IT Solution & Services Provider at Large Emerging Economies and Fast

Growing Markets

Softline mission

Softline helps and provides:

We build trustworthy and highly-demanded business spanning all over the world!

01/Clients/ — the chance to gain new competitive edges by using state-of-the-art information technologies.

04/Developers/ — a unique marketing and sales channel.

05/Students and scholars/ – the possibility to gain unique knowledge and a basis for an interesting and successful career.

06We enable transforma-tion of our client busi-nesses and improve their efficiency with /state-of-the-art Information Technologies./.

02/Employees/ — the possibility to develop their potential with a leading technological company. Softline is a company where it is prestigious to work and build a career.

03/Government/ – no govern-ment can operate success-fully without IT infrastructure. We are responsible for build-ing IT industry in our country! Softline invests its profits in the development of business in the countries where it is present.

Business principles 01/Leadership/ – striving to be No.1 in key lines of business

04/Client/-oriented approach

05Honest and trust-based /partnership/ with vendors, clients and employees aimed to build long-term relations. Business efficiency and high-quality management.

02Dynamic /development/ and innovations

03The best motivation for the best employees. /Human capital/ is the backbone of our business.

06Social /responsibility/

Softline is the leading global IT solution & service provider

Global IT solution

& service provider

CLOUD

SERVICES

SOFTWARE

HARDWARE

SOFTWARE:licensing and software delivery

SERVICES:full spectrum of IT services and solutions

CLOUD:private, public, hybrid clouds, an in-house Softline cloud platform.

HARDWARE:hardware solution delivery.

Main Softline lines of business

37% CAGR during the last 11 years

$908mlnTurnover in 2014 FY

Representative offices in

81 cities

28 countries

3200+ employees

800+ engineers and developers

3000+ implemented projects

1000+ account managers and marketing specialists

Softline has expertise confirmed by the highest partnership sta-tuses with the IT vendors and trust of more than 60 thousand clients all over the world.

22 years on the IT market

Softline today

Main trends

In Russia in FY2014 in rubles

+25%

+37,2%

+46,43%

+54,18%

+75,34%

+160%

Turnover growth:

Softline TOTAL during the last 11 years

In Latin America, India and South East Asia in FY2014

Services TOTAL during the last 5 years;

Cloud TOTAL during the last 5 years

Hardware TOTAL during the last 5 years

0

500

1000

1500

2000

2004FY

2005FY

2006FY

2007FY

2008FY

2009FY

2010FY

2011FY

2012FY

2013FY

2014FY

2015FY

2016FY

2017FY

28 4598

292364

290

456

600

805

950908

1181

1535

1995

2010FY

2011FY

2012FY

2013FY

2014FY

28

15 937

8 687

18 834

51 909

107 283

600

908

0

20000

40000

60000

80000

100000

120000

2010FY

2011FY

2012FY

2013FY

2014FY

1 324

2 956

6 470

12 400

21 942

600

0

5000

10000

15000

20000

25000

2010FY

2011FY

2012FY

2013FY

2014FY

5 938

13 869

28 212

33 206

51 738

0

10000

20000

30000

40000

50000

60000

Softline financial results TOTAL turnover, $ mln

TOTAL Cloud turnover, $ K

TOTAL Services turnover, $ K

Softline turnover in Latin America, India and South East Asia, $ K CAGR: 37,2 %

CAGR: 75,34 % CAGR: 54,18 %

CAGR: 46,43 %

Softline was created. Software delivery is the main line of business

Recognized leader in software licensing

Development of IT services and consulting

Softline —Leading global IT solution & service provider at BRICS + large fast growing emerging markets

1993

1993–2010

2010–2017

2017

Leading global IT solution & service provider

Software hardware & service provider

Box mover

Softline: development strategy

Strategy for 2015-2018 is becoming more and more clear

• Softline – IT Solution & Service Provider at BRICS+ market• Long-term strategy remains the same – GO GLOBAL, GO PUBLIC• IPO in 2018 at HKSE – Hong Kong Stock Exchange • Main parameters - 50-50% - Russia – other countries - 50-50% - Services – not services - 50-50% - Cloud – not cloud• $1,5 Bln turnover, 150 million dollar revenue = 10% from turnover EBITDA

Global presence as a part of our strategy

RussiaMoscow Arkhangelsk Barnaul Belgorod Chelyabinsk Irkutsk Izhevsk Kaliningrad Kazan Kemerovo Khabarovsk Krasnodar Krasnoyarsk Murmansk Nizhniy Novgorod Novosibirsk Omsk Orenburg

