write  something  like…    “Some  lawyers  are  so  greedy,  they’ll  gladly  run  down  your  car  or  chase  you  through  the  hospital  –  just  to  get  to  your  wallet  or  the  insurance  companies  profits!”  

Is  it  true?  Who  knows?  Some  might  even  say  it  is!  Would  this  actually  really  happen?  Most  of  us  know  lawyers  as  ambulance  chasers,  or  other  expletive  phrases,  but  we  also  hear  how  greedy  lawyers  are,  and  how  they  will  nickle  and  dime  you  to  death    or  make  sure  that  no  matter  what  happens  in  the  case,  they  get  their  money  first.    How  many  of  us  have  ever  had  to  deal  with  a  lawyer?  Was  it  cheap?  Its  doubtful  that  you  can  ever  get  any  information  or  service  from  a  lawyer  for  less  than  an  arm  or  a  leg.  And,  if  you  have  been  the  one  with  a  case,  did  the  check  that  was  written  by  the  insurance  company  actually  end  up  in  your  pocket  or  in  the  pocket  of  the  law  firm?  Writing  your  copy  with  an  occassional  overstatement  will  get  every  one  of  your  readers  emotionally  involved  and  on  your  side.    Use  your  target  prospect’s  language.  Speak  to  them  as  they  are  used  to  being  spoken  to.  This  alone  helps  you  in  “warming  up”  your  reader  and  building  a  bit  of  trust  and  rapport.  Your  reader  will  fee  that  your  “know  them”  because  you’re  speaking  “to  them”  with  your  choice  of  words.  This  is  a  big  “secret”  that  marketers  often  overlook.    Not  all  jargon  is  bad!  If  you  have  done  any  reading  at  all  in  regards  to  writing,  you  may  have  heard  many  of  the  copywriting  guru's  tell  you  to  avoid  using  technical  terms  and  industry  jargon  altogether.  That's  a  bunch  of  baloney!  Many  times  the  selective  use  of  jargon  comes  in  handy  when  writing  for  a  specific  audience.          such  as…      

• When  the  jargon’s  meaning  is  familiar  to  the  reader  –  especially  investors  and  medical  patients,  and  even  online  marketers.  By  using  jargon,  you  are  respecting  the  prospect’s  intelligence  by  speaking  a  language  he  understands  and  is  comfortable  with.  

   

• When  the  jargon  is  being  spoken  –  in  moderation  –  by  an  expert,  it  demonstrates  the  expert’s,  expertise  or  authority  in  their  field.  We  expect  people  in  highly  educated  professions  to  be  proficient  in  the  use  of  their  particular  jargon  and  terminology.  

   Figures  of  speech  are  wonderful!  

 Many  copywriters  or  any  writer  for  that  matter,  will  tell  you  to  avoid  clichés,    sayings,  analogies,  aphorisms,  proverbs,  adages  and  the  list  goes  on.  But  why?  In  our  everyday  face-­‐to-­‐face  conversations  we  use  these  figures  of  speech  all  the  time.  If  you  were  speaking  face-­‐to-­‐face  with  your  prospect  wouldn’t  you  hear  tons  of  these  figures  of  speech?  

Using  these  sayings  instantly  says,  hey…I'm  for  real…when  you  hear  these  figures  of  speech  whether  in  person  or  online,  don't  you  instantly  say,  “Hey  –  this  person  is  for  real…he's  just  like  me!  Figures  of  speech  usually  get  us  to  smile...  and  if  it  makes  us  smile,  doesn't  it  make  sense  that  your  prospect  will  be  smiling  too?    If  a  picture  is  worth  a  thousand  words,  a  good  figure  of  speech  should  be  worth  at  least  one  hundred.    Experiment  a  little…    "If  a  figure  of  speech  helps  you  communicate  faster  or  drive  a  point  home  harder  –  and  if  you’re  absolutely  sure  that  its  meaning  will  be  instantly  grasped  by  your  prospect  –  use  it!"    Of  course,  you  don't  want  to  write  copy  that’s  just  one  cliché  after  another.  On  the  other  hand,  choosing  the  right  spots  to  communicate  quickly  with  an  idiom  could  turn  out  to  be  your  bread  and  butter.  Do  you  know  what  75  of  the  most  Powerful  words  in  the  english  language  are?  Take  a  guess  before  you  roll  down  the  list.    Use  these  when  creating  headlines,  subheads,  and  all  throughout  your  copy:  

 

Amazing,  Astonishing,  Astounding,  Announcing,  Appalling,  At  Last,  Bargain,  Bonus,  Breakthrough,  Charter,  Comfortable,  Discount,  Discover,  Discovery,  Easy,  Effortless,  Exclusive,  Fearless,  First  Time  Ever,  Forever,  Free,  Gift,  Guaranteed,  How  to…,  How  I  …,  Hurry,  Immediate,  Improved,  Inevitable,  Instantly,  Intense,  Introducing,  It’s  here,  Just  Arrived,  Last  Chance,  Limited,  Locked-­‐In,  Miracle,  Money,  Never  Before,  Nothing  To  Lose,  New,  Now,  Opportunity,  Painless,  Premium,  Prestigious,  Priority,  Promise,  Proven,  Quick,  Revolutionary,  Right  Away,  Rush,  Sale,  Save,  Savings,  Scandalous,  Secret,  Send  No  Money,  Sensation,  Simple,  Special,  Shocking,  Steal,  Surprising,  The  Truth  About…,  Today,  Unique,  Valuable,  Why,  Win,  Windfall,  Yes,  And  of  course,  the  all-­‐time  award-­‐winner…YOU!    Some  words  and  phrases  are  weak.  “Can”  -­‐-­‐-­‐  “could”…  “should”  …  “might”  …  “may”  …  “ought  to”  …  “seeks  to”  …  “has  the  potential  to”  …  “In  my  opinion”  …  these  weak  words  should  be  banned  from  your  content  and  copy.    Tell  your  prospect  what  your  product  will  do.  

How  do  you  grab  your  prospect’s  attention  in  every  paragraph?  

 Use  connecting  words  at  the  beginning.  Communicating  your  point  is  a  very  important  part  of  writing  each  paragraph,  but,  it  should  also  make  you  a  sale.  It  should  “sell”  the  prospect  on  the  idea  of  reading  the  next  paragraph.    Using  connecting  words  at  the  beginning  paragraphs  is  a  simple  way  to  keep  the  momentum  of  your  copy  moving:    “And”  …  “Plus”  …  “But”  …  “Furthermore”  …  “Moreover”  …  “What’s  more”  …  “And  there’s  more:”  …  and  “Even  worse”.    A  good  rule  of  thumb  is  to  keep  words  like,  “but”,  out  of  your  copy  if  you  can.  Keep  those  kinds  of  negatives  out  and  use  positives  such  as  "And".    What  is  a  contraction?    It's  a  way  of  shortening  words  to  keep  the  momentum  going.  

 Unless  it  makes  more  sense  I  use  contractions.  When  we  talk,  don't  we  use  the  shortened  version?  Unless  of  course,  it  makes  more  sense  or  conveys  the  real  meaning.  If  its  really  important  to  get  the  message  to  my  prospect,  I'll  ad  emphasis  to  it  with  an  underline,  italics,  or  capitalization.    Be  specific  when  conveying  your  message.  Every  time  you  generalize  in  your  text,  you  are  creating  a  reason  for  your  prospect  to  leave.  Instead  of  saying  "you'll  save  money"  tell  your  prospect  exactly  how  much  money  he'll  save.    Consider  using  questions  when  they  fit  with  your  overall  idea.  Sometimes,  asking  a  question  makes  a  statement.  Sometimes  a  hypothetical  can  make  for  a  powerful  statement.  If  used  properly,  questions  can  often  be  used  to  demonstrate  that  you  already  know  and  empathize  with  the  answer.  They  can  also  be  a  great  way  to  demonstrate  how  horrifying  the  alternative  can  be.    If  you  are  in  doubt  about  whether  you  should  keep  something  or  cut  it  out,  more  often  then  not,  I’d  recommend  to  cut  it  out.  Sometimes  we  get  carried  away  in  our  writing  and  when  its  time  to  go  back  and  make  revisions,  we  find  that  our  real  message  got  lost  clear  down  in  the  middle  of  the  paragraph  or  middle  of  the  page.    Cutting  out  what  doesn't  really  need  to  be  said,  or  things  that  have  been  repeated  several  times  will  enable  your  reader  to  get  to  the  meat  of  the  page  and  will  help  you  convert  more  sales  and  leads.  

Break  All  the  rules!    Just  because  a  particular  technique  or  idea  isn't  popular,  doesn't  mean  you  can't  use  it.  Be  creative  and  daring.  Just  because  it  hasn't  been  done  or  isn't  highly  regarded,  doesn't  mean  that  you  shouldn't  try  it  and  see  if  it  works  or  not.    Copywriting  is  all  about  attraction.  You  are  creating  copy  that  will  attract  your  niche  specific  prospect.  You  are  going  to  know  better  than  anyone  else,  what  your  goals  are  and  how  you  intend  on  accomplishing  them.  Benefit  from  others  mistakes,  but  don't  be  afraid  to  make  some  of  your  own  every  once  in  a  while.      

Here  are  some  examples  of  headlines  that  work  very  well  in  the  “make  money  from  home”  niche  

   

Dead  Downlines  Don’t  Lie!  Isn’t  it  about  time  you  got  paid?  

   

“Exactly  What  We  Need  In  These  Tough  Economic  Times!”  

 “Hard  Work  is  an  Excuse  People        

Use  Who  Are  Too  Lazy  To  Think  Harder”    

“The  Average  Guy  Doesn’t  Have  a  Working  Model  of  Prosperity.  He  Only  Has  a  Model  of  

Work  Itself  and  That’s  A  Date  With  “Honey,  we’re  Broke!”    

“Give  Yourself  Permission  To  Change.  If  Not,  Your  Yesterdays  will  Keep  Hopping  into  

Your   Tomorrows”  

“When  You  Flip  Your  Annual  Income  Into  Your  Monthly  Freedom,  I’d  Say  

You’re   onto   Something!”        

“If  You  Want  To  Bust  &  Hump  and    Work  Your  Whole  Life,  That’s  Your  Business…  

 If  You  Don’t,  That’s  My  Business!”  

