isngi 2016 - keynote speaker: mr wienke giezeman - "the things network"
TRANSCRIPT
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Wienke Giezeman
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Internet of
Humans
Internet of
Things
?
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Up to 10.000 devices per gateway
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devices can run up to 3 years on a battery
Low bandwidth so
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Unlicensed Spectrum868, 915, 433 mhz
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Low cost equipment
~1200 dollar per gateway
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Johan
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Thing
Physical Network
Virtual Network
5-10 euro per node
300 euro per gateway
100 - 200 euro per month per 10.000 devices
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We have a thing
In this case a smart mouse trap
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The thing has something to say
A mouse is caught
And it sends a message
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The message is sent over the air
To a gateway
All securely encrypted
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The gateway forwards the message to The Things Network
Just using the regular internet
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Telling The Things Network it came from the mouse trap
And asking it where it needs to go
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The Things Network forwards the message
Only to the owner of the data
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The Things Network forwards the message
Only to the owner of the data
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The Things Network forwards the message
Only to the owner of the data
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Safely arriving at the owners data store
The owner is able to decrypt and store it
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Safely arriving at the owners data store
The owner is able to decrypt and store it
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Safely arriving at the owners data store
The owner is able to decrypt and store it
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Safely arriving at the owners data store
The owner is able to decrypt and store it
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Public Community Network Managed Keychain
App
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Public Community Network Private Key
App
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Private Attached Network
App
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Private Network
App
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Business Model Transformation Through Internet of Things
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Porter & Heppelmann, 2014
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Porter & Heppelmann, 2014
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Porter & Heppelmann, 2014
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Catching Mice
Making mouse traps
Parts Pay per product
Parts providers
Facility Management Companies
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OPEX Optimization Facility
Management
Developing and managing data
platform
IT Personnel Pay per
month
Cloud Providers
Facility Management Companies
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SEARCH FOR THE KILLER INTERNET OF THINGS
APP ECOSYSTEM
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How to get started?
• Forget the technology, focus on the problems
• Focus on data, and how to put it to work
• Start small, the technology scales
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• Consultancy, workshops and trail networks
• SLA based services
• Sensor management services
• Product development
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THETHINGSNETWORK.ORGWienke Giezeman