invoke design-a-thon 2012: inreach
DESCRIPTION
On April 13th, 2012, Invoke's team of designers were challenged to design and present a concept for an interactive digital experience . Each team member spent 24 hours refining their ideas and ultimately presenting it to the team.INREACH: For Something Greater is a concept presentation by Invoke Interactive Designer Dominic Wong and was voted winner of the Invoke 2012 Design-A-Thon.TRANSCRIPT
Winner of 2012 design-a-thon
ConCept presentation
WWW.invokemedia.Com/inreaCh-idea
proBLem statement
Everyday objects are part of our way of life. As consumerists, we need to replace the ‘use and throw away’/hoard mentality.
As humans, goals are naturally meant to be individualistic, often reached by ourselves. But what if people contributed to those goals to make it much more transparent?
seeks to heLp seLLers reaCh monetary goaLs through Buyer ContriButions to marketpLaCe
Listings and serviCes
$250 $220
$250 $220
peopLe Choose differentLy When presented With more Context.that Context is someone eLse’s vision / reaCh
BUY-IN REASONING
SELLER BUYERTheir Goal
Sense of Satisfaction
List Items/Services
A Seller’s Goal
Worth of an Item/Service
ACCOUNTABILITYTO GOAL
MEANINGFULCONTRIBUTION
DONATION
NEGOTIABLEMARKETPLACE
NICHE/PRODUCTMARKETPLACE
ProductService
Project/FundingGift
Proceeds
• Has to be Public• Amount in % or $
• Fixed Price• Negotiable• Price Range
Product/ObjectServices
Deals
GOALS LISTINGS
Creates a goaL
for goaL for produCt
Buy other things
notified of seLLer’s
reaChed goaL
deCides on CanuCks tiCkets
payment transaCtion through LoCaL meet up or onLine portaL
makes Listing(s)
imaC Bought!
groupon for fairmont
design services
Camera Lens
Canuckstickets
take photo / Write message
add to my timeline
List on to my contributions
this user / this product / this goal track
notify Contributors
$500
$900
$35
$300 - $500
OR
BUYER BROWSES SITE...
DEcIDES On lOcaTIOn anD SElEcTS PlacE. lOcaTIOn
valUE aTTachED TO PRODUcT vIa FInD MY FRIEnDS ExaMPlE
OR EvEnT chEck-In
SEllER cOnFIRMS SEnT IF OnlInE PaYMEnT IS USED
cOnFIRMS REcIEPT OF ITEM/SERvIcE
$ negotiable
$180
WatCh
system Confirms suCCessfuL
ContriBution/transaCtion
seLL
er
’s J
ou
rn
ey
setup/prep transaCtion foLLoW-upB
uy
er
’s J
ou
rn
ey
expandaBiLity
Other Markets
Can Match Goals with Listings
Companies- Sponsored Goals- Offer listings cheaper or donation to site as goal- Promote listings- Non-Profits become category + Showcase donation goals
Ex. Need Website Ex. Dev Services
expandaBiLity
Other Considerations* Abuse* Buyer re-lists purchases* Inappropriate listings* Validation of Payment
Payment Considerations* Standalone Payment Portal* Facebook Marketplace* Ebay* Craiglist* Etsy
ConCept presentation
See a revised concept of INREACH
www.invokemedia.com/inreach-idea