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ID Thesis Course Class Topics 1 Supply Chain Management MBA Integrating ICT with SCM -Pakistan Retail Superstore Industry Perspective 2 Supply Chain Management MBA Implementation of Supply Chain Operating Reference Model in the Manufacturing environment 3 Supply Chain Management MBA Implementation of Supply Chain Operating Reference Model in the FMCG environment 4 Supply Chain Management MBA Impact Of 3pl Outsourcing On The Performance of the company 5 Supply Chain Management MBA Business Process Outsourcing 6 Supply Chain Management MBA Impact of ERP Implementation On Working Capital Management 7 Supply Chain Management MBA Strategic Sourcing 8 Supply Chain Management MBA On The Synthesis of SCM technologies: A Pragmatic model for food and personal care products industry in Pakistan 9 Supply Chain Management MBA An Exploratory Approach Towards integration issues between information technology and SCM 10 Supply Chain Management MBA Measuring the Bullwhip effect in the Supply Chain 11 Supply Chain Management MBA Impacts of Risks in SCM 12 Supply Chain Management MBA Is Outsourcing – A Competitive edge for the business today 13 Supply Chain Management MBA Quantifying bullwhip effects and reducing its impact 14 Supply Chain Management MBA Automated supply chain frame work model for mid- sized pharmaceutical firms of Pakistan 15 Supply Chain Management MBA The study of factors affecting the decision making of outsourcing in textile in Pakistan 16 Supply Chain Management MBA Impact of organizational culture on the achievement of strategic advantages of ERP in

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IDThesis CourseClassTopics

1Supply Chain ManagementMBAIntegrating ICT with SCM -Pakistan Retail Superstore Industry Perspective

2Supply Chain ManagementMBAImplementation of Supply Chain Operating Reference Model in the Manufacturing environment

3Supply Chain ManagementMBAImplementation of Supply Chain Operating Reference Model in the FMCG environment

4Supply Chain ManagementMBAImpact Of 3pl Outsourcing On The Performance of the company

5Supply Chain ManagementMBABusiness Process Outsourcing

6Supply Chain ManagementMBAImpact of ERP Implementation On Working Capital Management

7Supply Chain ManagementMBAStrategic Sourcing

8Supply Chain ManagementMBAOn The Synthesis of SCM technologies: A Pragmatic model for food and personal care products industry in Pakistan

9Supply Chain ManagementMBAAn Exploratory Approach Towards integration issues between information technology and SCM

10Supply Chain ManagementMBAMeasuring the Bullwhip effect in the Supply Chain

11Supply Chain ManagementMBAImpacts of Risks in SCM

12Supply Chain ManagementMBAIs Outsourcing A Competitive edge for the business today

13Supply Chain ManagementMBAQuantifying bullwhip effects and reducing its impact

14Supply Chain ManagementMBAAutomated supply chain frame work model for mid-sized pharmaceutical firms of Pakistan

15Supply Chain ManagementMBAThe study of factors affecting the decision making of outsourcing in textile in Pakistan

16Supply Chain ManagementMBAImpact of organizational culture on the achievement of strategic advantages of ERP in Pakistan

17Supply Chain ManagementMBARelationship between financial performance and logistics performance

18Supply Chain ManagementMBAA study of factors which motivate companies to outsource logistics in green supply chain

19Supply Chain ManagementMBADesign of an equilibrium model for the supply chain pricing and demand

20Supply Chain ManagementMBAPerception and scope of 3PL/4PL in Pakistan

21Supply Chain ManagementMBARole of trust in supplier selection under uncertainty in the automobile industry

22Supply Chain ManagementMBASupplier selection: A managerial dilemma, Pakistani context

23Supply Chain ManagementMBAGeneral framework for planning in Supply Chain management equilibrium

24Supply Chain ManagementMBAAn optimized 3pl criteria for FMCG sector in Pakistan

25Supply Chain ManagementMBABarriers in implementing the ERP in the garment industry

26Supply Chain ManagementMBAKarachi Post Trust e-Maintenance System

27Supply Chain ManagementMBAProactive supply chain as aRisk Management strategy in the food industry of Pakistan

28Supply Chain ManagementMBAStudy of a novel approach to reduce transportation cost and its impact on the overall profitability of the firm

29Supply Chain ManagementMBAImpact ofInformation sharingamong supplier and retailers on cost and inventory levels

30Supply Chain ManagementMBAImpact of security and trust on internet purchasing in Pakistan

31Supply Chain ManagementMBAA pragmatic supply chain solution for exogenous variability impact

32Supply Chain ManagementMBAThe logistical factors that impact lead time variability

33Supply Chain ManagementMBATowards securing the supply chains

34Supply Chain ManagementMBARFID: An adaptive solution to dynamic transport optimization

35Supply Chain ManagementMBAMeasuring bullwhip effect in Pharmaceutical industry

36Supply Chain ManagementMBAThe impact of supply chain failure on customer satisfaction for packed and processed milk

37Supply Chain ManagementMBAA general purpose vendor selection framework for importing industry of Pakistan

38Supply Chain ManagementMBAThe study of factors affecting the decision making of outsourcing in textile in Pakistan

39Supply Chain ManagementMBAAn analytical approach towards JIT implementation and its effect on inventory to sales ratio of non-FMCG manufacturing sector

40Supply Chain ManagementMBAA pragmatic design and implementation of an indigenous ERP in textile industry of Pakistan

41Supply Chain ManagementMBAThe study of some deterministic parameters of supply chain performance

42Supply Chain ManagementMBAStudy of effective distribution network and availability of products at retail outlets

43Supply Chain ManagementMBADimensioning value chain and discovering performance parameters

44Supply Chain ManagementMBAIdentification of some critical parameters for cost effective supply chain

45Supply Chain ManagementMBAImpact of contemporary e-biz practices on global supply chain performance

46Supply Chain ManagementMBAMeeting electric supply challengers with wind energy- A broad based study

47Supply Chain ManagementMBAIdentification of integrated supply chain practices and performance

48Supply Chain ManagementMBAA comparative analysis of centralized versus distributed approaches in petroleum production

49Supply Chain ManagementMBAQuantitative analysis of commitment level for the supply chain success

50Supply Chain ManagementMBAInvestigating some critical risk factors in supply chain management

51Supply Chain ManagementMBAQuantifying lean manufacturing and its effectiveness in textile industry

52Supply Chain ManagementMBARelational framework, automatic registration and forecast in campus registration supply chain

53FinanceMBAImpact of Privatization on Non-Performing Loans of Banks in Pakistan

54FinanceMBARisk Assessment And Decision Making In Business and industry

55FinanceMBAImpact of Awareness on the choice of Short-Term Financing ( A Case Study of Yarn Merchants in Karachi)

56FinanceMBAImpact Of Privatization On Profitability & Capital Employment Of Stated owned Enterprises In Pakistan

57FinanceMBAEnterprise Risk Management ( An Essential process for sustainable profit and growth

58FinanceMBAAudit Fee Expense And Size of the company in Pakistan

59FinanceMBADeterminants Of Capital Structure in cement industry of Pakistan

60FinanceMBAImpact Of Gross Loan Portfolio on microfinance value saving comparison between microfinance institutions and microfinance banks

61FinanceMBAImpact of interest rate on stock market

62FinanceMBAA study based on the effects of interest rate (KIBOR) on share price

63FinanceMBAComparison of micro finance institutions, micro-finance banks and micro finance institutions and development of entrepreneurial skills

64FinanceMBAEmpowering women through microfinance

65FinanceMBABanking and currency crisis causality from banks crises to currency crises

