iwsb brochure 2010

8/14/2019 IWSB Brochure 2010

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A Career Launcher Group Initiative

Admissions 2010


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InspiringEntrepreneurialLeadership


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Entrepreneurial Leadership is a

mindset. It is as relevant to a start-up

venture as to a mature business.

Entrepreneurial leaders are

transformational. They set ambitious

goals for themselves and their

organizations, and are constantly

driven by their achievement. They

mobilize resources, opinions and

action towards the achievement of

their goals. They assume full

responsibility, personal as well as

moral, of the outcome. They have a

keen eye for opportunities and a

healthy appetite for risk. They are

often first-movers. They relentlessly

push the boundaries of possibilities,

in their journey of realizing the

infinite potential within. They do not

hesitate to challenge conventional

thinking. They shift paradigms,

creating new insights and changing

the rules of the game.

Entrepreneurial Leadership is what the world is looking for.

IWSB is committed to promoting

socially responsible Entrepreneurial

Leadership worldwide,through innovations in curriculum

and teaching,

and cutting-edge research.


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INDEX

CHAIRMANS NOTE 3

THE JOURNEY OF INFINITY, OF KNOWING THYSELF 4

THE IWSB DIFFERENCE 6

Entrepreneurial Ethos 8

A Powerful Learning Experience 8

Collaborative Learning 9

Cross-functional Integration 9

THE SHOULDERS OF GIANTS: FACULTY 10

IWSB Governing Board 11

Facilitators Par Excellence 12

Distinguished Mentors of Entrepreneurship 15

INFINITE OPPORTUNITIES: PLACEMENTS 16

UNLIMITED POTENTIAL UNLEASHED: HANDS-ON ENTREPRENEURSHIP 20

Driving the Entrepreneurial Spirit at IWSB 21

The Business Incubation Center 22

Srijan National Business Plan Competition for Incubation 23

INTEGRATED WITH TOMORROW: INDUSTRY INTERACTION 24

My Journey An Interactive Session with a Leader 25

Museum of Entrepreneurial Leadership (MOEL): Celebrating the Spirit 26

A Platform for MSME 26

Projects and Internships 26

THE SEEDBED OF TOMORROW: INFRASTRUCTURE 27

THE WORLD IS YOUR PLAYGROUND: GLOBAL BUSINESS PERSPECTIVE 30

MANAGEMENT EDUCATION: LOOKING BEYOND 32

The Postgraduate Program in Management (PGPM) 33

Electives and Majors Unlimited Explorations 34

PGPM Batch Profile 35

ADMISSIONS 36

Eligibility, Application Process, Deadlines and Fees 36

LIFE ON A RAINBOW: THE JOURNEY OF INFINITY BEGINS 38


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Chairmans Note

Dear IWSB aspirant,

As you go through this brochure, I am sure you will find a whole lot of excitement that makes you consider

IWSB as a place to further yourself towards your dreams over the next decade or more.

At the same time, I feel that we, as an institution, are entering a very important phase. Our first batch

comprising young and energetic boys and girls are preparing themselves for a life after IWSB. Some of them

would be re-entering the work life after a two-year study sabbatical, while the rest would get their first taste

of working lives. What is also heartwarming to note is that there are a couple of them who are choosing to

become entrepreneurs and give shape to their ideas at the IWSB Incubation Center.

Focused on outcomes

One of the most important measures of the stature that a B-school attains is Placement. In other words, it is

measured by the respect that it commands in the eyes of corporate institutions and the leaders therein.

We shall face our first litmus test shortly. We are keenly awaiting the placement season of IWSB. While we

shall welcome some of the marquee corporates to come and recruit from our campus, we are far more focused

on ensuring that the young and the fastest-growing 50 companies take notice of us. We shall lay our bets on

the Infosys and the Google of the future. We would be keen to provide opportunities for our students in

organizations where youngsters get a lot of freedom and responsibility, sooner than later. This is best achieved

in smaller, but fast-growing companies. You will read more about it elsewhere, too, in this brochure.

Innovation is the key

We are absolutely aware, and hence driven, by the need to be original and innovative in order to get to our

goals as an institution. The intensive and modular delivery of courses against the conventional B-school

approach, the setting up of an active Incubation Center at an early stage itself, the nation-wide Srijan by

the student body, etc., are some of the innovative steps already evident at IWSB over the past months. More

are in store as IWSB prepares to move into her own campus by the end of this calendar year.

