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50th Heroes Day COMMEMORATION

SPECIAL OFFER FOR RADIO & TELEVISION Valid From 01 – 26 August 2016

The Namibian Broadcasting Corporation (nbc) has officially launched the much talked about Media Panel in Windhoek today. The Media Panel, which is an independent component of the intended audience research, comprise individuals from the public and

elsewhere, who will be tasked with the responsibility to drive the corporation’s audience research online henceforth. This is a milestone for the corporation in its history making path, as it has become the first public broadcaster in Southern Africa to run an online audience research activity. The panel will be hosted by a team of experts of the Swedish based online research entity, NEPA, which will drive, administer and manage the processes on behalf of the nbc.

Officially launching the nbc Media Panel, nbc Director General Stanley Benjamin Similo stated that his tenure at the public broadcaster will be marked by deliverance to the satisfaction of the audience. He added that as producers of content for both radio and television, his management team with his host of producers will at all times be interested in knowing what the nbc audience prefers to consume on its various broadcast platforms.

“As main players in the business of conceiving and creating programmes for

Radio and Television, we are called upon to be very conscientious about how we go about in bringing these programmes to life. The view that holds is supported by the understanding that whatever is heard or displayed on radio and television, must have been informed by some position that will seek to say: ‘this is what our listeners and viewers want! And the Media Panel that will drive this process will make that possible for us to deliver the desired quality,” confessed the nbc Director General.

Similo called upon everyone within the country to play a key role in providing the needed information and to respond to the call to become a Media Panel for the nbc Online Research project.

Given the imperative view on audience behavior, for the purposes of revenue collection and resource allocation on the part of the corporation, the corporation and its project implementing partner NEPA have set up an ActionHub on which platform the panelists will engage nbc audience.

Speaking at the launch, nbc Research Specialist Nico Mwiya said the platform will provide his office and all nbc clients with valuable information about the products and services of the corporation. Mwiya is adamant the study and tool is vital to the corporation, given its dependency on customer satisfaction.

“The Media Panelists, whose names we are awaiting now, will direct the corporation’s sales initiatives and its overall performance within the market. The panelists will populate the desired information confidentially and their conduct will be independent from any nbc influence, to ensure legitimacy and reliability,” added the energetic Mwiya.

Through this panel, Radio listeners and TV viewers will be contacted through the panel to share their opinions on content, scheduling and advertising on nbc. Their opinions will be essential to nbc in its mission to create the best content on the continent. Feedback on this undertaking is expected to be availed soon.

nbc launches Audience Research Panel

RADIO and TELEVISION PACKAGES CORPORATE, GOVERNMENT MINISTRIES, AGENCIES, EMBASSIES & BUSINESSES:1. 1-3 minute Insert/Messages on TV between 17:00 – 22:50 at

N$2,860.00 (Excluding production costs but inclusive of VAT)2. 1 x 10 sec TV Billboard between 17:00-22:50 at N$1,650.00

(Including production costs and inclusive of VAT)3. 1 x 30 sec TV Advert between 17:00-22:50 at N$3,850.00 (Excluding

production costs but inclusive of VAT)4. 1 x 30 sec Radio Advert - National and Oshiwambo only at N$350.00

(Excluding production costs but inclusive of VAT)5. 1 x 30 sec Radio Advert, all other Radio services at N$150.006. 10 x live reads – 60 to 90 words max at N$1,650.00 (Inclusive of

VAT but excluding translation fee)

RADIO and TELEVISION PACKAGES SME & INDIVIDUALS:1. 1-3 minutes Insert/Messages on TV between 17:00-22:50 at

N$825.00 (Including Production costs but inclusive of VAT)2. 1 x 10 sec TV Billboard between 17:00-22:50 at N$550.00

(Including production costs but inclusive of VAT)3. 1 x 30 sec TV Advert between 17:00-22:50 at N$1,650.00 (Excluding

production cost but inclusive VAT)4. 1 x 30 sec Radio Advert on National and Oshiwambo radio services

at N$200.005. 1 x 30 sec Radio Advert across all other radio services at N$80.00

(Excluding production costs but inclusive of VAT)6. 10 x live reads – 60 to 90 words max at N$600.00 (Inclusive of VAT

but Excluding translation fee)

NB: The above Radio & TV special rates apply to 10-45 second PRODUCED ads and live reads. If produced adverts are longer or shorter, a pro-rata rate will apply.

The nbc’s TV Licence department is sending out two mobile teams for your payment convenience.Find YOUR friendly TV Licence officer on these days at these venues:20 August at FNB in Okongo and as Nampost in Omuthiya21 August at Nampost in Eenhana and at Nampost in Omuthiya 22 August at Nampost, New Complex in Oshikango and at Okarunga in Onayena 23 August at Nampost, New Complex in Oshikango and at FNB in Okahao24 August at Furnmart in Ruacana and at FNB in Okahao25 August at Shoprite in Oshikuku and at Woermann Brock in Ondangwa26 & 27 August at the Woermann Brock in Ondangwa and at the Olufuko Festival28 August at the Café in Onipa and the Olufuko Festival.

The mobile teams will assist you on weekdays from 09:00 to 18:00 and on weekends from 09:00 to 14:00.Stay connected to your favourite nbc Radio and TV channel!For more info, call 061 2913111/2912100 during office hours or send a mail to tvlicence@nbc.na

AVOID STANDING IN LONG QUEUES & PAY YOUR TV LICENCE EARLY!

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