ISSUE 75December

■ EVENTS

ChemChina products get famous brand recognitionChemChina training program for safety engineer certification

ChemChina organization and employee role models

Shenyang Chemical gets national patent award for VAGH productAssessment at Shenyang Chemical CPP projectBluestar ion membrane electrolytic tank does well in RussiaNanjing Adisseo micro film

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■ CORPORATE CULTURE

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Zhonghao Chenguang employee assistance stationCaring People Association works for social responsibility

Heilongjiang Haohua employees join the Marathon

Bluestar (Beijing) Cleaning Co gets families involved in fruit picking

Winter physical exercise

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Dal ian Research & Design Inst itute secures government funding State-level technical center at ChemChina Tyre & Rubber Guilin gets go-aheadZhuzhou Research & Design Institute receives government innovation grantZhonghao Chenguang DCS operators get training online

ChemChina executives take weekend communications course

Aeolus Tyre gets most va luab le brand designationSanonda earns best-run enterprise award in emerging marketsChemical Industry Museum takes part in New Energy ExhibitionMost beautiful worker in the spotlight

Haohua Yuhang gains market exposure through PVC bags The next phase of Huaxing Petrochemical’s plant management programAeolus Tyre occupies the market with heavy-duty winter tire

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ISSUE 75 EVENTS

December 2013 1

Ch i n a ’s Pe t r o l e u m a n d Chemical Industry Federation ( C P C I F ) h a s c h o s e n 7 4

products as famous brands in the petroleum and chemical industry for 2013, with five from ChemChina – an ion membrane electrolytic tank, from the Bluestar (Beijing) Chemical Machinery Co; Xingta PVC; V polyvinyl alcohol; Dongda polyether glycol; and Chenguang Teflon -- bringing the number of ChemChina famous brands in the petroleum and chemical industry to 18.

At a CPCIF petro leum and chemical science and technology confe rence, there were 136 petroleum and chemical scientists and technologists recognized for their outstanding performance in 2013, and 269 technological achievements singled out, with 10 ChemChina employees, including Zeng Benzhong, from the Zhonghao Chenguang Institute, recognized for their outstanding petroleum and chemical science and technology achievements. ■

ChemChina products get famous brand recognition

ChemChina organization and employee role models

The Human Resources and Social Security Ministry and State-owned Assets Supervision and

Administration Commission recently published a list of model organizations and mode l worker s o f Cent ra l Government-owned enterprises, for 2013, with f ive ChemChina

organizations joining the list. They included the hydrogen generation unit of the operations department No.2 of the Daqing Bluestar Petrochemical Co and eight employees, including Wang Jianjun, the GM of Bluestar (Beijing) Chemical Machinery Co (see the 2nd pg. of this issue for the full list).

The list also appeared in People’s Daily. ChemChina will arrange for Party committees at various levels to reward these award-winners and publish the deeds in a special column to be established on the company i n t ranet fo r o the r ChemCh ina personnel to learn from. ■

ChemChina training program for safety engineer certification

Liu Bokai, Liu Xingang

There was a ChemChina safety engineer continuous education and SHE training seminar, at

Changyi Petrochemical, Oct 21-25, with several dozen certified safety engineers and safety officers from 80 ChemChina companies taking part. It covered the latest laws and regulations, modern safety management tools, risk identification methods, and job management and onsite contingency plan, with hands-on exercises, combined with lectures, group discussion, a Q&A session, all with good results. The deputy head of supervision and regulations

and personnel from the State Work Safety Administration addressed the gathering. The emphasis was on adopting the SHE system, with audit experts explaining the details of audits of nine companies, and the h i gh l i gh t s , p rob lems , and areas for improvement. Company representatives described their success in SHE system implementation and discussed problems and hazards in detail, and gave a general picture of safety management through case studies at the corporate level to ensure the safe operation of the entire organization. ■

December 2013 2

ISSUE 75 EVENTS

Shenyang Chemical gets national patent award for VAGH product

Shenyang Chemical’s patent for a copolymer paste resin and its

preparation process (ZL02132862.5) got the first place at the 15th China Patent Awards. Shenyang Chemical has developed and sold five other paste resins, using its in-house expertise, and filed 10 patent applications and eight utility model applications. Its annual glove-special PVC resin output hit 40,000 tons, completely replacing PVC paste resin rubber product imports thus breaking the foreign monopoly and helping China’s PVC disposable glove industry grow from

nothing to something. The company has become the world’s largest PVC disposable glove producer. At the base of this is continued technical innovation to improve PVC paste resin technology. The company has received 23 patents, many of which earned the first prize from the city of Shenyang City for scientific and technological development, a China Chemical Patent award, and a 2nd prize from Liaoning province for scientific and technological advancement. Some of its products are top brands and the first of their kind in the country. ■

