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Intellectual Property (IP) as a Tool for Economic Growth and Business Competitiveness Growth and Business Competitiveness Yoshihiro NAKAYAMA It ti l Aff i Di i i International Affairs Division Japan Patent Office December 15, 2011 Outline Id i lD l i J B d Industrial Development in Japan Based on Using Intellectual Property Correlation between Economic D l t dI t ll t lP t Development and Intellectual Property IPRs Protection for Economic Development IPRs Protection for Economic Development and Business Competitiveness 1

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Intellectual Property (IP) as a Tool for Economic Growth and Business CompetitivenessGrowth and Business Competitiveness

Yoshihiro NAKAYAMAI t ti l Aff i Di i iInternational Affairs Division

Japan Patent Office

December 15, 2011

Outline

I d i l D l i J B dIndustrial Development in Japan Based on Using Intellectual Propertyg p y

Correlation between Economic D l t d I t ll t l P tDevelopment and Intellectual Property

IPRs Protection for Economic DevelopmentIPRs Protection for Economic Development and Business Competitiveness

1

History of Patent System: Born in Venice; Developed in UKHistory of Patent System: Born in Venice; Developed in UK

In 1474, the earliest patent statute in the worldthe earliest patent statute in the world was enacted in the Republic of Venice.

Galileo Galilei obtained a patent under the system

15th Century

Galileo Galilei obtained a patent under the system.

Galileo Galilei’s invention was a horse-driven machine designed to pump water from a river in order to irrigate land.

The Statute of Monopolies was enacted in the UK in 1624 (the beginning of the modern IP system the beginning of the modern IP system )

This improved the environment for creating outstanding inventions (e g steam engine by James watt;e g steam engine by James watt;

17th Century

This improved the environment for creating outstanding inventions (e.g. steam engine by James watt; e.g. steam engine by James watt; water frame by Richard Arkwrightwater frame by Richard Arkwright )

The patent system played an important role in the Industrial RevolutionThe patent system played an important role in the Industrial Revolution

Steam Engine Water Frame

2

Steam EngineBy Watt By Arkwright

History of Patent System in USHistory of Patent System in US

• 1788: US Constitution grants Congress the power“to promote the progress of science and useful arts,to promote the progress of science and useful arts, by securing for limited time to authors and inventors the exclusive right to their respective writings and discoveries” (Sec 8 of Article I)writings and discoveries”. (Sec.8 of Article I)

• 1790: Enacted the First Patent Act the First Patent Act and on July 31, 1790 the first US Patent was granted by Thomas1790, the first US Patent was granted by Thomas Jefferson (3rd President of the US)

The “patent system added• The “patent system added the fuel of interest to the fire of genius” in the discoveryof genius in the discovery and production of new and useful things

3Department of Commerce building in Washington, D.C.

History of Patent System in Japan - contributing to modernization and industrial development-

In 1885, the Patent Monopoly Act was enacted and the Patent Office was establishedThe first patent was issued in 1885 for an invention which was an anti-rust paint by

19th Century

The first patent was issued in 1885 for an invention, which was an anti rust paint by Zuisho Hotta

Patent No 1Patent No 1::Antirust paint and method ofAntirust paint and method ofPatent No. 1Patent No. 1::Antirust paint and method of Antirust paint and method of applicationapplicationInvention for making anti-rust paint, including the ratio of ingredients such as lacquer alcoholratio of ingredients such as lacquer, alcohol, vinegar, and ginger; and method of application

Japanese first patent in the US wasJapanese first patent in the US was “Daylight FireworksDaylight Fireworks”. Patent was granted in 1883 to Genta Hirayama, a pyrotechnics technician

4

a pyrotechnics technician.

