introduction to buying & selling on ebay

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An Introduction to Buying & Selling on Prabhat Shah @Day2Dayebay

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This is handy guide to those who wants to learn basics of eBay

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Page 1: Introduction to Buying & Selling on eBay

An Introduction to Buying & Selling on

Prabhat Shah@Day2Dayebay

Page 2: Introduction to Buying & Selling on eBay

Contents

1 History, eBay Safety, Setting up accounts

2 Buying Options on eBay

3 Search Methods

4 Advanced Search Method

5 Watching an Item

6 Bidding & Buy It Now

7 Automatic Bidding

Page 3: Introduction to Buying & Selling on eBay

8 Second Chance Offer & Paying for your Item

9 Selling

10 Brushing up the Selling Skills

11 Monitoring the listing and Getting paid

12 Feedback & Getting Help

13 Buying Gifts for Family Abroad

Page 4: Introduction to Buying & Selling on eBay

1 History, eBay Safety, Setting up Accounts

History of eBay

Founded by Pierre Omidyar's - September 1995. It was from the start meant to be a

marketplace for the sale of goods and services for individuals.

Streamlined garage sales, collectibles shows, flea markets

Easy exploration for buyers and enables the sellers to immediately list an item for sale

within minutes of registering.

Browsing and bidding on auctions is free of charge, but sellers are charged three kinds of

charges:

o eBay a non-refundable Insertion Fee

o A fee is charged for additional listing options to promote the item,

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o A Final Value (final sale price) fee is charged at the end auction eBay notifies the

buyer and seller via e-mail at the end of the

eBay Safety

Communications from eBay and eBay members always appear in your My eBay

Messages

Keep your account protected by being aware of the tricks fraudsters use

o Try to make you go to a fake website and get your login information or financial

details

o Send fake emails suggesting that your account has been (or will be) suspended

o Send fake Second Chance Offer (SCO) emails or ask questions about items you

are not selling or have not bought

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o Send email stating you have not dispatched the item and they will leave negative

feedback

In all cases you should log into your account to confirm whether an email is legitimate or

not.

Always access your account by typing the eBay URL (e.g. www.ebay.co.uk) directly in a

new browser window – never log into your eBay account using links in an email

DO NOT mention your email address in listings

Create your eBay user ID different to email address ( e.g. topcat not terry when your

email address is [email protected])

If an email doesn’t look quite like the notifications you receive from eBay or PayPal, and

particularly if the email contains grammatical or spelling errors, you should be highly

suspicious – forward any suspicious emails to [email protected] for confirmation

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Always use secure passwords for both your eBay and email accounts. Here are some tips

for creating a safe password:

o Secure passwords are 6 or more characters long and contain a combination of

numbers and letters

o eBay passwords are case sensitive – so you can use a combination of capital and

lower-case letters for increased security

o Don’t use the same password for your eBay and email account

o Never write your password down where someone can easily access it

o You should consider changing your passwords regularly (e.g. every 6 months)

Never give out any sensitive details like bank information or passwords

Install anti-virus and anti-malware software on all computers you use and ensure they’re

kept up to date

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Setting Up an eBay Account

Enter your contact and personal information which includes your name, address, and

phone number. Personal information includes your date of birth to verify that you are at

least 18 years of age.

Enter your email address

Enter email address that you can check immediately, because instructions are sent to

complete your registration.

Choose a user ID, password, and secret question.

Your secret question helps us identify you in case you forget your password and ask us to

help you reset it.

Check your email

You’ll receive a registration email. Follow the instructions in the email to confirm your

registration and complete the registration process.

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You can register two different accounts. Some members find that having two accounts is a

convenient way to organize a large number of items, or to sell different kinds of items. However,

keep in mind that:

Both accounts must have different user IDs and different email addresses.

The two accounts can never be used in the same listing.

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Setting up PayPal Account

You’ll need your e-mail address and your checkbook.

PayPal needs to confirm your bank account. It may take upto 2-3 working days

Go to www.paypal.co.uk , Sign Up, Click Personal Account and choose your country,

then click Continue , Fill in the fields, then click Sign up

This will take you to a screen that says “Account Sign Up”. This screen will explain the

next steps to you.