In essence, we are getting into deeper areas of our commitment to IWSB in the current year, and we look

forward to seeing you on campus after successfully going through the selection process that may seem rather

rigorous for a young institution of this era.

Affectionately,

Satya Narayanan R

Chairman

Indus World School of Business

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The ofJourneyofInfinity,

Knowing

Thyself4


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5

(From A RETURN TO LOVE

by Marianne Williamson)

The spirit of pursuing the knowledge of self , thatinfinite potential that each one of us possesses, above any

other pursuit is at the core of the philosophy of many

great people - Socrates, Buddha, Confucius and

Mahatma Gandhi.

These greats did not let convention tie them down. They

questioned every orthodox belief and decided

independently if it was worth following. They were greatproponents of independence of thought, and let their

disciples arrive at the truth themselves by asking

questions that would engage them in reflection and

open dialogue.

At IWSB, this independent approach to seeking

knowledge, the questioning of conventional wisdom and

the spirit of free inquiry and exploration, forms the

bedrock of our academic philosophy.

The classroom at IWSB belongs to the learners in every

sense as the faculty provokes students with relevant

questions that facilitates introspection and debate

leading to learning. You will discover the joy of a

multi-dimensional learning environment that is

collaborative, innovative and engaging, an environment

that is boundary-less and intellectually stimulating.

As a learner at IWSB, you will be challenged everyday to

know a bit more about yourself, to push your own

boundaries, and thereby, to enhance your understanding of

self, people, and the world of businesses and organizations.

IWSB initiates you into a journey of realizing your

infinite potential, and this journey of knowing thyself

lasts your lifetime.

Our deepestfear is not that weare inadequate.

Our deepest fear isthat we are

powerful beyondmeasure. It is our

light, not ourdarkness, that most

frightens us.

We ask ourselves,who am I to be

brilliant, gorgeous,

talented, fabulous?Actually, who are

you not to be?

You are achild of God.Your playing

small doesn't servethe world.


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IWSBTheDifference

6


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7Mr. Peter, an environmentalist, explaining the impact of biodiversity on economy - Outbound at Bhimtal.

The world of business and management is extremelycomplex. A manager is faced with a rapidly changing

environment characterized by uncertainty and factors over

which she has very little control. Adding to this complexity

is the phenomenon of globalization and the socio-cultural

diversity of consumer markets.

Under such a scenario, the role of a manager has become

more challenging. And the process of preparing for such a

role has become more difficult. Books, theories, frameworks,

tools and techniques while being critically important for

an MBA student are by themselves not enough for her to

successfully negotiate the complex and fast-evolving

business issues. Further, most tools and techniques are

liable to become outdated with time.

The management programs at IWSB are based on curricula

shaped by the latest developments in the world of business

practice and research, and a methodology that ensures deep

engagement and collaborative learning. The

leadership-enabling outbound-learning modules and rural

immersion modules expose students to challenging

situations outside the classroom.

This pushes their own

boundaries in the context of

self, team, leadership,

community and society at

large. Each of these cosmic

experiences, inside and

outside, has been designed

with the singular goal of

helping our students become

learners for their lifetime.

I used to think that

running an organization was equivalent

to conducting a symphony orchestra.

But I don't think that's quite it;

it's more like jazz.

There is more improvisation.

Warren Bennis, pioneer in Leadership studies,

associated with the universities of Cincinnati, USC and Harvard


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Poli (PGP 10) with children at the school run by students of IWSB for children of construction workers.

Michael Gerber

(entrepreneur, MSME guru and author)

Entrepreneurial Ethos

At IWSB, entrepreneurial culture is a way of life. We have

embraced it whole-heartedly, and you can see it reflected in

all aspects of what we do. The entrepreneurial spirit is

embodied in our core values of Risk Taking, Openness,

Ownership, Honesty and Commitment, and Innovation.

At the core of this spirit is our commitment to foster a liberal

environment that encourages complete academic freedom

and open debate.

Our students love this boundary-less environment where

there is an informal and open relationship between them

and the members of the faculty it redefines the role of

the latter as a friend and a facilitator. At IWSB, our

students are on a first name basis with the entire faculty,

and even the Director.

A Powerful Learning Experience

At IWSB, we predominantly follow the case method. As a

participant in any of our programs in Management you

would go through hundreds of case studies many of them

written by our faculty members, apart from the best ones

published and discussed in the Ivy League institutions.