History of JPO and the Industrial Property Rights System

Original JPO Bldg.(Established in 1885)Stimulation of

Entrepreneurs

1885 Enactment of Patent Act and establishment of the Patent

Office (Korekiyo Takahashi was first Commissioner)

Advancement of Industrial

1888 Enactment of Design Law

1896 Beginning of Foreign Applications

1899 Accession to Paris Convention

Present JPO Bldg.(completed in 1989)

Development

Utilization of

899 ccess o to a s Co e t o

1905 Enactment of Utility Model Law

1959 Revision of Current IP Laws

Korekiyo Takahashi(First JPO Commissioner)

Foreign Patents

1975 Accession to World Intellectual Property Organization (WIPO)

Competition, Innovation

1978 Accession to Patent Cooperation Treaty (PCT)

1990 Acceptance of electronic applications (first in the world)

1997 Accession to Trademark Law Treaty

Panels of ten great Japanese inventors

Innovation, Globalization

2000 Accession to Madrid Protocol

2005 Establishment of IP High Court

2006 Start of Patent Prosecution Highway (PPH) between Japan

d th U it d St t (fi t i th ld)

5

Japanese inventors(100th Anniversary Project)

and the United States (first in the world)

2010 125th Anniversary of the IPRs System in Japan

Japan’s Legislative System to Protect IP

Intellectual Property (Rights)

Intellectual Creations Commercial Symbols

Inventions TrademarksPatent Law Trademark Law

Utility Models

Designs

Trade NamesUtility Model Law

Design Law U f i C titi

Commercial Code

Relating to PreventionDesigns

Copyright Law

Design Law Unfair Competition Prevention Law

Copyrights

Relating to Prevention of Unfair Competition

Industrial Property Rights

Integrated SemiconductorCircuits

Copyright Law

Integrated Semiconductor Circuits Law

Copyrights Industrial Property Rights

New Plant Varieties Seedling Law

6Trade Secrets Unfair Competition Prevention Law

First Phase: Stimulation of Entrepreneurs

1885 Enactment of Patent Law and establishment of the Patent Office with Korekiyo Takahashi as the first Commissioner

Stimulated independent

i tinventors

Many entrepreneurs emergedemerged

7Kokichi Mikimoto

(Cultured Pearls)

Sakichi Toyoda

(Wooden Hand Loom and Automatic Loom )

Jokichi Takamine

(Taka-Diastase and Adrenaline )

Company’s Roots Entry into a New Business Area

Case 1: Toyota Motor Corporation

Patent Assignment

Company’s Roots Entry into a New Business Area

E i

Assignment

Factory AutomaticExpansion

of Business

Factory Automatic Loom

TodayToday

Capital: $5 billion

8

Capital: $5 billion

Annual sales: $240 billionSource: http://www.toyota-global.com/

Intellectual Creation Cycle

R & D

CreationCreation

InventionsProfitApplications

Intellectual Creation Cycle ProtectioProtectio

UtilizationUtilization

New Creation Cycle

JPO

nnProducts

9Patent Patent

Rights

2nd Phase: Advancement of Industrial Development

14,000Foreigners

Change in Patent Applicants

Independent

10,000

12,000

Foreigners

JapaneseGovernment

Inventors

6 000

8,000

0,000DomesticCompanies

DomesticFrom innovation by individuals

2 000

4,000

6,000Individuals

From innovation by individuals to innovation by organizations

0

2,000

97

02

07 12 21

26 35 45

Development of Industrialization

189

190

190

191

192

192

193

194

Revised the Patent Law

10Joined the Paris Convention

Company’s Roots The first product

Case 2: Panasonic CorporationCompany s Roots Workplace The first product

Gradually expanded operations

The company started by making minor improvements to wiring equipment ・・・

operations

Today

CreationCreationCreationCreation

Intellectual

InventionProfit

Creation CycleUtilizationUtilizationUtilizationUtilization ProtectionProtectionProtectionProtection

IP Ri htCapital: $3 billion

11IP RightsCapital: $3 billion

Annual sales: $110 billionSource: http://panasonic.net/

Industry & University Collaboration

We lack R&D capabilities …

We don’t know how to apply our research results …

Fill the gaps in each other’s weak areas

F l

Company commercialize

For example:

“Umami” seasoning

by Prof. Kikunae Ikeda

s university’s research results

(Tokyo University)Commercialize

inventions!Expand ourbusiness using the new product!