     The  reason  these  ads  work  well  is  because  the  desire  for  making  money  is  UNIVERSAL.  Who  doesn’t  really  have  an  interest  or  curiosity  about  making  more  money  in  a  simpler,  easier  way?  What  you’re  telling  the  reader  here  is  that  they  can  make  money  in  a  simple  way,  and  that  your  site  will  tell  them  more  about  it.      You  want  to  make  sure  to  use  your  TARGET  KEYWORDS  in  the  headline  of  your  ad.  This  way  your  ad  and  copy  will  get  more  exposure  for  that  keyword  as  the  search  engine  “spiders”  crawl  your  site  and  index  its  content.  This  is  help  your  chances  of  getting  your  content  to  come  up  when  someone  is  actively  searching  for  your  keywords  on  the  search  engines.    This  is  critically  important  because  this  way  your  content  is  fully  leveraged  to  help  you  attract  targeted  people  24  hours  a  day.  What  you  want  is  an  ARMY  of  keyword  focused  copy,  content  and  ads  out  on  the  internet,  in  articles,  blog  posts,  video  descriptions,  press  releases,  and  offline  in  post  cards,  and  direct  mail  pieces  so  you  get  the  full  benefit  of  the  psychological  aspect,  as  well  as  the  search  engine  exposure  benefit  of  learning  to  always  focus  on  target  keywords  in  your  content.  

Here  are  some  more  Tips  to  help  you  focus  on  the  most  important  aspects  in  your  copy:  

1. Give  people  the  chance  to  change  their  life.  People  seek  a  path  to  change  out  of  their  boring,  broken  mediocrity  –  offer  it  to  them.  Making  money,  and  saving  time  are  two  of  the  top  motivators  in  our  niche.    2. Use  your  MAIN  BENEFIT  as  your  MAIN  KEYWORD  in  your  headline.    3. Use  short,  concise  phrases,  not  a  long  complete  sentence  in  your  headline.      STEP  FOUR  –  The  Body  Of  Your  Ad    The  body  of  your  ad  is  the  main  place  to  sell  the  reason  for  your  reader  to  click  through  the  next  step.  The  way  to  do  this  is  to  use  short,  compelling,  active  benefit  statements.  The  types  of  statements  that  make  the  reader  want  to  click  now  to  get  to  that  additional  information.    Here  again,  it’s  important  to  remember  that  the  copy  is  selling  the  click  and  NOT  the  product.  Here  are  some  tips  to  help  your  imagination  when  it  comes  to  writing  your  ad  copy.  Answer  these  questions  in  your  ad  and  watch  your  responses  climb.    1. How  will  your  product  help  me  get  more  accomplished?    2. How  will  your  product  make  me  money?    3. How  will  your  product  help  me  save  time?    4. How  will  your  product  help  me  feel  better?    5. What  are  the  top  three  reasons  I  should  order  your  product  right  now?      The  best  way  to  write  the  body  of  your  short  ads  is  to  use  all  those  cool  benefits  you  couldn’t  make  fit  in  the  headline.  Go  back  to  your  list  of  benefits!  And  remember,  when  writing  copy  for  ads,  grammar  is  not  as  important  as  effect.  

Short  copy  is  a  good  thing  here.  The  shorter  your  copy,  the  better.    One  of  the  main  mistakes  people  make  here  is  that  they  start  singing  and  talking  way  too  much  about  the  features  of  their  stuff.  Be  sure  to  focus  on  the  BENEFITS  and  not  the  features.    The  difference  between  a  feature  and  a  benefit  is  simple.  A  feature  is  what  something  DOES…  and  a  benefit  is  what  the  feature  does  FOR  ME.  Here  are  a  few  examples  to  show  you  how  using  the  benefits  of  saving  time  or  making  money.    

1. Your  business  opportunity  can  help  people  make  more  money  but  what  will  they  do  with  that  money?  Feel  free  from  money  worries?  Take  a  vacation  and  relax?  Buy  a  new  car  and  impress  their  friends?  Pay  for  their  children’s  college  education  and  empower  them  to  do  more  with  their  life?  These  are  what  benefits  are.    2.  Auto-­‐responders  send  email  but  it’s  saving  time  that  people  like  best.  What  will  they  do  with  that  time  saved?  Spend  more  time  with  family?  Time  for  themselves?  Be  able  to  visit  their  loved  ones  more  often?  Take  that  long  awaited  trip?  These  are  what  they  will  buy.  These  are  benefits.    Remember  also  that  you  want  to  keep  your  copy  short,  so  you’ll  have  to  pay  close  attention  to  trimming  down  your  lines  and  only  using  power  words  to  convey  your  point.  Keep  nice  and  short  and  to  the  point  at  all  times.  

     STEP  FIVE  –  Writing  Your  Call  To  Action!  

In  this  portion  of  your  ad  or  copy  you  write  your  short  final  reason  for  them  to  want  to  click  through  and  get  the  next  part  of  your  process.  This  MUST  be  direct.      Here  are  some  helpful  tips  when  writing  your  call  to  action  phrases:    Use  clear,  and  concise  language  and  avoid  any  gimmicks  here.  DO  NOT  BEAT  AROUND  THE  BUSH.  If  you  want  your  prospect  to  click  here  to  find  out  more,  then  say  exactly  that.  And  don’t  waste  any  words  here…  don’t  “talk  yourself  out  of  a  sale.”    The  great  part  of  this  step  is  that  you  really  don’t  need  any  gimmicks  to  pull  well  here.  If  you  did  your  job  correctly  with  choosing  your  main  benefit  and  keyword  phrase  and  if  you  wrote  a  EYE  GRABBING,  ATTENTION  FREEZING  headline  and  focused  on  benefits  in  your  body  copy,  then  the  call  to  action  is  the  easiest  and  foregone  conclusion…  just  tell  them  to  click  here  for  “x”  and  be  done  with  it!  

 

How  To  Use  Qualifiers  Effectively  

The  goal  here  is  to  qualify  the  prospect  before  they  click  on  your  link  so  you’re  only  attracting  the  most  targeted  and  interested  traffic.  You  only  are  interested  in  people  who  are  serious  about  buying  your  stuff.  You  don’t  need  any  more  tirekickers  coming  through  to  completely  waste  your  time  with  thousands  of  “canned”  questions  they  bug  everybody  else  with  and  never  do  anything.    Marketers  have  use  qualifiers  for  decades  to  make  sure  that  the  people  that  are  coming  to  them  from  their  ads  and  copy  actually  have  the  need,  and  money  to  buy  whatever  they  are  selling.    What  sort  of  things  can  you  use  as  your  qualifiers?    Price.  Letting  your  prospect  what  your  price  is  can  be  a  bold  move,  but  you  will  know  that  people  who  click  are  more  serious  leads  since  the  price  issue  is  out  of  the  way  and  they  still  came  through  the  click.  To  qualify  based  on  price  you  could  use  these  techniques:    * Only  $47  * Less  than  a  cup  of  coffee  a  day!  * Now  at  2002  prices  * Less  than  cheap  pizza  and  a  can  of  beer!    Here  are  some  other  qualifiers  with  one  phrase  each  that  you  can  use  in  your  copy  or  as  imagination  lifters  to  help  you  come  up  with  your  own:    * Scarcity  –  Only  55  available  at  this  discounted  price!  * Seriousness  –  Serious  inquiries  only  please.  * Region  –  Available  only  in  Canada  and  US  * Gender  –  For  men  only!  * Age  –  Only  seniors  need  apply  * Use  of  product  –  For  MLM  Lovers  ONLY!    And  as  you  can  see…  this  list  can  be  endless.  I  suggest  you  take  some  time  to  create  your  own  qualifier’s  list  and  keep  it  handy.  

In  Summary  We’ve  covered  the  main  areas  of  effective  copywriting  that  can  help  you  write  ads  that  pull  better  results.  What  follows  is  a  summary  break  down  of  the  important  aspects  for  you  to  focus  on  and  you  can  begin  to  apply  these  techniques  in  your  own  short  ad  copy  to  boost  results  from  any  type  of  advertising  or  persuasive  writing  projects.    1. Know  Your  Target  Prospect.    Know  their  frustrations.  Know  what  keeps  them  up  at  night.  Know  what  they’re  really  looking  for  as  it  pertains  to  your  business.  Know  how  they  speak  and  what  words  they  like  to  use.  Find  out  their  emotional  hot  buttons  and  make  a  list  of  them  to  use  in  your  copy.    The  more  you  know  about  your  targeted  prospects  and  what  makes  them  tick…  what  they’re  really  looking  for…  the  more  responsive  your  copy  will  be.      2. Keywords,  Keywords,  Keywords.    The  are  critical  to  your  success.  Not  only  will  you  learn  exactly  what  your  prospects  are  actively  seeking,  but  using  them  strategically  in  your  copy  around  the  Internet  will  also  gain  you  more  exposure  and  search  engine  traffic.    3. A  Powerfully  Compelling,  Attraction  Grabbing  Headline!    THE  MOST  critical  piece  in  all  your  copywriting  is  your  headline.  It  sets  the  stage.  It  grabs  your  reader’s  attention  and  draws  them  in.  It  should  100%  focused  on  A  MAIN  BENEFIT  that  your  “stuff”  will  bring  them.  Make  it  exciting  but  not  too  hypey  or  unbelievable,  but  DO  NOT  MAKE  IT  BORING!      4. The   BODY  Of  Your  Ad    Speak  to  your  prospect  in  their  own  voice.  Use  words  and  phrases  that  they  can  relate  with.  Focus  more  on  TWO  THINGS:    a.)  Building  a  relationship  (rapport  &  trust)  by  relating  with  your  reader.    b.)  Focus  on  BENEFITS.  What  is  your  “stuff”  going  to  DO  for  them?  How  is  it  going  to  save  them  time?  How  will  it  make  them  money?  Provide  bullet  points  and  lists  and  make  it  easy  to  skim.  Use  short,  concise,  and  persuasive  phrases.  Stick  to  your  point.  Make  your  point.  Move  on  to  the  next  step.  

5. Call  To  Action    This  should  be  the  easiest  part  of  your  ad.  Be  assertive.  Don’t  beat  around  the  bush.  If  you  did  a  good  job  with  Steps  1-­‐4  above,  then  a  simple  “click  here”  or  “claim  you…”  or  “instantly  download  your…”  “grab  your  newsletter  by…”    Be  direct  and  tell  them  EXACTLY  what  they  should  do  next.    

