Andy Horton

Chris Rowell

Thomas Groves

Monday 11th February.

Is the Personal Professional?

@fechtbuch

Twitter

“Microblogging”: 140 character limit

Cross-platform friendly

Young demographic: 73.7% of users 15-25

Real time – immediate – conversational

Popular subjects referred to as “trending”

#hashtags identify posts by subject – allow shared commentary on events

Twitter

“The most effective blogs or tweets are those that express personal views, rather than trotting out the corporate message. Indeed, there is growing evidence that if people simply broadcast work-related content, with no personal angle, their blogs or tweets will be unconvincing, sterile, and thus unpopular”.

Claire Warwick, The terror of tweeting: social medium or academic message? Guardian Online Higher Education Blog, 5 February 2013. [Accessed 6 February 2013]

Personal? Professional? Both?

http://totallyrewired.wordpress.com/

Blogging

*La Petite Anglaise http://www.guardian.co.uk/technology/2007/mar/30/news.france

In conclusion…

* What are the potential implications of social media use on recruitment?

* Should there be – and can there be – separation of one’s personal and professional identity online?

* What should Learning Resources’s (LR) policy be regarding our use of social media?

* How can LR guide users of the social media resources we provide to use them wisely?

* What branding should there be of our official LR social media identities, and what “voice” should they have?

* What is needed to maintain an individual or organization’s successful social media presence? (e.g. Having enough content, monitoring responses and replying)

* What are the legal implications of social media use? (e.g. contracts, HR issues)

* Implications for organizations in general and Regent’s College Learning Resources in particular.