The CIS and Europe ArmeniaAzerbaijanBelarusGeorgiaKazakhstanKyrgyzstanMoldovaRomania TajikistanTurkeyTurkmenistan Ukraine Uzbekistan

South-Eastern Asia CambodiaChinaMalaysia MongoliaLaosVietnam

USA India

Latin America ArgentinaBrazil ChileColombiaCosta RicaPeruVenezuela

Penza Perm Rostov-on-Don Saint Petersburg Samara Saratov Stavropol Surgut Tomsk Tyumen Ufa Ulyanovsk Vladivostok Volgograd Voronezh Yaroslavl Yekaterinburg

2014 FY: Softline has offices in 28 countries and 81 cities 2015–2017 гг.:New representative offices will be opened: MexicoPhilippinesThailandIndonesiaSouth Africa

leading market players

small and medium businesses

academic and non-profit organizations

governmental institutions

RETAIL BANKING

INDUSTRY AND POWER INDUSTRY

TELECOMMUNICATIONS

GAS AND OIL GOVERNMENTAL CLIENTS

We are always at hand to help you achieve success!

Softline clients include:

Softline: the highest partner statuses

Softline: top positions in ratings

Leaders of Information Technologies for Industry

Largest BI sulutions providers

Rank

Rank

Rank

Largest IT providers for government

Largest IT providers for banks

Largest IT provider for retail

Rating of the Russian Companies in the IT Market

Forbes 200 largest private Russian companies

Rating of the Largest Russian Companies in the ICT Market

Top-20: hardware and software delivery within the framework of integration projects

Largest SaaS Providers in Russia

CNews100: the Largest IT Companies in Russia

Top-10 Service providers for telecom

Largest Russian IT companies

Largest Russian IT Companies in Information Security

Trusted provider by Fabrikant.ru

Softline: growth of rating positions in 2015/2014/2013 For the second year in a row: #1 in ‘Top-20: hardware and software delivery within the framework of integration projects’ (‘Expert RA’, 2015) In Top-3 among the Largest Russian IT Com-panies in the Field of the Information Security (CNews Analytics, 2014). In Top-5 among the Largest SaaS Providers in Russia (CNews Analytics, 2014).#1 in the ‘Best Russian IT Company for Industry’ category in the ‘Leaders of Information Technol-ogies for Industry 2015’ rating (‘Production Man-agement’ business portal, 2015).

+2 positions: In Top-3 of the Rating of the Largest Russian Companies in the IT Market (‘Kommersant-Dengi’, 2015)

In Top-3 of the Rating of the Largest Russian Companies in the IT Market (‘Expert RA’, 2015).

For the first time: Rank 1 in the ‘Rating of the Largest IT Provid-ers for Retail Market – 2014’ (CNews Analytics, 2015).

+3 positions: In Top-5 in the Rating of the Largest IT Companies in Russia (‘RIA Novosti’, 2015).

+4 positions: In Top-10 in ’CNews100: the Largest IT Compa-nies in Russia’ (CNews Analytics, 2015)

New Style of Business

Progressive business models. New wave of opportunities

New Style of Business

New types of applications

New approach to IT operatoin

New demand making models

New threats and risks

New consumer behavior

New ways of consumption

New profit generation models

Growth drivers for the New Style of Business

Cloud

Infrastructure: Server, Storage, Networking, Converged SolutionsSoftware: Apps, IT Operations Management, Big Data, SecurityCloud: Public Cloud, Hybrid Cloud, Private Cloud, Softline Cloud PlatformServices: Consulting, Training, Technical support, Outsourcing, Outstaffing, IT Strategy

Mobility

Big Data

SecuritySoftline financial services: get the best conditions

Softline: new business directions

Softline: strategic and global partnership

Global partnership and alliances:

European cloud providers community

#1 Windows Azure sales volume

#1 LSP in Russia

Softline is one of the key Licensing Solution Providers in the Microsoft partner ecosystem.Softline’s cloud services business grows faster than LATAM cloud services market

#1 in Microsoft Of-fice 365, Partner of the Year 2014 in Russia Softline — Microsoft Globally Managed Partner

LSP statuses in 21 countries of Softline presence

2015 Microsoft Venezuela Partner of Year Award Winner

Microsoft Partner Awards 2015 Winner in Learning and Software Asset Management categories (Russia)

Microsoft — strategic Softline partner

RUSSIA AND THE CISRussiaArmeniaAzerbaijanBelarusKyrgyzstanMongoliaTajikistanTurkmenistanUkraineUzbekistanKazakhstanMoldova Georgia