You’ll receive an e-mail at the address you provided when you filled in your personal

information. That email will contain a link back to PayPal. You’ll need to verify your e-mail

address and password by clicking on this link

After entering your password, your e-mail will be confirmed and you can now set up your

bank account with your bank name and your bank sort code and account number.

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Paypal will make small deposit ( few pence) to your account. In 2-3 business days, check

your account and note the amounts of the deposits from “Paypal”. Log in to your PayPal

account and click the Confirm Bank Account link on your Account Overview page.

Enter the exact amounts and your bank account will become confirmed and click Continue.

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Validate your Account Information

Account Verification is a secure and easy way of verifying your identity and protecting the

security of PayPal's payment network for everyone.

PayPal checks that the address and home telephone number you registered with your

debit or credit card are correct.

PayPal needs to confirm that you reside at the address where you receive your debit or credit

card statements. To make this confirmation, PayPal makes an automated phone call to the

number entered for your address. Please ensure the details you have entered are correct.

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You may choose to receive the automated call now or in one minute by selecting the

appropriate button.

PayPal will issue you with a 4 digit PIN number to enter when you receive the automated

phone call.

You will receive an automated call from PayPal. When you answer this call, you are

instructed to enter the PIN displayed on this page. After you have entered this PIN in the

phone keypad, you may hang up.

Congratulations, you have successfully validated your account information!

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2 Buying Options on eBay

Biding (Auction-style)

Rules similar to normal Auction

Raises the price of an item

Last Minute Bidding sometimes

help to keep the price low

Clever Bidding Method

Reserve Price (Auction-style)

A Reserve Price is the minimum price seller

is willing to accept for the item.

A reserve is set and then starts the auction at a

low price. Bids will be posted, but if the bid is

below the reserve price, you will be notified

in your bid confirmation and if the bid

automatically accepted if bid is in reserve

price range. New bidders will not see a notice

about a reserve price unless they bid under the

reserve price.

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Buy It Now (Auction-style format

with Buy It Now option)

Buyers can purchase your item

immediately or place a bid.

The Buy It Now price is available only

for a limited time, in most cases until

someone bids on the item or the reserve

price is met. When the Buy It Now

option disappears, the auction proceeds

normally.

Fixed Price

Buyers can purchase your item immediately

at the price you set, but cannot bid on your

item.

The Buy It Now price is always available.

Your item appears when buyers browse and

search for items and when they click the Buy

It Now tab.

You can suggest a price if there is a Best

Offer option available.

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3 Search Methods

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4 Advanced Search Methods

Search Bar

Selecting appropriate

categories gives you good

result

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5 Watching an Item

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6 Bidding & Buy It Now

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7 Automatic Bidding

Enter the maximum amount (bid) you're willing to pay for the item. Only you will know the maximum bid.

eBay automatically increases bid amount, which is based on the current high

bid. Only necessary bids are made to make sure that you remain the high bidder, or to meet the reserve price, up to your maximum amount.

If another bidder places the same maximum bid or higher, eBay will notify you so you can place another bid. Your maximum bid is kept confidential until it is exceeded by another bidder.

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Example

1. The current bid for an item is £10.00. Neil is the high bidder, and has placed a maximum bid of £12.00 on the item. His maximum bid is kept confidential from other members.2. Loraine views the item and places a maximum bid of £15.00. Loraine becomes the high bidder.3. Neil’s bid is incremented to his maximum of £12.00. Loraine's bid is now £12.50.4. We send Neil an email that he has been outbid. If he doesn’t raise his maximum bid, Loraine wins the item.

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Here are the standards

bid increments:

Current Price Bid Increment

£0.01 - £1.00 £0.05

£1.01 - £5.00 £0.20

£5.01 - £15.00 £0.50

£15.01 - £60.00 £1.00

£60.01 - £150.00 £2.00

£150.01 - £300.00 £5.00

£300.01 - £600.00 £10.00

£600.01 - £1,500.00 £20.00

£1,500.01 - £3,000.00 £50.00

£3,000.01 and up £100.00

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8 A Second Chance Offer

A Second Chance Offer comes from a seller after the item ends. If you didn’t win the item at

the price you bid, you can still buy it if you get a Second Chance Offer.