CONCLUSION  It’s  my  sincere  hope  that  this  information  will  prove  very  helpful  in  your  business.  It  would  be  awesome  to  hear  back  from  you  and  learn  how  any  little  nuggets  from  this  simple  ebook  helped  you  increase  your  confidence,  produce  some  smoking  ads  that  produce  leads  and  generate  sales  for  your  business.    While  copywriting  is  absolutely  one  of  the  most  important  aspects  of  any  home  based  business,  there  ARE  other  critical  tactics  and  skill  sets  that  will  help  you  take  your  business  to  the  next  level.    Social  Media  Marketing,  Content  Syndication,  Traffic  Generation  

Blog  Marketing  For  Traffic  and  Search  Engine  Optimization  

Offline  Marketing  with  Post  Card  Campaigns  

Direct  Mailing  with  Laser  Targeted  Lists  and  Offers  

And  the  list  goes  on  and  on…  

To  learn  more  about  these  and  many  other  important  strategies  that  can  increase  the  reach  and  results  of  your  business,  visit  my  site  and  get  on  our  free  training  calls  and  webinars/videos.  You  also  receive  a  steady  flow  of  training  videos:    www.FrancoFanPage.com  

 

   

Sincerely,    Franco  Gonzalez  

   

The  Mystery  Behind  Genius  Level  Marketing    

The  “Funnel”  Separates  The  Owners  From  The  Employees        

SIMPLE  FREEDOM!  The  Book.  

A  Simple  Formula  For  Earning  More  Buffalo,  Building  A  Fan  Base  of  1,000s  and  How  a  Little  Tired  Door-­‐To-­‐Door  Salesman  Declared  War  On  His  Own  Mediocrity  and  Built  His  Own  Bank  of  Franco!  

   

Franco  “Simple  Freedom”  Gonzalez    

www.FrancoFanPage.com    

   

“Your  9-­‐5  Job  Bail  Out  Plan”  

The  Amazing  Story  of  an  ex-­‐Military  Door-­‐to-­‐Door  Condo  Salesman  Who  Flipped  the  Script  on  the  Rich  and  Used  Their  Very  Own  “System”  to  Escape  into  Freedom  and  Start  his  Own  Online  Cash  Flow  Pipeline!  

 God  Did  Not  Invent  Poverty  

Poverty  and  struggle  are  man  made.  People  decide  to  TOLERATE  lack  and  they  decide  to  put  their  futures  into  the  hands  of  other  people.  Man  decided  this,  not  God.  One  way  to  instantly  stand  out  in  the  crowd  is  to  be  dedicated  and  focused  on  something.    ANYTHING.    Once  you  begin  to  be  charged  with  will  power  and  focus,  you  automatically  scoot  ahead  of  everyone  who  is  sliding  

by  through  chance,  instead  of  will  power.  

 

The  Naïve  Sell.    

The  Masters  Market.    

Grace  vs.  Push  

We  all  know  what  a  pushy  salesman  is  but  not  everyone  can  explain  what  the  opposite  of  that  is.  What  is  marketing  (?)  and  is  there  a  way  to  “sell”  without  being  a  salesman  and  is  there  a  way  to  make  money  selling  things  without  trying  to  convince  someone  of  anything?  Thank  you  for  asking.  Yes  and  yes.  There  is!      What  is  Marketing?    Good  marketing  is  easy  to  explain.  Great  marketing  is  **  not  **  selling.  Great  marketing  prepares  the  prospect  and  potential  customer  to  buy  and,  even  better  than  that,  better  marketing  gives  the  prospect  reason  after  reason  to  sell  themselves.      

Life  Pays  what  You  Ask  Of  It    

“I  bargained  with  life  for  a  penny  and  life          would  pay  no  more,  however,  I  begged  at  evening  when  I  counted  my  scanty  store;  For  life  is  a  just  

employer  he  gives  you  what  you  ask  but,  once  you  have  set  the  wages  why,  you  must  bear  the  task;  

I  worked  for  a  menial’s  hire  only  to  learn  dismayed  that  any  wage  I  had  asked  of  life,  life  would  have  willingly  paid.”  

 Jesse  Rittenhouse  /  Pg.  40  –  “Think  and  Grow  Rich”  

 

     

Franco  Gonzalez  c:  760-­‐271-­‐2810  

Training  Center:  www.FrancoFanpage.com      

To  order  the  powerful  book  SIMPLE  FREEDOM,  simply  ask  me  for  it  on  facebook.  

SECRET  COPYWRITING  CHAPTERS,  BONUSES  &  TIPS  To  Help  YOU  Write  SMOKIN  Ads  and  Copy!    

 Writing  Copy  For  The  Web  is  Totally  Different!  

 One  of  the  most  important  reasons  why  copywriting  for  the  web  is  different  is  that  the  mindset  of  those  who  are  going  to  be  reading  your  copy  is  different.    More  often  than  not,  most  web  pages  will  be  found  via  search  engines.  This  is  very  important,  as  it  means  that  the  person  reading  your  site  has  been  looking  either  for  you  or  someone  like  you.  So  that  puts  them  in  control.  This  is  because  they  will  be  focused  on  finding  a  particular  product,  service  or  piece  of  information.    So  anyone  visiting  your  site  for  the  first  time  that  has  found  it  through  a  search  engine  query  will  have  a  few  questions  to  answer.    Have  I  come  to  the  right  place?    Will  I  find  what  I’m  looking  for  at  this  site?    Do  I  feel  able  that  I  can  complete  the  task  at  this  point?    What  is  important  here  is  that  you  answer  these  questions  in  both  your  headline,  and  in  any  sub-­‐headlines  you  may  have  prepared.  Your  copy  needs  to  provide  answers  so  that  the  visitor  knows  exactly  what  they  are  looking  for    What  is  critical  when  writing  copy  or  ads  for  the  Internet  is  that  you  reassure  any  visitor  or  prospect  that  they  are  in  the  right  place,  and  that  they  should  continue  to  read  on.  

 

What  are  some  reasons  why  your  readers  are  important  to  you?    If  you  fail  to  plan,  then  you  are  likely  to  fail  in  your  business.  This  is  also  true  of  effective  copywriting.  If  you  really  want  to  achieve  your  goals,  it’s  important  to  gather  all  the  facts  and  have  your  full  campaign  ironed  out  and  clear.    First,  you  should  anticipate  your  reader’s  objections.  Normally,  there  are  four  main  objections  that  a  prospect  will  have  that  you  will  need  to  overcome:    1. What’s  In  It  For  Me  (WIIFM)    2. What  I  am  I  doing  here?    3. How   do  I  benefit  from  buying  your  stuff?    4. What  do  I  do  next?    If  your  copy  can  not  provide  a  fast  answer  to  these  questions,  your  campaign  or  copy  will  fail  to  generate  leads  or  sales.  It’s  important  that  the  answers  to  these  questions  should  be  direct  and  obvious  to  all  your  readers.    It’s  also  important  to  remember  that  half  your  readers  will  not  try  to  bother  with  working  things  out  for  themselves.  They  are  NOT  in  the  mood  to  “figure  it  out”  or  “think”  about  anything.  They  expect  ALL  THE  ANSWERS  to  be  there.    This  is  why  focusing  on  ONLY  attracting  your  target  prospect  and  your  core  audience  is  so  critical.  Remember  that  you  will  not  be  able  to  reach  everyone,  and  that  is  ok…  so  make  sure  that  your  copy  is  created  to  address  only  the  concerns  and  needs  of  your  target  prospect.  NOBODY  ELSE  MATTERS.  Spend  time  explaining  what  your  stuff  can  do  for  them  in  particular.  If  you  want  to  make  it  more  effective,  then  do  not  use  words,  which  would  only  be  looked  at  by  people  you  do  not  need.    On  the  other  hand,  if  you’re  targeting  more  than  one  type  of  visitor  to  your  copy,  then  make  sure  that  you  can  direct  them  to  different  links  or  pages  where  their  specific  concerns  can  be  addressed.  What  you  should  remember  is  that  a  visitor  will  go  somewhere  else  if  they  do  not  feel  your  site  has  something  of  value  to  offer  them  in  particular.    So  when  providing  them  with  facts,  let  the  facts  speak  for  themselves.  It’s  important  that  you  make  your  descriptions  compelling,  although  don’t  over  do  it.  Many  prospects  will  skip  a  site  if  they  feel  it  is  too  full  of  hype  (just  know  that  if  your  site  is  too  boring,  it  won’t  pull  sales.  Even  people  that  complain  about  hype  are  ONLY  sold  by  some  type  of  motivating  copy).  

LOCK  IN  Success  By  Planning  Ahead!      It’s  vital  that  during  the  planning  stage  of  your  copywriting  for  the  Internet,  you  understand  what  it  is,  exactly,  that  you  hope  to  accomplish.    You  have  already  determined  that  you  need  to  increase  direct  sales,  build  a  subscriber  base,  circulate  information,  as  well  as  provide  technical  support.  But  in  order  to  do  this,  you  have  to  make  sure  that  your  copy  can  help  you  to  achieve  these  goals.    Decide  who  your  ideal  prospect  is  and  just  what  it  is  that  they  really  want.  Then  find  and  create  words  that  will  bring  these  people  to  your  ad  or  site.  Remember  that  without  a  detailed  plan,  it’ll  be  impossible  to  know  who  you’re  targeting  and  that  leads  to  a  complete  lack  of  knowing  what  your  conversions  will  be  like.  Without  a  target,  you’re  likely  to  miss  out  on  those  people  who  are  willing  and  eager  to  pay  for  your  help  and  expertise.    So  when  planning  your  copy,  it’s  important  to  remember  that  your  target  audience  is  normally  smarter  and  more  knowledgeable  than  the  typical  visitor  to  a  site.    Now  that  you  have  started  planning,  you  need  to  start  looking  at  who  to  target.    Targeting  is  a  method  used  to  figure  out  which  customers  might  have  any  problems  that  could  be  solved  by  buying  your  stuff.  It’s  very  important  that  you  become  an  expert  in  relation  to  every  single  benefit  that  your  product  offers.  Then,  once  you  are  able  to  determine  who  exactly  it  is  that  you  need  to  target,  you  can  begin  to  search  them  out.    So  start  building  a  list  of  those  people  who  will  benefit  from  your  products,  services  and  business  opportunities.  Once  you  know  who  they  are,  then  begin  by  repeatedly  using  strong  web  copy,  and  the  most  magnetic  of  the  benefits  your  product  can  offer  as  bait  to  attract  them  to  you.    With  your  target  prospect  identified,  you  can  now  develop  a  strategy  for  writing  your  copy.  In  order  to  do  this  properly,  the  best  way  is  to  the  following:    1. Write  about  what  exactly  the  customer  wants.    2. Use  a  tone  or  language  that  is  familiar  to  them.  How  your  writing  “sounds”  to  your  target  prospect  is  important  in  quickly  building  rapport  and  trust.    3. Present  your  offer  and  product  to  them  in  a  way  that  is  easy  to  understand  and  very  compelling.  Focus  on  benefits.  What  your  product  will  ultimately  do  for  your  prospect.  