AMERICASArgentina Brazil ChileCosta RicaColombiaPeruVenezuelaMexicoCanadaUSA

ASIACambodiaIndiaVietnam MalaysiaIndonesiaPhilippinesChina

EMEATurkeyRomania South AfricaGulf StatesAngolaMozambique

50% of Softline business is connected with Microsoft

Softline: 20 countries with LSP status and plans

Softline is a globally managed Microsoft partner

Representative offices with LSP statusRepresentative offices without LSP statusMiddle-term plans on new representative offices

10+years of practice

2500+completed projects

Solution centers in Russia, countries of the CIS, and overseas

500+certified specialists in the staff

http://mscenter.softline.rumscenter@softline.ru

The first center of Microsoft Enterprise Mobility Solutions in Russia

Mobile solutions for: • office employees;• sales managers;• mobile sales representatives; • retail; • industry;• transport; • healthcare;• education;• banking.

Experience in implementation of projects based on Microsoft solutions

Softline Cloud — steady growth during the last 5 years

100+corporate clients

75,34% CAGR during the last 5 years

150+engineers

99,95% SLAservice availability level

Cloud platforms: Softline, Windows Azure, Amazon Web Services (Russia, Europe, Asia, USA)

Cloud-based hosting

Infrastructure in the cloud

Cloud services

Delivery of ready-to-use solutions: Google Apps, Office 365

An in-house Softline platform is deployed on 5 sites in 4 Federal Districts of Russia. In 2015, it is planned to open cloud sites in Kiev and Almaty. Softline has PCI DSS certificate.Participation in Microsoft COSN Advanced programme.

Softline enters the TOP 5 Russian cloud solution providers (rating of The largest SaaS providers in Russia, CNews Analytics, 2014)

Softline:1. More than 10 years of experience.

2. The largest Microsoft Azure partner.

3. The only Amazon Web Service reseller.

4. The leading Google Apps enterprise partner in the territory of Russia and the CIS.

5. The best Microsoft partner in Russia in the Office 365 Partner of the Year category (2014).

Softline cloud solutions and services

6. An in-house Softline cloud (running on two platforms – Microsoft and VMware).

7. Comprehensive projects of any difficulty.

8. Our competences are confirmed by the highest partner statuses (during 2014, we have received statuses, such as VMware Enterprise Service Provider, NetApp Cloud Service Provider, EMC VSPEX, PCI DSS certificate). We participate in Microsoft Cloud OS Network Russia programme.

Audit and feasibility

assessment

Platform selection

Security

Delivery of hardware, backup and protection

systems

Test environments and demo zones

Migration of physical infrastructure in the

cloud

Technical support, outsourcing, outstaffing,

education

Active Cloud is one of the Top-3 IaaS solution providers in Russia

Active IaaS: IT infrastructure leasing in the form of virtual data processing center; Active SaaS: business application leasing in the cloud of ActiveCloud;Active Consulting: assistance in migration to the cloud and extended 24x7 IT support;Web hosting and web site support services for dozens of thou-sands of companies of any size and from any industry. ActivePlatform solution for telecommunication operators, pro-viders and banks has been launched: http://activeplatform.com/

Public SLA backed up with financial guarantees:

Service Level Availability — 99.95%;SLA for technical support response time (24x7) — 30 minutes.

Company datacenters are located in Moscow, Minsk, Tashkent, as well as in Europe and United Arab Emirates.

Softline SecurityDirections of project activities:

• Expert services • Information Security management • Accompanying services • Implementation of Infor-mation Security practices• Compliance

Clients of Softline Security:

35-45% Annual growth

Rank 2 in the rating of the largest Russian IT Companies in the field of the informa-tion security (CNews Analytics, 2014)

100+ vendors

200+ projects during FY 2014

Information Security The highest partner statuses:

Our licenses: • FSS (Federal Security Service of the Russian Federation) license for performing work involving the use of state secret information.• FSTEC (Federal Service for Technical and Export Control of the Russian Federation) license for technical protection of confidential information.• FSTEC license for the development and (or) production of facilities for the protection of confidential information.• FSS license to carry out technical maintenance of encryption and cryptographic facilities.• FSS license to distribute encryption and cryptographic equipment.• License to conduct works related to information security solutions development. • License to conduct works and (or) render services in the field of state secret information protection (considering technical information protection).

We are authorized partners of all the leading global Information Security vendors

Information securityCompliance:

Information Security management:

Implementation of Information Security practices:

• Personal data protection • Trade secret protection; • Compliance to the legislation on digital signatures; • Standard of the Bank of Russia on Providing Information Security of the Banking Organizations in Russia; • Federal Law No. 161 “On National Payment System” and Statement No.382-P; PCI DSS; • Information Security management systems.