66FinanceMBAPatronage factors of Islamic banking system in Pakistan

67FinanceMBAAnalysis of profitability of banks: comparative study of domestic & foreign banks in Pakistan

68FinanceMBAFinancial exclusion: market versus self-driven causes

69FinanceMBAA study on the inhibitions experienced by existing and non-existing users towards online banking in Pakistan

70FinanceMBACorrelation study between measures of financial performance of banks in Pakistan

71FinanceMBAComparative study of credit scoring methods between local and foreign banks of Pakistan

72FinanceMBAMarket Interest rate and commercial bank profitability in Pakistan

73FinanceMBADeterminants of Corporate dividend payout policy

74FinanceMBAEffects of Free Cash flow on profitability of firms

75FinanceMBAFundamentals and stock return: Empirical study of cement industry in Pakistan

76FinanceMBARelationship between stock prices and rupee dollar parity in Pakistan

77FinanceMBAThe relation of credit risk rating with financial ratios in Pakistan

78FinanceMBAFactors influencing individual investor behavior: the case of the Karachi stock exchange

79FinanceMBADeterminant of dividend payout ratio: A study of Pakistani fertilizer sector

80FinanceMBAFundamentals and stock returns in Pakistan

81FinanceMBAThe differential impact of Islamic banking on car loans and house financing through banks in Pakistan

82FinanceMBAA study on relationship between stock market development and economic growth in Pakistan

83FinanceMBAEffects of mergers and acquisition in banking sector of Pakistan

84FinanceMBAImpact of Privatization of banks on profitability

85FinanceMBAThe impact of interest rate risk on the profitability of Islamic and conventional banks

86FinanceMBARelationship between cash flow and capital spending in Pharmaceutical industry of Pakistan

87FinanceMBAEffect of fund size on mutual fund performance

88FinanceMBAComparison of Financial performance in banking sector

89FinanceMBADeterminants of capital structure: A study of sugar and allied sector of Pakistan

90FinanceMBACan risk aversion indicators anticipate financial crises?

91FinanceMBACash flow and capital spending relationship: evidence from automobile sector

92FinanceMBATargeting consumer segment: A sustainable growth for mutual funds

93FinanceMBARelating risk factors with contemporary distribution channels: A Pakistans perspective

94FinanceMBAImpact of Privatization on profitability and efficiency of banks in Pakistan

95FinanceMBAMoney supply chain and stock prices

96FinanceMBAA comparative study between micro-finance banks, micro-finance institutions and rural support programs in creating self-employment in Pakistan

97FinanceMBAValidating of CAPM in predicting stock prices at KSE

98FinanceMBAFundamental variables and stock return: evidence from sugar and allied sector of Pakistan

99FinanceMBAWhich is better indicator of stock returns ? Sales price, debt equity, book market or firm size

100FinanceMBAMutual fund characteristics and its performance in Pakistan

101FinanceMBADebt and Equity choice for funds

102FinanceMBACapital Investment & stock return

103FinanceMBATo study he relationship between price earning ratio and return on investment

104FinanceMBAA test of price earning ratio to predict future growths

105FinanceMBAFactors affect on the dividend payout ratio (sugar industry)

106FinanceMBATo study relationship between price earning ratio and growth

107FinanceMBARelationship between market factors and stock returns of sugar and allied industries of Pakistan

108FinanceMBATo investigate the association between dividend change and companys earning in chemical industry of Pakistan

109FinanceMBADeterminants of Capital structure in automobile sector of Pakistan

110FinanceMBAFund size and indicator of performance measurement for fixed income mutual fund

111FinanceMBAFactors that lead to investment in mutual funds

112FinanceMBAPredicting stock price via dividend discount model a study over cement sector

113FinanceMBAImpact of macro-economic variables on stock sector of Pakistan

114FinanceMBAPerformance evaluation of mutual funds in Pakistan

115FinanceMBAComparison between sales price, debt-equity and book market value of equity in analyzing stock returns

116FinanceMBARelationship between Cash flow and investment spending in textile industry

117FinanceMBAA Test of Price earning ratio to predict growth

118FinanceMBAEffects of free cash flow on investment of firms

119FinanceMBAAn empirical Analysis of Long-run performance of IPOs in Pakistan

120FinanceMBAFinancial Leverage and Investment policy

121FinanceMBAComposition of board of directors and its impact on firm performance

122FinanceMBAImpact of taxation on firms dividend payout/ratio

123FinanceMBACustomer satisfaction in Ijara financing

124FinanceMBAImpact of acquisitions and mergers on firm performance in FMCG sectors

125FinanceMBAShare price volatility explicated by fundamentals

126FinanceMBAStock price and economic variables ( Interest rate, inflation and GDP)

127FinanceMBADeterminants of P/E Ratio

128FinanceMBAImpact of capital structure on profitability

129FinanceMBAImpact of interest rate changes on banks profitability

130FinanceMBARelationship of stock market returns and rate of inflation

131FinanceMBADividend policy and stock price volatility

132FinanceMBADeterminants of capital structure in case of Pharmaceutical sector

133FinanceMBAThe impact of leverage on stock return

134FinanceMBAFundamentals that predict the mutual fund, performance case of Pakistan

135FinanceMBAEffect of different characteristics that leads to mergers & acquisitions

136FinanceMBAFactors effecting leverage in Pakistani Textile industry

137FinanceMBAEffects of liquidity crisis on banks profitability

138FinanceMBARelationship between free cash flows and investment in cement sector of Pakistan

139FinanceMBAImpact of working capital on firms profitability study of textile sector of Pakistan.

140FinanceMBAThe Relationship between corporate strategy and capital structure

141FinanceMBAIs CAPM a valid predictor of stock prices of KSE?

142FinanceMBAAssessing the profitability determinants of Islamic banking in Pakistan

143FinanceMBATurnover as predictor of inflation

144FinanceMBAImpact of dividend on investment decision

145FinanceMBARelationship b/w Assets & liabilities in balance sheet

146FinanceMBAImpact of fiscal policy on economy of Pakistan

147FinanceMBADeterminants of bond market capitalization in Pakistan

148FinanceMBARelationship between CPI and bond price

149FinanceMBADeterminants of Capital structure in chemical industry in Pakistan

150FinanceMBADeterminants of Financial development

151FinanceMBAImpact of privatization on Telecom

152FinanceMBAImpact of corporate social responsibility on firms financial performance

153FinanceMBAEffect of mutual fund managers human capital on their portfolio performance and risk

154FinanceMBADeterminants of CEO compensation: An empirical study on KSE 100 index companies

155FinanceMBAMicrofinance Banks Performing more than Microfinance Institutions in Uplifting Poverty in Pakistan

156FinanceMBAAffect Of Investment Style On Mutual Fund Performance

157FinanceMBAImpact Of Taxation On Financial Services Business Location Decisions

158FinanceMBARamadan effect on Karachi stock market

159FinanceMBAEffect of gross domestic product on commercial banks profitability in Pakistan

160FinanceMBAEffect of inflation rate on banks profitability

161FinanceMBAImpact of government subsidy on foreign exchange with respect to import of fertilizers

162FinanceMBADifference between overall efficiency results of conventional and Islamic banks

163FinanceMBAInfluence of inflation corporate financing discussion of firms

164FinanceMBAImpact of capital structure on banks performance

165FinanceMBAImpact of expense ratio on Mutual Fund Returns

166FinanceMBAThe impact of interest rate and CPI on consumer lending

167FinanceMBAImpact of privatization on the profitability of banks

168FinanceMBAImpact of liquidity on market capitalization

169FinanceMBARate and size of T-bill determinants of KIBOR

170FinanceMBAImpact of economics indicators on loans to private sector

171FinanceMBAIncrease in stock prices due to increase in Foreign Investment in Pakistan

