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  • POST SHOW REPORT

    2015January 18 20, 2015

    The worlds leading trade fair for security, safety and fire protection.

    Once again, weve secured our place as the world leader.

    www.intersecexpo.com

  • Its been yet another year of reassuring success and confident growth at Intersec, the must-attend trade fair for safety, security, fire protection and homeland security. Held under the patronage of, and officially opened by H.H. Sheikh Mansoor bin Mohammad bin Rashid al Maktoum, this years show saw exhibitors and visitors from across the globe. For three days from January 18 20, 2015, the best of the industry came together under one roof for mutual benefit and growth.

    From strength to strength, year-on-year

    Year-on-year show growth Exhibitors year-on-year show growth

    1300

    1200

    1100

    1000

    900

    800

    700

    600

    500

    400

    300

    200

    100

    2009 2010 2011 2012 2013 2014 2015

    808

    909

    1,213 1,235

    710 717

    990

    Source: Exhibitors Survey conducted by Wissler & Partner - Trade Fair Marketing, Basel, Switzerland Visitors Post Show Report conducted by Infosalons, UAE

    Visitors year-on-year show growth

    27000

    26000

    24000

    22000

    20000

    18000

    16000

    14000

    12000

    10000

    8000

    6000

    4000

    2000

    2009 2010 2011 2012 2013 2014 2015

    24,766

    27,303

    19,591

    16,571

    12,753

    14,769

    21,549

    Intersec is always important to Naffco. We have international visitors from all over the world, maybe over 40 countries, coming over to see the latest developments we had in fire protection and life safety products.

    NAFFCO Eng. Khalid Al-Khatib Chief Executive Officer

    We see many competitive exhibitors and have had quality visitors this year. We have also been able to launch two new products successfully at the exhibition this year. We look forward to having a bigger stall at Intersec 2016.

    Infinova Mr. Giju Varghese Regional Sales Manager

    As an exhibitor we find Intersec to be a good platform to showcase our business and launch new products. We look forward to being here next year.

    Assa Abloy Mr. Syed Murtaza Husaini Regional Marketing Manager

    Exhibitor facts1,235 exhibitors52 countries 82% international exhibitors10 halls

    Visitor facts27,303 visitors118 countries52% international visitors

    Top 10 exhibiting countries United Arab EmiratesChinaUnited KingdomGermanyItaly

    United StatesTaiwanKoreaIndiaTurkey

    United Arab EmiratesSaudi ArabiaIranQatarOman

    Top 10 visiting countries

    KuwaitIndiaEgyptPakistanUnited Kingdom

    Top 50 Security CompaniesThis years event featured all 10 of the worlds Top 10 security companies* as well as 34 of the Top 50. These included Honeywell Security, Bosch Security Systems, Hikvision Digital Technology, Safran, Assa Abloy, Dahua Technology, FLIR Systems, Axis Communications, Samsung Techwin, and Tyco International.

    * Source: a&s Magazine

    12 Country PavilionsCanadaChinaGermanyHong KongItalyKorea

    PakistanSingaporeTaiwanUnited Arab EmiratesUnited KingdomUnited States

    2015 Highlights

  • Exhibitor Profile

    1,235 exhibitors from 52 countries exhibited at Intersec 2015

    300 first time exhibitors10% increase in space

    Sqm by section and percentage

    A 45% Commercial SecurityB 31% Fire & RescueC 11% Homeland Security & PolicingD 10% Safety & HealthE 3% Information Security (NEW)

    A

    DE

    C

    B

    A 35% EuropeB 30% AsiaC 18% UAED 8% The AmericasE 5% Indian Subcontinent F 3% Middle East excl. UAEG 1% Africa

    Exhibitors regional breakdown

    DA

    B

    C

    E FG

    In this region, relationships are very important when doing business. Intersec is the perfect platform to help us to engage with existing customers and meet new ones.

    Xtralis Ms. Marie Kemshall Systems Programs Manager

    We have received good quality visitors and have been successful in doing great business. We look forward to being at Intersec 2016.

