instagram 101 for business

17
Instagram 101 for Business

Upload: buffer

Post on 05-Sep-2014

14.703 views

Category:

Marketing


2 download

DESCRIPTION

More and more, it seems that companies default to having a Facebook and Twitter account and then make the choice for a third among Google+, LinkedIn, Pinterest, and Instagram. For those who use Instagram in their personal lives, adding Instagram to the business mix is becoming an easier and easier decision. So the next question becomes: How do you thrive with Instagram for business?

TRANSCRIPT

Page 1: Instagram 101 for Business

Instagram 101for Business

Page 2: Instagram 101 for Business

Are you on Instagram?

Page 3: Instagram 101 for Business

200 million people are

Page 4: Instagram 101 for Business
Page 5: Instagram 101 for Business

What does successful Instagrammarketing look like?

Page 6: Instagram 101 for Business

likes andcomments

37per post per 1,000 followers

Page 7: Instagram 101 for Business

Your followers x 0.037

37 likes/comments per post for 1,000 followers

Benchmark

= engagement/post

19 likes/comments for 500 followers

185 likes/comments for 5,000 followers

Page 8: Instagram 101 for Business

Best time to post

Page 9: Instagram 101 for Business
Page 10: Instagram 101 for Business

Best hashtags to use

Page 11: Instagram 101 for Business
Page 12: Instagram 101 for Business

How many hashtags to use

Page 13: Instagram 101 for Business

TheGoldenRule

5 hashtags

Page 14: Instagram 101 for Business

or ...30 hashtags?

Page 15: Instagram 101 for Business

:bit.ly/instagrammktg

Page 16: Instagram 101 for Business
Page 17: Instagram 101 for Business

Much more: bit.ly/instagrammktg

Sources:Techcrunch, Track Maven, SumAll, Dan Zarrella, Max Woolf