172FinanceMBAImpact of taxes on corporate dividend policy

173FinanceMBAThe impact of crude oil price on KSE_100 index

174FinanceMBAImpact of dividend policy on shareholders wealth

175FinanceMBAImpact of liquidity ratios on profitability

176FinanceMBARole of stock market in economy

177FinanceMBAMacro economic determinant of stock return study on cement & textile sector of Pakistan

178FinanceMBAImpact of activity ratios on profitability in the power and energy sector of Pakistan

179FinanceMBAOn incorporating entitys, turnover, inflation of minimum stipend fees in Pakistani market before & after implementation of ATR-14 by ICAP

180FinanceMBARole of inflation and factors affecting the inflation in current scenario of Pakistan (Determinants of Inflation)

181FinanceMBAImpact of inflation and interest rate on investment: Evidence from textile sector of Pakistan

182FinanceMBAMaturity Structure of firms assets and liabilities

183FinanceMBAMutual fund performance evaluation (Islamic funds perspective). A market benchmark (KSE_100) comparison

184FinanceMBAThe impact of financial ratios and financing constraints on a firm

185FinanceMBAFactors affecting corporate liquidity

186FinanceMBAImpact of stock market volatility on equity premium

187FinanceMBAFactors explaining the bank profitability

188FinanceMBAImpact of liquidity on fixed investment

189FinanceMBAImpact of interest rate on deposit and lending rates

190FinanceMBAA comparative study of price volatility of shares listed in stick exchange before and after the setup and removal of floor

191FinanceMBAAffects of taxes of financing decisions on firm value

192FinanceMBAIntensive bank relationship and firm performance

193FinanceMBAAffect of public debt on GDP and exchange rate

194FinanceMBAImpact of discount rate changes on stock market return

195FinanceMBARelationship between capital structure and firms performance

196FinanceMBASmall business(Shop keeper) avoid taking loans from banks in Pakistan when extra funds needed

197FinanceMBAPerformance of IPOs in short-run and long-run on KSE. A comparative study

198FinanceMBAImpact of Debt capacity on firms growth

199FinanceMBAImpact of Financial Variables on systematic risk of common stocks: An empirical evidence from firms listed on KSE

200FinanceMBASeasonal Anomalies in KSE

201FinanceMBARelationship between investment and stock returns

202FinanceMBAAn insight of bankers on Islamic banking in Pakistan

203FinanceMBAThe impact of oil price changes on industry stock returns in Pakistan. A comparative Analysis

204FinanceMBAImpact of exchange rate on foreign direct investment in Pakistan

205FinanceMBAImpact of electronic system on liquidity

206FinanceMBAThe effect of money supply and CPI on interest rate- A study of Pakistani Market

207FinanceMBAThe effect of degree of financial leverage and degree of operating leverage on the systematic risk of common stock

208FinanceMBAChange in rate of deposit and its effect on bank deposit in Pakistan

209FinanceMBAEffect of credit rating on capital structure. Study on non-financial firms listed in from 2005-2009 Pakistan

210FinanceMBAImpact of capital on banks earning

211FinanceMBAThe impact of exchange rate on inflation in Pakistan

212FinanceMBATo study the impact of inflation on gini coefficient in Pakistan

213FinanceMBAImpact of inflation on poverty in Pakistan

214FinanceMBAImpact of inflation on FDI in Pakistan

215FinanceMBAImpact of inflation on the production crop and manufacturer goods

216FinanceMBAImpact of education on unemployment rate

217FinanceMBAThe impact of education on unequal income distribution in Pakistan

218FinanceMBATrend of i-spread in Pakistan

219FinanceMBAImpact of inflation and real wages on labour productivity

220FinanceMBAImpact of monetary policy on inflation

221MarketingMBAThe Effects of Pharmaceutical Dispensing pattern on consumer store patronage

222MarketingMBATable turnover augmentation: variables affecting the time spent in dining experience

223MarketingMBAPerceptions of Service quality in Iqra Univeristy library

224MarketingMBAA comparative study on application of advertising through cell phone framework among various types of goods and services

225MarketingMBAMarket entry strategy in an emerging market using Country of Origin information

226MarketingMBAImpact of brand awareness on consumer/brand loyalty: A study of packaged milk brands

227MarketingMBACharacteristics of customer loyalty: Impact of brand image or product characteristics/attributes- A study of packaged milk brands

228MarketingMBAEffect of self-placement of habitual buying products on their sales

229MarketingMBADeterminants of consumer buying behavior through mega stores in Pakistan

230MarketingMBAConsumer response towards country of origin (experiment) comparison between higher involvement and lower involvement products

231MarketingMBARelationship Between Website Attributes and Customer Satisfaction: A Study of E-Commerce Systems in Karachi

232MarketingMBACustomer Delight in banking

233MarketingMBATo identify service quality gaps in banking sector: A comparative study of local & foreign banks

234MarketingMBAEffects of occupational status on women food buying and cooking behavior

235MarketingMBAEffects of employee smiling on customer satisfaction with the transaction in banks and cellular industry of Pakistan

236MarketingMBAEffects of gender on family buying decision

237MarketingMBAEffects of recession on consumer buying behavior

238MarketingMBAFactors effecting positive and negative word of mouth in restaurant industry

239MarketingMBAThe effect of brand image on consumer taste preference

240MarketingMBAThe effect of recession on advertising

241MarketingMBAEffects of recession on promotional activities

242MarketingMBAFactors effecting level of impulse buying

243MarketingMBAEffect of technology change on information seeking habits of individuals

244MarketingMBAEffects of product and consumer characteristics on free sample trial/usage

245MarketingMBAConsumer responses to unethical retailer behavior

246MarketingMBARelationship b/w consumers internal usage practices and awareness to internal advertising

247MarketingMBAEffects of consumer response to in store promotion on brand image and purchase intention

248MarketingMBAAttitude of people in different roles towards direct marketing

249MarketingMBAThe impact of counterfeit brands on consumers acceptance of original brands

250MarketingMBAThe effects of product, market & organizational characteristics on market research practices.

251MarketingMBAA comparative study of sellers and buyers in market acceptability of licensed software

252MarketingMBAAffect of deceptive advertising on consumer loyalty in telecom sector

253MarketingMBAFactors affecting educationist /scientist response to patent registration

254MarketingMBAConsumer awareness and usage of E-banking transactions through mobile phones

255MarketingMBAThe effects of Advertising research practices on the advertising performance of companies

256MarketingMBAImpact of performance commitment on customers evaluation of product quality.

257MarketingMBARelationship between packaging characteristics and consumer brand preference.

