introduction to ux practices

24
Introduction to UX practices Hegle Sarapuu © Trinidad Consulting

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Short overview of the different faces of UX design and how good design can really elevate your business

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Page 1: Introduction to UX Practices

Introduction to UX practices

Hegle Sarapuu

© Trinidad Consulting

Page 2: Introduction to UX Practices

What are UX practices anyway...

User eXperience... ..is a toolset.....to make sure..

..that we won’t fail......in the eyes of the..

..user.

Page 3: Introduction to UX Practices

What about these other words?

Page 4: Introduction to UX Practices

Usability characteristics

Page 5: Introduction to UX Practices

Unusable website?

http://www.creativewithak.com/

Page 6: Introduction to UX Practices

Where is the benefit?

Users are happierIt is easier to find and read informationEasier to memorizeLess negative surprises for everyoneFaster to learn and useLess errors

© Trinidad Consulting

Page 7: Introduction to UX Practices

Where is the benefit?

Increased important user actionsIncreased user loyaltyIncrease amount of usersBetter efficiencyDecreased training timeDecreased amount of user errorsDecreased user support time / amount of e-mails or callsDecreased development costDecreased deployment costDecreased system maintenance cost

© Trinidad Consulting

Page 8: Introduction to UX Practices

How to start with UX toolset?

There is no perfect UX or UIEveryone can do UXStart step by step Measure or evaluateUse peopleKnow why you do what

you do and have fun!

Page 9: Introduction to UX Practices

Lean UXEvaluate earlyIntegrate ideas and insights earlyDo as less as possible but as much as needed Paper and whiteboard are your best friendTest earlySketches can be documents, prototypes can be specsCommunicate without writing

Page 10: Introduction to UX Practices

UX Practices

Planning toolsResearchRequirement definitionAnalyzing methodsDesign methodsValidation

Page 13: Introduction to UX Practices

Low fidelity prototype

Page 14: Introduction to UX Practices

Dynamic prototype

Page 15: Introduction to UX Practices

With visual design

Page 16: Introduction to UX Practices

UX in divided teams

PrototypingStoryboardingStorytellingOnline testingA/B testing Online interviewsNavigation building and testing

Page 17: Introduction to UX Practices

Tools

Optimal sort and Treejackhttp://www.novelist.ch http://www.nevigo.comhttp://awwapp.com/http://www.edrawsoft.com http://www.teamviewer.comhttp://www.axure.com

Page 18: Introduction to UX Practices

http://youtu.be/OEX3V66s9zg

Page 21: Introduction to UX Practices

Justinmind

Page 23: Introduction to UX Practices

Q & A

© Trinidad Consulting

Page 24: Introduction to UX Practices

© Trinidad Consulting

Thank you!

Hegle SarapuuChief Experience Officer

Trinidad Consulting OÜ[email protected]