internet marketing smart plan · responsive website design landing page design conversion...

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Created by TechWyse Learn More: www.techwyse.com/Internet-Marketing-Smart-Plan/ © TechWyse Internet Marketing Responsive Website Design It’s important that your website is designed to be usable across all devices: smartphones, tablets, netbooks, laptops, and of course, desktops. Large Container Small Container Medium Container Landing Page Design A landing page is designed for a single purpose. Landing pages often focus on a single product, service, or objective such as getting leads. FOR FOCUSED PURPOSE Conversion Optimization Conversion Rate Optimization is the process of analyzing the user interaction on your site. A B Video Development There’s no question about it, videos increase conversion rate. According to Google, 11% of online customers make an immediate purchase after watching video, and 54% followed up on what they saw. Infographic Design Infographics, or Information Graphics, are graphic visual representations of data, knowledge, or information. Infographics are intended to present complex information in a quick and easy method. PRODUCT STEP 1 Step 1 Creative Design Planning your website and marketing strategy is the most important step in becoming an online success. Our creative design team specializes in building website properties that are ‘conversion friendly’. We Recommend: Responsive Website Design Landing Page Design Conversion Optimization Infographic Design Video Development Search Engine Optimization Make no mistake, Search Engine Optimization is a highly competitive industry. After all, there’s not enough space for everyone on the first page! If you work in a competitive industry, chances are your search results are competitive too. Online Advertising At TechWyse, we offer a wide range of online advertising services to our clients, ranging from paid search engine placements, social media advertising, and display network advertising. Content Marketing Building a Content Marketing Strategy that grows your SEO and your business Social Media Management Content fuels Social Media which Ddives online success! Fuel up with fresh content every month. Drive visitors to your content via social media. Increase your traffic & watch the leads roll in! SOCIAL MEDIA ADVERTISING PAID SEARCH SEO STEP 2 Step 2 Traffic Building TechWyse has several departments built to manage your inbound marketing strategy. Since 2001, TechWyse has grown with the industry in building the best internet marketing campaigns for small and medium business. We Recommend: Search Engine Optimizaion On-Page SEO Off-Page SEO Local Businses Reputation Management Penalty Removal Online Advertising Search Engine Marketing (PPC) Display Advertising Retargeting Social Media Advertising Content Marketing Social Media Management Capture Paid Search Referral Sites Online Advertising Social Media Search Results Email Marketing Convert Phone Tracking Web Form Landing Pages Import/Manual Entry Manage Inbound Lead Management (CRM) Track Sales Revenue Lead Intelligence Overview of Sales Team Performance Assign and Manage Leads Measure Conversion Reporting Page and Domain Analytics Paid Search Performance Medium, Source, and Campaign Tracking Search Engine Ranking and Keyword Tracking Search Engine Competitor Ranking Sales Performance % $ STEP 3 FOR Further Improvements go to Step 1 Step 3 Measurement TechWyse uses a powerful tool called ‘AdLuge’ that will put all of your data in one place. This includes all of your leads, identification of lead source, paid search, SEO and offers a full cost per lead on all of your online marketing campaigns. We Recommend: AdLuge Capture Convert Manage Measure CREATIVE DESIGN 1 3 SOCIAL MEDIA ADVERTISING TRAFFIC BUILDING SEO 2 MEASUREMENT Internet Marketing SMART PLAN The Smart Plan is our unique method of building full-scope internet marketing strategies. From the initial planning and development, to creative implementation, to our industry leading measurement and reporting!

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Page 1: Internet Marketing SMART PLAN · Responsive Website Design Landing Page Design Conversion Optimization Infographic Design Video Development Search Engine Optimization Make no mistake,

Created by TechWyseLearn More: www.techwyse.com/Internet-Marketing-Smart-Plan/

© TechWyse Internet Marketing

Responsive Website Design

It’s important that your website is designed to be usable across all devices: smartphones, tablets, netbooks, laptops,

and of course, desktops.

LargeContainerSmall

ContainerMedium

Container

Landing Page Design

A landing page is designed for a single purpose. Landing pages often focus on a single product, service, or objective such

as getting leads.

FORFOCUSEDPURPOSE

Conversion Optimization

Conversion Rate Optimization is the process of analyzing the user interaction

on your site.

A B

Video Development

There’s no question about it, videos increase conversion rate. According to

Google, 11% of online customers make an immediate purchase after watching video,

and 54% followed up on what they saw.

Infographic Design

Infographics, or Information Graphics, are graphic visual representations of data,

knowledge, or information. Infographics are intended to present complex information in a

quick and easy method.

PRODUCT

STEP1

Step 1Creative DesignPlanning your website and marketing strategy is the most important step in becoming an online success. Our creative design team specializes in building website properties that are ‘conversion friendly’.

We Recommend:Responsive Website DesignLanding Page DesignConversion OptimizationInfographic DesignVideo Development

Search Engine Optimization

Make no mistake, Search Engine Optimization is a highly

competitive industry. After all, there’s not enough space for

everyone on the first page! If you work in a competitive industry,

chances are your search results are competitive too.

Online Advertising

At TechWyse, we offer a wide range of online advertising

services to our clients, ranging from paid search engine placements, social

media advertising, and display network advertising.

Content Marketing

Building a Content Marketing Strategy that

grows your SEO and your business

Social Media Management

Content fuels Social Media which Ddives online success!

Fuel up with fresh content every month. Drive visitors to your content via social media. Increase your traffic & watch

the leads roll in!

SOCIAL MEDIAADVERTISING

PAIDSEARCH

SEOSTEP2

Step 2Traffic BuildingTechWyse has several departments built to manage your inbound marketing strategy. Since 2001, TechWyse has grown with the industry in building the best internet marketing campaigns for small and medium business.

We Recommend:Search Engine Optimizaion

On-Page SEOOff-Page SEOLocal BusinsesReputation ManagementPenalty Removal

Online AdvertisingSearch Engine Marketing (PPC)Display AdvertisingRetargetingSocial Media Advertising

Content MarketingSocial Media Management

Capture

Paid SearchReferral SitesOnline AdvertisingSocial MediaSearch ResultsEmail Marketing

Convert

Phone TrackingWeb FormLanding PagesImport/Manual Entry

Manage

Inbound Lead Management (CRM)Track Sales RevenueLead IntelligenceOverview of Sales Team PerformanceAssign and Manage Leads

Measure

Conversion ReportingPage and Domain AnalyticsPaid Search PerformanceMedium, Source, and Campaign TrackingSearch Engine Ranking and Keyword TrackingSearch Engine Competitor RankingSales Performance

%

$STEP3

FOR Further Improvements

go to Step 1

Step 3MeasurementTechWyse uses a powerful tool called ‘AdLuge’ that will put all of your data in one place. This includes all of your leads, identification of lead source, paid search, SEO and offers a full cost per lead on all of your online marketing campaigns.

We Recommend:AdLuge

CaptureConvertManageMeasure

CREATIVE DESIGN

1 3SOCIAL MEDIAADVERTISING

TRAFFIC BUILDING

SEO

2

MEASUREMENT

Internet Marketing

SMART PLAN

The Smart Plan is our unique method of building full-scope internet marketing strategies. From the initial planning and development, to creative implementation, to

our industry leading measurement and reporting!