KS Steel

12by Prof. Kotaro Honda

(Tohoku University)

3rd Phase: Utilization of Foreign Patents

Technology transfer through licenseLimited business fields and development capabilities

Overseas Companies

Cultivating new fields

13Improving technological development capabilities

Driving force for high economic growth

Case Example 3: Sony Corporation

Time of founding Tape recorderFactory

Acquired patent licensing rights for transistors and made its own improvements・・・

Today

CreationCreationCreationCreation

I ll l

InventionProfit

C i l    billi

Intellectual Creation CycleUtilizationUtilizationUtilizationUtilization ProtectionProtectionProtectionProtection

14Capital: $8 billion

Annual sales: $90 billion

IP Rights

Source: http://www.sony.net/

4th Phase: Competition, Innovation, Globalization

Technology development competition

Filing an application

Sharp increase in t t li tipatent applications

15Source: WIPO IP Statistics, World Bank

Invention Born as a Result of Competition

Blue LED (light-emitting diode) device using nitride-based

semiconductor

- Annual average sales: $5 billion - Market size: $12 billion- Technology of crystallizing gallium nitride (GaN) achieved the

world’s first highly bright blue LED, and was developed in Japan.

Display screen with low

16Thin traffic light withlong service life

Display screen with low power consumption

Correlation between Economic DevelopmentCorrelation between Economic Development and Intellectual Property

17

Economic Globalization (1)

Trend in World Trade

World:

E tEach country: World: Each country:

Imports

World

Japan

US

G

World

Japan

US

billion US$Exports billion US$ billion US$billion US$ Imports

World

JP

US

DE

World

JP

USGermany

China

Korea

Germany

China

Korea

DE

CN

KR

DE

CN

KR

Year YearYear YearYearYear

[Source] Trade White Paper 2010

18

Economic Globalization (2)

Trend in Technology Trades by CountriesTrend in Technology Trades by Countries

(Million US$) Trends in the Technology Trade(Million US$)

Exp

ort

(US)

( )

Trends in the Technology Trade

(JP)MIC

(DE)(UK)

(FR)

(JP)Bank of Japan

(JP)Bank of Japan

(FR)

Imp

ort

(JP)MIC(UK)

(US)(DE)

Year

(DE)

[Source] White Paper on Science and Technology 2007

19

IP Utilization under the Economic Globalization

Trends in the World GDP and Patent Applications

2.5 70

Total Patent Applications GDP GDP(US$)Patent Applications

2.0

50

60

1 0

1.5

30

40

mill

ion

trillion

0.5

1.0

20

30

0.0

1960 1970 1980 1990 2000

0

10

20

1960 1970 1980 1990 2000

Source: WIPO IP Statistics, World Bank

Economic Growth & Intellectual Property

Relationships between Economic Growth and the Growth Rates of Patent and Trademark Applicationspp Patent Application and Trademark Application growth rates are synchronized

with changes in GDP growth

Resident Patent Applications Resident Trademark ApplicationsGDP

Gross Domestic Product, Patent Applications and Trademark Application Growth Rates

%%

Paten

t Ap

GD

P G

Tradem

arG

ropp

lication

s aG

row

th / S

.D.

rk Ap

plicatio

ow

th / S

.D.

and

on

s

Year

21[Source] World Intellectual Property Indicators 2010

Global Growth in Patent Filings

Patent filings are growing in number worldwide. Foreign filings especially are increasing rapidly.

Foreign filings by Japanese companies are also increasing.

