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Your investment is our concern. You invest, we protect. The more successful your trademark, the better our economy. Your investment is our concern. You invest, we protect. The more successful your trademark, the better our economy. Your Idea .. Your Property Your Idea .. Your Property Intellectual Property Rights Department IPR Intellectual Property Rights Department IPR Second edition 2015

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Page 1: IPR Intellectual Property

Your investment is our concern.You invest, we protect.The more successful your trademark,the better our economy.

Your investment is our concern.You invest, we protect.The more successful your trademark,the better our economy.

Your Idea .. Your PropertyYour Idea .. Your Property

Intellectual PropertyRights DepartmentIPR Intellectual PropertyRights DepartmentIPR

Second edition 2015

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H.H. Sheikh Mohammed bin Rashid Al MaktoumVice President and Prime Minister of the UAE and Ruler of Dubai

Don’t talk about your achievements; let these achievements speak for themselves

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Safeguarding local and international community and economy

Dubai Customs strongly believes in the intellectual property rights of manufacturers

and intellectuals alike in all fields whether industrial, commercial or literary.

By clamping down on counterfeit products as well as any activities that might pose

a threat to public health and safety or jeopardize the rights of trademark owners,

Dubai Customs is streamlining and supporting legitimate global trade, in a bid to

reinforce Dubai’s pivotal role in facilitating trade flow between east and west.

Dubai Customs has exerted considerable and determined efforts to educate the

public on IPR and the hazards and harms of using counterfeit products on the

community and the health of its members. Regular public workshops were held

at schools, universities, shopping centers and clubs across the UAE. In addition,

customs inspectors receive training courses throughout the year in order to increase

their knowledge and understanding of how to differentiate between original and

fake goods, recognizing the distinct features that mark a genuine product from

a replica. Such workshops take place in participation with the trademark owners

themselves which reflects positively on the inspectors’ competencies and their

efforts in protecting the local community and maintaining the Emirati people’s

health and safety.

Ahmed Mahboob MusabihDirector of Dubai Customs

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Our VisionThe leading customs administration in the world supporting legitimate trade

Our MissionProtecting the society and sustaining economic development through compliance

and facilitation.

Our Values• Leadership: To adopt global best practices in customs work that will sustain

reputation of Dubai as a global trading hub.

• Team spirit: To work as a team to achieve the vision, mission and strategic goals

of Dubai Customs.

• Honesty and integrity: To ensure objectivity, fairness and transparency, and

uphold public interest over personal interest.

• Motivation and creativity: To create a stimulating and motivating work environment

that inspires creative initiatives and promotes institutional loyalty.

• Professionalism: To perform our business efficiently and accurately, supported

by determination and sense of challenge.

• Fidelity and loyalty: To be proud of working for Dubai Customs and seek to

improve its performance, reputation and image.

Vision, Mission and Corporate Values

Contents

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Chapter 1 --------------------------------We Are IPR

Unified IP Team

Chapter 2 --------------------------------What is Intellectual Property Rights (IPR) Protection?

Chapter 3 --------------------------------Trademark Recording and Commercial Agencies

Chapter 4 --------------------------------Awareness & Education

Dubai Customs IP Award

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We are

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Intellectual Property Rights Department

Dubai Customs’ IPR Department is the first unit of its kind in the Middle East.

Its importance comes from being a federal IPR law enforcement body, securing

Dubai’s 21 main inland, sea and air entry points.

The IPR Department commenced its operations on June 2005 ,30, under a

decision issued by the Director General of Dubai Customs. The IPR Department is

based in DC’s main building.

It was established as an independent administrative unit at DC to keep pace

with the state’s policy as well as demonstrate DC’s strong commitment to protect

intellectual and industrial property rights, in fulfillment of international agreements

and treaties, namely the Agreement on Trade Related Aspects of Intellectual

Property Rights (TRIPS), and the Common Customs Law of the GCC States.

Duties of the IPR Department

The IPR Department undertakes the following functions:

• Implement federal and local agreements and laws that address IPR protection.

