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Introduction to Psychology Instructor: Ray Hawkins, Ph.D. Office: SEA 2.208, MWF(2 PM - 3 PM & by appt.) Phone: 512-232-3354 TA: Kyle Stephenson Syllabus Web page: http://homepage.psy. utexas.edu/homepage/ class/Psy301/Hawkins

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Page 1: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Introduction to Psychology

Instructor: Ray Hawkins, Ph.D. Office: SEA 2.208,

MWF(2 PM - 3 PM & by appt.)

Phone: 512-232-3354 TA: Kyle Stephenson Syllabus Web page:

http://homepage.psy.utexas.edu/homepage/class/Psy301/Hawkins

Page 2: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Myers’ EXPLORING PSYCHOLOGY (7th Ed)

Chapter 1

Thinking Critically with Psychological Science

James A. McCubbin, PhDAneeq Ahmad, Ph.D.

(Modified by Ray Hawkins, Ph.D)Worth Publishers

Page 3: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Thinking Critically With Psychological Science

What is Psychology? Psychology’s Roots

Contemporary Psychology

Page 4: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Thinking Critically …

Why Do Psychology? What About Intuition and

Common Sense?

The Scientific Attitude

Critical Thinking

Page 5: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Thinking Critically …

How Do Psychologists Ask and Answer Questions? The Scientific Method Description Correlation Experimentation

Page 6: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Thinking Critically …

FAQs About Psychology

Tips for Studying Psychology

Page 7: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Psychology’s Roots

Prescientific Psychology Is the mind connected

to the body or distinct? Are ideas inborn or is

the mind a blank slate filled by experience?

Film

Page 8: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Psychology’s Roots Prescientific Psychology

Philosophy Greek - Roman conceptualization of human experience

as contemporary history-making, a philosophy of the moral life a “reason to excel” (David McCullough, C-SPAN interview, 8-7-05)

Empiricism knowledge comes from experience via the senses science flourishes through observation and experiment psychological science refutes three theories of human

nature (Pinker, 2005): Locke’s “blank slate,” Rousseau’s “noble savage,” and Descarte’s “ghost in the machine”

Page 9: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Psychology’s Roots

Wilhelm Wundt opened the first psychology laboratory at the University of Leipzig (c. 1879)

Page 10: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Structure vs. Function

Structuralism Analyze consciousness

into basic elements

IntrospectionSystematic, self-observation in response to tones, optical illusions, fruit…

Sensation & Perception

Functionalism Investigate purpose of

consciousness, not structure

Stream of consciousnessConsciousness is a continuous flow of thoughts, not static

Mental testing, development, education, individual differences

Page 11: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Psychology’s Roots

Structuralism used introspection (looking in) to explore the elemental structure of the human mind

Page 12: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Psychology’s Roots

Functionalism focused on how behavioral processes function - how they enable organism to adapt, survive, and flourish

Academic vs. Popular Psychology; Historical overview of Psychology & the teaching of Introductory Psychology (some guiding anecdotes)

Page 13: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Psychology’s Roots

Myers’ Definition of Psychology The science of behavior (what we do) and

mental processes (sensations, perceptions, dreams, thoughts, beliefs, and feelings)

Page 14: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Psychology’s Big Question

Nature versus Nurture

The controversy over the relative contributions of biology and experience.

Nurture works on what nature endows.

Page 15: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Psychology’s Three Main Levels of Analysis

Page 16: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Contemporary Psychology

Page 17: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Psychology’s Subfields: Research

Psychologist What she does

BiologicalExplore the links between brain and mind.

DevelopmentalStudy changing abilities from womb to tomb.

CognitiveStudy how we perceive, think, and solve problems.

Personality Investigate our persistent traits.

SocialExplore how we view and affect one another.

Page 18: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Psychology’s Subfields: Research

Data: APA 1997

Page 19: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Psychology’s Subfields: Applied

Psychologist What she does

ClinicalStudies, assesses, and treats people with psychological disorders

CounselingHelps people cope with academic, vocational, and marital challenges.

EducationalStudies and helps individuals in school and educational settings

Industrial/Organizational

Studies and advises on behavior in the workplace.

Page 20: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Psychology’s Subfields: Applied

Data: APA 1997

Page 21: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

A clinical psychologist (Ph.D.) studies, assesses, and treats troubled people with

psychotherapy.

Psychiatrists on the other hand are medical professionals (M.D.) who use treatments

like drugs and psychotherapy to treat psychologically diseased patients.

Clinical Psychology vs. Psychiatry

Page 22: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Why Do Psychology?

1. How can we differentiate between uniformed opinions and examined conclusions?

2. The science of psychology helps make these examined conclusions, which leads to our understanding of how people feel, think, and act as they do!

Page 23: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

What About Intuition & Common Sense?

Many people believe that intuition and common sense are enough to bring forth

answers regarding human nature.

Intuition and common sense may aid queries, but they are not free of error.