Number of Patent Filings in the World Number of Patent filings by Japanese Applicants

1800

2000

(in thousands)

Foreign filings

500

600

Foreign filings

National filings

Filed abroad 17%

(in thousands) Filed abroad 34%

1200

1400

1600 National filings

71172400

500 National filings

40%42%

44%

JP600

800

1000

334 330200

300

JP

35%

40%

JP83%

200

400

600 334 330

100

JP66%

22Source: WIPO Industrial Property Statistics

01995 2000 2004 2008

(Year of filing) (Year of filing)

01995 2008

Trends of Patent Applications in Japan

The PCT application is increasing while the domestic application is decreasing

Advanced globally-oriented applications among Japanese applicants

23

IPRs Protection for Economic Development and Business Competitivenessand Business Competitiveness

- Roles of Governments and IP Offices -

24

Patent policy in the United StatesSifted to Pro-Patent Policy in 1980’s in order to revitalize national competitiveness and to eliminate twin deficits, i.e., budget and trade.

The US Patent Reform bill became law in 2011 aiming to properly protect patent rights

Shift to the Pro-Patent Policy In 1982 Established the CAFCCAFC to enhance patent protection In 1982 Established the CAFCCAFC to enhance patent protection In 1985 “Global Competition-The New Reality” (the Young Report)

under R. Regan Administration Strengthening IPRStrengthening IPR Enhancing Trade policy Special 301 Report (since 1989)

Leahy-Smith American Invents Act (Patent Reform Act 2011) Leahy-Smith American Invents Act (Patent Reform Act 2011) From “firstfirst--toto--inventinvent” to “firstfirst--toto--filefile” Introducing post grant opposition system allowing cancelations of

patents under administrative procedures etcpatents under administrative procedures, etc.

For patent protection with higher quality and predictability

25 For proper protection in the competitive environment

IP Policy in Japan

IP Policy in Japan aims at building an “IP-based nation”

National IP strategy set up in 2003 revitalize national economy and industrial competition

by making use of Intellectual Property.

Prime Minister makes administrative policy speechFeb. 2002

Basic Law on Intellectual Property establishedDec. 2002

Intellectual Property Policy HeadquartersIntellectual Property Policy Headquarters established (Head: Prime Minister)

Mar. 2003

First National IP Strategy establishedNational IP Strategy established(IP Strategic Program: the Promotion Program on the C ti P t ti d E l it ti f I t ll t l

July 2003

Creation, Protection, and Exploitation of Intellectual Property)

I t ll t l P t Hi h C t t bli h dI t ll t l P t Hi h C t t bli h d (Hi hA il 200526

Intellectual Property High Court establishedIntellectual Property High Court established (High Court specialized in IP)

April 2005

Intellectual Property Strategic Program

・IP Strategy Headquarters formulate the “IP Strategic Program” every year. Government ministries and agencies implement measures based on the programs.

・On June 3th 2011, IP Strategic Program 2011 was formulated.

IP Strategy HeadquartersIP Strategy Headquarters

Formulated every year

IP Strategic Program

Headed by:

The Prime Minister

Headquarters members:

Implementation

METIMETI(JPO)(JPO)

MICMEXT MAFF(Private)

Companies,Universities …

・・・・・・All the Ministers and

10 experts

Intellectual Property Strategic Program 2011Intellectual Property Strategic Program 2011

1. Strategy for Enhancing International Standardization

2. Strategy for Innovating IP Infrastructure

3. Strategy for IP on Cutting-edge Digital Network

4 Strategy for Promoting “Cool Japan”

27

4. Strategy for Promoting Cool Japan

Effective protection and utilization of IP

Expected Roles of IP offices/agencies involved with IP

Striking an appropriate balance between competition and IP policy (laws, rules, examination guidelines)p y ( , , g )

Improving quality of IPRs’ (stable rights and p g q y ( gpredictable examination)

Enhancing IP infrastructure to respond to economic globalization

Raising IP awareness in terms of respecting creators and innovators

28

and innovators

Conclusion

IP is the important factor for promotingIP is the important factor for promoting innovation

Encouraging Intellectual Creation Cycle is essential for innovation

Proper protection of IPRs is needed for enhancing economic development andenhancing economic development and business competitiveness

29

Th k f tt ti !Thank you for your attention!

JPO Homepagehttp://www.jpo.go.jp/index.htm

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