You can receive a Second Chance Offer from a seller if:

The seller has duplicate items, or

The winning bidder fails to buy the item, or

The reserve price is not met in a reserve price auction

Making sure a Second Chance Offer is legitimate

eBay never sends a Second Chance Offer email with the subject line "Message from eBay

Member." If you receive an email pretending to be a Second Chance Offer with that subject

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line, it's a fake. Forward the email to [email protected]. Here’s how you might receive

legitimate Second Chance Offers:

Closed listing page: You'll see the following message: "You have received a second

chance offer for this item." To view the details and purchase the item, click the Second

Chance Offer link.

In My eBay – Messages: You'll see a Second Chance Offer email from eBay in your

Messages inbox.

In My eBay: Sign in to My eBay and go to the Activity tab. Under the Buy heading, click

Didn't win.

Paying for an Item on eBay

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You can pay by PayPal, Card, Cheque or Cash on Collection. Payment options are offered by

the seller. It is good to read the item description carefully to know what kinds of payments the

seller accepts.

Cash, cheques, and other non-secure methods aren't allowed for most eBay purchases, with a

few exceptions. All sellers offer at least one of the approved electronic payment methods such

as PayPal or accept credit card payments. (When you pay with a credit card using the Pay now

button, your seller never sees your credit card number.)

There's also the option of payment on collection, where you can use whatever method the seller

specifies, including cash.

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9 Selling an Item

Fees Overview

Total cost of selling item = Insertion fee +

Final value fee +

Feature fees (if any) +

PayPal Fees

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Insertion fees Auction-style insertion fees

Category Starting price Insertion fee

All categories, except those listed below

£0.01 - £0.99 Free *

£1.00 - £4.99 £0.15

£5.00 - £14.99 £0.25

£15.00 - £29.99 £0.50

£30 - £99.99 £1

£100 or more £1.30

Media-related £0.01 - £0.99 Free *

£1.00 or more £0.10

Property Any price (single or multiple items)

£35 x number of items

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Buy it now insertion fees

The minimum starting price for a Buy it now or fixed price listing is £0.99.

Category Insertion fee for any starting price of £0.99 or more (including multiple items that are identical)

All categories, except those listed below

£0.40

Media-related £0.20

Property £35

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Final value fees

Auction-style and Buy it now final value fees

Category Final selling price

Final value fee

All categories including Media-relatedand Technology-related, except those listed below

£0.01 or more

10% of the final selling price (up to a maximum of £75)

Property £0.01 or more

No fee

The final value fee for a Buy it now listing with multiple items is calculated per item sold based on the final selling price of the item.

Remember that if your item doesn't sell, you don't pay a final value fee. You'll have the option of relisting your item, and if it sells, you could be eligible for a credit on the insertion fee.

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Feature Auction-style and Buy it now - 3 to 10 days

Buy it now - 30 days

Gallery Free Free

Gallery Plus £0.95 £2.85

Listing Designer* £0.07 £0.21

Scheduling your listings** £0.06 £0.06

Item subtitle £0.35 £1.05

Auction-style listing with Buy it now

£0.99 - £4.99 £0.08 Not applicable

£5 - £14.99 £0.15 Not applicable

£15 - £29.99 £0.22 Not applicable

£30 or more £0.38 Not applicable

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Adding pictures to your listing

First picture Free Free

Each additional picture £0.12 £0.36

Picture pack (1 - 6 pictures) £0.90 £2.70

Picture pack (7 - 12 pictures) £1.35 £4.05

Clothes, shoes & accessories category

Free Free

Home & garden category Free Free

Supersize image (for all categories including above)

£0.60 £1.80

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When you set a reserve price, the insertion fee for an auction-style listing is dependent on the reserve price and not the starting price. Fees are non-refundable, even if the item doesn't sell.

Reserve prices must be set at £50 or more.

