www.microsoft.com/itacademy

Greg PearsonMicrosoft Learning, UK

greg.pearson@microsoft.com

Needing to Support 21st Century Skills Development • More than 50% of today’s jobs require some technology skills, and experts say

that percentage will increase to 77% in the next decade (IDC)

• Within 10 years, 60% of jobs that exist will be ones that don’t exist today (IDC)

• The gap between the demand for IT professionals and supply of qualified employees with the right technical skills will be as high as 40% over the next 5-10 years (IDC)

• IT employment will rise by 5.8 million jobs in 4 years; and 51% of total IT employment will be software related; creating 75K new businesses (IDC)

• Skills are key to the prosperity of nations and to better lives for individuals in the 21st century. They contribute to economic growth both directly, through increased productivity, and indirectly, by creating greater capacity to adopt new technologies and ways of working and to spur innovation (OECD, 2011).

3

What is the Microsoft IT Academy program?The Microsoft IT Academy Program is a complete technology education solution connecting students, teachers, employers and local communities through a life-long learning model of leading-edge technology skills development. It was developed to…bridge the gap between education and the real-world by equipping students with the IT skill sets they need for successful careers in today’s technology centered job market, and providing professional development resources for educators.

Membership is open to…public or private K-12 schools, academy schools, further education colleges, universities, libraries and charities.

Curriculum, Tools, and

Certification combine to

create a segment specific solution

IT Academy Program Curriculum:• In the Box Curriculum:

E-Learning, Exam Review Kits, E-Reference, Digital Literacy

• Preferred Benefit CurriculumMicrosoft Official Academic Curriculum, Microsoft Official Curriculum

• Other: Faculty Connection

Microsoft Tools for Educators• E-Learning Reporting • Lesson Pans• Course Completion Certificates• LCDS• Other:Learning Suite, Pil Network, Dreamspark & Innovative Teachers

Curriculum Mapped to Microsoft Certification:

• Certification: Academic pricing, onsite testing• Microsoft Office Specialist (MOS)• Microsoft Technology Associate (MTA)• Microsoft Certified Technology Specialist (MCTS)• Microsoft Certified IT Professional and

Developer(MCITP/MCPD)

Creating 1st Class Education Programmes

PrimarySecondary

Two Year Higher EdFour Year Higher Ed

Workforce Development

Curriculum: E-LearningE-Learning

Lesson Plans

E-Reference

Digital Literacy

Academic Curriculum

(MOAC)

Professional Curriculum

(MOC)

Fast Facts:Benefit Overview

What is it:• Unlimited internet access to up to 250 award-winning

internet accessible Microsoft E-Learning course collections

• Available in 17 languages

Value to Educator:• Educators can use E-Learning as the core curriculum or

supplementary to an existing curriculum both in and out of the classroom

• Educators can manage multiple E-Learning courses for a single class and easily assign activities using the group-level messaging feature

• Educators can access usage reports for each of their students to ensure progress

Value to Student:• E-Learning provides students with more hands-on

practice through a multimedia learning experience• Can be used as self-study in and out of the classroom

allowing the student to capture concepts at their own pace

Technologies Covered: • Office, Windows client, Windows Server, SQL Server,

Visual Studio and Dynamics

Educators and other staff employed at the institution can use E-Learning for Professional Development – which helps to lower PD budgets

Can be used as a standalone self-study course or as supplementary to classroom instruction

Takes only a few minutes to provision a course to multiple students

For an additional fee, IT Academy members can purchase non-Microsoft E-Learning

Curriculum: Lesson Plans Fast Facts:

Lesson plans Include:• Links to E-Learning• Quiz material• Student projects• References to videos to be used in class or out of

class for reinforcement

E-Learning

Lesson Plans

E-Reference

Digital Literacy

Academic Curriculum

(MOAC)

Professional Curriculum

(MOC)