Bluestar ion membrane electrolytic tank does

well in Russia

Th e B l u e s t a r ( B e i j i n g ) Chemica l Mach inery Co

signed a sales contract with Russia’s New Moscow Chlorine A l ka l i Co , a subs id i a ry o f EuroChem, on Oct 15, for a 100,000-t/a ion membrane electrolytic tank, the first of its kind for Bluestar ion membrane electrolytic tanks in Russia, and greater brand awareness in the European market. The contract calls for BCM to provide the IMET equipment and design for a 100,000-t/a chlorine alkali project and to make certain that plant commissioning conditions are met. This wi l l provide a good example of chlorine alkali equipment upgrading for the European market. The Russian market is immense but has outdated technology and equipment and has long been dominated by western countries, such as Germany. The success of this project can be attributed to Bluestar’s influence in China and and BCM’s effort to tap into overseas markets. ■

Assessment at Shenyang Chemical CPP project

Nanjing Adisseo micro film

Th e w o r l d ’s f i r s t e t h y l e n e production plant based on heavy

residual-oil catalytic-cracking (CPP) has been in operation for more than four years at Shenyang Chemical. Assessing its decision making process, implementation, and operations could be important for similar projects e l sewhere and dup l icat ing the CPP technology. So, in September, ChemChina had a seven-member task force do an overall assessment of the CPP-based ethylene production

plant and a 200,000-t/a PE project. The assessment will take a full year to complete, but the task force spent three days doing a survey, reviewing relevant documents and interviewing departments as part of their preliminary effort. This sort of assessment is an important management activity for high-value investment projects, to improve investment management and decision making and increase the return on investment. ■

ChemChina is an active participant in a photography and micro-

fi lm contest, sponsored by the State-owned Assets Supervision and Administration Commission, with the theme “New SOEs, Chinese Dream”, using micro film mainly from Nanjing Adisseo, which uses the Sino-French cooperation of the Adisseo project. This is a good demonstration of SOEs’ effort to go global, with newer SOEs aspiring to go global under new circumstances. Nanjing Adisseo produced a video that is included in the preliminary assessment section of the online contest. ■

Photo by Zhu Erhao, Zhou Jun

Feng MianhongWang Danhao

Du Weigang

December 2013 3

Aeolus Tyre gets most valuable brand designation

When the most valuable Chinese b r a n d s l i s t f o r 2 0 1 3 w a s

unveiled in Paris, France, Aeolus was the only tire industry brand on it, in 69th place. Under immense pressure, Aeolus Tyre has continued to innovate and improve its product quality and marketing, developing i t s own brand ing s t rategy and increasing its brand value, resulting

in greater competitiveness. The list appeared during the 2013 Sino-EU SME Partnership Week, in Paris, under Global SME Alliance auspices. The move to identify the most valuable Chinese brands began back in 1995, with the focus on 100 leading consumer brands. This was the earliest and longest-running specialized comparative study of

Chinese brands, a cooperative effort of R&F Global Ranking and the Beijing Brand Asset Appraisal Co. It examines the meaning and development of brand trends and Chinese companies’ effort to create their own brands. It is based on a belief that a brand is the result of market competition and that the main factor of industrial success is not the brand. ■

At the 6th Agrow Awards for 2013, which took place in Amsterdam,

Netherlands, on Oct 28, Sanonda go t the be s t - run en te rp r i se award for emerging markets, the only recognition of its kind for a Chinese company. This award, also known as the Academy Awards of the agrochemical industry, was created by AGROW magazine, in 2007, to recognize companies and individuals worldwide for their contribution to the agrochemical industry, based on the findings of a jury of 10. DuPont and Dow Agrochemical got awards, as did Bayer and BASF, with Sanonda taking the laurels, beating five rivals. Sanonda is China’s first l i s ted-agr ichemical company and ha s been i nvo l ved w i th the international agrochemical market since it got its import-export license in 1988, competing with agro giants worldwide and constantly expanding its sphere of influence in the agrochemical field. In the first three quarters of 2013, it saw strong growth in all its KPIs, with an income of 2.26 billion yuan, or a year-on-year increase of 26.6 percent; exports worth $201 million, up 32.86 percent; and profits of 260 million yuan, up 260 percent. ■