• Keep abreast of laws, resolutions and treaties and international classification of

trademarks and all developments in the international arena.

• Create a database containing registered trademarks details that have been

recorded for the purposes of customs control and protection, and to update the

database with most recent measures taken by the manufacturers to distinguish

between their authentic goods and counterfeit ones.

• Provide expert opinion and support customs cases by presenting reports affirming

the occurrence of counterfeiting, in coordination with the competent agencies.

• Guide and supervise education and awareness of customs inspectors in particular

and the consumer in general in respect to IPR protection.

• Strengthen the relations among trademark owners and to tighten control over

goods being infringed in a manner that would positively support the global

current economic scene.

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Our Theme

The theme “Together for a Better Protection” chosen by the IPR Department has

substantiated the concept of teamwork with the goal of establishing a single

chain linking efforts being made by advocates, trademark registration agents,

trademark owners, trademark manufacturers, federal ministries and authorities

and local government departments, competent chambers of commerce and

customs centres. A smooth coordination between stakeholders and concerned

authorities is aimed at achieving maximum possible protection of IPR.

The IPR Department has made a number of successes and achievements including but not limited to:

1. Earning DGEP award for best government project for the 2009-2008 edition.

The award was granted in recognition of the formation of the first unified IPR

work team on March, 2006 which reflects the relationship and partnership

between Dubai Customs’ IPR Department and government departments,

ministries, organizations, chambers of commerce and the private sector. The

work team consists of:

• Federal Customs Authority

• Ministry of Economy

• Ministry of Health

• National Media Council

• Department of Economic Development

• Public Prosecution

• Dubai Municipality

• Dubai Chamber of Commerce and Industry

• Dubai Police General Headquarters

• Brand Owners’ protection Group

• Dubai Judicial Institute

• Dubai Health Authority

• Economic Zones World/ Jebel Ali Free Zone

• Emirates Intellectual Property Association

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2. Establishing an IPR cases database, allowing customs centres to follow up

these cases.

3. Establishing a UAE registered trademarks database (Brands Recording

e-System).

4. Organizing press conferences on combating fraud and counterfeiting.

5. Hosting training and awareness workshops on IPR and distinction between

authentic and counterfeit products for Dubai Customs inspectors, government

ministries and departments and GCC states representatives in this field.

6. Delivering introductory presentations to public prosecutors at Dubai Judicial

Institute about the meaning of IPR and customs processes in this regard.

7. Hosting the 4th Global Conference on Combating Counterfeiting and Piracy

from 5-3 February 2008, following joint efforts between Dubai Customs and

other competent agencies and pursuant to the theme of “Together for a Better

Protection”.

8. Establishing the Awareness and Education Section, following the issuance of

Dubai Declaration at the 4th Global Conference on Combating Counterfeiting

and Piracy, with the objective of disseminating awareness about the meaning

of IPR and the risks of fake products among customs inspectors and officials,

community members and school, college and university students.

9. Coordinating with the Communication Department at Dubai Customs and the

Ministry of Education over conveying the concept of IPR to school students and

conducting theoretical and practical training on the protection of the society and

national economy (Dubai Customs IP Award for schools and universities).

10. Coordinating with summer clubs over educating the students participating in

such training for disseminating the concept of IPR and role of Customs.

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What is the Objective of Awarenessand Education in the Area of IPR?Awareness and education workshops are meant to educate inspectors about the

meaning of IPR, distinction between authentic and counterfeit trademarks, learning

about trademarks production line and identifying problems and challenges facing

inspectors and the relevant agencies and how adverse aspects can be addressed.

Such workshops aim as well at sharing ideas and information, disseminating

knowledge economy and viewing and benefiting from the experiences of other

competent departments, ministries and organizations.

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What is IPR Protection?

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Definition of Intellectual Property Intellectual property is the product of the human intellect including creativity

concepts, inventions, industrial models, trademarks, songs, literature, symbols,

names, brands,....etc.

