intern under sameer mathur app marketing idea

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Page 1: Intern under Sameer mathur app marketing idea

CONNECT

CONNECTING GENERATIONS

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WHAT DOPEOPLE WANT ?

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WHAT DOBUSINESSES

WANT?

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BE CONNECTEDNO MATTER

WHERE YOU ARE

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SO MANYAPPSÇÇ

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TOO MUCHCONFUSION

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ALL IN ONE SOLUTION

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CONNECT

One identifier for their complexbusiness and personal lives that will

find them anytime, anywhere.

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CONNECT 'S MISSION

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TO BECOME MARKET LEADER

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KEY TO ITSSUCCESS WILL

BEÇÇ

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AGGRESSIVEPRICINGMODEL

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EQUITYCAPITAL

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2/6

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INSTANT P2P MESSAGING APP

To send messagesand share files, photos, videos, songs over theInternet worldwide.

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IN TOUCH WITH YOUR FRIENDSEVEN WHEN OFFLINE

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UNINTERRUPTEDCONFERENCES

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IT WILL OFFER ITSAPP THROUGH ÇÇ..

ÇÇAND MANY MORE

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MARKET OVERVIEW

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Messaging apps aregrowing exponentially

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Messaging app preferences differ by region

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- Users aren’t necessarily exclusive.

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Offeringcustomized

quality productto each

customersegment at acompetitive

price level

TARGET CUSTOMERS

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3/6 GOAL

TO ENHANCE ITS CONSUMER BASE

50 MILLION USERS IN FIRST YEAR120 MILLION - SECOND200 MILLION - THIRD

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CUSTOMERS COLLABORATORS COMPETITORS

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CUSTOMERS

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YOUNGER USERS- smartphone owners less than 35 years

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BUSINESS PERSONS

- strong need for a universalcommunications portal

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SOCCER MOMS

in need ofan 'alwayson'

accessibility.

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TRAVELLERS- connecting

themalways withtheir loved

ones

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COLLABORATORS

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– for usersto get news

at theirfingertips

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COMPETITORS

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- text messaging, users cansend each other graphicalstickers,emoticons, images,videos, audios, files, voice

messages, contacts and userlocation.

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- Users can send chat messages, aswell as voice messages and voicecalls to other Messenger users.

- "Chat Heads" feature allows tochat even when other apps are

on-screen.

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- Users can send text, photos,voice and short video

messages to their WhatsAppcontacts.

- The app does require phonefunctionality, so it won'twork on all devices.

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- Instant communication onelectronic devices suchas smartphones, tablets andcomputers.

- Line users exchange texts,images, video and audio and

conduct free VoIP conversationsand video conferences.

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- provides users with free mobile instant messaging, videoand voice calls, group chat, and multimedia messaging(images, video, audio, stickers, etc).

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COLLABORATOR VALUE

COMPANY VALUE CUSTOMER VALUE

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CUSTOMER VALUE

- the only app providing totally integratedall means of communication

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COLLABORATOR VALUE

“We are like islands in the sea,separate on the surface but

connected in the deep.”

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COMPANY VALUE

“Everyone is linkedtogether, Everyone is

inseparable.”

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4/6

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CONNECT CROSS PLATFORM APP

MULTI-LINGUAL APP VIDEO CALL WITH RECORDING

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HIDE CHATS

STICKY NOTES

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SHARE FILES

VIDEO CONFERENCE

CALENDAR AND LOCATION

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ONLINE MONEY TRANSFER

PERSONAL ASSISSTANTFOR

DAILY NEEDS

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CONNECT

CONNECTING YOU- APP THAT CONNECTS PEOPLE

AND LET THEM SHARE THEIREXPERIENCES AND IDEAS

ANYWHERE, ANYTIME.

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PREMIUM VERSION PRICE

CALL RECORDER - $ 0.49CONFERENCE CALL - $ 0.05VIDEO CONFERENCES -$ 1.29BROADCAST NOTICES - $ 0.50NEWS - $ 0.81

SHARE DOCUMENTS AND MEDIA FILES - $ 1.90STICKERS, SONGS AND VIDEOS - $ 0.45

TOTAL PREMIUM VERSION PRICE - $ 5.49

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MULTI-LINGUAL - $ 0.05 for every new language.

ONLINE MONEY TRANSFER AND RECHARGE- free service for the first 2 months of the app

download.- users will be charged 1/1000th of transaction

amount or $0.01, whichever is lesser, for eachtransaction.

- No charge if total exceeds $799 in a month.

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PRE LAUNCH OFFERS

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FIRST TIME SHOPPERS OFFER

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REFERRAL OFFERS

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INFLUENCER OFFERS

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EMPLOYEES’ INCENTIVE

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FLEXIBLE WORKING HOURS

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SHUTTLE SERVICE FOR EMPLOYEES

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OPTIMIZINGSEARCH DISCOVERYAND

CHANNELS

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5/6

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OFFERING ITSAPP

THROUGH ÇÇ..

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Ç..ÇÇTHIRD PARTY APPSTORES

ÇÇAND MANY MORE

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DISTRIBUTION THROUGHE-MAIL

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INFRASTRUCTURE

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ORGANISATIONAL STRUCTURE

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PROCESSESAND

SCHEDULE

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Management will emphasizespeed in penetrating

selected markets andimplementing publicrelations campaigns.

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MONITORING FINANCE

Financial results will becompiled and reportedweekly so that gross

and net margins can bereviewed and

benchmarked against thecompetition.

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MONITORING MARKETING - To Maximise Profitability

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Cost control and brandmanagement will be criticalto the overall strategy.

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SUMMARYGOAL

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