Li Chao, a Shenyang Chemical employee and winner of the 2012

central controller skills contest, in the city of Shenyang, was named top technologist by the city and, as an extra highlight, was named most beautiful frontline worker by the State-owned Assets Supervision and Administration Commission. Li’s

diligence and dedication has been noticed by many media across China. In fact, People’s Daily, the Economic Daily, China Youth Daily, and Xinhua News Agency all interviewed Li on the Shenyang Chemical premises (second from the right), and Li’s deeds have appeared on the SASAC website. ■

Photo by Liu Xiaohua.

Sanonda earns best-run enterprise award in emerging markets

Most beautiful worker in the spotlight

When a grand New Mater ia ls and New Energy Exhib it ion

in Beij ing’s Capital Library was announced as part of the 2013 Nobel Laureates Beijing Forum, the Chemical Industry Museum responded quickly to the call, preparing exhibits. The rubber tire profile and rubber accessories that the museum prepared were a clear demonstration of the latest developments and the outlook of China’s new materials and new energy industries and added significant content

to the exhibition. At the opening ceremony, the museum’s work was well-received by participating leaders and Nobel laureates, with the rubber space suit being recognized as one of a few highlights. For its efforts, the museum received a certificate of merit and thank-you letter. Sponsors of the show were the State Council Development Research Center, Chinese Academy of Sciences, China Association for Science and Technology, and Beijing government. ■

Chemical Industry Museum takes part in New Energy Exhibition

Niu Dongfang

Sun Bin

ISSUE 75 EVENTS

December 2013 4

Aeolus Tyre occupies the market with heavy-duty winter tire

The next phase of Huaxing

Petrochemical’s plant management

program

Zhang Juan

Wang Wufeng

Hua Xuxiang, Zhao Lijun

Aeolus Tyre recently took the second place for industrial and

IT achievements in 2013, in Henan province, for its all-steel heavy-duty radial winter tire, designed in strict accordance with APQP design and development standards to ensure both product and process performance and environmental friendliness. All of its raw materials are REACH accredited,

to protect the health and safety of workers and customers to the maximum extent. The company’s winter tire series ensures abrasion resistance and wet skid resistance and is mainly used on heavy-duty vehicles on snowy, icy roads at ambient temperatures above – 40 C to increase the friction coefficient and improve wet skid resistance and handling stability. ■

Haohua Yuhang gains market exposure through PVC bagsHua Xuxiang, Zhao Lijun

Most of China’s CCP-based PVC makers have traditionally put

their products in 25-kg paper-plastic compound bags, which are not cost-effective, or recoverable, and are easy to damage in transit. So, after doing many market surveys Haohua Yuhang decided to try switching to a polystyrene bag that could hold one ton of PVC. Now, its PVC heavy-duty package production line is the first of its kind in the calcium-carbide process-based chlorine alkali industry. It was commissioned on Oct 30, at

the Qingyang factory, with three production lines up and running. In the first 10 months of 2013, the company sold 42,000 tons of heavy-duty PVC packages, saving 1.59 million yuan in packaging costs. Estimates put the packaging savings at 38 yuan per ton. They also reduce unloading costs and the incidence of leakage or damaged bags, for downstream manufacturers, increasing customer satisfaction and loyalty and stabilizing PVC distribution channels and bringing greater brand awareness and recognition. ■

Huaxing Petrochemical’s plant management program for 2013

reached Phase II, on Oct 25. Its first phase got off to a good start in May 2012 and was completed t h i s p a s t M a r c h , b r i n g i n g improvements to the p lants management, getting employees involved in better maintenance as a team, improving operating and maintenance skills, and making optimal use of equipment to reach a milestone. This year, the company will continue with its TPM program to help employees better identify and eliminate equipment problems and make them more aware of the need to work as a team. There are many new initiatives such as “Equipment and site ownership” and “Being a p r o f e s s i o n a l e q u i p m e n t operator” that will take place to back the program and improve management’s performance, reduce operating costs, make safety intrinsic, and improve overall management practices. ■

Double Happiness Tyre held a meeting for its distributors,

Oct 24 - 25, with more than 100 coming to discuss increased cooperation. ■

Photo by Shi Jianhua

Marcy Rost Hill Combine Harvester, Russia’s largest agricultural machinery manufacturer, visited the Danchi Co, in Sichuan, recently for talks on

manufacturing speed reducers and gear boxes for combine harvesters for possible future cooperation. ■

Photo by Zhang Siquan.

