injecting fun into your nonprofit!
DESCRIPTION
Had a blast presenting this at the Houston Net Squared Meetup in February 2013 with Caitlin Kaluza! The presentation recap isavailable here: http://blog.tendenci.com/injecting-fun-into-your-nonprofit-netsquared-houston-february-meetup-recap/TRANSCRIPT
INJECTING FUN INTO YOUR NONPROFIT!
Felicia Bates | www.tendenci.com
Caitlin Kaluza | www.schipul.com | @qcait
@NET2Houston@tendenci
Thursday, May 9, 13
WHO ARE WE?
FELICIA BATESExecutive Assistant
facebook.com/FeliciaAnnBates
CAITLIN KALUZAMarketing Manager@qcait | qcait.com
Thursday, May 9, 13
LET’S TALK ABOUT...• Why FUN matters
• Free tools for your nonprofit
• How do you have FUN?
Thursday, May 9, 13
WHY FUN MATTERS
Thursday, May 9, 13
THERE ARE
1.5 MILLIONUS NON-PROFITS
Source: Foundationcenter.org
STAND OUT IN THE CROWD!
Thursday, May 9, 13
Social Giving is On the Rise
h"p://www.onlinegivingstudy.org./quarterlyindex
Thursday, May 9, 13
Sharing Matters!
h"p://visual.ly/2012-‐it-‐was-‐very-‐good-‐year-‐social-‐giving
Thursday, May 9, 13
NYT Survey: 68% said they“Share to give people a better
sense of who they are and what they care about.”
Thursday, May 9, 13
Credibility: Motivation & Design
Free Report from h"p://credibility.stanford.edu/
Thursday, May 9, 13
Content Builds Credibility
Who’s Spending Their Donation?
How You’ll Use Their Donation
Who Benefits from Their Donation?
Thursday, May 9, 13
#1 Challenge to NPO Communication: Lack of Time to Product Quality Content
NonprofitMarkeGngGuide.com/2013
Thursday, May 9, 13
THINK SHAREABLE• Show who benefits and the impact• FAQs and Q&A topics• Showcase your people - staff & volunteers• Cover Events• Stats & Education• Think Real Time• Say “THANK YOU!”
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ASK FOR HELP
Thursday, May 9, 13
The Good News
@gapingvoid
Thursday, May 9, 13
TOOLS TO PRODUCE
SHAREABLE CONTENT
Thursday, May 9, 13
Don’t Forget Tracking!
Thursday, May 9, 13
www.flickr.com/photos/mattcameasarat/3842296392http://www.web-strategist.com/blog/2009/07/30/from-corporate-to-personal-the-four-types-of-social-media-profiles/
★ Imagery
★ Videos
★ Outreach
TYPES OF TOOLS:
Thursday, May 9, 13
IMAGERY
Thursday, May 9, 13
VIZIFY.COMThursday, May 9, 13
Thursday, May 9, 13
WORDLE.NETThursday, May 9, 13
360 PANORAMAOCCIPITAL.COM/360/APP
Thursday, May 9, 13
TWEETCHARTS.COMThursday, May 9, 13
VIDEOS
Thursday, May 9, 13
ANIMOTO.COMThursday, May 9, 13
VINEAPP.COMThursday, May 9, 13
OUTREACH
Thursday, May 9, 13
GROUPME.COMThursday, May 9, 13
CAUSES.COMThursday, May 9, 13
GOOGLE + HANGOUTS
Thursday, May 9, 13
WHAT ARE YOU EXCITED ABOUT IN 2013?
Thursday, May 9, 13