Page 24: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Limits of Intuition

Personal interviewers may rely too much on their “gut

feelings” when meeting with job applicants.

Taxi/ G

etty Images

Page 25: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Hindsight Bias is the “I-knew-it-all-along” phenomenon.

After learning the outcome of an event, many people believe they could have predicted that very outcome. We only knew the dot.com stocks would

plummet after they actually did plummet.

Hindsight Bias

Page 26: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Overconfidence

Sometimes we think we know more than we actually know.

Anagram

BARGEGRABE

ENTRYETYRN

WATERWREATHow long do you think it would take to unscramble

these anagrams?

People said it would take about 10 seconds, yet on

average they took about 3 minutes (Goranson, 1978).

Page 27: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

The Scientific Attitude

The scientific attitude is composed of curiosity (passion for exploration), skepticism

(doubting and questioning) and humility (ability to accept responsibility when wrong).

Page 28: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

The Scientific Attitude

Critical Thinking thinking that does not

blindly accept arguments and conclusions examines assumptions discerns hidden values evaluates evidence assesses conclusions

The Amazing Randi--Skeptic

Page 29: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Science or Pseudo-science?

Page 30: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

How Do Psychologists Ask & Answer Questions?

Psychologists, like all scientists, use the scientific method to construct

theories that organize, summarize and simplify observations.

Page 31: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

The Scientific Method

Theory an explanation using an integrated set of

principles that organizes and predicts observations

Hypothesis a testable prediction often implied by a theory

Page 32: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Research Process

Page 33: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus
Page 34: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

The Scientific Method

Operational Definition a statement of procedures (operations)

used to define research variables example-

intelligence may be operationally defined as what an intelligence test measures

Page 35: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

The Scientific Method

Replication repeating the essence of a research

study to see whether the basic finding extends to other participants and circumstances

usually with different participants in different situations

Page 36: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Description

Psychologists describe behavior using case studies, surveys, and naturalistic observation

Page 37: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Description

Case Study observation

technique in which one person is studied in depth in the hope of revealing universal principals

Is language uniquely human?

Page 38: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Description

Survey technique for ascertaining the self-

reported attitudes or behaviors of people

usually by questioning a representative, random sample of people

Page 39: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Survey

Wording can change the results of a survey.

Q: Should cigarette ads and pornography be allowed on television? (not allowed vs. forbid)

Wording Effects

Page 40: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Description

Page 41: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Survey

Random Sampling

If each member of a population has an equal chance of inclusion into a sample, it is called a

random sample (unbiased). If the survey

sample is biased, its results are not valid.

The fastest way to know about the marble color ratio is to blindly transfer a few into a smaller jar and count them.

Page 42: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Description

Naturalistic Observation observing and

recording behavior in naturally occurring situations without trying to manipulate and control the situation

Page 43: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Descriptive Methods

Case studies, surveys, and naturalistic observation describe

behaviors.

Summary

Page 44: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Correlation

Correlation Coefficient a statistical measure of the extent to which

two factors vary together, and thus how well either factor predicts the other

Correlation coefficient

Indicates directionof relationship

(positive or negative)

Indicates strengthof relationship(0.00 to 1.00)

r = +.37

Page 45: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

or

Correlation and CausationCorrelation does not mean causation!

Page 46: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Illusory Correlation

Illusory Correlation the

perception of a relationship where none exists (Gilovich, 1991, Myers’ text p. 20)

Conceive Do not conceive

Adopt

Do notadopt

disconfirming evidence

confirming evidence

disconfirming evidence

confirming evidence

Page 47: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Idea Generation (adapted from Niederhoffer, 1-28-04, “Research Methods”)

Personal Living Spaces (PLS) are rich with information about personality, values, abilities, and lifestyle

H1: People’s dispositions are revealed in their behavioral residues

H2: Observers use information in PLS to form impressions about people

Page 48: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Personality** I see myself as someone who is…

Extraverted Outgoing, animated, sociable, assertive

Agreeable Helpful, cooperative, pleasant

Conscientious Self-discipline, duty, order

Emotionally Stable Anxiety, depression, moodiness, vulnerability

Open to new experiences

Intellect, imagination, curiosity, creativity

Page 49: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus
Page 50: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Uncluttered

Well-organized

Neat

Organized clothing

Relatively empty

Organized CDs

Organized books

Organized stationary

Clean

Inviting

Comfortable

Good condition

Cheerful

Colorful

r = .81

Judg

e-R

epor

ted

Con

scie

ntio

usne

ss

Con

scie

ntio

usne

ss

Page 51: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

r = Correlation

Can observers accurately judge conscientiousness from living spaces?+1 = the more conscientious people said

they were, the more their rooms were rated as conscientious.

-1 = the more conscientious people said they were, the less their rooms were rated as conscientious.

0 = no relation at all

.81 --- yes, observers can accurately judge conscientiousness from living spaces

Page 52: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Given random data, we look for order and meaningful patterns.