258MarketingMBARelationship between marketing research, customer knowledge and company sales

259MarketingMBAEffect of Product Innovativeness and trial ability on new product adoption

260MarketingMBARelationship between corporate image and mobile phone advertising

261MarketingMBAShelf Spacing competition: A comparative analysis of local and international brand

262MarketingMBAFinding the Impact of Opinion Leadership on consumer buying decision with respect to high and low involvement product categories

263MarketingMBAA Consumer decision making model in the automobile industry of Pakistan

264MarketingMBAFactors behind brand switching in the telecom industry

265MarketingMBAConsumer Purchase Behavior in Out-of-Stock situations at retail outlets

266MarketingMBAUnderstanding consumer response towards sales promotion in the fast food industry

267MarketingMBAFactors influencing customer satisfaction in health care services

268MarketingMBAImpact of Congruity between self-concept and brand image on brand preference in the automobile industry

269MarketingMBAThe Impact of brand extension on brand personality

270MarketingMBAThe impact of personal involvement on store brand selection

271MarketingMBAA Four dimensional approach to attitude measurement

272MarketingMBASustainable competitive advantages in hospital industry

273MarketingMBACustomers Evaluation of Perceived value of service rendered by physician consultant

274MarketingMBAStudying Consumer reactions to the Von Restorff effect

275MarketingMBAEffect of personal & personality characteristics on sales performance

276MarketingMBAEffectiveness of utility bill as promotion medium (a comparative study between ) company and consumer)

277MarketingMBAThe Revival of Radio Advertising in Pakistan: A comparative study of advertiser and consumer

278MarketingMBAThe effect of corporate characteristic on the choice of CSR

279MarketingMBARelationship between organization characteristic and organization response to Gray market

280MarketingMBAThe effect of consumer travel characteristic and billboard characteristics on consumer response to billboard advertising

281MarketingMBAA study of waste management and recycling in Pakistan

282MarketingMBAThe effects of publicity source characteristics on consumer belief

283MarketingMBAThe effects of search engine optimization on marketing performance of the companies

284MarketingMBAImpact of Parent brand image on the brand extension of the firm

285MarketingMBAImpact of nutritional labeling on the consumer buying behavior

286MarketingMBAImpact of Celebrity endorsement and event sponsorship on pre-purchase evaluation

287MarketingMBAImpact of communication on service brand evaluation

288MarketingMBAFactors affecting compulsive buying behavior in credit card consumer

289MarketingMBAThe effects of consumer environmental consciousness and environmental friendliness on brand preference

290MarketingMBAFactors influencing customer retention in hotels

291MarketingMBAThe impact of different sales promotion tactics on consumer of GSM networks in terms of usage

292MarketingMBAEffect of in-store shelf spacing on Purchase intent

293MarketingMBARole of outdoor advertising in bringing awareness & developing perception for social Causes

294MarketingMBAFactors behind use of plastic money in Pakistan: A study of consumer behavior

295MarketingMBATo evaluate the packaging variables and their impact on consumer preference in soft drink

296MarketingMBAA Study on relationship between advertising, word of mouth and experiential perspective with respect to purchase intent

297MarketingMBAThe impact of customer expectation service on gender basis

298MarketingMBAThe Impact of fashion involvement and hedonistic consumption tendency on buying behavior

299MarketingMBAImpact of mood on Brand Recall & Attitude of brand placement in television program

300MarketingMBAThe effect of customer relationship management on customer retention

301MarketingMBAThe relationship between dining attributes customer satisfaction and customers patronage intention in restaurants

302MarketingMBARelationship between store image and consumer preferences towards store brand

303MarketingMBAA Study on consumer purchase intention with respect to objectives attributes and subjective dimensions in retail outlets

304MarketingMBAConsumer Buying Behavior in Shopping stores: impact of store dimensions and Demographics

305MarketingMBABrand awareness and brand attitude as the predictors of market share

306MarketingMBAImpact of advertising and price sensitivity and consumer buying behavior and consumer buying behavior

307MarketingMBAA study on consumer spending via credit cards

308MarketingMBAFinding endogenity when consumer demographics , psychographics and product characteristics explaining consumer complaint behavior

309MarketingMBAEffectiveness of integrated marketing communication with respect to consumer attitude towards brand

310MarketingMBAInfluence of humor advertising on consumer brand perception

311MarketingMBAAn association between Advertising messages & content and the response of the children

312MarketingMBAAn application of Two stage least square model for explaining advertising as a mediator for attitude and brand choice

313MarketingMBAThe impact of marketing activities on the sales of pharmaceutical companies

314MarketingMBACustomer relationship management and services marketing: identifying the source of competitive advantage using RBV theory

315MarketingMBATo study the relationship between managerial perceived effectiveness of teaser campaigns and its strategic implementation

316MarketingMBATo study the effects of housewife quality perception of ready to cook meal on their preference to use

317MarketingMBATo study the effects of offensive images & texts on ad recall, brand recall & brand image

318MarketingMBATo study the effects of brand relevance strategies on brand share and brand sales

319MarketingMBATo study the effect of branded ingredients on consumer perception

320MarketingMBATo study the effects of sales man personality on brand image and brand sales at various stages of brand life cycle

321MarketingMBATo study the managerial perception on the importance of corporate signage and its impact on its implementation

322MarketingMBATo study the effects of sales person support to customer on sales of read-made garments

323MarketingMBAThe effects of utilitarian, ego-defensive, value expressive and knowledge function on consumer decision making.

324MarketingMBATo study the effects of managerial perception on implications of multinational brands strategy on its implementation

325MarketingMBATo study the impact of ad quality and program involvement on consumer zapping behavior

326MarketingMBATo study the effects of consumer characteristics, product characteristics and market characteristics on managers choice of selecting an advertising appeal

327MarketingMBATo study the relationship between consumer knowledge of Islamic banking and consumer product endorsement

328MarketingMBATo study the impact of scarcity and authenticity of research data on effective marketing decision making

329MarketingMBATo study the effects of Sales force turnover on corporate image

330MarketingMBACulturally relevant music in electronic advertising

331MarketingMBATo study the effect of extended brand name on brand identity and recall

332MarketingMBATo study the effect of customer loyalty status and brand characteristics on brand recommendation

333MarketingMBATo study the relationship between product characteristics and choice of exhibition Participation

334MarketingMBATo study the impact of customer steps on waiters salaries and job retention

335MarketingMBAA comparative study between private and own labeling in textile industry

336MarketingMBAThe effects of new product development strategies on consumer brand perception and Preference

337MarketingMBATo study the consumer dealer service perception on consumer dealer choice

338MarketingMBAImpact of word of mouth marketing on service selection preference

339MarketingMBATo study the impact of commercialization on quality of higher education

340MarketingMBAA study on the factors affecting success or failure of products at the time of re-launch

341MarketingMBAConflict between distribution channel due to modern retailing

342MarketingMBAA comparative study on sales-oriented and customer-oriented business approaches at telecommunication sector

343MarketingMBAThe effect of high concrete brand name on brand recall

344MarketingMBAReasons for non-consideration of brands

345MarketingMBAInfluence of price promotions on internal and external reference prices of consumers

346MarketingMBAA study of factors influencing consumer buying decision for car engine oils in Karachi

347MarketingMBARelationship between internal marketing, service quality and customer satisfaction

348MarketingMBAEffects of publicity on consumer perception in showbiz industry

349MarketingMBAEffectiveness of 15-30 seconds advertisements on recognition and brand recall

350MarketingMBAEffect of corporate web portal on consumer perception towards the company

351MarketingMBAHow CSR efforts effect brand perception

352MarketingMBAA study on relationship by retailer and its impact on store loyalty

353MarketingMBAConsumers perception in competitive advertising

354MarketingMBAA relationship between delays and evaluations of service and its impact on consumer satisfaction

355MarketingMBAThe effects of retention strategies on employ morale and productivity

356MarketingMBAImpact of services quality and perceived value on behavior intentions of consumers in hospitals

357MarketingMBASelf-concept, brand personality and its impact on brand choice

358MarketingMBAImpact of demographics on fashion consciousness

359MarketingMBAEffect of stress on impulse buying behavior

360MarketingMBAFactors effecting consumer satisfaction in paint industry

361MarketingMBAFactors effecting credibility of television news channels

362MarketingMBAEffects of relationship marketing on consumer satisfaction and retention in life insurance industry