    Ansell Mr. Amit Upadhye Area Sales Manager

    There has been a comparative increase in the number of quality visitors at the exhibition this year.

    Dahua Ms. Jasmine Wang Market Officer

    Exhibitor FeedbackOverall, 86% exhibitors were satisfied with their participation at the show90% of all Intersec exhibitors recommend participating in the next edition90% of the exhibitors were satisfied with the quality and quantity of the product range

    Exhibitors satisfaction percentage rate on:

    (all figures in %)

    Overall visitor profile

    Reaching the relevant visitor target group

    Number of visitors

    Decision-making authority of the visitors

    Number of new contacts

    Sales success

    0 10 20 30 40 50 60 70 80 90

    81

    76

    76

    77

    79

    83

    Exhibitors satisfaction with the organiser based on:

    (all figures in %)

    Trade fair organisation

    Execution of technical services at the stand

    Support during the trade fair by the organiser

    0 10 20 30 40 50 60 70 80 90

    83

    88

    84

  • Visitor Feedback

    27,303 visitors from 118 countries attended the exhibition and conferences

    Regional breakdown of visiting countries

    A 48% UAEB 18% GCC (excl. UAE)C 12% Middle East (excl. GCC)D 7% AfricaE 5% Indian SubcontinentF 5% Europe G 3% AsiaH 1% AmericasI 1% Oceania

    A

    D

    EF

    G HI

    C

    B

    Commercial Security

    Digital & Network Surveillance 57%

    Surveillance (Analog) 54%

    Electronic Access / Entrance Control 40%

    Physical Access / Entrance Control 32%

    House and Building Automation for Security Applications 24%

    Transmission 24%

    Intruder and Burglary Detection & Alarm Equipment 24%

    Mechanical Security Systems & Devices 20%

    Reconnaissance, Surveillance & Guarding Services 17%

    Specialist Literature for Commercial & Residential Security 10%

    Associations, Education & Training 10%

    RFID 10%

    Perimeter Security 7%

    PSIM 3%

    Information Security

    Data Access / Entrance Security 42%

    Hardware and Data Security 41%

    Internet Security 37%

    Mobile Security 30%

    Anti-Virus / Anti-Spam Software 14%

    Identification 13%

    Fire & Rescue

    Fire Prevention and Protection 65%

    Fire Fighting Equipment 54%

    Emergency Alarm & Warning Systems 48%

    Rescue 22%

    Specialist Literature for Fire, Rescue & Disaster 16%

    Associations, Education & Training 14%

    Safety Design in Buildings 10%

    Homeland Security & Policing

    Surveillance 48%

    Electronics 42%

    Airport Security 22%

    Detection 18%

    Mobility Land 16%

    Physical Security 15%

    Special Forces Equipment 15%

    Equipment for Police Forces 14%

    Optics 12%

    Mobility Marine 11%

    Training & Consulting 11%

    Mobility Air 11%

    Government, Associations, Education & Training 11%

    Armour 10%

    Logistic Support Equipment 9%

    Apparel and Equipment 8%

    Specialist Literature 7%

    Mine Clearance / Bomb Disposal 7%

    Laboratory Equipment / Forensic Science 6%

    Critical Infrastructure Protection 2%

    Safety & Health

    Personal Protection Equipment (PPE) 55%

    Safety at Work Equipment 49%

    Security at Work 37%

    Health at Work 34%

    Environmental Protection at Work 26%

    Associations, Education & Training 21%

    Technical Textiles 19%

    Main Areas of Interest Product Sections

    If not for Intersec, I would have ended up visiting three manufacturers on three different continents. It was so timely and cost-effective that not only did I seal my deals at the show, but I also effected substantial deposits.

