info design in the urban environment | perception + discernment, wayfinding, info overload
TRANSCRIPT
![Page 1: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/1.jpg)
INFORMATION DESIGN:PERCEPTION/DISCERNMENT,WAYFINDING & INFO OVERLOAD
LIZ RUTLEDGEINFORMATION DESIGN IN THE URBAN ENVIRONMENTMFA DESIGN + TECHNOLOGYPARSONS THE NEW SCHOOL FOR DESIGN 2/15/2012
![Page 2: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/2.jpg)
PERCEPTION + DISCERNMENT
![Page 3: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/3.jpg)
NO HIERARCHY, NO GRID STRUCTURE,
AND EACH SIGN ACTUALLY
DISTRACTS (and detracts) FROM
THE OTHERS
![Page 4: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/4.jpg)
GESTALT IN ACTION
SUNGLASSES
RINGS
bracelets
wat
ches
GROUPING FOR ORGANIZATION
![Page 5: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/5.jpg)
AWFUL HIERARCHY + GROUPING (“learn more” link is the most NOTICEABLE piece of info)
![Page 6: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/6.jpg)
WAYFINDING
![Page 7: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/7.jpg)
???!?
![Page 8: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/8.jpg)
HELLLLLP! I’M TRAPPED!!!
![Page 9: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/9.jpg)
ICON RECOGNITION, COLOR CODING, AND DIRECTIONAL ARROWS
REPETITION OF INFORMATION,
AND LABELS MAPPED TO USER
PATTERNS
![Page 10: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/10.jpg)
A FRIENDLY FACE
![Page 11: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/11.jpg)
INFORMATION OVERLOAD
![Page 12: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/12.jpg)
CRAZY SIGNS
![Page 13: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/13.jpg)
SOME classic web examples
![Page 14: Info Design in the Urban Environment | Perception + Discernment, Wayfinding, Info Overload](https://reader034.vdocuments.net/reader034/viewer/2022052303/555cde93d8b42a4f2b8b5603/html5/thumbnails/14.jpg)
THANK YOU.