The entrepreneur

is our visionary,

the creator in each of us.

We're born with that

quality and it defines our

lives as we respond

to what we see, hear, feel,

and experience. It is

developed, nurtured,

and given spaceto flourish or is squelched,

thwarted, without air or

stimulation, and dies.

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9

A case discussion in progress in the class

Team building exercise on an outbound learning module

Each case study presents a unique and often complex real

world situation. It provides an opportunity to our students to

wear the hat of the decision makers and to evaluate options

against the backdrop of conflicting priorities. It is through

such exercises, which bring a slice of reality inside the

classroom, that our students become adept at handling

decision situations and implementation challenges.

The case method is a proven approach in management

education. Its greatest advantage is that these case studies

expose you to several years of real-life business knowledge

in the context of several organizations, in several countries

and industries, within just a few months.

Collaborative Learning

Organizational decision situations seldom require you to

work alone. In fact, most likely, you would have to work with

others in reaching decisions, and it is

important to understand the bases forothers views and to make room to evolve

consensus.

The case method, group projects,

seminars and our outbound programs

provide many opportunities to collaborate

and learn from each other. This becomes a

valuable experience, especially when

your class comprises participants drawn

from diverse backgrounds and

experiences. Also, it makes learning far

more engaging and interesting.

Cross-functional Integration

Organizational problems dont come

with functional tags. More often, such

situations involve multiple functions and

sometimes run across organizational, and

even national, boundaries.

At IWSB, we emphasize your

understanding of the big picture and

adopting an integrative approach to

problem solving. You will find a number

of courses in the programs being jointly

offered by two or more members of the faculty from different

functions. For example, a course on Mergers and

Acquisitions will expose you to the opportunities and

rationale (strategy), the pricing of the deal (finance), and

the post-merger integration (change management).

What helps further in our emphasis on cross-functional

integration is our choice of cases. Most of the case studies

you would undertake in the program will involve

enterprise-wide issues across multiple functions.


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The

Giants:Faculty

Shouldersof

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IWSB Governing Board

The august body that is at the helm of all the School related

affairs and the key policy making body for the School,comprises some of the most eminent education, business and

thought leaders.

Satya Narayanan R

Satya is the Chairman of the IWSB

Board of Governors. A true

visionary, he started his career

with a brief stint at Ranbaxy,

before realizing his dream of

being an entrepreneur. He founded

Career Launcher, South Asia's leading

edu-corporate. Satya is also a certified Crestcom and NTL

trainer who has trained corporate bigwigs in leadership and

management skills, besides thousands of students, teachers

and corporate executives. He supports new entrepreneurial

ventures through his association with TiE. Occasionally,

he also trains the Delhi state cricket team in the area of

"mental preparation".

Satya is an alumnus of IIM Bangalore. He anchors and

teaches courses on entrepreneurship at IWSB.

Gautam Puri

GP belongs to the rare breed of people

who are gifted with an

understanding of education, as

well as business. He has had

successful stints in the industry

(Hindustan Petroleum, Britannia,VAM Organic) before taking the plunge

as an entrepreneur. While the business numbers are always

at his fingertips, GP is a teacher par excellence. At IWSB,

he teaches Quantitative Techniques and Operations

Management. GP is an alumnus of IIM Bangalore.

Philip Anderson

Philip Anderson is the INSEAD

Alumni Fund Professor of

Entrepreneurship at INSEAD. He

is also director of the 3i

VentureLab and director of the

Rudolf and Valeria Maag

International Centre for

Entrepreneurship. He received his Ph.D. in Management of

Organizations from Columbia University. He has a wealth of

experience in research and teaching in management and has

been a guiding light for IWSB. He is our chief mentor and

has played a vital role in shaping the curricula.

Sridhar Iyengar

Sridar Iyengar is associated with

Bessemer Venture Partners. He is

an independent advisor to

businesses, particularly thoseoperating in the US/India

corridor. He has been active in

US/India economic, business and

social issues for the last 15 years. He serves on the Boards

of Infosys Technologies, ICICI Bank and Rediff.com, and

other Indian and US based companies.

Sridhar makes it a point to take a couple of hours from his

busy schedule every couple of months to interact with

students and the faculty at the IWSB campus.

