innovations missing piece kes sampanthar - tedxalbany ver4.0

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INNOVATI----- --S MISSING PIECE KES SAMPANTHAR

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TEDx Albany: Innovation's Missing Piece - Kes Sampanthar, Director of Media Strategy as Cynergy, an award winning agency, and expert in innovation and creativity explains the innovation process and it’s critical missing step. He explains why this important step has been dropped or glossed over in most companies and how we can incorporate it again.Drawing from research from Jacques Hadamard, Henri Poincare and Albert Einstein conducted over 100 years ago he reveals the critical step and how it has been used throughout history. He also delves into the neuroscience behind the missing step and how it works.

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Page 1: Innovations Missing Piece   Kes Sampanthar - TEDxAlbany ver4.0

INNOVATI-------SMISSING PIECE

KES SAMPANTHAR

Page 2: Innovations Missing Piece   Kes Sampanthar - TEDxAlbany ver4.0

ONE SMALL STEP FOR MAN…

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INNOVATION PROCESS

PREPARATION1

???????2

ILLUMINATION3

VERIFICATION4

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INCUBATION

MORE PEOPLE HAVE IDEAS LYING AWAKE IN BED THAN AT WORK

BASED ON IDEA CHAMPIONS ONLINE CREATIVITY POLL – NOVEMBER 2007

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ILLUMINATION & THE BRAIN

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INFORMATION GAP THEORY

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WHY DON’T PEOPLE

INCUBATE?

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DO NOT DISTURB…

INCUBATING

3pm @ WORK

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3pm @ PLAY WORK

REASON 1: HARD TO CONVINCE THE BOSS

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THE SLOW HUNCH

“ In October 1838, that is, fifteen months after I had begun my systematic inquiry, I happened to read for amusement Malthus on Population, and being well prepared to appreciate the struggle for existence which everywhere goes on from long- continued observation of the habits of animals and plants, it at once struck me that under these circumstances favourable variations would tend to be preserved, and unfavourable ones to be destroyed. The results of this would be the formation of a new species. Here, then I had at last got a theory by which to work; but I was so anxious to avoid prejudice, that I determined not for some time to write even the briefest sketch of it. In June 1842 I first allowed myself the satisfaction of writing a very brief abstract of my theory in pencil in 35 pages; and this was enlarged during the summer of 1844 into one of 230 pages, which I had fairly copied out and still possess.”

Charles Darwin, from his autobiography. (1876), pp34-35.

REASON 2: TAKES A LONG TIME

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LONG WAY DOWN

REASON 3: PEOPLE DON’T LIKE GAPS

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HOW CAN I FIX INCUBATION?

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1 WEEK LATER

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THINK…INCUBATE…RINSE… REPEAT

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THINK…CUBATE

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HOW CAN I INCUBATE BETTER?

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INCUBATION orPROCRASTINATION

TIP 1: HARD WORK BEFORE INCUBATION

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OPEN YOUR MIND

"I learned never to empty the well of my writing, but always to stop when there was still something there in the deep part of the

well, and let it refill at night from the springs that fed it.”

ERNEST HEMINGWAYTIP 2: CREATE GAPS

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STAY OPEN

TIP 3: DON’T CLOSE GAPS TOO EARLY

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INNOVATION’SMISSING PIECE

KES SAMPANTHAR