    Taimez Nig Ltd, Nigeria Mr. Taiwo Akande Managing Director

    Attendees initiated business with suppliers during the exhibition

    (all figures in %)

    New suppliers

    Existing suppliers

    0 10 20 30 40 50 60 70 80

    73

    71

    87% of the visitors are involved in the purchasing decision

    Overall, 95% of attendees were satisfied with their visit to the show

    Visitor Profile

    Visitors nature of business

    (all figures in %)

    Service provider

    Distributor

    Manufacturer

    Import / Export

    Wholesaler

    Retailer

    Government

    Trade Agent

    Other

    0 10 20 30 40

    38

    17

    23

    16

    8

    14

    8

    8

    37

    Service Provider visitor breakdown

    (all figures in %)

    Engineering

    IT / Network / Telecommunications

    Integration of Security / Fire Products

    Installation of Security / Fire Products

    Contracting / Property Development

    Consultancy

    Oil & Gas

    Facility Management

    Architecture / Design

    Hotel / Leisure / Entertainment

    Education

    Healthcare

    Banking / Finance / Insurance

    Guarding Services

    Logistics / Freight Forwarding / Warehousing

    Aviation

    Trade Associations

    Other

    0 5 10 15

    10

    12

    15

    5

    6

    14

    6

    6

    5

    3

    2

    1

    2

    2

    2

    2

    2

    3

    I had a good experience at Intersec and gained more product knowledge and ideas about firefighting equipment.

    Centaur, UAE Mr. Kalpesh Vithalapara Senior Engineer

  • For the first time, Information Security was an individual section at the show!

    In response to the demand by industry and visitors, Information and IT Security was successfully launched, with 25 exhibitors showcasing their latest products and services.Information Security at Intersec has made a good start and Im surethe sectionwill grow to be very big. We are very happy with the results, responses and quality of visitors.

    Spire Solutions, Dubai, UAE Mr. Sanjeev Walia Director

    29% of visitors of Intersec 2015 were interested in Information Security

    Industry Experts Analyse the Pulse of the Safety and Security Market at Intersec ConferencesLed by high-profile international speakers and supported by Dubai Police and the Directorate General of Civil Defence - Dubai, the Intersec 2015 conferences were an ideal platform for industry experts to discuss and analyse new developments, innovations, legislation and changing paradigms within the regional safety and security industry.

    Intersec2015 Conferences

    Intersec Fire Safety ConferenceThe Intersec Fire Safety Conference discussed various aspects of fire detection, suppression and mitigation, as well as highlighting the dynamics of human behaviour in fire situations. Safety standards and fire safety codes were discussed, as well as fire prevention and protection. Fire risk assessment and fire systems design were also addressed to assist professionals in evaluating their fire safety and property protection goals.

    Intersec Commercial Security ConferenceThe Intersec Commercial Security Conference analysed the most pressing corporate security challenges that can plague businesses. The conference featured discussions that focused on assisting delegates to strategise the most effective security measures for their organisations, including CCTV legislation, standardisation, analytics and forensics.

    Intersec Occupational Safety ConferenceDeveloping and implementing an effective occupational safety management system, developing strategies towards vision-zero and competency frameworks were some of the topics discussed at the Intersec Occupational Safety Conference. The conference provided information on how to systematically improve health and safety to ensure a sound and healthy working environment for employees.

    Safety Design in Buildings ConferenceOrganised by Sesam Business Consultants, the Safety Design in Buildings Conference addressed fire safety and evacuation strategies, safety system requirements for high occupancy buildings and safety enhancements for super-tall buildings. Supported by ASTM, the Chartered Institute of Buildings, the American Institute of Architects, and the Society of Faade Engineering, the conference was a high-profile gathering of architects, engineers, regulators and related professionals from the construction and contracting industry.

  • Dont miss the next edition!

    January 17 19, 2016Dubai, UAE

    See you in Dubai!

    For details regarding participation as an exhibitor, visitor or sponsor, please refer to the Intersec website www.intersecexpo.com or contact us directly at [email protected]

  • Messe Frankfurt Middle East GmbH P.O. Box 26761, Dubai, UAE Tel. +971 4 389 45 00 Fax +971 4 358 55 11 [email protected] www.intersecexpo.com

    Sponsors & Supporters 2015

    Founding Sponsor: Platinum Sponsor: Feature Sponsor:

    Gold Sponsors:

    Supporters:

    Bronze Sponsors:

    Silver Sponsors:

    [email protected]