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If I have

seen further,

it is bystanding on

the shoulders

of giants.

Isaac Newton


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Facilitators Par Excellence

The faculty at IWSB combines the latest in theory with

real-world experience to provide you learning that is

unparalleled. They take a lot of pride in teaching, and

are constantly spicing up the classroom by sharing their

own stories.

Some of the best in the country, our faculty use an arrayof teaching methods that span the spectrum from case

discussions to pure lectures, and everything in between.

They are true facilitators in the learning process and will

incessantly challenge you to outperform yourself.

In keeping with our philosophy of bringing real-world

experience into the classroom, many of our faculty are

outstanding industry leaders who will share their

invaluable wisdom with you.

Mirza S Saiyadain

Professor Mirza S Saiyadain has been a

visiting professor at McGill University,

Canada and Universiti Sains

Malaysia, Penang, Malaysia. He was a

professor in the Personnel and Industrial

Relations area at IIM Ahmedabad for 27 years. In addition,

he has taught at the University of Kansas, USA, and the

University of Lagos, Nigeria. He is an active researcher and

consultant to various Indian organizations, UNESCO,

UNFPA, AIBD, ASBU, etc., and has coordinated many

Executive Development Programs in India and abroad.

He has authored 18 books and more than 50 research papers

in Indian and international journals.

Veeresh Sharma

Veeresh has a Ph.D. in Strategic

Management. He brings with him

28 years of industry experience and

12 years of research and teaching in

the premier B-schools of the country. He

has been a strategy consultant to more than 50 MNCs in

more than 40 countries of North America, Europe, North

Africa, Middle and Far East. His clients have included

Fortune 500 corporations, among others. Veeresh is also a

visiting faculty at MDI and FMS.

Gunjan M Sanjeev

Gunjans primary teaching interests

are in the areas of Corporate

Finance, Commercial Banking andFinancial Services. A passionate

teacher, she has spent over a decade in

management education. Her research areas include

efficiency measurement of the banking and other services

sectors, management of NPAs, asset liability management

and corporate finance. Gunjan has published a number of

papers in various international and national journals,

some of which have won her awards (at IIM Lucknowand IISc Bangalore.) One of her case studies has been

accepted for publication in Women Entrepreneurs:

Global Case Book, being published by Oxford

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In 1963, Prof. Ishwar Dayal came to

teach at Indian Institute of

Management, Calcutta and later

moved to Indian Institute of

Management, Ahmedabad. In 1984,

he became the founding Director of IIM Lucknow.

Prof. Dayal has been a consultant to many large

organizations in India, such as Power FinanceCorporation, Life Insurance Corporation, Indian

Oil Corporation, Indo-Burma Petroleum, Air India,

Indian Airlines, National Thermal Power

Corporation, Mafatlal Industries, DCM, Voltas,

Bank of Baroda and others. He was the Chairman

of an 18-member committee appointed in the

year 2000 by the Ministry of Human Resource

Development to recommend on Policy Perspectives

for Management Education.

Prof. Dayal has served on the Corporate Boards of

several organizations. He was Chairman, DCM Ltd,

for two and half years, and a member of the Boards

of Bharat Electronic Ltd, Indian Oil Corporation,

National Textile Corporation, UP Roadways

Corporation and several others. He is also on the

Governing Boards of many management schools.

He has published 27 books and monographs and

over 240 papers in journals and periodicals in Indiaand abroad.

He is the Chairperson, Academic Council, IWSB

and guides the academic approach and delivery.


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Brookes University Press. She has conducted a number

of Executive Development Programs in Finance, as a

visiting faculty at IIM Ahmedabad.

Madhusree Mazumdar

Madhusree, a full time Professor at

IWSB, has around 40 years ofresearch, training and teaching

experience in urban and regional

planning and urban environmental

management. She has spent most of her professional life

at the National Institute of Urban Affairs, New Delhi,

which is a think-tank for the Ministry of Urban

Development. She has also worked for Delhi, Lucknow,

and Bangalore Universities. She holds a Ph.D. in

Development Studies from the Institute for Social and

Economic Change, Bangalore, with training in Inner City /

Urban Renewal Management and Environmental Impact

Assessment and Auditing from the Universities of

Birmingham, Bradford and Manchester in UK.

