internet and social meida - presentation by prime point srinivasan at nitttr on 2nd june 2016
TRANSCRIPT
![Page 1: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/1.jpg)
Internet and social media
NITTTR, Chennai
By
Prime Point Srinivasan
02 June 2016
![Page 2: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/2.jpg)
What we will discuss• Global internet scenario
• Internet tools
• Advantages and challenges
• Protecting from social media
![Page 3: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/3.jpg)
Global Internet scenario• Out of 7.3 billion population, 46%
use internet globally
• 30% internet penetration in India
• 32% in Bangladesh
![Page 4: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/4.jpg)
![Page 5: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/5.jpg)
![Page 6: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/6.jpg)
![Page 7: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/7.jpg)
![Page 8: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/8.jpg)
![Page 9: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/9.jpg)
![Page 10: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/10.jpg)
![Page 11: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/11.jpg)
![Page 12: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/12.jpg)
Internet tools• Websites
• Wikipedia
• Blogs
• Podcasts
![Page 13: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/13.jpg)
Internet tools
• Online groups
• eNewsletters / eMagazines
• Social Media
![Page 14: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/14.jpg)
Three era• Before arrival of internet (Aug 95)
• From launch of internet to emergence of Facebook/twitter (1995 to 2004/2006)
• Post Facebook /Twitter
![Page 15: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/15.jpg)
Websites
• 1.5 bn Top Level domains (TLDS) com, org, net, info, biz, us
• Country specific domain names
• How to book your domain name?
• Search Engine optimisation
![Page 16: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/16.jpg)
Wikipedia
• Wikiwikiweb by Cunnigham in 1995 – editable website
• Wikipedia Started in 2001 – 5+ M articles in English
• 292 languages – 38 M articles
![Page 17: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/17.jpg)
Wikipedia
• 62 M registered users
• 500 M unique visitors per month
• Generally considered accurate, controversies remain
![Page 18: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/18.jpg)
Blogs
• Blogger and WordPress platforms
• Best for improving the writing skills
• Declining blogs after social media
![Page 19: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/19.jpg)
Podcasts
• Audio and video blogs
• Narrowcasting
• Simple tools needed
• Ideal for education purposes
![Page 20: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/20.jpg)
Online Groups
• Yahoo groups and Google groups
• Earlier, the groups were used by Universities for exchange of views
• Online groups are ideal for education purposes
![Page 21: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/21.jpg)
eMagazines / eNewsletters
• Concept of Digital only magazines emerging
• Easy to handle and distribute
• Ideal for education purposes
![Page 22: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/22.jpg)
Social Media
• Facebook, twitter, LinkedIn
• YouTube
• Google+
![Page 23: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/23.jpg)
![Page 24: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/24.jpg)
Social Media
• 500 million status updates / day
• 300 milion emails per day (80% spam)
• 250 millions photo uploads / day
![Page 25: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/25.jpg)
Internet is a double edged
weapon
![Page 26: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/26.jpg)
What are the advantages of social media?
![Page 27: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/27.jpg)
Social Media Advantages• Easy connectivity
• Plenty of resources and information
• User generated content
• Viral effect
• Any more?
![Page 28: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/28.jpg)
What are the challenges and negative aspects of social media
![Page 29: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/29.jpg)
Social Media challenges• Used mostly under age group of 30
• Youth getting addicted – Spending unproductive time
• Not able to differentiate between real word and virtual word
![Page 30: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/30.jpg)
Social media challenges
• Social media has killed the writing skills of youngsters (using 140 character tweets)
• New social media language has emerged.
![Page 31: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/31.jpg)
Social Media challenges• links sent through facebook or
twitter messages may contain virus.
• Marketing people believe the ‘likes’ shown in the FB page. (they are exaggerated)
• Negative comments on FB page.
![Page 32: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/32.jpg)
Social Media challenges
• Defamation / character assassination through social media.
• Spamming – sending unwanted and irrelevant junk messages
![Page 33: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/33.jpg)
How to protect ourselves
• Keep complicated password – do not share with others
• Young ladies can avoid posting photos and contact details
![Page 34: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/34.jpg)
How to protect yourself
• Do not share private details like date of birth, family members name, etc.
• Review your friends in FB every month and remove unwanted friends.
![Page 35: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/35.jpg)
How to protect yourself• Avoid linking with apps in social
media – you are allowing access to your data through apps.
• Confine within your limits
• Do not share your passwords with anybody
![Page 36: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/36.jpg)
![Page 37: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/37.jpg)
You cannot stop the technology and growth of social media. You can
enjoy the full benefit of social media by planned usage.
How to do it?
![Page 38: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/38.jpg)
Avoid addiction to internet -treat social media like shoes – use only when you need
![Page 39: Internet and Social Meida - presentation by Prime Point Srinivasan at NITTTR on 2nd June 2016](https://reader036.vdocuments.net/reader036/viewer/2022070602/58758e241a28ab901c8b6327/html5/thumbnails/39.jpg)
Thank youK. Srinivasan
Prime Point Foundation
www.corpezine.com
www.poduniversal.com
91766 50273