Intellectual Property Rights do not differ from other property rights. They allow

their owner to completely benefit from his/her product which was initially an idea

that developed and crystallized. They also entitle him/her to prevent others from

using, dealing or tampering with his/her product without prior permission from him/

her. He/she can in fact legally sue them and force them to stop and compensate

for any damages.

History of Intellectual Property Intellectual property is not a new concept. It is believed that it initially started in

North Italy during the Renaissance era. In 1474, Venice issued a law regulating

patents protection that granted an exclusive right for the owner. The copyright

dates back to 1440 A.D. when Johannes Gutenberg invented the printing press

with replaceable/moveable wooden or metal letters. Late in the 19th century, a

number of countries felt the necessity of laying down laws regulating IP. Globally,

two conventions constituting the basis for IP system worldwide had been signed;

Paris Convention for the Protection of Industrial Property (1883) and Berne

Convention for the Protection of Literary and Artistic Works (1886).

Protection of Intellectual Property RightsProtection of IPR allows the innovator, brand owner, patent holder and copyright

holder to benefit from his/her work, labor and investment, which does not mean

monopoly of the intellect. Such rights are set out in the International Declaration

of Human Rights, which provides for the right to benefit from the protection of

the moral and physical interests resulting from the right holder’s work; literal or

artistic product.

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What is the Difference Between Forgery and Counterfeiting?

First: Forgery of a trademark means a complete transfer being identical from

the unique brand or transferring the main parts thereof making the forged

brand greatly identical to the original one.

Second: Counterfeiting a trademark means making a brand similar in total to

the original one in a manner that might mislead the public in connection

with the source of goods that are marked by the brand in question.

Intellectual property is divided into two categories:

• Industrial Property, which includes: inventions (patents),

trademarks, industrial designs and models and geographic

indications of source.

• Copyright, which includes: literary and artistic works, namely

novels, poems, plays, films, musicals, cartoons,

paintings, photographs, statues and architectural designs.

What is a trademark?

A trademark is a sign that individualizes the goods or services of a given enterprise

and distinguishes them from those of competitors. To fall under law protection, a

trademark must be distin ctive, and not deceptive, illegal or immoral.

What is a Geographical Indication? A geographical indication is basically a notice stating that a given product

originates in a given geographical area.

What is an Industrial Design or Model? It is the aesthetics and ergonomics of a product. It consists of three-dimensional

elements, such as the creation of the product’s shape, or two- dimensional ones,

such as graphics, patterns and colors.

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What is a Patent?Patent is an exclusive right granted by law to an inventor or assignee to prevent

others from commercially benefiting from his/her patented invention without

permission, for a limited period of time in exchange for detailed public disclosure

of patented invention.

What is a Trade Name?A trade name or business name is a name that uniquely distinguishes a business

from others.

What is a Trade Secret?A trade secret is any information of commercial value concerning production or

sales operations which is not generally known. The owner of a trade secret must

take reasonable measures to maintain its confidentiality.

What is an Integrated Circuit?It is a product, in its final form or intermediate form, in which the elements, or

at least one of which is an active element, and whereby the interconnections are

integrally formed in and/or on a piece of material, which is intended to perform an

electronic function.

What is a Copyright?Copyright is a form of IPR concerned with protecting works of human intellect. The

domain of copyright is literary and artistic works, might that be writings, musicals

and works of fine arts, such as paintings and sculptures, as well as technology-

based works such as computer programs and electronic databases.

What are Related Rights?Related Rights or Neighboring Rights are rights that in certain respects resemble

copyright. The purpose of related rights is to protect the legal interests of certain

individuals, namely performers, producers and broadcasters, and to help them

deliver their message to the public.

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What is Unfair Competition?Unfair competition is any act of competition contrary to honest practices in industrial or commercial matters.

Why Countries Care for IPR and Seek to Promote and Protect it?

1. New innovations in all IPR domains lead to Human progress and advancement.2. Legal protection of new innovations encourages safe spending on other innovations.3. Caring for and protecting IPR contribute to achieving economic, social

and cultural development.

What Are the Most Common Techniques of Counterfeiting and Fraudulence?Techniques of counterfeiting and fraudulence are variant depending on the nature

and type of the product, perpetrator’s techniques and tools and facilities in place.