She has also been a Senior Fulbright Research Scholar at

the Centre for Environmental Design Research at the

University of California, Berkeley and the Northeastern

University, Boston in 1993-94. She was a consultant to

WHO, ADB, Rajiv Gandhi Foundation and JBIC

sponsored projects.

Rajkishan Nair

Rajkishan has a combined teaching

and research experience of more

than 8 years in the area of

Economics. He has been teaching at

the Delhi University since 1999 and

has also worked as a Senior Economist with the

Economic Research Foundation, New Delhi. He is

currently completing his PhD from Jawaharlal Nehru

University, New Delhi. He is deeply interested in the

prospects of Agribusiness, in the future of the

developing world, and has a fascination for

Developmental Economics, especially the importance

of sustaining traditional food systems.

Raju Majumdar

Raju has about 5 years of experience in

teaching and research. With a Masters

degree in Economics from the

University of Delhi and MFC from

Banaras Hindu University, he is

currently pursuing the Fellow Program in

Management from the Institute of Management Technology,

Ghaziabad. His areas of interest include corporate capital

structure, financial derivatives and real options. Apart from

being an instructor of financial derivatives and security

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analysis, he has published five research papers in reputed

Indian journals. In his last assignment with the Society for

Development Studies, he developed a Hedonic Price Model

for house prices for the cities of Mumbai and Coimbatore.

Somonnoy Ghosh

Shom is the quintessential Operations

and Decision Sciences man. He has an

experience of 15 years, both in

industry and education. Of these, he

has spent seven years working with

Maruti Udyog in its Vendor Development and Supply Chain

functions. Shom has a passion for Operations Management.

He is an alumnus of IIT Kanpur and IIM Lucknow

Sunil Joshi

Sunil is a senior banking professional

with extensive experience of more than

27 years in International and

Domestic Banking, and academics. He

has worked with Punjab National Bank,

ICICI Bank and Meadow Bank at Auckland in New Zealand.

The focus of his specialization has been Credit Appraisal,

International Finance, Trade Finance and Banking. He has

worked as Deputy Director (Centre for Retail Management)

with FDDI, an autonomous society of the Government of

India under the Ministry of Commerce. There he started an

MBA program in retail management. He has also been a

visiting professor at various business schools, including

SP Jain Institute of Management, Mumbai, where he was

invited to take up a one-week capsule course on Retail

Banking for their MBA students at Singapore. Presently, he

is working as a professor at IWSB in the area of

International Finance.

Sunil Sangra

Sunil has 20 years of multi-sector

corporate experience in diverse roles

and functions including finance,

marketing, strategy management,

corporate performance management and

business development both as an employee and as a

consultant. He has worked across sectors, including

banking, media & entertainment, manufacturing and

consulting. He has been associated with global consulting

firms in the areas of strategy management and has worked

as a consultant with numerous organizations in India and

overseas. His long-standing interest in academics has led

him to join IWSB as a faculty member in Strategy

Management and International Business. He has a PGDMfrom IIM Lucknow preceded by BA Economics (Hons)

from Panjab University, Chandigarh.

R Sreenivasan

A through and through peoples' man,

Sreeni defies the stereotype of an

MBA professor in every sense of the

term. If there is one word to describe

him, it is "creative." With nearly two

decades of experience with organizations such as TCS, Sony

Corp and Career Launcher, Sreeni brings to IWSB a rich

blend of excellent people-related skills and unorthodox

pedagogy that draw heavily from the arts and theatre. His

classes on Leadership and Innovation can make you

discover strengths about yourself that you never knew you

had. He is an alumnus of IIM Bangalore.

Sujit Bhattacharyya

A quintessential technologist, Sujit

brings in world-class leadership to

IWSB. With his experience in Silicon

Valley and India, IWSB is poised to

become an applied laboratory to develop

real-world technology solutions, in addition to delivering

high quality systems education. Sujit is an alumnus of IIT

Kharagpur and IIM Bangalore.

Nikhil Mahajan

Nikhil brings in over two decades of

corporate work experience in the

areas of strategy, corporate finance,

investments, mergers and acquisitions

and corporate leadership. Apart from

being the MD of Career Laucher, he has held leadership

positions in manufacturing, finance and consulting verticals.

He is an alumnus of IT-BHU and IIM Bangalore. 14


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Henri Frederic Amiel

To know

how to suggest

is the great artof teaching.