Order in Random Events

Your chances of being dealt either of these hands is precisely the same: 1 in 2,598,960.

Page 53: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Order in Random Events

Given large numbers of random outcomes, a few are likely to express order.

Angelo and Maria Gallina won two California lottery games on the same day.

Jerry Telfer/ S

an Francisco C

hronicle

Page 54: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Experimentation

Experiment an investigator manipulates one or more

factors (independent variables) to observe their effect on some behavior or mental process (the dependent variable)

by random assignment of participants the experiment controls other relevant factors

Page 55: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Experimentation Double-Blind Procedure

both the research participants and the research staff are ignorant (blind) about whether the research participants have received the treatment or a placebo

commonly used in drug-evaluation studies “Water, water everywhere”

Placebo an inert substance or condition that may be

administered instead of a presumed active agent, to see if it triggers the effects believed to characterize the active agent

Film

Page 56: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Experimentation

Experimental Condition the condition of an experiment that

exposes participants to the treatment, that is, to one version of the independent variable

Control Condition the condition of an experiment that

contrasts with the experimental treatment serves as a comparison for evaluating the

effect of the treatment

Page 57: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Experimentation

Random Assignment assigning participants to experimental

and control conditions by chance minimizes pre-existing differences

between those assigned to the different groups

Page 58: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Experimentation

Like other sciences, experimentation is the backbone of psychological research.

Experiments isolate causes and their effects.

Exploring Cause and Effect

Page 59: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Many factors influence our behavior. Experiments (1) manipulate factors that interest us, while other factors are kept

under (2) control.

Effects generated by manipulated factors isolate cause and effect relationships.

Exploring Cause & Effect

Page 60: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

In evaluating drug therapies, patients and experimenter’s assistants should

remain unaware of which patients had the real treatment and which patients

had the placebo treatment.

Evaluating Therapies

Double-blind Procedure

Page 61: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Assigning participants to experimental (breast-fed) and control (formula-fed) conditions by random assignment minimizes pre-existing

differences between the two groups.

Evaluating Therapies

Random Assignment

Page 62: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

An independent variable is a factor manipulated by the experimenter. The effect of the independent

variable is the focus of the study. For example, when examining the effects of breast

feeding upon intelligence, breast feeding is the independent variable.

Independent Variable

Page 63: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

A dependent variable is a factor that may change in response to an independent variable. In psychology, it is usually a

behavior or a mental process.

For example, in our study on the effect of breast feeding upon intelligence,

intelligence is the dependent variable.

Dependent Variable

Page 64: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

ExperimentationA summary of steps during experimentation.

Page 65: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus
Page 66: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Comparison

Below is a comparison of different research methods.

Page 67: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

FAQ

Q1. Can laboratory experiments illuminate everyday life?

Ans: Artificial laboratory conditions are created to study behavior in simplistic terms. The goal is to find underlying principles that govern behavior.

Page 68: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

FAQ

Q2. Does behavior depend on one’s culture and gender?

Ans: Even when specific attitudes and behaviors vary across cultures, as they often do, the underlying processes are much

the same. Biology determines our sex, and culture further bends the genders. However, in many ways woman and man

are similarly human.

Am

i Vitale/ G

etty Images

Page 69: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

FAQ

Q3. Why do psychologists study animals, and is it ethical to experiment on animals?

Ans: Studying animals gives us the understanding of many behaviors that may have common biology across animals and

humans. From animal studies, we have gained insights to devastating and fatal diseases. All researchers who deal with animal research are required to follow ethical guidelines in

caring for these animals.

D. Shapiro, © Wildlife Conservation Society

Page 70: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

FAQ

Q4. Is it ethical to experiment on people?

Ans: Yes. Experiments that do not involve any kind of physical or psychological harm beyond normal levels encountered in daily

life may be carried out.

Page 71: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

FAQ

Q5. Is psychology free of value judgments?

Ans: No. Psychology emerges from people who subscribe to a set of values and judgments.

© Roger Shepard

Page 72: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Survey: What you are about to read, including chapter outlines and section heads.

Question: Ask questions. Make notes. Read: Look for the answer to your questions by reading

a manageable amount at a time. Rehearse: Recall what you’ve read in your own words.

Test yourself with quizzes. Review: What you learn. Read over notes and quickly

review the whole chapter.

Tips for Studying Psychology

Psychology can teach you how to ask and answer important questions.

Survey, Question, Read, Rehearse and Review (SQ3R)

Page 73: Introduction to Psychology zInstructor: Ray Hawkins, Ph.D. yOffice: SEA 2.208, MWF(2 PM - 3 PM & by appt.) yPhone: 512-232-3354 zTA: Kyle Stephenson zSyllabus

Distribute your time. Learn to think critically. Listen actively in class. Overlearn. Be a smart test-taker.

Tips for Studying Psychology

Additional Study Hints