Building the Insightpool BDR Team

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Adam Lewites Insightpool Director, Client Partnerships

#Rainmaker2015  

@ALewites

What is Insightpool?

Insightpool’s intelligent social marketing platform helps marketers identify and nurture their key target audience, converting prospects to customers and customers to advocates.

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Growth in BDR Team in 2014

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Jan  ‘14   Jan  ‘15  May  ‘14   Aug  ‘14   Nov‘14  

First  BDR     Added  3    more  BDRs  

 Total  BDR=  4  

Added  2    more  BDRs  

 Total  BDR=  6  

Added  8    more  BDRs  

 Total  BDR=  14  

Added  2  more  BDRs  

 Total  BDR=  16  

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Very few people in our world answer the phone. So….

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We Must Get Creative!

Lesson #1: What works for others may not work for your organization

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Lesson #2: You can’t manage what you don’t measure.

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Lesson #3: Test, Test, and Test again.

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Lesson #4: Be Patient

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We all want this….

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When in reality it probably looks like this….

Stop by the Insightpool booth!

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Win  a  Chromecast!     Request  your  CUSTOM    Insightpool  Social  Audit  Analysis!  

Adam Lewites Insightpool Director, Client Partnerships

#Rainmaker2015  

@ALewites

Thank you!