ISSUE 75 EVENTS

December 2013 5

Dalian Research & Design Institute secures government funding

Zhuzhou Research & Design Institute receives government innovation grant

Zhonghao Chenguang DCS operators get training online

A water-so luble polyurethane ultrathin condom development

and industrialization project of the Zhuzhou Research & Design Institute passed a qualifying exam recently for a national high-tech SME innovation fund program and as a result will get 700,000 yuan in government funds for technical innovation, the Ministry of Science and Technology has reported. This high-tech SME technical innovation fund is a special

central government fund for the market economy to support various high-tech SMEs, and encourage local government, enterprises, venture capital companies, and financial institutions to invest in high-tech SMEs, as well as help establish a high-tech industrialization investment process in keeping with the market economy to make optimal use of technology investment and create a better high-tech SME environment. ■

Zhonghao Chenguang recently began an on l ine DCS ch ief -

operator training program to put the ChemChina DCS Chief Operators Training Procedure into effect for the better use of automated controls and automated production. This training uses ChemChina’s EL online site to give the basics of automatic control, chemical unit operations, the DCS operating system, and on-the-job training. Those who complete all four modules will get the DCS chief

operator license. There were 368 trainees in the first online session learning the basics of automatic control in their spare time. The next session will cover automatic contro l through technolog ica l innovation and optimal use of the technological process, ultimately for complete end-to-end automatic controls, pushing the company to the next level, as it works to become a world-c lass f luor ine chemical provider. ■

State-level technical center at ChemChina Tyre & Rubber Guilin

gets go-aheadLong Linlin

Zhao Xiaoshu

Mo Yaqin

Wang Yude

The State-level technical center at ChemChina Tyre & Rubber

Guilin sailed through an evaluation process, recently, with flying colors. The center is an important part of a national innovation system and is at the very heart of corporate innovations playing a major role in corporate technical innovation activities. In recent years, the company has been work ing on developing and industr ia l iz ing its giant all-steel radial tires and applying its Suqiao project across the board, with remarkable progress, especially in restructuring, resource i n t e g r a t i on and managemen t innovation. Technological innovation is the starting point in its endeavor to enrich the technology content of new products, produce leading t e c h n o l o g i s t s , i m p r o v e t h e professionalism and competence of its R&D personnel, build innovation, integrate technological resources, and industrialize technological achievements to perform its duties as a State-level corporate technical center. To qualify for government grants for an innovation building program, government regulations say that a State-level corporate technical center must have a rating above 70 points -- ChemChina Tyre & Rubber Guilin got 77.4. ■

The Dalian Research & Design Institute received a government grant for

Small and medium enterprises(SME) for two of its projects, recently -- a public technical service organization subsidization program and restructuring and optimization program. The institute has gained name in the chemical industry as the national demonstration site for technology transfers and a province-level corporate technical center, and in recent years has continued its technological innovation and moved into the area of engineering technology

applications, with some remarkable progress and contributions to the renovation, relocation and upgrade of older, traditional enterprises. Its new processes and technologies serve the chemical industry well, especially sodium carbonate, and it has 20 patents. It has handled the following: a packaged engineering design project for sodium carbonate, and other inorganic chemical and organic fine chemicals, producers; engineering design and consulting on an industrial crystallization process and a related

plant; a coke oven gas desulfurization and decyanation and salt extraction plant; petroleum and chemicals storage; and various transport equipment, biochemical, and construction projects. Its R&D and design expertise allow the institute to significantly improve economic and social benefits of local and other companies by applying new processes and technologies, thereby helping tradit ional enterpr ises r e m o v e b o t t l e n e c k s a n d d o technical renovations and industrial restructuring. ■

ISSUE 75 EVENTS

December 2013 6

ChemChina executives take weekend communications course

Th e r e w a s a c o r p o r a t e communications and branding

course the weekend of Oct 26-27, as part of ChemChina’s journalism and communications training program, wh i ch b r ough t i n ChemCh i na executives, business representatives, h e a d s o f S B U s a n d p l a n n i n g departments, and various other participants.