Expert services:• Information security audit • Application and infrastructure vulnerability analysis • Fine tuning of information protection tools • Protection of information from leaks via technical channels

• Information Security strategy planning and development; • organizing the Information Security risk management process; • organizing the Information Security incident monitoring, response and management processes; • organizing the internal Information Security audit process;• organizing the secure application development process; • organizing the vulnerability management process.

• Server and workstation security, • content filtration, • confidential data leak prevention, • authentication and access rights management; • corporate business application security, • web resource security, • corporate portal security, • e-mail security, • electronic document workflow system security, • critical and fixed system security, • SCADA system protection, • providing secure remote access to corporate resources, • networking and inter-network communication security, • mobile device security, • identification, • authentication and access right management, • cryptographic information protection and other solutions.

Hardware solution delivery: data storage systems, servers, networking and peripheral equipment

We cooperate with the leading hardware vendors:

SAP business applications

90+successful SAP projects

40% projects — standard solutions with fixed budget and implementation timescale

50+SAP solution consultants

Full-scale implementations Objective-specific IT consulting Managerial consultingIntegration solutionsTechnical support outsourcingSAP solution hosting SaaS/MCaaS (managed cloud as a service) licensinghttp://services.softline.ru/business-solutions/erpsap@softline.ru

Our status

IT strategy development by Softline We use the globally acclaimed standards and best international practices: COBIT, VALIT, RiskIT, ISO 22301, BS 25777, BS 25999-1:2006, Standard of the Bank of Russia for Banking Systems v1.0-2010, ISO 15443.

Benefits of IT development concept elaboration:

1. The presence of systemized information technology architecture allows to reduce the current costs for informa-tion system and IT infrastructure support by 20-30%.

2. The presence of an approved project portfolio allows to reduce the overall IT project budget by 20-45% and, at the same time, maintain the same project efficiency.

3. Substantiated selection of IT development projects allows to reduce the IT maintenance costs in long term and increase the share of investments in infrastructure development up to 50% of the overall IT budget.

SAM and ITAM projects in Softline — maximum order at minimum cost

5% 10% 30%

Comprehensive SAM projectSAM BoxSAM Baseline/SAM Cybersecurity/SAM Cloud Ready/SAM Virtualization and SQL

IT cost economy depending on the type of implemented SAM project

More than 60 projects were implemented in FY 2014, including:

1. Reveal the correlation of operational figures with strategic company objectives

2. Gain easy access to reports at any time on any device

3. Compare corporate business results with external market figures and make a correct forecast

BI — accurate analysis of your data Implementation of BI solutions will help you to:

Softline cooperates with the leading BI solution resellers:

Leader of the corporate education market

More than 420 trainers with rich hands-on experience

Softline Education Center is authorized by leading software and hardware vendors: 200+ vendors

On-site and distant learning, testing centers

International certificates for IT specialists and users in Testing Centers

Business trainings for the following directions: Sales, Marketing, Personal development

Training laboratories with high-tech equipment

15 000+listeners passed our training courses

Softline Education Center

More than 35 representative offices

Technical support. Outsourcing. Outstaffing. Centralized technical support service available in online mode in all regions of Russia

Full coverage of all time layers, 24x7 work

Maintenance of all customer infrastructure

Solving various cross-vendor integration problems

support.softline.ru | itsupport@softline.ru | +7(495) 232-0023

8 000+clients continu-ously supported

400+certified engineers

24/7

200+supported vendors

Softline: MathworksWe work in the following fields:

Spectrum of services:

Our clients:

Digital signal and image processing; Control systems; radiolocation and com-munication systems; Embedded systems; FPGA design; financial computations; Certification (DO-178 and other standards).

Software delivery; Equipment delivery (SpeedGoat, Opal-RT); Education (more than 40 training courses); Consulting; Custom engineering design.

More information on: matlab.ru

Why choose Softline? 5 reasons 01. Reliability, professionalism and IT market leader expertise with 20+ years of experience.

02. A single point for solving all the client IT tasks, multivendor support and project maintenance.

03. Softline is always within your reach and speaks your native language in 28 countries and 81 cities.

04. Softline expertise and com-petence is recognized by clients, vendors and independent sources.

05. Softline is trusted by the leading market players, small and medium businesses, governmental agencies and academic organiza-tions.

GO GLOBAL, GO PUBLIC, GO CLOUD, GO INNOVATIVE

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