 

How  To  Crank  Out  More  Compelling  Copy    

 Finding  effective  keywords  and  key  phrases  leads  to  copy  that  draws  in  targeted  traffic.  Search  engines  are  the  most  important  tool  on  the  web  for  bringing  new  customers  to  a  site.  Many  people  how  have  never  heard  of  your  site  will  use  a  search  engine  to  find  what  they  are  looking  for,  at  your  site  or  at  someone  else’s.  But  unfortunately,  a  search  engine  is  not  psychic  and  not  very  intuitive  either.  They  will  not  be  able  to  find  what  people  are  actually  looking  for  but  rather  what  they  are  asking  for.    But  just  how  do  you  know  what  people  are  looking  for?  There  are  a  number  of  different  ways  in  which  you  can  get  ahead  of  the  competition  in  relation  to  people’s  search  habits.  The  easiest  and  best  one  I've  used  is  free  inside  of  a  Google  Adwords  account  and  is  called  the  Keyword  Planer.    You  can  use  it  to  analyze  and  find  great  keywords  and  keyword  phrases  and  put  together  lists  of  keywords  that  get  traffic  and  are  low  in    competition  so  you  can  craft  copy  focused  on  those  keywords  and  get  more    exposure  from  the  search  engines  which  leads  to  more  targeted  traffic  getting  to  your  site.  This  tool  also  makes  recommendations  of  similar  key  phrases,  and  you  are   then  able  to  test  them  against  the  most  important  search  engines  and  directories  on   the  web.    What  it  then  does  is  tell  you  just  how  many  people  are  searching  for  a  specific  phrase,  and  how  much  competition  there  is  from  other  sites.  You  use  this  information  to  craft  content  designed  to  both  compel  action  from  your  prospects  AND  get  exposure  from  the  search  engines  to  attract  even  more  traffic.    So  by  using  the  phrases  that  attract  the  most  interest,  but  the  least  competition,  in  your  copy  and  in  your  headlines,  and  page  titles,  you’ll  make  your  sites  and  content  more  receptive  to  the  search  engines  and  directories.  So  when  it  comes  time  for  people  who  are  looking  for  a  particular  product  or  service,  then  your  content  can  be  one  of  the  first  they  see  in  the  search  results.    The  best  time  to  do  any  keyword  or  key  phrase  searches  and  analysis  is  when  right  at  the  beginning  of  your  copy  work.  This  way  you  sit  down  to  write  copy  based  on  content  designed  to  compel,  but  also  to  attract  even  more  traffic.  

Learn  How  To  Keep  Your  Copy  Short  and  Sweet  

You’re  looking  to  keep  your  readers  coming  to  your  blog,  or  site  or  to  stick  around  to  read  your  complete  email  ads  etc.  There  are  some  important  tips  you  should  consider  to  help  you  do  this  more  effectively.    Keep  your  copy  short  and  simple    Unless  a  reader  has  been  directed  to  a  specific  page  on  a  site,  they  will  only  read  1  or  2  lines  of  the  text  before  leaving.  The  longer  your  text  is,  the  less  likely  they  will  be    to  read  all  the  content.  So,  stay  away  from  writing  really  long  copy.  Be  as  concise  as  your  need  to  be  to  get  your  point  across.    Keep  your  copy  simple.  This  matters  as  much  as  how  long  it  is.  Your  readers  should  be  able  to  understand  what  has  been  written  on  their  first  reading.  They  do  not  want  to  have  to  spend  time  thinking  about  what  you  have  written.    You  should  be  able  to  convey  one  key  idea  effectively  in  just  one  or  two  lines  of  writing.  By  writing  any  more  than  that,  you  are  likely  to  ruin  the  chance  of  the  first  idea  you  are  providing  to  get  through  to  them.    By  anticipating  that  your  visitors  will  be  willing  to  learn  more  about  something,  they  will  look  for  the  page  that  has  more  copy  on  it.  Provide  them  with  a  link  to  more  content  where  they  can  get  more  information.    What  if  you  do  need  to  write  long  copy?    If  you  do  need  to  include  some  longer  copy,  then  organize  it.  Even  if  you  readers  are  expecting  to  find  a  page  heavy  with  text,  they  may  not  actually  be  willing  to  read  it.  So  in  order  to  help  them,  divide  any  distinct  ideas  you  have  into  separate  paragraphs.  Provide  them  with  useful  headings,  sub-­‐headings  and  bulleted  lists.  This  is  a  great  way  of  introducing  key  ideas  to  them  deliberately.    It’s  best  to  assume  that  not  all  readers  to  your  content  will  read  longer  pieces  of  copy  completely.  So  write  copy  that  they  will  be  able  to  skim  through  and  that  lets  them  read  only  the  parts  that  they  are  interested  in.    Although  longer  copy  does  not  need  to  be  as  direct  as  short  copy,  it  should  still  be  easy  to  read.  You’ll  find  that  those  readers  who  have  difficulty  understanding  copy,  will  tune  out  and  stop  reading  all  together  and  leave  your  sites,  blogs  and  ads  without  taking  decisive  action  to  do  what  you  intended  them  to  do.  

Make  Your  Copy  EXCITING!  

There’s  nothing  worse  than  BORING  information!  Keep  your  copywriting  clear  and  compelling.  You  should  generally  be  aiming  to  write  in  a  light,  conversational  tone,  like  it  was  just  you  and  me  here  having  this  discussion  over  a  cup  of  coffee.  If  what  you’ve  written  is  boring  or  overbearing,  your  reader  will  leave  and  your  content  will  have  failed.  So  use  a  consistent  “voice”  throughout  your  content.  By  doing  this,  your  prospects  will  more  quickly  warm  up  to  your  content  and  gain  a  level  of  trust  in  you.  The  more  familiar  they  are  with  your  message  and  the  more  than  feel  comfortable  with  your  copy  and  find  that  it  resonates  with  them,  the  quicker  you’ll  build  a  level    of  trust  and  have  your  copy  persuade  them  to  take  the  next  expected  step.    

Don’t  Get  Lazy  or  Sloppy  With  Your  Copy  

It’s  very  easy  to  get  sloppy  with  your  copywriting.  You  can  become  inconsistent  with  your  style  or  words.  It’s  important  to  go  through  your  copy  regularly  and  make  sure  that  the  words  you’re  using  are  used  consistently.  Also,  be  sure  that  they  are  clearly  communicating  what  you’re  trying  to  express  to  those  who  are  reading  your      content.    Avoid  using  too  many  capital  letters  and  exclamation  marks  in  your  work.  That  looks  like  desperate  hype  and  repels  people  from  your  copy.  But  do  feel  free  to  use  bold  text  and  color  in  order  to  highlight  any  important  points  you  want  to  convey.      

How  To  Create  Headlines  That  Instantly  Grab  Your  Reader’s  Attention  

According  to  experts,  just  changing  the  headline  of  an  ad  or  sales  letter  has  been  known  to  dramatically  improve  the  effectiveness  of  an  ad  or  sales  letter  by  up  to  1700  percent!  Yes,  headlines  are  that  powerful-­‐-­‐and  that  important!    An  effective  headline  will  do  many  things  at  once.  It’ll  attract  the  reader’s  attention,  convey  benefits  by  appealing  to  the  reader’s  self-­‐interest  and  it  will  prepare  your  reader  for  the  rest  of  your  content.  It  will  also  target  the  audience  for  which  it  was  intended.    But  the  number  one  thing  a  headline  should  always  do  is  answer  the  question,  "What's  in  it  for  me?"    Why?    Because  that's  all  most  of  us  really  care  about.  

So  what  are  the  characteristics  of  a  good  headline?  First  and  foremost,  an  effective  headline  must  be  believable.  I'm  sure  you've  heard  the  saying,  "if  it  sounds  too  good  to  be  true,  it  probably  is."    However,  if  your  product  really  can  make  me:  ,  attract  as  many  women  as  I  want,  or  make  me  millions  while  I  sleep;  if  you  put  it  in  your  headline,  you  had  better  be  able  to  effectively  prove  it  in  your  copy.    Many  experts  believe  the  shorter  the  headline,  the  better.  I  don't  necessarily  agree  with  that.  However,  keeping  your  headlines  to  fifteen  words  or  less  is  probably  a  good  idea.  Make  sure  your  headlines  are  easy  to  read.  When  typesetting  your  headlines  don't  use  fancy  fonts,  reverse  type,  all  caps  or  italics.  I  recommend  you  utilize  a  simple,  easy  to  read  type  style  such  as  Times  Roman.  You  can  see  an  example  of  this  on  my  website.    Headlines  that  evoke  some  type  of  emotional  response  are  the  most  effective  and  generally  make  more  sales.  Emotions  motivate  people  into  action.  The  stronger  the  emotion,  the  quicker  the  action.  Therefore,  headlines  that  make  the  reader  afraid  of  losing  something  or  excited  about  gaining  something  will  invariably  produce  the  best  results.    Using  the  proper  words  and  phrases  is  critical.  Below  I've  listed  just  a  few  of  the  words  and  phrases  that,  over  the  years,  have  proven  to  be  very  effective  at  grabbing  the  readers  attention:    Save...  Amazing...  Finally...  Love...  Secrets  Of...  Announcing...  Free...  Luxury...  Security...  At  Last...  New...  Bargains...  Obsession...  Breakthrough...  Protect...  The  Truth  About...  Discover...  How  To...  Rewards...  Yes...  Sale...  You...  Are  You...  Sex...  Win...  Improve...  Do  You...      After  grabbing  your  readers  attention,  this  is  where  you  want  to  answer  the  question,  "What's  in  it  for  me?"  To  do  this,  you  have  to  know  a  little  about  your  target  audience.  What  are  they  interested  in?  What  are  their  priorities?  What  makes  them  respond?    Craft  your  headlines  to  use  words  and  phrases  that  will  pique  your  potential  buyers  interest.  If  you  are  targeting  people  interested  in  starting  their  own  home  business,  try  phrases  such  as  "Stay  Home  And  Make  Money"  or  "Kiss  Your  Job  Goodbye  Forever".    If  your  product  happens  to  be  diet  pills,  try  "Lose  10  Pounds  In  10  Days".  A  word  of  caution  here.  This  is  the  point  where  headlines  tend  to  get  unbelievable.  Make  sure  that  your  claims  are  truthful  and  that  your  copy  supports  their  truthfulness.  