363MarketingMBAConsumer perception of subliminal advertising (attention and retention of consumers for subliminal advertising)

364MarketingMBAThe affects of corporate response to defective products in consumer electronics on customer satisfaction

365MarketingMBAImpact of higher sales discount on perceived quality, brand loyalty and buying decision of the product by customer

366MarketingMBAImpact of in-store display on sales ( A comparative study between new and mature product)

367MarketingMBAA study on purchase and repeat purchase intention due to brand recall

368Human Resource ManagementMBAA study on the perceptual relationship between overtime and output

369Human Resource ManagementMBAA study on the effect of locus of control on academic performance of the students at tertiary level

370Human Resource ManagementMBAResearch on the effect of non-monetary factors on employee retention in the banking sector of Pakistan

371Human Resource ManagementMBATo investigate the effect of board composition on firm performance: evidence from corporate boards in Pakistan

372Human Resource ManagementMBATo study the perception of employees about performance appraisal effectiveness and its impact on the employee motivation

373Human Resource ManagementMBAThe effect of supervisory behavior on sales force satisfaction & turnover intention in pharmaceuticals companies

374Human Resource ManagementMBAEffect of communication during an acquisition on employees behavioral outcomes

375Human Resource ManagementMBAImpact of mentoring on career success

376Human Resource ManagementMBAFactors considered by individuals when selecting an organization to give charity

377Human Resource ManagementMBAEmployee Fairness perception and its effect on their motivational level and turnover retention

378Human Resource ManagementMBAParticipation decision making and job satisfaction

379Human Resource ManagementMBAThe Impact of human resource management practices on employee commitment and turnover intent

380Human Resource ManagementMBAThe organizations perceived awareness and importance of procurement and its impact on procurement implementation

381Human Resource ManagementMBAEmployee awareness with HR Policy and its impact on job satisfaction

382Human Resource ManagementMBAEffective of managerial functions on the level of satisfaction of employees

383Human Resource ManagementMBAHow organizational image effects employees attitude

384Human Resource ManagementMBAThe effect of Job characteristics on Job Satisfaction and organizational commitment

385Human Resource ManagementMBAAwareness of Employees about their actual compensation and its impact on their motivation

386Human Resource ManagementMBAThe effects of succession planning on employee retention

387Human Resource ManagementMBATransparent reward system and its impact on motivation: A study of employees of private sector university hospitals in Khi, PK

388Human Resource ManagementMBAComparison between the performance of professionally developed and undeveloped teachers: A study of public sector secondary schools of Baluchistan

389Human Resource ManagementMBAJob related ambiguity and their consequences upon job satisfaction and performance on national organizations of Pakistan

390Human Resource ManagementMBAStudy of relationships between self-regulations and intrinsic motivations on stress level

391Human Resource ManagementMBADetermining the effect of Organization owner-ship and level of employees on on stress level

392Human Resource ManagementMBARelationship between organizational structure and employees work content in the private sector of Karachi

393Human Resource ManagementMBAImpact of organization evaluation tools on business performance

394Human Resource ManagementMBAImpact of organizational climate on job satisfaction

395Human Resource ManagementMBAImpact of diversity and conflict on performance

396Human Resource ManagementMBAImpact of work values on organizational commitment of older professionals

397Human Resource ManagementMBAGender discrimination in delegating task by managers

398Human Resource ManagementMBAImpact of non-monetary compensations on employees performance

399Human Resource ManagementMBAThe Impact of E-recruitment in HRM effectiveness

400Human Resource ManagementMBAPerception of Employees regarding formal and informal training and their impact on potential performance/growth in Banking sector

401Human Resource ManagementMBAAcademic background of managers and their effectiveness: services, roles & contributions

402Human Resource ManagementMBAJob satisfaction causes the organizational commitment- An econometrical analysis

403Human Resource ManagementMBALabor market hypothesis Impact of wage rate on quit rate

404Human Resource ManagementMBASexual harassment against women at workplaces and its impact on their motivation

405Human Resource ManagementMBAImpact of gender on supervisor-supervisor relationship

406Human Resource ManagementMBATo Study The Impact Of Self Worth On Student Academic Performance At University Level

407Human Resource ManagementMBAOrganization Culture Change And Its Effect On employee Motivation (A Transition Of The Banking Sector Of Pakistan)

408Human Resource ManagementMBAAssessing The Impact Of Information Technology On Firm Performance With Respect To Organizational Structure As An Intervening Variable: A Study Of Pharmaceutical Industry Of Karachi.

409Human Resource ManagementMBATo analyze the effects of organizational response to employee acceptability of change on the employee motivation

410Human Resource ManagementMBAComparison of perception of employees and supervisors on the outcomes of counseling on employees performance

411Human Resource ManagementMBATo study the effects of managerial developments strategies of star-sales-persons on their performance as a sales supervisor.

412Human Resource ManagementMBAImpact of Law and Order on domestic tourism of Pakistan

413Human Resource ManagementMBAOrganizational job rotation practices

414Human Resource ManagementMBATo study the effect of organizational team building efforts on employees morale, job retention and work environment

415Human Resource ManagementMBAEffects of training the trainer on training outcome

416Human Resource ManagementMBAEmployees adaptability towards new job positions with knowledge management Strategies

417Human Resource ManagementMBAImpact of employee performance recognition techniques on customer satisfaction in restaurant industry

418Human Resource ManagementMBATo study the similarity in training outcomes expectation of employee and employer and its impact on employees post training satisfaction

419Human Resource ManagementMBAThe impact of flexible working hours on employee performance, work life conflict and work pressure

420Human Resource ManagementMBATo study the effects of reinstating of employees in organization

421Human Resource ManagementMBAEffects of fun at workplace and employee morale and productivity and job satisfaction

422EconomicsMBAImpact of remittances on economic growth of Pakistan

423EconomicsMBAImpact of international oil prices on the local oil sector

424EconomicsMBAImpact of number of borrowers on amount outstanding in farm and non- farm sector

425EconomicsMBAInfluence of macroeconomic factors on KSE-100 index

426EconomicsMBADeterminants of export performance in textile industries of Pakistan

427EconomicsMBAThe impact of Macroeconomic indicators of GDP in Pakistan

428EconomicsMBAEffect of environmental factors and firms internal factor on export performance textile industry of Pakistan

429EconomicsMBADeterminants of export financial performance

430EconomicsMBADiscovering the factors that effect the decision making of farmers to go for decision making of farmers alternate crops of sugarcane

431EconomicsMBAImpact of trade restriction on price stability of textile industry of Pakistan

432EconomicsMBAThe effect of oil price on inflation

433EconomicsMBARelationship between consumer price index (CPI) and KSE-100 index trading volume

434EconomicsMBARelationship between inflation rate and Economic growth rate of Pakistan

435EconomicsMBADeterminants of bank profitability in Pakistan

436EconomicsMBADeterminants of audit fee

437EconomicsMBAWeekend effect on stock relation: evidence from KSE-100 index

438EconomicsMBAEffects of holidays on stock return: evidence 100-Kse Index

439EconomicsMBAImpact of FDI on GDP growth

440EconomicsMBAImpact of inflation on interest rates

441EconomicsMBAThe determinants of exchanging rates in Pakistan

442EconomicsMBASurviving Exchange rate upheavals

443EconomicsMBAAre forward exchange rate optimal indicator of future spot exchange rate in Pakistan: A dollar rupee case

444EconomicsMBAThe relationship of money supply in M-2 and trading volume by KSE-100 index

445EconomicsMBAThe impact of government policies on freight forwarding industry in Pakistan

