SEMINAR PRESENTATION

HOW TO GET PEOPLE FROM INTENTION TO DONATION

SUBMITTED BY – ISHA CHOUDHARY (1309131039)

INTENTION TO DONATION

WHAT IS DONATION

A donation is a gift given by physical or legal persons, typically for charitable purposes and/or to benefit a cause. A donation may take various forms, including cash offering, services, new or used goods including clothing, toys, food, and vehicles.

WHERE CAN WE DONATE

• ORGAN DONATION• BLOOD DONATION

• PLANNED DONATION

• DONATION FOR DISASTER AFFECTED AREAS

• DONATION FOR

CHILDREN• DONATION

FOR HOSPITALS

WHY SHOULD WE DONATE?

Even a small donation has an

impact

Giving is a question of

justice.

Giving is tax-deductible.

Giving brings us closer to creating the

world we would want to live in.

Supporting a cause can help keep you

informed about issues of social

injustice

Giving makes us happier

WHY DON’T WE DONATE?

•I need to save money for myself and for my family.

• Poverty can’t be solved

.•Donations don’t help the people who need the most

aid.• Poverty

relief is the responsibility of governments

.•People should solve their own problems

.

HOW CAN WE PROMOTE DONATION• Strategy for encouraging continued support• Target supporters who show more support and give higher donations• Trust is a hugely important issue• Make donating as "low-friction" as possible• Face-to-face donations will always be an effective donation tool• Donors need to know how much of their money goes to the actual cause

• Social media gives charities a platform to emotionally connect with donors

• Twitter Live Feeds and Conversations

How social media can be helpful

• Use Facebook to Tell a Story• YouTube User-Generated Content• Educate Through Google

PUBLIC EVENTS FOR CHARITY

• RAISE MONEY THROUGH ORGANISING A CHARITY FUNDRAISING CONCERT

• Benefit concerts are a major example of celebrity charity for they involve popular musicians actors and actresses

• These events, like concerts, roasts, plays and performances help to raise huge funds

• Various corporate companies and banks have contributed towards disaster- relief activities in calamity struck regions.

• Companies like Cognizant, TCS, SBI and Hyundai donated huge funds for relief in the Chennai floods.

• International stores like Walmart, Starbucks and even disney are known for donating huge sums to charity every year.

• There are also companies that donate a certain amount for a cause, for each fixed number of products sold.

• ITC funds many local NGO's in towns and villages that support the poor and make them self dependent. It claims to donate 1 re for every product sold.

COMPANIES THAT GIVE BACK TO THE SOCIETY

HANDLE YOUR DONOR EMOTIONALLY Make your cause personal to make

it relevant Tell a story about your charitable

work Make your cause enjoyable for

volunteers and donors Be clear about your finances, needs

and results Show professionalism

We can volunteer our time for poor children

Make a difference to the lives of older people

We can also spend our time in a orphanage

DONATION IS NOT ONLY ABOUT MONEY

SAVE LIVES :BECOME AN ORGAN DONOR100,000 men women and children are currently

on the waiting list for an organ.Every 11 minute, someone is added to the organ

waiting list.A deceased donor can give kidneys,pancrease, Liver,lungs,heart and intestinal organsA living donor can give a kidney,a portion of the

liver,a lung or a part of the intestine

WHY DONATE? One person’s organ donation could save

30 people or more. Age is not a factor in organ donation Donation can be the most self-less thing

you can do for someone Organ and Tissue donation can offer

another person a second chance at life

India Development

and Relief Fund

Reliance Foundation

Access Bank Foundation

Charitable Aid Foundation India

Concern India Foundation

WHERE CAN YOU GO TO DONATE

International organizations for donation