introduction to social media
DESCRIPTION
Presentation for the School of Health Professions, University of Brighton to begin a discussion on how social media could be used to support their students. Features examples from across the university and questions for discussion.TRANSCRIPT
Introduction to Social
Networking
Katie Piatt & Joyce WebbereLearning team, Information Services
What should you have heard of?
TwitterFacebookYouTubeFlickrLinkedIn
...have you seen what the university promotes?
Getting Started with Twitter...
Who tried out my instructions?
...tweet with #shpsocial
Examples from around the University
● Faculty of Arts○ Facebook: Graduate Show 2012 - Up and Beyond○ Twitter: @artsbrighton○ Flickr: Up and Beyond Graduate Show 2012
● School of Engineering Computing and Mathematics○ Twitter: a showcase of Product Design○ Wordpress: FortyFour - Product Design blog
● School of Service Management○ Facebook
■ The Dionysian Scholars society■ SSM■ Odyssey Travel and Tourism■ SSM Retail Marketing and Management
Examples from around the University
● Chelsea SchoolFacebook: Chelsea School of Sport Student Ambassadors 2012This group is managed by Marilyn Doust, Student Support Tutor, and is for prospective students who already have an offer, giving them the chance to chat with student ambassadors who can help them feel welcome in their new environment.
Comments
“I have trialled the use of twitter for students to ask questions during a lecture. they
tweet their questions to me when they have one during the session and at
the end, depending on how much time we have, I pick some to answer. If I don't
answer the question at the end of the session they normally get an answer within 24 hours
which I tweet back to them so all my followers can see it. Limited success so far – only ever
had a couple of questions but students quite like the idea.”
"students report to me that it made a huge difference to them at different times in the
process and helped them make friends before they
even arrived"
Chelsea School
School of Service Management
Examples from elsewhere● A tutor set up a Twitter account with the name of the module code; the
tutor would be reading an online newspaper, and when she found an appropriate article, would post a TinyURL of the article through Twitter. Nineteen updates were posted in all. Feedback from the students was positive.Ramsden, A., 2009. Using micro-blogging (Twitter) in your teaching and learning: An introductory guide. Discussion Paper. University of Bath. http://opus.bath.ac.uk/15319/1/intro_to_microblogging_09.pdf
● Tutors teaching a Medieval Cities of Europe course wanted to address poor attendance and lack of concentration during in-class films. They set up Twitter accounts for each film so that students could offer thoughts and questions while watching the film. Evaluation showed that student engagement and attendance increased.Higdon, J; Reyerson, K., McFadden, C., Mummey, K., 2011. Twitter, Wordle, and ChimeIn as Student Response Pedagogies, University of Minnesota. Educause Quarterly.http://www.educause.edu/EDUCAUSE+Quarterly/EDUCAUSEQuarterlyMagazineVolum/TwitterWordleandChimeInasStude/225862
Potential
● Building your following and managing your profile
● Maximising the impact of your course or research
● Using course accounts with students● Adding feeds to studentcentral
Adapted from a guide to using Twitter in university research, teaching, and impact activities
Risks and Questions
● Do you need multiple accounts? ● Should you connect with your students?● How is your digital identity? ● Do your students want to use it with you?● Are they already connecting elsewhere?● Are you using the right tool? ● Can you manage the
workload/expectations?● Can/Should you police the conversation?
Supporting you
Start with our supported services
Talk to Joyce
Thanks