infognana slideshare
TRANSCRIPT
Introduction
❑ Introduction❑ Your Competitors❑ Goals❑ SEO Strategy❑ SEO and ROI❑ Social Media Marketing❑ Online Reputation Management❑ Content Marketing❑ Conclusion
Your Top Competitors
• http://www.alligatortek.com/
• http://cswsolutions.com/
• http://www.bdcsoft.com/
• http://www.sodapopmedia.com/
• http://www.iwerk.com/
• http://www.spiralfx.com/
• http://www.avonz.com/
• http://www.squareballstudios.com/
• http://poweredbyssi.com/
• http://www.ovenbits.com/
•
infognana.com – SEO Goals
Increase Branding RateIncrease Unique VisitorsIncrease Conversion Rate Increase Revenue100 % Customer Retention
Targeting Audience Texas,USA
Key Channels to Reach Our Targeted Audience and make them into convert
❑ Search Engine Optimization❑ Content Marketing❑ Social Media Marketing❑ Email Marketing❑ Invite for Reviews
SEO AnalysisWebsite Current Status
Traffic Estimations Very Low
Traffic Global Rank No Enough Data to show rank
Domain Authority 1/100
Page Authority 1/100
Google Page Rank 0/10
Domain Created 10 months
In Page Links 1 links
Backlinks 0
Local Directories
Google Places Not Found
Foursquare Not Found
Yelp Not Found
Yellow pages Found
Social Channels
Twitter Not Found
Facebook Not Found
Google+ Not Found
Youtube.com Not Found
LinkedIn Not Found
Pinterest Not Found
Mobile Analysis
Mobile Optimization Fair
Mobile Load Time Average
Seo AnalysisIp Canonicalization Found
URL Rewrite FoundWWW Resolve Not Found
Robotx.txt MissingXML Site Map Missing
Title Good StructureKeywords Not found
Description MissingImage Alt Attributes 4 Alt attributes are
missing
Google + Publisher MissingBroken Links No broken links
Dmoz.org Not listedBlog Missing
Meta Keywords MissingFavicon Not Found
Google Analytics FoundIndexed Pages 2 links found
Schema Structure data Missing
Below are the Priority SEO Issues to be fixed •Meta Title•Meta Description•Google + Publisher•Meta Keywords•Alt attributes•Bing and Google webmaster tools•Schema tags
SEO to infognana.com❑ SEO (Search Engine Optimization)❑ Targeting search engine Google, Canada.❑ Drive targeted search engine traffic through better positioning in Google’s
SERPs Overtake. Competing business websites in SERPs to gain a larger share of the market Increase. Conversions from search engine traffic.
❑ Google and Bing Webmaster Tools setup to get Indexing our URLs.❑ We do follows on like Schema tag structures, meta tags, alt tags, url structure,
robots, sitemap and all other on page and off page factors.❑ Local Listings
SEO Keywords to Optimization• software development company dallas • software development companies dallas • software development companies in
dallas • software development company in dallas • software development companies in
chicago • software development companies chicago • software development company chicago • software development company in
chicago • software development company los
angeles • software development companies los
angeles
SEO - ROI
DURATION OF RESULTS GOOGLE.COM (STATUS)
In 30 days All keywords will get Indexed on Google
In 60 days All keywords will be in 2nd page
90 to 120 days All keywords will be in 1stpage with Good top Position
Social Media Importance❑ Online Branding Enhancement
▪ Branding is an integral part in the current age of Google’s algorithms. A strong brand is a hefty trust signal for search engines, making websites that invest in this aspect of online marketing stronger in search results.
❑ Branding can be reinforced for Nanak using the following methods:▪ Ratings and Reviews▪ Contributes on Local directory listings and citations▪ Regular updates on social media brand pages▪ Graphical assets
Social Media Marketing - Facebook❑ Facebook Business Page Creation ❑ Increase Page Likes/Post Likes ❑ Designing Landing Pages❑ Designing Cover Images❑ Promotional Posts❑ Respond to Fans ❑ Integrate Applications on Fan Page❑ Running Discussions, Questions, Polls campaigns❑ Community Building❑ Forward Important Messages ❑ Offers will be sending to our followers❑ Homeopathy treatment and related sharing
Twitter❑ Compete Competitors Ads and run innovative Ads.❑ Increase our Twitter Followers❑ Reply to Direct Messages ❑ Forward Important Messages❑ Follow Potential Customers ❑ Doing Hash tags for Keywords & Topics to stimulate our tweets ❑ Monitor & Reply to Brand Mentions
Ratings and Reviews Management
❑ Increase Google Business Reviews❑ Google Plus Rating Management❑ Brand Management❑ Monitoring and Analyzing Customer Feedbacks and review sites
Content Strategy
Posting in Homeopathy/ treatment related blogs
Press release, Articles promotions, Content marketing on top network ads which are related
to our business.
Posting of decks in Slideshare
Posting of videos in YouTube
Shares on Social Networking
Collaborations – working with industry peers in thought leadership efforts
Customer Retention❏ Increase Reviews and Ratings Management from Google+, Reseller ratings, Review centre, etc..❏ Collecting feedbacks from customers and respond them immediately.❏ Inbound marketing doesn’t end with the completion of a transaction. Infognana Digital campaign
encourages customer retention and repeated transactions with its content marketing elements and follow-up system.
Conclusion• Value for money• Credible management: SEO, Social Media, Analytics and Usability.• Complete Transparency: We show you full campaign visibility and comprehensive
reporting.• The Results will increase in Revenue, Transactions, Return on Ad spend and brand
name reach