See an example of how reserve fees are calculated

Category Set reserve price between

Insertion fee + Reserve fee

All categories, except those listed below

£50 - £99.99 £1 + 3% of the reserve price

£100 or more £1.30 + 3% of the reserve price, up to £150

Media £50 or more £0.10 + 3% of the reserve price, up to £150

Property £50 or more (single item)

£35 + £2 (reserve fee)

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PayPal Fees

The standard rate for receiving payments for goods and services is 3.4%.

Purchase payments received (monthly)

£0.00 GBP - £1,500.00 GBP 3.4% + £0.20 GBP

£1,500.01 GBP - £6,000.00 GBP 2.9% + £0.20 GBP

£6,000.01 GBP - £15,000.00 GBP 2.4% + £0.20 GBP

£15,000.01 GBP - £55,000.00 GBP 1.9% + £0.20 GBP

above £55,000.00 GBP* 1.4% + £0.20 GBP

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Follow Step-By-Step

Click on Sell an item

Choose Quick Sell

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Clearly describe items including brands.

Fill in item specifics like brands, colour, model, size

eBay Suggests category based on your item title.

You can also choose category manually browsing categories. 36

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Take a picture that clearly shows your item and any flaws that there are with it. A plain background will make the picture clear.

Download picture onto your computer and save it somewhere accessible with clear name. (Desktop or My Pictures, Folder name eBay Pictures)

Give as much information as possible to buyers and be honest about any flaws. You may want to include brand, size, colours, dimensions and condition. Also add how you- want to be paid- how quickly you can post the item - if you accept returns. 37

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Set price for your item choosing selling options.

Calculate fees to determine the total cost.

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Working out the cost of postage is easy once you know how and do bit of preparation. Why not use your kitchen scales to weigh your item? Remember you will need to pack it, so allow for a little extra weight.

Click on Postage Calculator to get the cost.

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Mention actual dispatch time as eBay now shows estimated delivery date on the listings.

Enter your PayPal Email address and other options

Calculates the insertion fees for you

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11 Monitoring the listing and Getting paid

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Monitoring the Sale

All Selling section shows you the

status of all your listings

Regularly check your listings

Make listing changes if necessary

My Messages

Regularly check messages

Reply any queries ASAP

Contacting the Buyer

Through item link at Sold Section

Only through eBay for security

After the Listing Closes

Send Invoice if necessary

Wait for payment to clear

Take note of delivery address

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- Sold Item View- Print Invoice

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Unpaid Items – UPIs

Talk to buyer

If you can't work things out directly with the buyer, you can open an unpaid item case

in the Resolution Centre.

Check if sold item been paid

£ - turns Blue Star – Feedback LeftBox - Dispatched

Star – Feedback Received

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12 Feedback & Getting Help

Leave Feedback

Can leave feedback when transaction is complete

In addition to leaving an overall Feedback rating for a seller, buyers also can

leave D etailed S eller R atings in four areas: item as described, communication,

dispatch time, and postage and packaging charges.

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Getting Help

If you need a quick answer, the eBay Answer Centre is good place to start, especially

for new eBay members. You can get answers from experienced eBay members,

sometimes the same day. You can also search the postings in the Answer Centre to see

if others have had the same question.

If you want to see how other members buy and sell or ask about techniques, look at

Bay’s Community discussion boards. These discussion boards are areas where eBay

members and staff moderators discuss issues and express opinions, and solve problems

together. There are help discussion boards for bidding, My eBay, searching, and

technical issues. You can browse help board topics, post a message and reply to a

message.

Email, Chat, Phone Support

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Get help when you are selling

Help for buying and selling from eBay and Community

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- Get Help from eBay Customer Support - Open a case when you have problem with

transaction

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13 Buying Gifts for Family Abroad

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Looks quite similar to eBay UK

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Select the Location where you want to buy

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Find Exchange rate in the internet

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Change Delivery address during Checkout

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What can we do?

Setup eBay. Amazon. PlayTrade

Shops

Provide Training & Consultancy

Help you to Re-Market your costumers

Guide you to expand to Europe

@day2dayebay E: [email protected] M: 0751 8839629