15

Some of the Distinguished Mentors of

Entrepreneurship

There has been enough debate on whether entrepreneurship

can be taught in classrooms. Our belief is that it can

certainly be learned in a classroom setting, especially when

taught by some of the best entrepreneurs who have

traveled the distance themselves.

IWSB draws upon distinguished members from the industry

as guest and visiting faculty from time to time, besides the

eminent faculty on board.

Sanjeev Bikhchandani

(CEO, Info Edge naukri.com, jeevansaathi.com,

99acres.com)

Sanjeev, a St. Stephens and IIM-A

alumnus, is the Co-Founder and

Chief Executive Officer of Info

Edge, Indias leading internet

classifieds company. Info Edge

owns and runs naukri.com,

jeevansathi.com, 99acres.com,

naukrigulf.com and Quadrangle. An entrepreneur since

1990, he has also worked in marketing at Glaxo SmithKline

(then HMM) and in advertising at Lintas.

Mahesh Murthy

(Founder, Pinstorm)

Mahesh is a well-known entrepreneur

and investor. He has founded anumber of successful ventures

including Pinstorm and Passion

Fund, and is a Managing Partner at

Seedfund. He loves traveling and

trekking, and has been a regular columnist. He is also a

visiting faculty at INSEAD.

Shantanu Prakash

(Founder, Educomp Solutions Limited)

Shantanu Prakash founded Educomp,

Indias first school-centric

education solutions company in

1995, a few years after his MBA

from IIM, Ahmedabad. His vision

has been to transform the

teaching-learning process through the use of technology.

Shantanu is also a member of the Board of Globio, USA,

which focuses on the area of bio-diversity education, and the

founder of Education Quality Foundation of India ( EQFI).

Numerous other distinguished mentors with vast

entrepreneurial experience facilitate our students from time

to time. IWSB also draws strength from the larger Career

Launcher entrepreneurial family that includes Niraj Prasad,

Abhinav Garg, S C Bagla, Amit Mittal, Ajesh kamania,

Santosh Kumar, Naveen Saraf, Anand P A and many more.

Each mentor is an alumnus of the best of B-Schools

in India and abroad and is known for outstanding

mentoring capability.


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Opportunities:

Infinite

Placements

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17

We believe in placing

IWSBians in the fastest growing companies.

They will find nirvana of both kinds job-satisfaction and wealth creation

for themselves.

Satya, Chairman, IWSB

We believe that one of the fundamental expectationsthat a management school aspirant has pertains to his or

her placement. Any B-school that hopes to build a long

term reputation must earn respect in the boardrooms of

the largest and the smartest companies. IWSB started

with that advantage on day one.

Needless to say, IWSB enjoys industry and corporate

relations that would be the envy of the best of business

schools, thanks to the long-standing reputation and

relationships that the founders and the faculty of IWSB

have. For instance, Prof Ishwar Dayal founded or held

positions in three of the first six IIMs in India and his

industry relationships are 40 years old. Many of his

pupils are now CEOs of large corporations.

Similarly, Career Launcher (the sponsoring organization of

IWSB), with a few dozen alumni from the IIMs and top

B-schools, and the faculty of IWSB are all noted

individuals with immense reputation and years of

corporate experience. They tap into their vast alumni and

corporate networks to give unmatched value to the

students at IWSB.

While we welcome large companies to come and recruit

from our campus, as an institution we focus on building a

strong reputation for supporting young and fast-growing

companies in India, or elsewhere as a part of our

placement process.

There are dozens of such young companies that will be

large corporations within a 10-year time horizon. In other

words, we are focused on the organizations that are today

like Infosys, Google, ICICI and Airtel were in 1995 or

1999: they were small and entrepreneurial, and the

youngsters who grew with those companies have gone on

to become the top most leaders in a decades time.


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Luxury Hues

In todays context, some examples of such companies

would be Infoedge, Su-kam, Educomp, ValueFirst,

Sula Wines, Career Launcher, Indiagames,

Indiabulls, UTV, and so on. Some of these have

already moved from being unknown entities to

having billion dollar valuations.

Many more are in the making. We believe that our

alumni would make a huge difference to these

companies and find nirvana of both kinds huge

job satisfaction in the freer entrepreneurial

environment, as well as wealth creation for

themselves through stocks, etc. The Center for

Career Services of IWSB works with students to

profile them, match their interests and aptitude with

possible placement opportunities to arrive at

more meaningful and enduring placements for

our students.