 

Once  you  have  a  firm  grasp  of  the  aforementioned  basics,  look  around  your  house  and  select  several  different  products,  and  write  as  many  headlines  as  you  can  think  of  for  each  product.    Write  variations  of  the  same  headline  until  you  have  exhausted  all  the  ideas  you  can  think  of.  This  will  be  both  frustrating  and  difficult  at  first,  but  it  will  become  easier  with  practice.  Remember,  nothing  worthwhile  ever  comes  easy.    After  you  have  your  list  of  headlines,  make  sure  each  one  passes  the  test  for  the  following  criteria  for  a  good  headline.  1.  Does  it  grab  the  readers  attention?  2.  Does    it  answer  the  question,  "What's  in  it  for  me?"  3.  Is  it  truthful?  If  a  potential  headline  does  not  meet  these  three  criteria,  rewrite  it  or  eliminate  it  from  your  list  altogether.    Continue  using  the  process  of  elimination,  one  headline  at  a  time,  until  you're  left  with  what  you  feel  are  the  three  best  and  strongest  headlines,  based  on  the  criteria  presented  in  this  article.    How  will  you  know  which  headline  is  the  best  overall?  Unfortunately,  there's  no  way  to  know  for  sure  until  you  test  them  against  each  other.  The  headline  that  pulls  the  most  sales  or  responses  is  your  winner!    

Four  Power  Tips  For  Advertising  Your  Home  Business    Writing  sales  copy  is  something  that  every  business  must  do  in  order  to  survive  in  their  market.  With  the  current  use  of  email  and  websites,  the  original  direct  mail  way  of  sending  sales  letters  has  dwindled  down.  But  whether  you  send  your  sales  letter  via  email  or  hard  copy,  certain  copywriting  tips  need  to  be  adhered  to  in  order  to  have  a  persuasive  sales  letter  that  will  produce  some  massive  profits.  Listed    below  are  a  few  important  copywriting  tips  that  will  ensure  that  you  increase  your  sales  conversions.    The  first  tip  is  to  determine  what  market  you  are  advertising  to  in  order  to  decide    on  the  content  of  the  sales  letter.  Your  sales  letter  foremost  job  is  to  sell  a  product  to  a  particular  target  audience.  That’s  why  you  must  know  your  audience  well,  before  you  come  up  with  the  content.  Your  sales  content  must  connect  with  your  audience.  If  the  letter  is  flawlessly  written,  but  lacks  the  basic  essential  details  that  your  target  market  is  looking  for,  then  your  sales  letter  is  of  no  use  and  you  can  throw  it  in  the  garbage.    The  second  copywriting  tip  involves  the  language  of  the  sales  letter.  The  language  of  your  sales  letter  should  be  formal,  but  at  the  same  time,  not  too  formal  and  not  too  harsh.  Your  sales  letter  must  appear  conversational  at  the  same  time,  including  words  that  are  driving  and  convincing.  These  words  are  known  as  power  words  and  they  are  designed  to  pull  a  certain  emotional  response  out  of  the  reader.  

 

The  third  copywriting  tip  is  to  let  the  reader  or  client  think  that  you  are  an  expert  and  that  you  know  exactly  what  his  or  her  problem  is  and  how  he  or  she  can  solve  it.  In  other  words,  you  must  convince  them  that  you  really  know  them  and  the  market.  Therefore,  use  the  language  and  jargon  of  the  target  market  in  your  sales  letter  in  order  to  stimulate  a  good  response.  This  is  one  of  the  most  important  copywriting  tips  because  it  causes  the  readers  confidence  in  your  products  and  service  to  really  develop.    The  fourth  and  final  copywriting  tip  deals  with  the  way  you  present  your  sales  letter  and  how  you  stick  out.  The  sales  letter  or  sales  copy  that  you  write  should  be  completely  unique  and  different  than  other  sales  letters  in  your  target  market.  This  is  what  would  make  your  business  separate  from  the  others.    The  reader  of  your  sales  copy  should  not  feel  as  if  this  sales  letter  is  like  twenty  to  thirty  other  letters  lying  on  his  kitchen  table.  If  you  are  advertising  via  the  web,  you  can  add  an  extra  component  like  a  video  or  audio  recording  in  order  to  make  your  sales  copy  stick  out.  This  is  one  of  a  few  copywriting  tips  that  can  boost  your  conversions  significantly.  

BONUS  SAMPLE  SHORT  ADS  

Use  This  Collection  of  Short  Home  Business  Ads  as  Templates  to  Create  Your  Own  Profit  Pulling  

SMOKIN  Ads  In  Under  8  Minutes!        1. Take a 6 Month Vacation, Twice a Year!  Quit failing online in Crappy Programs, Make Money Weekly with No Selling, Explaining, or Any Convincing! Simply Copycat Me to a T! Quit Failing Online, YES, the Top People On The Web Truly Do Make Serious Cash. DON'T YOU WANT TO BE ONE OF THEM?  There's NO Hype, NO Boss, NO MLM. For details go to: YourDomainName.com If you're not making at LEAST $4,000 a week Online, YOU HAVE TO go to: YourDomainName.com

 

Your Name Here  =====================================================    2. Quit failing online - Check out my Simple System! $4,000 in 1 Day - See Proof Finally cut a profit - No Selling! Quit failing with junk Programs. Copycat Me to a T! If you're not making at LEAST $5000 a week... Check out the new system that crushes all other systems to the ground. Go to YourDomainName.com

 

Your Name Here    =======================================================  3. How many $200 Cash & Check payments do you want this week? This program has changed many lives, not a month from now...

Starting today and tomorrow! Will $4,200 This Week Make a Difference To You? Wait Until You Start Getting $200 Multiple Times Per Day! Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  See PROOF and all the details at: YourDomainName.com

 

Your Name Here P.S. I'm going to show you a system that has changed my life! Your going to love how easy this is, and I'm going to walk you through it. If you haven't made money in the past, you better fasten your seat belt!  ========================================================  5. Broke Downlines Don’t Lie! Are you tired of trying to build a organization of thousands to make any money? I get $200 Checks mailed to me daily! YourDomainName.com It's so simple... if $4,200 per week interests you then visit my website for real proof! Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and

pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  See PROOF and all the details at: YourDomainName.com This is the FASTEST WAY to generate ten's of thousands per month without talking to a single person at all.  Your Name Here Your Phone Number here  ========================================================  6. WANTED: People with Brains!  Quit Failing Trying to Sell Crap. Change Your Life today not a month from now. No Selling, No Explaining, No Convincing  Get $200 Checks for 5 Minutes Work, that's what I do every single day. I put my income on auto-pilot. Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  See PROOF and all the details at: YourDomainName.com Your Name Here

=======================================================  7. Leverage One Time $200 into Freedom Visit: YourDomainName.com If you knew there was a new system in place to allow you to spend 30 - 60 minutes per day to average $4,200 every week or more, would you want a piece of the action?  If you're serious and have at least $200, I can show you exactly how to make $4,200+ every week. I have it all down to an exact science.  To find out how to have $200 checks deposited into your bank account, visit the website below, and you'll be only one step away from learning my system.  Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  You're not going to believe how simple this actually is once I show it to you.  YourDomainName.com To Your Success,  Your Name Here Your Phone Number here  =======================================================

8. Beat Up Truck Driver Builds Own Bank!

And you can too if you can follow simple instructions:

1: Follow 3 simple steps 2: Be consistent 3: Care about others' results  No wilting mental minnows allowed. Be real.

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   ========================================================  9. Scared of Success? Let me scare you to death...  WHAT ARE YOU LOOKING FOR?  More time? Less stress? More money? Better future retirement? Living debt free?  WHAT DO YOU HAVE IN PLACE TO ACHIEVE IT? Chances are... Nothing.  You're NOT alone! Most of us have been in this position.  ************ There's GOOD News for YOU! ***********

FACTS:

*You've stumbled across THE VERY SITE that can make a true difference in your life  *ordinary people are making thousands every week!  *simple  *you get details on exactly what to do  *no pressure, selling, explaining, hype or stress  *simple, straight forward and FUN!

 

GET INFORMED:

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Your Name Here  =========================================================  10. Checks show up when you know what you’re doing...  They don't stop... Just got another one!  Do you want Envelopes Full of cash and checks on YOUR doorstep?  

Who doesn't?

NO BULL NO HYPE NO M-L-M NO-SELLING    You too can have...    CASH & CHECKS ON YOUR DOORSTEP!  Just click on the website link below!

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YOUR NAME  =========================================================

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Discover the best kept secret to creating automated wealth from home...

Simple Freedom achieved this without any selling, cold calling, or rejection.

Not MLM... No Selling... No Prospecting... No Calling...

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To Your Success,

YOUR NAME

=========================================================  12. I knew it... another company's just a bunch of smoke & mirrors  In a 'Smoke & Mirrors' Industry Full of Bloated Promises, Weak Offers, Rehashed Crap, And a Whole Lotta Garbage...  It's Getting Harder Than Ever to Distinguish the Good From Bad...  We reveal the exact System that continues to pump cash every month into our bank account where we can access it from any ATM around the world.  All the details at: YourDomainName.com

 

To your success, YOUR NAME  =========================================================

=========================================================  

13. Unfortunate News. Sorry to share...  As millions of people search to find a way to create serious cash-flow from home...  Many will be ripped off by scams, ponzi and get-rich-quick schemes, and hype.

Fed up with all the BS, hype, gimmicks and scams?

Want an HONEST and GENUINE home-based program where you can start making $4,200+ Weekly starting Today?    Everything you need to know is here: http://www.yourwebsite.com  To Your Success,

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=========================================================  14. WANTED: ONE Freedom Soldier With Brass Balls - Is that YOU?  Fed up with all the BS, gimmicks and scams?

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97% are scared of their own shadow and can’t focus their minds for more than a couple minutes. I’m looking for the few that can. No time to waste, there’s work to do... come on and click – waste time reading through stuff you won’t “get” anyway, and just get to the point where you CALL ME.  Nothing new under the sun man... it’s all about GUTS and FOCUS and MASTERMIND...  Click and call already so I can show you how to make some money.

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=========================================================  

 

15. Mail box money – it keeps showing up...  We can set you up to start earning within a few days...

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To Your Success,

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=========================================================    17. Are You Working for Peanuts?