446EconomicsMBAProblems faced by small medium enterprise to be internationalize

447EconomicsMBAThe impact of macro-economic factors on stock market index of Pakistan

448EconomicsMBAImpact of Interest rate, inflation rate and exchange on KSE performance

449EconomicsMBARelationship between macro-economic (cpi and wpi and KSE-100 index)

450EconomicsMBAAgricultural development and trade policy; Analysis and implications

451EconomicsMBAImpact of taxes on unemployment

452EconomicsMBAImpact of foreign aid on the economy of Pakistan

453EconomicsMBAThe impact of inflation on farm food prices

454EconomicsMBAImpact of labor, cost of production and technology on the performance of textiles industry in Pakistan

455EconomicsMBAImpact of monetary policy on GDP of Pakistan

456EconomicsMBAEffect of FDI on the employment level in Pakistan

457EconomicsMBAImpact of financial development on economic growth of Pakistan

458EconomicsMBADevaluation is not fruitful for Pakistan

459EconomicsMBAImpact of Foreign direct investment and growth in Pakistan

460EconomicsMBAFactors Affecting Trade Volume the Study Of Asian Developing Economics

461EconomicsMBAStructure and performance of economy in Pakistan( Comparative study between democratic and non-democratic government)

462FinanceBBAEffect of international oil price changes on stock returns

463Human Resource ManagementBBAThe effects of employee supervisor relations and workload on job stress and employee performance

464MarketingBBAThe effects of parents characteristics on their acceptance of child influence on purchasing decision: a study on correlation between parental buying decision and children influence

465Human Resource ManagementBBAThe impact of managerial intelligence and leadership styles on employees job satisfaction

466MarketingBBATo study the effects of marketing practices of edible oil manufacturers on consumer brand preference: A srudy of cooking oil companies in Karachi

467FinanceBBAFirm characteristics on level of bank financing (A study of small medium enterprises relationship with banks in Karachi Pakistan)

468MarketingBBAImpact of Animated advertisement of children attitude and their buying preferences

469Human Resource ManagementBBAThe effect of job environment on employee satisfaction

470MarketingBBAThe effects of consumer demographics and psychographics on likeliness and message comprehension for the advertising

471Human Resource ManagementBBATo study the effect of employees satisfaction with HRD practices on their job retention

472MarketingBBAImpact of banner size and language on banner recall and CTR

473MarketingBBAThe influence of brand variants on brand preference

474MarketingBBAConsumer perception about captive product pricing and its effect on brand preference

475MarketingBBAEffect of marketing strategy clarity between bran and sales managers on brand sales

476MarketingBBARelationship between organizational characterstics, market characterstics and organizational use of pricing as a competitive tool

477Human Resource ManagementBBAEffects of organizational recreational activities on employees motivation and Job retentions

478MarketingBBAEffect of demographic and psychographic characteristics on on consumers acceptance of advertising claims

479MarketingBBAEffect of consumer characteristics on consumers reaction towards negative brand publicity

480Human Resource ManagementBBAEffect of compensation and promotions of new employees on the motivation level of old employees

481FinanceBBAEffect of automobile financing schemes on consumers brand preference and brand sales

482MarketingBBAEffect of Gender of the sales person on consumers purchase pattern

483MarketingBBAEffect of organizational strategies of planned product obsolesence on the brand sales and consumer brand preference

484MarketingBBAEffect of jingle based adds on consumer brand preference, Ad preference, brand recall and ad recall

485FinanceBBAEffect of financial and operating leverage on firm profitability

486MarketingBBAEffect of managers personal and organizational characteristics on choice of ambient advertising

487FinanceBBAWaste management in non production departments and firm profitability

488MarketingBBAEffect of heroic brand presentation on childrens brand preference

489FinanceBBACapital structure and equity liquidity

490FinanceBBATo study the impact of promotion in pharmaceutical sales

491MarketingMBAThe effect of price war on customer retention in telecommunication industry of Pakistan.

492MarketingMBASelection criteria of students for MBA university.

493MarketingMBAStudy of Factor effecting buying decision of music system.

494EconomicsMBAImpact of inflation on share prices of tobacco industry.

495MarketingMBAThe effect of consumer trust in online shopping.

496MarketingMBAIndentifying cross selling opportunities using life style segmentation and survival analysis.

497EconomicsMBAImpact of economic factors on low cost TV advertisement.

498Human Resource ManagementMBAImpact of long working hours on stress level of employees.

499MarketingMBATo study the relationship between brand building efforts and the preformance of SMEs.

500International BusinessMBAAn association between infrastructure and reforms at agriculture sector (case study on agriculture sector).

501FinanceMBAFinancial Analysis of Atlas Honda Ltd.

502Human Resource ManagementMBA360 Degree feedback organization climate.

503FinanceMBAImpact of Investors Financial literacy on portfolio diversification.

504MarketingMBARole of Fragrance in Brand recognition.

505EconomicsMBAEconomy before & after earthquake 2005.

506Human Resource ManagementMBAImpact of politicking in organization productivity of employees.

507FinanceMBAFinancial crises in KESC and its impact on energy production by KESC.

508International BusinessMBAPolitics in university of Pakistan.

509FinanceMBAImpact of employee union on company financial performance.

510Human Resource ManagementMBATrends :& comparison of labor wages in different industries of Pakista.

511FinanceMBAFinancial Analysis & performance evaluation of financial institute using ratios.

512FinanceMBATrend of Mutual fund in NIT.

513International BusinessMBAAssociation between remittances and political conditions of Pakistan.

514FinanceMBAThe effect of financial ratios & firm size on stock return on the listed companies of chemical industry.

515MarketingMBAPerformance analysis of Top 5 brands in Pakistan.

516EconomicsMBAImpact of monitory policy on exchange rates.

517FinanceMBAPresent statistics of financial ratios can predict the future statistics of financial ratio Meeza Bank.

518EconomicsMBAGap between power production and power consumption of KESC.

519FinanceMBATrend of financial performance in financial institutions of Pakistan.

520EconomicsMBAAuto correlation forecast the future or not?

521FinanceMBADeterminants of capital structure in Oil & Gas industry of Pakistan.

522EconomicsMBAAuto correlation in economic indicators before and after natural disaster.

523EconomicsMBAThere is a association between Gold prices and Oil prices.

524EconomicsMBACross correlation between Gold price fluctuation & exchage rate.

525International BusinessMBADistance Matters! An evidence from English premier League.

526EconomicsMBATo study the impact of inflation on domestic production of textile industry.

527EconomicsMBAComparision between the Pre-Musharraf and Musharraf regime in relation with the economic conditions.

528FinanceMBADo sales price and debt equit explain stock returns better than book market and firm size?

529EconomicsMBATo study Autocorrelation in Trade Deficit, a pridict for future.

530FinanceMBAImpact of investors attitude and behavior towards risk and potential returns.

531FinanceMBAGovernment Expenditure causes the revenue generation by Government taxation.

532International BusinessMBAEnergy consumption before & during dictatorship.

533EconomicsMBAFriends of Pakistan are Loli-pop or the real.

534Human Resource ManagementMBADiscrepency between job description and actual work requirement and its impact on employee motivation.

535Human Resource ManagementMBASoftware Licensing at workplace: Influence of IT professionals Ethical framework and organizational culture in decision making.

536MarketingMBATo Study the impact of commercialization on Quality of higher Education Sector in Karachi

537FinanceMBAImpact of Bank Mergers and Acquisitions on Bank Performance

538FinanceMBADynamic linkages between Karachi and International Stock Markets

539FinanceMBAEmpirical analysis of stock returns and volatility of Asian stock markets and mature stock markets

540FinanceMBADo Budget Deficit lead to Inflation?

