internet marketing finished powerpoints with voice3
TRANSCRIPT
Paige Playford
December 11 2011
http://netflixupdates4u.blogspot.com/
Internet Marketing Recommendation
Why is it important to use
Internet Marketing and
Social Media ?
http://blog.comscore.com/2011/03/
Overview- About the Blog
Netflix Updates 4 U
Target Market & Persona
Blog Titles:
Demographics:• Male, Females, Families
• 17-35
• Not a high income
• Yes, Educated
Psychographics:• Attitudes: Fun spirited, uplifting, movie
lovers,
• comedy lovers
• Interests: Watching comedies, laughing
Behavioristic’s:
• Use movies for: hanging out with friends, date night, family nights
• Internet usage: Yes must have internet
Geographic's:
• Location: GTA – any area that has Netflix
Social Media & Graders
Google Analytics
Interact, create conversation,
get feedback
How to get followers: make
more tweets, stay up-to-date,
follow the right people
YouTube
More playlists, more
favorites, and more
videos
Blog
Continually update,
create buzz, focus on
creativity
YouTube
My Blog
Website
No, Netflix has its own website
My Blog
Yes, Changes would have to be made in order to
capture more attention from customers
SEO
In order to improve I would:
Make titles of blogs shorter
Make more keywords
Make Blog more specific
Display Ads & Social Media
Twitter Followers = 80
Goals:
Facebook likes = 25
Websites
• Netflix
• Movie Lovers
• FilmFantastic
E-mail & Mobile Marketing
Are they necessary? The Question is
Affiliate Marketing
• Helps to make the business
profitable
• Connects all social media outlets
• Makes a good presents on the
internet, easy for customers to find
you!
Recommendation
Why not?
Metrics
No real benefits for customers
Summaries and Ratings already on
Netflix site
Not Recommending to continue blog
Important links
https://twitter.com/#!/NetflixUpdates4
http://netflixupdates4u.blogspot.com/
http://www.facebook.com/NetflixUpdates
4You
http://www.youtube.com/user/NetflixUpd
ates4u?feature=mhee