The lectures were provided by Tsinghua University professors, and the head of the Beijing Government’s news office, Wang Hui, who spoke about corporate communications and the corporate image, reputation management, brand marketing, media and communications, and public opinion shaping. The easily-understood, stimulating language was enthusiastically received and punctuated with a lot of applause, as the executives joined the trainees in the learning activity. Afterwards, ChemChina’s president, Ren Jianxin, addressed to trainees and encouraged them to learn more and examine journal i sm, brands, corporate culture, planning, and responses to public opinion in a thorough, more

holistic way. In this new era, Ren added, the power of the Internet to provide information brings both challenges and opportunities for people to appreciate the value of learning.

A 3-week training session had 91 ChemChina trainees at the journalism training seminar who were able to

broaden their horizons and learn through returning to respective po s i t i on s t o sow the hope o f ChemChina. ■

Photo by Zhou Jun, Li Zhonghong, Mao Xueqiang,

Shi Shaojun and Zhu Erhao

There was a wrap-up show for the trainees at the end of the seminar A simulated press conference

The trainer commenting on class assignments

Interviews during a tour Getting a look at Bluestar (Beijing) Chemical Machinery production plants

ISSUE 75 EVENTS

December 2013 7

Zhonghao Chenguang employee assistance station

Caring People Association works for social responsibility

Heilongjiang Haohua employees join the Marathon

Zhonghao Chenguang’s trade union opened an employee assistance

station, on Oct 28, showing how it has made employee assistance an integral part of the company. With the purpose of boosting social stability, the station is an important way to help any employees in need of help. The company’s trade union has got generous support of company leaders in exploring new ways to reach needy employees more effectively, and encourage harmonious manager-employee

Nanjing 7425 established an associat ion for car ing for

people, this past September, to encourage charitable work in line with a mutual aid principle. The association involved in social responsibility conveys a positive energy through employee-volunteer activities, blood donation drives, and environmental initiatives, such as wildlife rescue operations. Eleven of its members recently v i s i t ed the Nan j i ng X i ny ihe Rehabilitation Hospital to help elderly patients. ■

Photo by Zhao Xuemei, Zhao Guangxu.

When The Beijing International Marathon got off to a roaring

start, on Tiananmen Square, at 8:00 am, Oct 20, 2013, attracting more than 30,000 athletes and enthusiasts. One of those taking part was Chen

Haibin, a Hei longj iang Haohua employee and major participant in the event. Chen came in at 114th place with a good score -- 2 hours and 58 minutes. ■

Photo by Li Meng.

ISSUE 75 CORPORATE CULTURE

Bluestar (Beijing) Cleaning Co gets

families involved in fruit picking

Du r i n g t h e N a t i o n a l D a y holiday, the Bluestar (Beijing )

Cleaning Co had employees from the marketing, technology, and engineering departments bring their family members to a fruit picking outing with a “Harmonious Bluestar, Harmonious Families” theme to br ing them a more festive atmosphere. Members of 80 families took part in the event, which was well received by all those involved, who saw it as a good opportunity to develop organizational togetherness. ■

Zhang Li

relations and sustainable development of the business. ■

Photo by Wang Yude

December 2013 8

Winter physical exercise

With winter approach ing, C h e m C h i n a c o m p a n i e s

sponsored a variety of physical exercises to encourage employees to stay physically and mentally f i t . H u a x i n g Pe t r o c h e m i c a l g o t emp l o yee s i n a t u g - o f -war and parent -ch i ld sport s matches to bui ld team spir it among all employees. Over at Anbang Electrochemistry, there w a s a r e c e n t c o m p a n y w i d e badminton match, involving 82 players and 15 teams, a simple act that enriched the cultural l i fe of employees, improved their overall ability, deepened friendships and communication among them, and created a more st imulat ing atmosphere. The Liming Institute’s retiree office got its retired personnel involved in a companywide aerobics activity, which got 115 participants, with an average age of 65 and 40 percent of them above the age of 70, with the oldest being a spritely 83. The group had sisters and their mothers, mothers and daughters-in-law, and nine couples, all of them showing off their dancing skills and enjoying some good physical exercise like one big family. ■

Photo by Liu Yan, Lu Zengbo, Liang Shuang, and Jiang Ning.

ISSUE 75 CORPORATE CULTURE

Liming Institute retirees doing combined aerobics

Huaxing Petrochemical employees in a breathtaking basketball match

Anbang Electrochemistry employees engage in a badminton match