Benefit Overview

What is it:• Supplemental lessons based upon certification exam

objectives and include links to relevantE-Learning, free demos and videos

Value to Educator:• Saves time with ready to use lesson plans to use as is,

or to customize for specific teaching and learning goals• Supplements E-Learning and maps to Certification• Includes ready to use project-based learning activities

for higher education, high school and middle school students

Value to Student:• Allows students to use project-based learning activities

to demonstrate and practice skills on Microsoft Technologies and prepare for certification

Technologies Covered: • Specialized Lesson Plans on Office

2010, SharePoint, Windows 7, Windows Server 2008 and Expression Web

• Exam Readiness Kits (ERK) mapping to Microsoft Technology Associate (MTA) are also available

Curriculum: E-Reference Fast Facts:

5 Educators and other staff employed at the institution can use E-Reference for Professional Development – which helps to lower PD budgets

Over 120 titles available for online access

Access supported via internet connection and browser

E-Learning

Lesson Plans

E-Reference

Digital Literacy

Academic Curriculum

(MOAC)

Professional Curriculum

(MOC)

Benefit Overview

What is it:• Internet access on any device with an internet

connection and browser to over 120 technology books • Available for up to five educators or staff within the

institution

Value to Educator:• Used in the classroom educators can print pages of

content or activities to use with students • Used for Professional Development educators can

search, add books to a personal bookshelf, bookmark, and make notes

Value to Student:• Educators can print for student reference and

classroom use

Technologies Covered: • The library includes topics on: Office & Productivity

Applications, Operating Systems, Databases & Reporting Tools, Web Applications & Services, Hardware and Gadgets, Home Networking & Security, and Entertainment & Gaming

Curriculum: Digital Literacy E-Learning

Lesson Plans

E-Reference

Digital Literacy

Academic Curriculum

(MOAC)

Professional Curriculum

(MOC)

Fast Facts:Digital Literacy includes E-Learning and assessments so students can skip concepts they have mastered and focus on the topics they need to round out their skills set. Languages: English, Thai, Latin American Spanish, Brazilian Portuguese, Danish, Polish, Japanese, European Portuguese, French, German, Italian and Hungarian. Turkish, Russian, and Arabic versions will be available soon.

Benefit Overview

What is it:• The Microsoft Digital Literacy E-Learning curriculum

provides essential computing skills for learners new to computing

Value to Educator:• Digital Literacy can be used as a remedial tool for some

students and as a means of exploring new topics for others

• A Digital Literacy Certificate Test for students who want to demonstrate their mastery of all five courses is available for printing

Value to Student:• Can be used as self-study to get ramped up on basic

computer skills and online safety

Technologies Covered: • Computer Basics• The Internet and World Wide Web• Productivity Programs• Computer Security and Privacy• Digital Lifestyles (which covers digital media)

Curriculum: Academic Curriculum (Fee) E-Learning

Lesson Plans

E-Reference

Digital Literacy

Academic Curriculum

(MOAC)

Professional Curriculum

(MOC)

Maps to the following Certifications: • Microsoft Office Specialist (MOS)• Microsoft Technology Associate (MTA)• Microsoft Certified Technology Specialist (MCTS)• Microsoft Certified IT Professional (MCITP)• Microsoft Certified Professional Developer (MCPD)

Benefit Overview

What is it:• Microsoft Official Academic Curriculum (MOAC)

provides everything academic instructors need to plan, prepare, and conduct hands on classes covering ‐Microsoft Technologies

• The MOAC series can be taught over a period of 8, 10, 16, or 18 weeks

Value to Educator:• MOAC is used as the core curriculum and includes

textbooks, lab manuals, instructor resources, course setup ideas, lecture outlines, teaching tips, online labs, assessments, Microsoft Office PowerPoint slide presentations, and instructor guides

• Wiley Faculty Network seminars helping prepare to teach current and new technology

Value to Student:• MOAC includes textbooks, lab manuals, online labs and

practice certification exams for specific titles

Technologies Covered: • Office, Windows Client, Windows Server, SQL Server,

Visual Studio, and MTA

Fast Facts:

Curriculum: Professional Curriculum (MOC) (Fee)E-Learning

Lesson Plans

E-Reference

Digital Literacy

Academic Curriculum

(MOAC)

Professional Curriculum

(MOC)

Fast Facts:

Academic pricing for MOC materials is limited to Microsoft IT Academy members at the VL and Advanced level.

