intelligente mobiliteit - une mobilité intelligente
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The re-invention of mobility Katharina Wagner | Head of Business Development Europe
Brussels| 20.10.2015
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TRENDS
URBANISATION LIFESTYLE DIGITALISATION
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TRENDS
URBANISATION LIFESTYLE DIGITALISATION
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URBAN AND RURAL POPULATION 1950 – 2050
Quelle:
Stiftung Weltbevölkerung
URBAN
POPULATION
RURAL
POPULATION
PO
PU
LA
TIO
N IN
BIL
LIO
NS
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WORLD POPULATION 2050
Source: Unicef (2012)
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Tackling urban problems through SMART mobility
Congestion Management Parking Management Mobility Management Emissions Reduction
CHALLENGES OF URBANISATION
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TRENDS
DIGITALISATION URBANISATION LIFESTYLE
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SHARING IS CARING - MOBILITY
B2C P2P
NFP
RIDE
SHARING
DRIVER
SERVICES
SHARING MOBILITY
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INTERMODALITY
MOBILITY HUBS
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INTERMODALITY - MOOVEL APP
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TRENDS
LIFESTYLE URBANISATION DIGITALISATION
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DIGITALISATION
Effects of digitalistaion on culture and society
Source:ibi Research (2014)
Business life
Globalisation
Economy
Mobility
Education sector
Individual education
Politics
Health sector
Culture
Individual health
Very stron effects No effects
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DIGITALISIERUNG – THE INTERNET IS GETTING MORE MOBILE
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Digitalisation driving car sharing (DE)
DIGITALISATION
Sources of information; bcs 2015
0
100000
200000
300000
400000
500000
600000
700000
Station Based CS
• Fix rental locations
• Two-way rentals (A to A)
• Pre-reservation
• (partly) complex pricing
models
Free Float CS
• Flexible rental locations
• One-way rentals (A to B)
• Flexibility in spontaneous trips
in urban areas
• All inclusive per minute price OCT 2008
Internal pilot
MAR 2009 External pilot
2011
International Rollout
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DIGITALISATION
… 2011 2013 2015 2014 2012 2010 2009
Quelle: car2go Market Research (2015)
Car sharing development (WORLD)
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DIGITALISATION - PARKING
B2C, B2B, P2P
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THE FUTURE OF MOBILIY
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WHATS NEXT?
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Autonomous Driving
NEW (OLD) TREND - TECHNOLOGY
ELECTRIC MOBILITY WHATS NEXT?
Electric Mobility
Challenges
Battery ranges
Infrastructure
Legislation
Challenges
Legislation
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BRUSSELS DEVELOPMENTS
EXISITING MOBILITY in 2015 NEW MOBILITY 2016 ??
BENEFITS
• Introduction of the pedestrian area in
the centre of Brussels to reduce traffic
& congestion and to create a change in
mobility behaviour mobility
• Brussels Central Region supports the
introduction of a flexible car sharing
model
Complementary
New Mobility
requires a change in
transport law &
positive politicians
CHALLENGES
• People in Belgium love their private
cars
• Additional education about new mobility
needed
• Change in mindset for private /
company cars