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18. If your job and life sucks – click already. Solution inside.  What Would You Do If You Had An Extra $3,000 -$5,000 A Month or More?    • Would you spend more time at home with your kids and loved ones and less time on the road?  • Would you pay off your bills and live a debt free life? Or take that vacation you've been dreaming of?  • Would you buy a new car, home, investment property, or pay for college expenses?  • Would you launch that special project which makes a difference in the world?    You Deserve Abundance and Prosperity    I invite you to check out my new money making system that's fun and easy.    You can quickly raise funds right from your own home.      Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  See PROOF and all the details at: YourDomainName.com

 

Wishing You Life's Best!

YOUR NAME

 

=========================================================  19. CLICK AND OPEN ALREADY. Time’s Wasting.    My name is YOUR NAME and I believe, in fact, I KNOW that this email and my website can CHANGE YOUR LIFE.    If you're like me, then you have no patience and no time to wait for weeks and months before seeing any significant money from an online venture.    You've done everything "they" tell you to do like:    * Spent countless hours on the phone calling prospects  * Attended worthless conference calls  * Spend advertising dollars testing ads and marketing strategies  * And on and on...  I did it all as well and I knew there had to be a better way. So, I went on a quest and I've spent hours upon hours scouring the internet for the best opportunity out there.  I don't know if this is something you qualify for, but with this automated system you'll jump for joy every time the mailman comes to your door...because he bring envelopes of CASH & CHECKS.  You can make $800+ daily just like many members on my team already do.

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Internet experience is not necessary in order to succeed with this system.  So, if you have dreams of paying off your debt, buying a new car, a new home, a new wardrobe, whatever your dreams are, this system can make those dreams a REALITY.    Learn more by going to:

 

 

http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================  20. Tired of joining programs that just don't work?  Are you tired of joining programs that just don't work?  Are you still looking for a way to receive some extra cash with a home-based business that actually works?  It seems like it took us forever... but we finally found one that REALLY works online AND offline!  http://www.yourwebsite.com  People on our team are making $4,000 to $7,000+ PER WEEK with this INCREDIBLE business.    All we do is advertise and collect the CA$H...

With this program there are:

* NO selling to friends and family * NO explaining or selling * NO monthly quotas to meet * NO uplines or downlines * NO convincing people to join * NO 3-way calls to advisors or sponsors * NO STRESS * NO B. S.      Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!

 

T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  All we do is advertise and we'll show you the exact system we're using so that you can decide for yourself. Learn more by going to: http://www.yourwebsite.com  Wishing You Life's Best!

YOUR NAME

=========================================================  21. Here’s EXACTLY Who This Won’t Work For...  THUMBSUCKERS that are only looking for Daddy or Mommy...  Mental Midgets that are so scared they actually believe they need a “system”

People that whine so much that their own father is embarrassed...

People that truly believe they can’t open their mouths and INSPIRE...  People addicted to playing 3rd grader on facebook with the “wink” and “lol” nonsense...  We have a real business and are looking for REAL business SOLDIERS who are not scared of their own shadow. NO TIME TO LOLLY GAG AROUND, the economy is screwing good, honest people and they are looking for leaders.  BE ONE. Let’s roll.  Check out http://www.yourwebsite.com  Put on your MAN GIANT BOOTS and let’s go already... you know how this works... go to the website, waste time reading... and then do what you should have done to start with... CALL ME + SIGN UP + Let’s get to work!  =========================================================

 

 

22. ==>> MAN GIANT UNIVERSITY!<<<===  HERE'S WHO I WANT TO TALK TO:  I want to talk to those of you if you've signed up, joined, become members of multiple types of programs like:  * M-L-M * Online programs * Ridiculous chain letters * Those "we'll do it all for you" programs * The latest and greatest "pre-launch" deal...  AND YOU'VE LOST IN EVERY SINGLE ONE OF THEM....  YOU'RE WHO I WANT TO TALK TO, because that was ALSO ME! Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  Don't wait another minute...  Check out http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME    =========================================================

 

23. ==>>CASH TALKS! Take a Serious Look<<<===  This simple system flat out works. Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  Are you ready to finally be successful?

Go see the proof and the details now.

Check out http://www.yourwebsite.com

This is the most powerful cash-flow system designed for every day working people who don't have time for hype.  http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================  24. ==>> WANTED: Two (2) People With Brains & Balls <<<===  Howdy,  Girls have “balls” too. Striking Viking Godesses Wanted.  * I have a system that makes it simple to receive $800+ per day * You get guidance and resources to get started

I'm a real person with a real system that works to

 

create Cash and check deliveries like nothing you've ever seen!  NO WHINERS or WIMPS ALLOWED. Go CRY To MOMMY.  SOLDIERS is what we’re looking for. This is about INTEGRITY and HONOR, not bo-peep mental midgets. Other programs don’t “work” because they are 99% filled with thumb suckers not SOLDIERS of PROSPERITY.  Ready to RISE? Click the damn link and let’s go.

YourDomainName.com

   Could you handle generating $1,000 or more every time you place a few ads here and there?  Can you follow this fool-proof, jaw-dropping, eye-popping, cash flowing, poverty busting, self-esteem lifting, no sales experience needing, immediate substantial income generating, marketing system?  Huh?  Let me run it by you again.

Here's the deal...

You advertise with my proven marketing methods...  ...and generate $1,000's weekly!

That's it.

NO SELLING. NO CHASING. NO EXPLAINING. NO HASSLE!  It's so simple.  I'm telling ya, it's like printing money!  And if you weren't paying attention before, STOP whatever you're doing and log on now:

 

 

http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================

         25. Finally, Something That Works! ==> SEE PROOF!  Howdy,  Are you tired of joining programs that just don't work?  Are you still looking for a way to receive some extra cash with a home-based program that actually works?  It seems like it took us forever... but we finally found one that REALLY works! Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  See PROOF and all the details at: YourDomainName.com

 

People on our team are receiving $4,000 to $7K+ PER WEEK with this INCREDIBLE new system.

 

 

All we do is advertise and collect the CA$H... no selling, no explaining, and no hype.  With this program there are:  * NO selling to friends and family * NO explaining or selling * NO monthly quotas to meet * NO uplines or downlines * NO convincing people to join * NO 3-way calls to advisors or sponsors * NO STRESS * NO B.S.  All we do is advertise and I'll show you the exact system I'm using so that you can decide for yourself.  Check out http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================  26. Law of Attraction Brings in $1,000s Weekly! See how...  Simple step-by-step system can have you receiving $1,000s weekly in cash and checks. Even daily! All you have to do is Copycat me to a T!

No hype

No bull

No M-L-M

No Selling or Convincing Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!

 

T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  See the PROOF for yourself!  Go to http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================  27. It's Raining Cash & Checks ==>SEE PROOF!  How would an extra $400 to $3,000 or more per week change your life?  How about earning that much money or more per DAY?  We have people crawling over broken glass to get what we have.  Why?  Because we've made this the Simplest and Easiest program you've ever seen.  We'll take you by the hand and help you start to generate $400 - $3,000 per week, or better yet per day.  No hype

No bull

No M-L-M

No Selling or Convincing

 

Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  See the PROOF for yourself!  Go to http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================  28. Size... does... matter! YOUR BANK CALLED...  Your bank called and said that the size of your bank account does matter.  Ask anyone. Male or female.  What we've got to do is... MAKE IT BIGGER.

Sound familiar?

What if you RECEIVED $800, $2,000, or $4,000 CASH at your door TODAY?...

How would that impact your lifestyle?

Would you payoff some debts, bills, get a new car?  Take the vacation you've always wanted?

 

Take your kids or grandkids to Disneyworld?  ...Go to VEGAS?  Just imagine and paint the picture of what you would do...  I'll show you how we do it.

See the PROOF for yourself!

Go to http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================  29. Biz Ops Gone Wild...  There's no program that's easier than this!

No Selling - No Explaining - Not M-L-M

Fast & Easy Cash & Checks Roll in Every Day. Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  Follow me step by step. I'll show you exactly what to do.  Check out the site and then let's get started bringing in Cash to YOU.

 

 

Go to http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================

         30. How To Dump The Cubicle for PJs and Profits...  Donald Trump likes the cash to come in daily just as we do, EXCEPT that this cash comes to YOU.  Stop working for "chump change" when you've got the 'CASH COW" in your hands right now.

There's no program that's EASIER than this.

No Selling - No Explaining - Not M-L-M Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  Follow me step by step. I'll show you exactly what to do.  Check out the site and then let's get started bringing in Cash this week to YOU.  Go to http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME

=========================================================

 

 

             

31. =>> Build Your Own Cash Register... IF YOU Copy Me! <<=  Let me just quickly speculate...  ...that should you decide to click that delete button, this will be ONE e-mail you'll wish you had back.  Yeah, I know what you're thinking: This is just another lame "Get rich quick" deal....  Not the case here... but it can create some quick cash: Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days. If you don't like selling, but would like cash and checks mailed to your front door, coming directly to you on a weekly, or even daily basis, you need to check this out now:  http://www.yourwebsite.com

THE PROOF DOESN'T LIE!

Wishing You Life's Best!

YOUR NAME

=========================================================

 

 

         32. You Can’t Pursue What You Can’t See...  Welcome to the simplest, easiest and most lucrative program available today.  I've never seen any opportunity that can generate huge sums of cash and checks in a relatively short period of time!  People have been looking for this because there's Zero Selling and you'll never have to explain, convince or do any cold-calling.  And this is NOT M-L-M or Network Marketing. Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  And the wonderful thing about this is that the Cash and checks are delivered right to your front doorstep.  Check out this site immediately to find out how and see PROOF!

http://www.yourwebsite.com

Together in Abundance,

YOUR NAME

=========================================================

 

 

33. =>> REMEMBER SIMON SAYS?    HERE'S WHO I'M LOOKING FOR:  I'm looking for those of you who've signed up, joined, become members of multiple types of programs like:  * M-L-M * Online programs * Ridiculous chain letters * Those "we'll do it all for you" programs * The latest and greatest "pre-launch" deal...  AND YOU'VE LOST IN EVERY SINGLE ONE OF THEM....  YOU'RE WHO I'M LOOKING FOR, because that was ALSO ME! Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  My business is Simple & FUN. No Selling, No Hype.

Don't wait another minute...

Check out http://www.yourwebsite.com  =>>> Great System + Great Support = Success for All

Wishing You Life's Best!

YOUR NAME  =========================================================

 

 

 

34. Monkey SEE Monkey DO!  Just copy what I do and you could be on track to receiving $3,000 in cash on a slow week!  If you're REALLY serious about making a change and finding something that works and...

Can follow simple instructions, then this is the perfect solution.

Check out http://www.yourwebsite.com Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  See PROOF and all the details at: YourDomainName.com

 

Wishing You Success!