MOC labs require use of Microsoft Virtual PC, which enables two or more operating systems to run concurrently on one computer. One virtual computer can host the virtual PC labs that provide students with a fully configured and consistent learning environment.

Benefit Overview

What is it:• Microsoft Official Curriculum (MOC) is instructor led

training intended for IT professionals and developers who build, support, and implement Microsoft solutions

• MOC products are designed for short-term courses such as seminars, workshops, and clinics and are can be adapted for classroom use

Value to Educator:• MOC is available in several formats including: Course,

Workshop, Clinic, and Seminar that can be adapted for classroom use as the core curriculum

• MOC includes student workbook, lab setup guide, instructor guide, and hands-on labs to help prepare students for the given technology

Value to Student:• Opportunity to learn and experience hands-on

Microsoft technologies

Technologies Covered: • Maps to Microsoft Technology Specialist, IT

Professional, and Professional Developer certification exams

Marketing ResourcesPromote your position of IT education leadershipResources to get started with IT Academy membership are sent in the welcome kit: http://www.Microsoft.com/education/MSITAcademy/benefits/marketingresources.mspx Use the Microsoft, IT Academy Program Member logo to market your program membership• Get free posters, videos, and other marketing

collateral on the IT Academy member site

Fast Facts:Members are the first to hear about new products, curriculum and certifications coming to market

IT Academy members are invited to local, regional, global events

IT Academy members get the opportunity to participate in marketing campaigns that will promote their institution, teachers and students

CertificationAll IT Academies are eligible to become a Testing CenterEvery IT Academy receives a Teacher Certification Starter Kit including 10 Microsoft Office Specialist and 20 Microsoft Technology Associate exams, for no charge.ALL ITA Curriculum formats prepare individuals for Certification

Types of Certifications• Step 1: Digital Literacy - Beginner

• Step 2: Microsoft Office Specialist – Application Specialist

• Step 3: Technology Specialist – Product Specialist

• Step 4: IT Professional or Professional Developer – Job role specific

• Helps institutions get the most out of their technology investment by validating real world knowledge and skills

• Exams can be taken onsite and included as an integral part of the course

• Helps differentiate students as they pursue a career in technology

• Validates skills in a specific technology• Helps students get a great job• Microsoft Certifications are GLOBALLY RECOGNISED

Fast Facts:

Technology Insights 2011: UK

e-skills UKCreating the skills for the digital economy

www.e-skills.com/technologyinsights2011

Economic GrowthIT & Telecoms industry GVA contribution amounts to 9% (£81 billion) of the UK’s economy.

The internet contributes an estimated £100 billion to the UK economy (7.2% of GDP).

Optimisation of ICT could generate an additional £50 billion GVA across the UK economy over the next 5 – 7 years.

The total potential economic benefit from getting everyone in the UK online is in excess of £22billion.

EmploymentCurrent1 in 20 people (1.5 million) UK workers are employed in IT &

Telecoms40% of the 1,129,000 IT & Telecoms professionals in the UK

work in the IT & Telecoms industry

FutureEmployment in the IT industry over the next decade will grow

at 2.19% per annum – nearly five times faster than the UK

average.Over 550,000 new entrants over the next five years are

required to fill IT & Telecoms professional job roles in the UK

Change in the workforce is needed to support sector growth

IT & Telecoms ProfessionalsJust over one in ten employers consider there to be gaps in the skills of their IT & Telecoms professionals and IT Users

GenderJust 18% of IT & Telecoms professionals are female, for IT occupations only the figure is 23%

AgeThe proportion IT & Telecoms professionals aged under 30 has dropped from 33% in 2001 to 19% in 2010......additionally the number aged over 50 has almost doubled in the same period.