541FinanceMBAThe relationship between firm investment and financial status

542FinanceMBADo cash flows from operations (CFFO) lead to more predictions of failed companies

543FinanceMBAA Comparative analysis on operating and financial performance before and after privatization

544FinanceMBARelationship between corporate governance indiators and firm value: A case study of Karachi Stock Exchange

545FinanceMBABank-specific, Industry-specific and macro economic determinants of interest spread in Pakistan

546FinanceMBALiquidity and Stock Return

547FinanceMBAOwnership Structure and Firm Value

548FinanceMBAImpact of volatility in government borrowing on inflation in Pakistan

549FinanceMBAPredicting future cash flow through earnings and cash flows

550FinanceMBAThe impact of Capital Structure on stock price of Textile Public sector

551FinanceMBARelationship between Ownership structure and capital structure

552FinanceMBAImpact of Weather on Stock Market Returns

553FinanceMBADeterminants of Mutual Fund growth in Pakistan

554FinanceMBAStock Return, Money Supply and the direction of Causality

555FinanceMBAImpact of Oil Price on the real GDP of Pakistan

556FinanceMBAImpact of Corporate Governance on Capital Investment Decision

557FinanceMBAImpact of portfolio diversification on Banks Return

558FinanceMBAImpact of Diversification on Firms Performance

559FinanceMBAThe determinants of debt maturity structure in Pakistan

560FinanceMBADeterminants of Cash Holding: Evidence from Paksitan Automobile Sector

561FinanceMBARelationship between agency cost and managerial equity ownership: Evidence of the firm which are listed under thhe Karachi Stock Exchange

562FinanceMBAThe impact of Cash conversion cycle on profitability (A comparative study on cement, sugar and auto sector of Pakistan

563FinanceMBALoan Repayment flexibility and Default

564FinanceMPHILLUncertainity and Role of Insurance

565FinanceMBAFactors that effect decisions of financial managers regarding dividend policy in non financial firms of KSE 100

566FinanceMBAThe Relationship between different leverage ratio and company specific factors

567FinanceMBARelationship between CEO compensation and firms performance

568FinanceMBADeterminants of Audit Committee Independence

569FinanceMBAImpact of energy crises over economic growth

570FinanceMBARelationship between export and economic growth of Pakistan

571FinanceMBAPerformance of Commercial Bank of Pakistan Empirical Evaluation of Commercial Banks before Nationalization, During Nationalization Period and After Denationalization

572FinanceMBAThe dynamic relationship between stock returns and trading volume: Evidence from Karachi Stock Market

573FinanceMBATesting the evidence on weak form EMH at Pakistan Stock Market

574FinanceMBAImpact of Fiscal Deficit on Interest Rate

575FinanceMBAThe determinants of Capital structure in Oil and Gas Sector

576FinanceMBACustomer satisfaction towards services provided by Business to Business Portals

577FinanceMBAMacroeconomic variables and their affect on financial market

578FinanceMBAEvaluating Firms Performance before and after merger: An analysis of mergers in Pakistan

579FinanceMBARelationship between Government Expenditure and Government Revenues

580FinanceMBAWorking capital management in Pakistani Textile Sector: A comparative Study

581FinanceMBAPerformance of Financial Service Sector in Pakistan

582FinanceMBAManagements Ownership and corporate liquidity policy

583FinanceMBARelationship of financial leverage with liquidity and profit ability: A study on Textile Sector of Paksitan

584FinanceMBAImpact of Non Performing loan on Bank Profitibility

585FinanceMBAPrediction of corporate bankruptcy through financial ratios

586FinanceMBAImpact of FED Discount Rate on Long Term Loans

587FinanceMBAFactors affecting bank interest rate spread in Pakistan

588FinanceMBAImpact of Income Tax rate on Inflation

589FinanceMBAImpact of Retained Earnings on Share Price

590FinanceMBAImpact of Inflation on fixed investment

591FinanceMBAThe growth of Mutual Funds in Pakistan

592FinanceMBADeterminants of Equity Risk

593FinanceMBAImpact of sales growth on corporation borrowing

594FinanceMBADividend policy and payout ratio: Evidence from Karachi Stock Exchange

595FinanceMBADeterminants of Corporate Bankruptcy

596FinanceMBAImpact of Cash Flow and Profitability on Dividend payout

597FinanceMPHILLImpact of Dividend policy on Stock Price instability in Pakistan

598FinanceMBAImpact of Base II implementation on the profits of Commercials banks of Pakistan

599FinanceMBARelationship between the payout ratios and future earnings growth by focusing on market portfolio

600FinanceMBAA comparative study of conventional portfolio v/s unconventional / Islamic portfolio

601FinanceMBADeterminants of Market Stock Price

602FinanceMBAEffect of leverage and taxes on firm value

603FinanceMBAImpact of Working capital management on Business Growth

604FinanceMBAAverage return comparison between Karachi Stock Exchange and Bombay Stock Exchange

605FinanceMBAEffect of Underwriters reputation over initial public offerings

606FinanceMBAImpact of Risk-Return Relation in Fertilizer Industry of Pakistan

607FinanceMBAImpact of Profitability Ratios on Stock Return

608FinanceMBADeterminants of Foreign Direct Investment (FDI) in Pakistan

609FinanceMBADeterminants of Capital Structure in power and energy sector of Pakistan

610FinanceMBAA study of Determinants of Interest Rate

611FinanceMBARelationship between Debt Maturity and Tax Rate(s)

612FinanceMBAImpact of Interest and Inflation Rates on Company Stock Dividend

613FinanceMBAImpact of EPS on share holders wealth

614FinanceMBAFinancing requirements in agricultural commodity businesses and its challenges

615FinanceMBAThe impact of financial and economical factors on Airline Industry : A case study of Pakistan International Airline

616FinanceMBAImpact of change in gross total assets on stock prices

617FinanceMBACross Sectional relation between expected return and beta

618FinanceMBAEffects of Liquidity crises on banks profitability : A study of banking Industry

619MarketingMBAImpact of Health care warnings on consumer buying behavior of cigarettes

620MarketingMBAEffect of emotional appeal messages in ads on consumer attention

621MarketingMBAA study on the impact of in mall events in enhancing the overall shopping experience of the customer

622MarketingMBAConsumer perception of Negative comparative Advertising

623MarketingMBAImpact of Internet on students academic performance

624MarketingMBAEffect of Guerrilla marketing on Consumer Brand Preference

625Human Resource ManagementMBAA Study on perceived effectiveness of TOT (Training of Trainers)

626MarketingMBAImpact of Acquisition on brand perception; in the context of bodyshops acquisition by Loreal

627MarketingMBAFactor affecting consumer buying behavior for electronic notebook

628MarketingMBABargaining Patterns in the Apparel Industry : A Study on Consumer Attitudes

629Human Resource ManagementMBAA study on corporate practices for retaining high performers

630MarketingMBAFactor affecting consumer perception for frozen food

631MarketingMBATo study the influence of retailers recommendations for male cosmetic products

632Human Resource ManagementMBARelationship between Performance Evaluation and Job Satisfaction

633Human Resource ManagementMBATo study the level of satisfaction amongst the lower management staff for health benefits

634MarketingMBAFactors impeding task accomplishements in Banks

635MarketingMBAConsumer perception about the use of highly attractive models (HAMS)

636MarketingMBAThe impact of service quality on students satisfaction in higher educational institutes