YOUR NAME

=========================================================  35. ABSOLUTELY AMAZING!  Outside the box...  Your own Day Job Bailout!  I don’t know why this is working so damn good...

But it’s making a bunch of people really happy...

 

 

http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================    36. Pssst!... looking for more Cash? ==> I'll let you in on a little secret...  I'm not the sharpest tool in the shed, but I do know how to receive CASH & Checks right to my front door.  I'm willing to share my secrets with you.

But you've got to qualify yourself first.

See if you've got what it takes.

Check what applies...

* Got Internet access?  * Got a few hours a week?  * Got a desire to be better tomorrow than you are today?

Good! Keep going...

* Can you place classifieds online?  * Can you follow a simple 1-2-3 set of instructions?  * Can people send YOU cash & checks to your front door?  * Are you willing to invest in yourself?  * Are you honest, teachable and driven?  If you've answered YES to ALL of the above, then see PROOF with details by going here:  http://www.yourwebsite.com

Wishing You Life's Best!

 

 

 

YOUR NAME  =========================================================  37. PO BOX Profits – I LOVE The Mail Man...  Yes, it's true...  Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  Here's what you can expect...  * Cash & Checks Paid Directly to You  * No Selling...Your Automated Website Does That For You!  On-Going Support and much, much more... See PROOF...  Get over to http://www.yourwebsite.com before it's too late...  Wishing You Life's Best!

YOUR NAME

=========================================================

 

 

38. How to create CASH on demand...  Listen up...  I may not be the sharpest tool in the shed, but I do know how to create surges of cash-flow via the Internet and direct mail.  And if you master my secrets, two things will happen:  1) You'll be able to eliminate all of your financial worries.  2) You'll increase your free time because you'll be using automated SYSTEMS vs Manual Labor.  Discover what only a select group of sharp people already know...  Get over to http://www.yourwebsite.com before it's too late...  Wishing You Life's Best!

YOUR NAME

=========================================================  39. Sorry, you've been lied to...  It's an outrageous, shameless lie that INTERNET DUMMIES can't make money online!  Many are intimidated by their lack of knowledge about the internet, advertising, adwords, ppc, etc.  That leads them to think that they can’t create a six-figure income from home...  Nothing could be further from the truth!

I’m proving them wrong every week!

Get over to http://www.yourwebsite.com before it's too late...  Wishing You Life's Best!

 

 

 

YOUR NAME  =========================================================  40. I just got tired of the fear, stress and anxiety...  I cried for my kids...  I just got tired of this stupid average life!

I just got tired of the depressing job...

I just got tired of being scared...  I just got tired of being my worst enemy...  I HAD to change my life before I did something really stupid... Thank GOD I opened up a stupid email – and was too tired of my life to not click the ad...

How tired are you?

YOUR SITE.  =========================================================  41. Nothing Worked Until I got STUPID And Did This...  Let's get straight to the point.  In your current home-based program you:  (A) Spend countless hours on the phone calling prospects. (B) Attend numerous conference calls throughout the week. (C) Spend precious time testing ads and marketing strategies. (D) Listen to all the "hype" from other "leaders" in the company who are supposedly following the same system that you are, but are making a lot more money! (E) All of the above

Think about this...

What if there was a way to receive cash & checks from home where you didn't have to do any of the above?

 

 

* Where you didn't have to cold call prospects ...because the system attracts them to you.  * Where you didn't have to attend conference calls ...because the system doesn't waste your time with them.  * Where you didn't have to figure out how to write, test, and place ads... because it's provided FOR YOU.  * Where everyone in the program really does follow the same system ...because the program provides an EQUAL opportunity for everyone.  Think that kind of opportunity doesn't exist?... It does… Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  See PROOF and all the details at: YourDomainName.com

 

Wishing You Life's Best!

YOUR NAME

=========================================================  42. Pigs Don’t Know Pigs Stink...  Today Could Be Your Day Of Amazing Good Fortune!

No M-L-M. No Chasing family and friends around.

This system works no matter who you are.

 

 

Make $400, $800 or $2,000 a day and much more.  Great support! It's like copy and paste or follow the leader.

Stop Stressing - Start living!

See PROOF  Get over to http://www.yourwebsite.com before it's too late...  Wishing You Life's Best!

YOUR NAME

=========================================================          43. Why Don't You Just Quit! Give Up! You're Beaten!  DO NOT READ This Unless You've Tried Everything Else & Failed...  If you're reading this then you already know that over 90% of Online Make-Money Programs & Systems are full of BS.  THEY'RE FRAUDS  I know, because I've spent well over $10,000 of my hard earned money and found out the painful way, as I'm sure you have as well.  However, looking back now, I wouldn't change a thing!  If I hadn't kept searching and spending, I would never have found http://www.yourwebsite.com .  This powerful program continues to net people on our team $400 - $3,000+ a day working 1-2 hours with No Explaining, No Selling & No Convincing. Heck you don't even need a computer.Tracy from Lansing, MI used my system to make $2,600 her first week!

 

 

 

Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  See PROOF...  Get over to http://www.yourwebsite.com before it's too late...  Wishing You Life's Best!

YOUR NAME

=========================================================  44. Broke Man Walking Creates Own Bail Out...  Does this describe you??...  Are you exhausted working 40 - 60+ HOURS per week?  Tired of climbing the corporate ladder, only to find out the ladder leads to nowhere?  No time for family?... the kids?... friends?

HOW ABOUT -- No time for YOU?

No money left at the end of the month?  What happened to that vacation you promised your spouse last year?  STOP!  Donald Trump likes his cash to come in daily just as we do, EXCEPT that this cash comes to

 

 

YOU.  Stop working for "chump change" when you've got the 'CASH COW" right in front of you now.

No Selling! No Explaining! Not M-L-M!

There's no program that's easier than this. Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  Follow me step by step. I'll show you exactly what to do.  Get over to http://www.yourwebsite.com before it's too late...  Wishing You Life's Best!

YOUR NAME

=========================================================  45. Super Mind and The Temple of Wealth  Hint: Can You...?  *Follow simple steps  *Be consistent  *Open a the mail  This simple business will work for anyone who puts a little effort behind it and follows the few simple steps.

 

 

 

Absolutely NO selling, NO explaining or convincing is ever needed.  Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  When you see how easy it can be, you won't be able to sleep tonight.  Get over to http://www.yourwebsite.com before it's too late...  I'm looking forward to helping YOU get started!

To Your Success,

YOUR NAME  

46. => The Click of the Year. Don’t miss it...

Yes! Make $4,200+ a week for working an hour a day:

It's not M-L-M You do No Selling No Cold-Calling No Prospecting 97% Automated Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!

 

 

T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  There's no program that's simpler than this.

Why would you do anything else?

You can... but while your struggling we'll be receiving fat CASH & Check payments!  Rush right over and check it out.

http://www.yourwebsite.com

You'll be glad you did.

Wishing You Life's Best!

YOUR NAME

=========================================================  47. If You're NOT Banking at least $3,000 Per Week Online... Must See-  Ok, step 1 is complete - you opened this email...  Please know that you've stumbled across something that actually CAN make a huge change in your life.....  SO, don't delete this-  ==>>Here are a few quick facts to review:  * $1000-$4,200+ weekly is very achievable * we offer proof * No selling; NO explaining & NO Convincing =>EVER! simple steps we all follow

 ==>>Here Are A Few REASONS Why You Should take a

 

 

Serious Look:  * we have a system that makes it easy * you get guidance and resources to get started  We're REAL People with a Real System that works to create cash-flow like nothing you've ever seen!  Rush right over and check it out.

See the Proof now-

http://www.yourwebsite.com

You'll be glad you did.

Wishing You Life's Best!

YOUR NAME

=========================================================  48. Still trying to make some Cash?  Howdy,  Let's get straight to the point.  Whether you're currently promoting a program or not, I assure you that if you're really trying to receive *cash* into your pocket and you're hoping the same for anyone that joins your team, then look no further.  We've stumbled onto a *cash* monster.  Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and

 

 

pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  See PROOF and all the details at: YourDomainName.com

 

You'll be glad you did.

Wishing You Life's Best!

YOUR NAME

PS - WARNING: If you lose this e-mail, you'll never know what you just missed.  ==========================================================    49. Warning! Urgent NOTICE To All Internet Marketers!    WARNING!  Urgent NOTICE To All Internet Marketers!  Not All Work From Home Programs Perform Like This... Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  See PROOF and all the details at: YourDomainName.com

 

 

Wishing You Life's Best!  YOUR NAME ==========================================================  50. Never Run Out of Cash Again!  Have cash delivered to your door daily via check, paypal or however you want to receive it.  This system has been around for over 4 years and has proven to generate over $100k in cash in less than 6 months.  Generating $5k weekly is Possible.

This is a proven system.

Some of my associates have generated over $10,000 in their first MONTH using this system.  My personal best week has been over $7,000!

It works.

I'm generating a boatload of checks and paypal payments daily and I'll personally show you how to do the same. See proof and all the details at: http://www.yourwebsite.com  Wishing You Life's Best!

YOUR NAME

=========================================================  51. Finally, something that works in this economy!  Finally, in this economy, an option that WORKS!

This is brilliant. And people "get it" quick.

It's so simple...

 

 

It's darn near Guaranteed to work... It's the perfect price point... A teeny, tiny one time start up. Delivers a BIG PROGRAM commission and MORE leverage than any other program out there. Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days.  You should take a few minutes and check this out... See verifiable proof and all the details at: http://www.yourwebsite.com  Wishing You Life's Best!

YOUR NAME

=========================================================  52. Give Me 9 Days and I’ll TILT Your World...  What If I Could Show You How To Make $8,135 Profit In 9 Days?  A Small Group Of 'In The Know' Marketers Are Raking In Multiple $200 Commissions Daily Under The Radar.  Want To Participate In The Easiest $400, $800, or $1200 Profits Daily That You've Ever Made?  • No Downlines, Matrixes or MLMs • Earn $200 to $800+ Per Day Starting This Week • No Experience Necessary. Very Low Start Up Cost. • Beginners and Advanced Marketers Are Making Money Their First Week.

 

 

• Learn Why 97% Fail In Marketing. • Powerful System Built on Ethics, Honesty, Integrity, and Value.

• Minimal Time Spent Can Bring You Full Time Income. See verifiable proof and all the details at: http://www.yourwebsite.com  Wishing You Life's Best!