Techniques of counterfeiting and fraudulence are diverse aiming at seemingly

copying an original product.

Technology has a big role in making counterfeit products very similar to original

ones, making it harder to distinguish between them according to the following:

1. Using the external structure of authentic equipment and replacing certain

internal parts with counterfeit pieces (computer systems – electrical appliances).

2. Affixing adhesive tape onto external parts of the equipment to prevent anyone

from opening it and detecting the counterfeit parts therein.

3. Affixing adhesive tape especially designed for original products onto counterfeit

products to mislead and deceit the consumer.

4. Copying containers or packaging of original products and placing counterfeit

products inside.

5. Counterfeiting the original company’s brand and trade name, affixing them onto

the counterfeit product and forging the commercial data.

6. Collecting and regenerating empty original containers as to have them filled

with counterfeit products and repackage them using modern machines.

7. Reusing used spare parts by improving, packaging and selling them as new

original parts.

8. Removing the expiration date from the expired products and rewriting a new

date extending the product life.

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Customs Inspection

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Customs Seizures

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Brands Recording System

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Trademark Recording System

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The Brand Recording for Customs Protection PurposesThe Brand Recording for Customs Protection Purposes Policy No. 11/DCP/2006

has been issued on November 2006 ,6, to support customs enforcement

operations and protect intellectual property rights. As per the Policy, all law firms

and trademark owners were informed of the conditions and documents required to

lodge a complaint on the infringement of a trademark, as well as the administrative

fees imposed to open a file to monitor products with UAE registered trademark.

Trademark or Industrial MarkIt is a sign or symbol placed by the trader or the manufacturer on the products he/

she is selling in order to distinguish them from other similar ones.

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Why Should I Record my Trademark with Dubai Customs?

The objects of recording a trademark are to protect the interests and rights of

inventors, authors or manufacturers from forgery & counterfeiting operations and

monitor and curb all commercial fraud methods, for the purpose of protecting the

consumer from harms arising from fraud.

Note: The recording of the trademark at Dubai Customs shall be effective as far as

its registration with the Ministry of Economy is valid.

How Do I Record My Trademark at Dubai Customs?

The trademark shall be recorded by the trademark owner, agent or legal attorney in

the UAE after it has been registered in the Ministry of Economy.

Who Are Trademark Owner, Agent and Legal Attorney?

Trademark Owner: The person who is the trademark’s idea and right owner

and creator and who the brand will be registered in his/her name with the

respective ministries.

Agent: The person who shall have the right to dispose of the trademark within

the UAE, under a permit from the trademark owner.

Legal Attorney: The advocate or legal advisor being authorized by the brand

owner to assume and institute trademark lawsuits.

What Are the Required Documents and Administrative Fees For Brand Recording?

1. Brand Recording Application file, for AED 210 only.

2. alid copies of the trademark recording certificate.

3. A duly authenticated and translated copy of the Power of Attorney.

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What Are the Documents Required For Filing a Complaint on Trademark Infringement?

1. The complaint, which should be written in Arabic or duly translated into Arabic,

shall be submitted during the official working hours by the trademark owner or

his/her legal representative.

2. A copy of valid registration certificates of the trademark intended to be infringed

shall be attached.

3. A copy of a duly authenticated and translated Power of Attorney.

4. A written undertaking to bear any costs of impoundment, inspection, storage or

delay resulting from unfounded complaint shall be provided.

5. A complaint fee of AED 2,010 shall be collected.

6. A deposit of AED 5,010 shall be paid. The deposit shall be refunded if the

complaint proves valid.

7. Extra fees of AED 510 shall be collected in the event of filing urgent complaints.

8. Additional fees of AED 1,010 shall be collected in case a complaint is filed

during weekends or official holidays.