637MarketingMBAInfluence of Foreign Celebrity on Brand Perception

638MarketingMBARelationship between demographics and Internet Usage

639MarketingMBARelationship between Demographics and Choice of Medium for News and Information

640MarketingMBAEffect of color on Brand Recall

641MarketingMBAMatching self image and brand image

642Human Resource ManagementMBAFactors influencing te choice of recruitment method by organization

643MarketingMBAImpact of personal and non personal means of communication on buying decision for cellular phones

644MarketingMBAA study of short message service (SMS) acceptance to participate in television programs

645MarketingMBAEffect of cosmetic variations on Advertising Wear out

646MarketingMBAConsumer attitude towards social media marketing for restaurants in Pakistan

647Human Resource ManagementMBAComparison between the effect monetary Vs non-monetary rewards on job satisfaction

648MarketingMBAFactors Influencing Brand Preference in Airline Industry

649Human Resource ManagementMBAEffect of Training Programs on Employee Performance in Telecommunication Sector

650MarketingMBAThe use of animation in advertising and its impact on children as influencers

651Human Resource ManagementMBATo study the relationship of demographic factors with job satisfaction in National Bank of Pakistan

652Human Resource ManagementMBAFactors affecting employee retention in electronic media (Television Channels)

653MarketingMBABrand Repositioning and customer loyalty

654MarketingMBAStudy the impact of reliability and responsiveness on customer satisfaction in power generators industry

655Human Resource ManagementMBARelationship between self esteem and employee performance

656Human Resource ManagementMBAImpact of leadership styles on employee motivation

657Human Resource ManagementMBAFactors Influencing Employers to Opt for ISO Certification

658MarketingMBAConsumer Perception about stereotyping of women in television advertisements

659MarketingMBAEthnic advertisement:Young consumers attitude towards targeted and non targeted advertisement.

660MarketingMBAFactors affecting customer satisfaction in courier services.

661MarketingMBAImpact of advertisement on male vs. female consumer buying behavior.

662MarketingMBAImpact of advertisement and retail price on product quality.

663MarketingMBAImpact of brand trust and satisfaction on retailer repurchase intentions.

664MarketingMBAFators affecting consumer selection for brands of footwear.

665MarketingMBATo study the factor influencing consumers to spontaneously switch brands in hair care products particularly shampoos.

666Human Resource ManagementMBAThe impact of Japanese Management system on productivity enhancement in the automobile sector.

667Human Resource ManagementMBAImpact of motivators and hygiene factors on job satisfaction.

668Human Resource ManagementMPHILLImpact of performance Appraisal system on the expectation of employee and employer: A comparative study.

669MarketingMBAEffect of value proposition on customer retention.

670Human Resource ManagementMPHILLImpact of Intrinsic rewards on faculty retention:Study of higher education institutions in Karachi.

671Supply Chain ManagementMBAFactor affecting implementation of SCOR Model in supply chain efficiency.(A study of SCOR in pharmaceutical industry of Karachi).

672Supply Chain ManagementMBAImpact of information Technology on retail sector in Pakistan.

673Supply Chain ManagementMBADeterministic Parameters for the success of vendor Managed inventory (VMI) in Pakistan.

674Supply Chain ManagementMBARelationship between channel conflict and stock outs at retail/distribution points.

675Supply Chain ManagementMBAImproving reverse logistics of waste lubricating oil for re-refining.

676Supply Chain ManagementMBADeterministic parameters of warehouse efficiency in Pakistan.

677Supply Chain ManagementMBADeterministic factor of CPFR success in retailer-supplier relationships in Pakistan.

678Supply Chain ManagementMBAExploration of issues in Pakistans apparel industry as a global source of garment supply.

679Supply Chain ManagementMBAFactors affecting outsourcing decisions in FMCG industry of Pakistan.

680Supply Chain ManagementMBAThe relationship among supply chain characteristics and manufacturing strategies.

681Supply Chain ManagementMBAIssues and solutions for minimizing mango crop wastages and improvement in fresh fruit export from Pakistan.

682Human Resource ManagementMPHILLThe Impact of ICT gadgets on university students physical participation in sports.

683MarketingMBATo study the effect of 11th hour marketing on buying decision of consumers in FMCGs.

684Human Resource ManagementMBAAn analysis on the basis of what contracts are awarded to IPL players.

685MarketingMBAImpact of sports event sponsorship on brand Image.

686MarketingMBAFactors affecting consumer choice of video games.

687MarketingMBACustomers current buying power,their purchase intention effects on new Brand building.

688MarketingMBAA study on Pakistan Pharmaceutical industry:Factors affecting the growth and shift in marketing share from Multinational to National.

689MarketingMBAA study to find out significant factors considered by students in selection of university for graduation.

690MarketingMBATo study the impact of promotion on pharmaceutical sales.

691MarketingMBABank selection criteria of customers.

692MarketingMPHILLImpact of price and age of products on sales: A study of pharmaceutical industry in Pakistan.

693MarketingMBAThe impact of counterfeit brands on consumer acceptance of original brands.

694MarketingMBAImpact of Mix model on brand loyalty: A study of cosmetics.

695MarketingMBAServicecape failure and its importance of recovery.

696Human Resource ManagementMBATo study the factors inlfluencing organizations to opt for external or internal sources of recruitment.

697MarketingMBARelationship between customer satisfaction customer loyalty and profitability.

698MarketingMBAFactors affecting small-scale textile industry production of Pakistan.

699MarketingMBAImpact of Merger on job satisfaction.

700MarketingMBAThe impact of organization climate on job satisfaction.

701MarketingMBAA study on factor influencing students in pursuing career.

702MarketingMBAImpact of service recovery on customer satisfaction: Evidence from consumer banking industry in Karachi Pakistan.

703MarketingMBAImpact of print media on purchase decision in case of high involvement products.

704MarketingMBAImpact of sales force on the performance of the organization.

705MarketingMBAEffect of web addresses in advertising effectiveness. Evidence from print media of Pakistan.

706MarketingMBAImpact of service quality on customer satisfaction: A study of mobile phone users in Pakistan.

707MarketingMBAImpact of green marketing approach on customer perception and behavior towards brands.

708MarketingMBARelationship between brand trust and customers brand loyalty: The case of 1300cc cars in Karachi.

709MarketingMBAImpact of health risk awareness campaigns on cigarette consumption.

710MarketingMBAFactors affecting local investment in real estate industry in Karachi.

711MarketingMBAConsumer demand effects on advertising.

712MarketingMBARising brand responsiveness in metropolitan cities among youngsters.

713MarketingMBAInfluence of sales persons customer orientation on retailers relationship with customers. A case of readymade garments in Karachi Pakistan.

714MarketingMBAThe effect of store name,brand name & price discounts on consumers evaluation and purchase intentions.

715MarketingMBAAn experimental study on the relationship between consumer involvement and advertising effectiveness.

716MarketingMBAEffect of perceived price and perceived service quality on student satisfaction in university.

717MarketingMBAConsumer perception of store brand on store loyalty: The case of hyper market in Karachi.

718MarketingMBAThe effect of cigarette ads on chidren taking up smoking in Karachi.

719MarketingMBAThe Role & future prospects of SMS marketing in message communication.

720MarketingMBAImpact of multiple celebrity endorsement factors on brand image.

721MarketingMBAImpact of in-store display on slaes (a competitive study of new and mature brand)

722MarketingMBAFactor affecting parents choice of pre school

723MarketingMBAFactor affecting consumer preference for food in restaurants

724MarketingMBAA study on factor effecting companies to change their marketing strategies over the change in product life cycle

725MarketingMBAImpact of merger and acquisitions on marketing strategies of FMCG in Pakistan