YOUR NAME

=========================================================                53. "Will you please stop sending me money"  How often do you hear that line...  "Will you please stop sending me money"!  You won't ever hear us saying anything like that.  My TEAMMATES love getting paid daily to the tune of $200 payments over and over again.  Tracy from Lansing, MI used my system to make $2,600 her first week!  Michelle from Boca Raton, FL made close to $3,000 by the end of her first week!  T.J. from Mississippi made over $16,000 his second month!  Dave from WI ran a 33-word classified ad and pulled in $4,000 in 36hrs with my system!  Trish from CA made $10,105 in her first 16 days. See verifiable proof and all the details at:

 

 

--> http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME =========================================================    54. It happened again last night... (3) more people sent me $200!  Lemme ask you...  Is there anything better than waking up in the morning, after a restful nights sleep, to find $600 - $1,000 or more sitting in your account, that WASN'T there the night before?  Well...  It happened to me again.  I can't just seem to put a lid on this little cash machine...  ( SMILE )  See it here: http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================  55. How to avoid becoming a victim of the "Make a $1000 a day" ads.  Lets face brutal reality for 7 seconds...  99% of the people online are NOT making anything close to $1,000 a day.  In fact, dare I say, they're losing far more than they're making!  Let's put an end to the financial hype and misery that's been circulating the

 

 

Internet for far too long by clearly showing people how to turn a small lump sum into a growing and consistent stream of cash-flow.  See if YOU qualify...  * Do you have $200 to invest in your own future?  * Do you see yourself one day working full-time from home, without a boss or commute?  * Do you have the desire to acquire new skills? * Can you follow a simple set of instructions? * Can we pay YOU 100% for each referral we help you locate using our proven “turn-key” tactics?  If you've answered YES to each one of the questions above, then you're pre-approved for a position on our TEAM!  All you have to do now is check out my website immediately...  See it here: http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME =========================================================  56. Pssst!... I'll let you in on a little secret...  I'm not the sharpest tool in the shed but I do know how to create income streams that flow into my bank account 24/7.  The good news is that I'm willing to share my secrets with you.

But you've gotta qualify yourself first.

 

 

 

See if you've got what it takes.

Check what applies...

* Got Internet access?  * Got 30 minutes a day?  * Got a desire to be better tomorrow than you are today?  Good! Keep going...  * Can you place classifieds I give to you online & offline?  * Can you follow a simple 1-2-3 set of instructions?  * Can we have people send YOU money via PayPal, Cash, or Money Order?  * Are you willing to invest in yourself?  * Are you honest, teachable and driven?  If you've answered YES to ALL of the above, then simply visit my website...  See it here: http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================      57. Only for people ALREADY earning $21,000 or Better Per Month  Lets face the facts...  Reaching $21,000 a month is reserved for an elite group of individuals.

Not everyone has the communication or leadership skills needed.

 

 

Thankfully there's a program on the block that doesn't require you to be a JFK, Oprah or The Donald to be a success.  You can create a quick income of $2000 or more per week without being particularly talented, smart or experienced.  You can do this by utilizing SYSTEMS in place of skills.

Think McDonalds.

Get the full details here: http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================  58. How to pocket a cool $400 - $800 a day or more on autopilot...  Breakthrough Program Unveils Online Marketing System That Delivers Instant $200 Payments Again and Again.  Here's the short of it...  * You keep 100% on every sale ( $200 )  * You get paid immediately and directly.  * You'll be shown exactly what to do in a very simple, step-by-step format.  * You don't have to talk to anyone if you don't want too.  * You can get your own money making website!  * You'll have access to Marketing Secrets that's filled with Free and paid advertising solutions that work!  * You can promote your MLM or Direct Sales program on the back-end.  * This system is proven to work even for NON-TECHNICAL people!

Discover for yourself what hundreds of people already have...

Get the full details here: http://www.yourwebsite.com

 

 

Wishing You Life's Best!

YOUR NAME

=========================================================  59. Because The Fed Ain’t The Only One Printing Money...  One Year From Today, You Could Be Sitting At Your Home Computer, Counting the Money That Flowed Into Your Bank Account That Day... Because You FINALLY Have Your Own Cash Machine That Spits Out...  * $200 payments over and over again!  * Access to tested ads and email letters  * Access to a Duplicatable Online System with no selling  * Access to some of my most valuable ideas in marketing, so you can make more in any program you choose.  * So much more...  I don't want to be the one to cause you to lose any sleep, so before you go to bed tonight wondering if this is for real, take a peek to see if you can call my bluff...  Discover for yourself what hundreds of people already have...

Get the full details here: http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME

=========================================================  60. How to turn $200 into $1,000+ within days!  I'm going to reveal to you a simple 2 Step process that can virtually eliminate any cash-flow worries.  Even if you're doing well, you could be doing better.  First... take a basic ad like this one you're reading right now. Place it in high traffic areas I show you so

 

 

that a lot of people will see it.  Second... have a basic website connected to that ad. One with a cash-pulling sales letter on it so that people will pay you for the information / opportunity you're offering.  That's it.  100 yr old formula that was as good back then as it is today.

See for yourself how it all works in action...

Get the full details here: http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================                  61. Copy Our System & You Pocket $400 + Every Day  Look, I ain’t DUMB!  I make lots too! It’s WIN WIN so I’m showing you the ropes.

It's Plain and Simple..

COPY Our System... PROFIT Like We DO...    Here's what we do every day...  We utilize simple marketing tactics to ATTRACT new leads to our website.

How?

By sending this same exact ad over and over again to dozens of email lists.

 

 

The Result?  We Pocket $400 + Every Day - 24/7/365

There's....

1) No selling... (website does it for me/you)  2) No calling... (no one wants to be sold - so don't try)  3) Just Automation... (Take A Test Drive Today!)  If You Can Spare Even 30 Minutes a Day, We'll Prove You Can Start Pocketing An Extra $2000 A Week or More This Week!  Get the full details here: http://www.yourwebsite.com

Wishing You Life's Best!

YOUR NAME  =========================================================

           62. No Recession Here!  Even with the economy in the dumps, my business is rockin'! Here are the secrets to making an extra $4,000 or more per week.. part-time…  * You need a way to create buyers effortlessly, ( Prospects don’t pay the bills )  * You need a “feeder program” to generate up-front cash-flow to offset your expenses… so you can stick around long enough.  * You need a program that pays 100% daily, directly into your own account.  * And lastly, you need the right marketing tools and strategies to make your business explode.  Here’s the ANSWER you’ve been looking for…

http://www.yourwebsite.com

 

 

 

Wishing You Life's Best!

YOUR NAME

========================================================= For Magazine & Classifieds Ads

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   Scared of Success? Great! This’ll scare you to death! www.YourDomainName.com

 

Broke Man Walking! Visit Only If You’re Tired Of That Stroll! www.YourDomainName.com

 

I’m As DUMB As They Come And Even Made This Think Work! www.YourDomainName.com

 

Crank Out Some Ballgame Cash! Weekend Money. Don’t Tell Wife! www.YourDomain.com  Stay Home In Your Pajamas! Making CASH Shouldn't Be This Easy! Go to: www.YourDomain.com ATTN: Help Wanted! There's too much cash! www.YourDomain.com  MLM Got You Broke? www.YourDomain.com  Tired of dead end opportunities? www.YourDomain.com  Hate Selling? Heck Me Too! That’s Why I Got Shakespeare And This Stupid Add Sells For Me! www.YourDomain.com

 

 

 

NO FOR EVERYONE! Only People Who Got Chewed Out For The Last Time Today www.YourDomain.com    Free Report Reveals Secret "Part-Time" Strategy To Adding An Extra $4200 Bucks A Week To Your Current Income For Instant Details, Go To: www.YourDomain.com Earn $200 on every $200 Sale I make $400-$1,000 a day and will teach you how. Real simple. www.YourDomain.com  What's the quickest way to an extra $4200 a week? Here's the answer: www.YourDomain.com      Ohio Man Reveals Proven Secret Formula That Creates $400 - $800+ Days Without Selling, Without Chasing Family & Friends and Without Knowing any Computer "Geek" Stuff... Go to www.YourDomain.com for proof and details.  ARE YOU KIDDING ME? I Wasted YEARS On The MLM Broke Man Walking Circuit And NOBODY Told Me About This! www.YourDomain.com  I SHOT OUT OF THERE LIKE A BAT OUTTA HELL! This ONE Secret is All I Needed www.YourDomain.com

 

SOLO AD SAMPLE: Subject: Knock, Knock... Subject: Hi {FIRSTNAME}...

Body:

Hi {FIRSTNAME},

Guess what?

We've recently discovered a simple way

 

 

to add an extra $5,000 a month in CASH

 

 

every single month, like clockwork, to our bank account.

It's PROVEN and EASY to do.

All we do is use a turn-key marketing system that delivers voice broadcasts and emails (like this one) to thousands of prospects each week on our behalf.

The websites, recorded calls, and automated follow-up system do 98% of the work for us. Go ahead...

See for yourself how EASY it could be for you to start generating CASH starting as early as next week!

Check out our website for more details...

--> http://www.yoursite.com

Thanks {FIRSTNAME},

Your Name

 

 

THE SIMPLE FREEDOM CLUB!  Success in business is all about two things:    1. MINDSET  2. MARKETING    Books, no matter how profound they are and no matter how “stop and think” they might be, books and seminars leave people short. It sounds great. Feels great. But in the end those are like hot baths. They feel incredible in the moment. Then what?    What changed my life was the inability to remain small and that happened by the FRICTION and repetition that occurred between myself and my mentors through the various MasterMIND clubs I have been attached to. I encourage you to commit to becoming a no-risk 30 day trial member of our MasterMIND Club.  Because without repetition, just like a jack-hammer Tap! Tap! Tap! Tapping and jarring the old programming our of your head and new paradigms being put in, over and over, tap, tap, I promise you that real change will come to you slow, if ever.  

Full Membership is $25 and Pays $25/mth per member.  And you can test drive us for free by hanging out on our mastermind calls!  Ben Franklin’s MasterMIND was called the Junto. Mine is called the Simple Freedom Club. Tuition includes an audio you receive weekly (download it from my facebook or blog). Plus you’ll experience numerous weekly live hangouts, calls, my newsletter and an actual living breathing community that will gently hold your feet to the fire and make you accountable… and help you step into the YOU that you were BORN to be!  Just click or visit my facebook fan page and receive a no risk, no obligation trial along with my book:  

Simple Freedom + 2 Audio MP3 "Freedom From Home" Course + Booklets, Private calls etc.

 24 Hour Membership Hot-Line / Simple Instructions / Fun / Safe

1-800-230-6266

www.FrancoFanPage.com