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Strategic Partners Meeting

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Commercial Agency Recording SystemDefinition of Commercial Agency, Commercial Agent and Principal

In accordance with Article 1 of the UAE Federal Law No. 18 of 1981 Regulating

Commercial Agencies (as amended by the Federal Laws No. 14 of 1988), a

Commercial Agency is defined as “the representation of a principal by an agent for

the purpose of distributing, selling, offering or providing merchandise or services

inside the UAE for a commission or profit”.

The Commercial Agent is either a UAE national or is an entity incorporated in

the UAE and wholly owned by UAE nationals; and should be registered with UAE

Ministry of Economy and Commerce to engage in commercial agency activities.

A Principal may be either “the producer or manufacturer” of the relevant product

or the “exclusive accredited exporter or representative of the producer”.

The Documents and Fees Required for Commercial Agency Recording Are:1. A Commercial Agency Recording Application Form for Customs Protection

Purposes.

2. A valid copy of the commercial agency registration certificate issued by the

Ministry of Economy.

3. A duly authenticated and translated copy of a valid Trade License

4. A fee of AED 210 shall be collected for every commercial agency recording

request.

Requirements of Commercial Agency Complaint Registration- A written formal complaint should be lodged during working hours by the

Commercial Agent or his/her legal representative.

- An attested copy of a valid commercial agency registration certificate issued by

the Ministry of Economy.

- A duly authenticated and translated copy of a valid Trade License

- A complaint registration fee of AED 2,010 shall be collected.

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Kindly visit Dubai Customs website- to lodge a complaint or record a trademark or

commercial agency. www.dubaicustoms.ae

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Awarding Ceremony for Advocates, Legal Consultants

and Trademark Owners

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Awareness & Education Section The Awareness & Education Section is tasked with raising awareness of intellectual

property and the harms associated with using counterfeit products. The Section

targets inspectors, customs staff, community members, and school and university

students.

First: Workshops for DC inspectors and employees

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Second: Year-round IPR Awareness Workshops

Workshop title: IPR Protection Awareness Workshop

Date: The workshop is held quarterly and in April to mark the celebration of World

IP Day .

Target participants:

• DC inspectors

• Customs and ports inspectors from all emirates

• Government agencies specialized in IPR in the UAE

• Customs representatives from the GCC states

Workshop objective:Workshops are held to introduce inspectors to the concept of intellectual property,

and help them differentiate between authentic and counterfeit trademarks.

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Year-round IPR Awareness Workshops

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Awarding Winners and Candidates of DGEP

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Trophies

IPR Department

Appreciation

Certificates

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Dubai Customs

Intellectual Property Award

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Dubai Customs Award for Best IP Research and Project for Schools, Universities and CollagesDubai Customs has launched the annual IP Award for Schools and Universities,

in coordination with the Ministry of Education. Participating public and private

academic institutions of all levels are invited to present a research or project on

IPR protection to Dubai Customs. Top three researches or projects are selected

and awarded.

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The Award was launched in line with its IPR Department’s plan to encourage full

community engagement in IPR protection and to educate young members of the

community on their intellectual rights and how to reserve them.

The Award aims at measuring the upcoming generation’s awareness of IPR and

educating the public about the risks of counterfeiting on consumers’ health and

the country’s economy. Proposed research and projects are utilized in establishing

a constructive knowledge base.

Overview

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Aims of the Award:

• Boosting loyalty, accountability and national identity as well as the spirit of

volunteerism for school/university students.

• Developing leadership skills and reaffirming the spirit of cooperation and

teamwork amongst school/university supervisors and students.

• Providing guidance on IPR and innovation.

• Protecting the society from counterfeiting, fraud and copyright infringement.

• Involving students in the identification of counterfeit products and raising

awareness of their dangers amongst families.

• Benefiting from international experiences in IPR.

• Encouraging students to create, develop, research and innovate.

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Inauguration of World IP Day Celebration at DC

Dubai Customs Director Awards Winnersof Dubai Customs IP Award

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Dubai Customs Director Commemorates

Inspectors

Unified Team

Strategic Partners

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@DubaiCustoms

@DubaiCustoms

@DubaiCustoms

الفكرية الملكية تزويد كتيب Tel.: 04/4177287

Fax: 04/4177293 [email protected]

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