In the very first year of its existence, IWSB has

been able to place its students during the summer

as interns with handsome stipends, in some of the

worlds leading as well as fastest growing

companies; in areas as diverse as education,

technology, varied media, consulting, retail,

logistics, varied financial markets, digital

marketing, advertising, automobile, luxury goods,

celebrity management, beverages, commodities and

white goods and developmental sectors.

18

Companies that have picked students

during summer placements, or have

shown keenness to be involved with the

schools activities, including placements.


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Students Experiences

Kirusa exposed me to cutting-edge marketing - market

research, customer interaction and applying service

marketing in traffic growth directions. Reported to the VP,

handling a team. Ambitious project with stringent timelines

with major clients. Delivering exceptional results provided

immense confidence which I will take forth. At the end of

my project, Kirusa wanted to have the Director of IWSB on

their advisory board.

Navdeep Dalal

My internship at Globosport helped me realize what I want

to focus on in the near future. It enabled me to learn and

experience the various facets of the sports management

industry.

- Lal Muanpuia Sailo

My stint at Outlook helped me understand management

beyond the classroom. Interacting with media experts and

clients across regions exposed me to behaviour, expectations

and cultural differences.

Diksha Rawat

My internship at Jivox taught me that my work needs to be

my favourite hobby. Work should reflect a part of your

personality and that will happen only when you and the

people around you are having fun. Success is not business

suits, a super computer and globe-trotting. It is colours,

creativity and thinking beyond borders and patterns.

Vibha Hegde

My internship at the MNC APL was a great learning

experience; reporting to the GM, who has vast knowledge

and deep insight into the industry and meeting clients

including many MDs and CEOs to pitch how we can add

value to their business, was terrific.

Mayank Joshi

Corporate Reactions

IWSB students delivered well on their summer project

which was aimed at confirming a few of our hypotheses on a

new market opportunity we are exploring. The project was

deliberately left unstructured, because we wanted an

unbiased view on our hypothesis. This posed a greater

challenge for the students and I was glad to see that they

were highly motivated and persistent and did a good job.

- Arindam Bhattacherjee,

Head- Corporate Planning, Emerson - India Region

(Emerson is a $25 billion US company with an India

operation of about $500mn)

IWSB students did a good job on a challenging consumerbehaviour research project for some of our up-market and

niche magazine brands.

Shrutika Dewan, Brand Manager, Outlook India

Mansi was very quick on the uptake in analyzing and

understanding the industry we operate in.

- Preet Dhupar, BBC India

Sahil has been an enormous resource and made

outstanding contributions in our initiatives for branding and

advertising.

- Manik Kubba, Educomp Ltd

19

We are moving

from being a managerial

society to an

entrepreneurial society.

John Naisbitt


22/44

Unlimited

PotentialUnleashed:Hands-on

Entrepreneurship

Unlimited

PotentialUnleashed:Hands-on

Entrepreneurship

20


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IWSBs Center for

Inspiring Entrepreneurial

Leadership has been

rated by National Entrepreneurship Network

as one of the top seven matured E-Cells in

India along with a couple of IITs, IIMs and

BITS-Pilani, and also as the fastest growing

E-cell in the country.

21

Sridhar Iyengar,

Board member, IWSB, Infosys,

Rediff, ICICI was addressing

the students of IWSB

The challenges faced

by the neighbourhood

grocery store and

Mr. Sunil Bharti Mittal

of AIRTEL

are no different,

except for the scale.

ShodhyatraFacing page: Outbound learning

b. On the ground movement participations such as

Shodyatras, which are excursions into the interiors of the

country to help us get to the goal of contributing

significantly to the entrepreneurship movement in India.

Greater Noida and a few taluqs of Aligarh district have been

locations of IWSBs involvement during the previous year.

c. An active Incubation Center and annual mega events like

Srijan a national business plan competition. Four

students have turned entrepreneurs, six business plans are

being incubated.

IWSB, in her eventual avatar would be known for a single

word Entrepreneurship. We will measure ourselves with

the metrics of:

- How many entrepreneurs have been successfully

incubated at IWSB?

- How many entrepreneurs have got funded on campus /

through our incubation centre?

- How many of the companies that go for IPO in a decade

have IWSB alumni as founders / co-founders?

- How many of our alumni have turned social

entrepreneurs championing a larger cause and are

celebrated by society?

This journey has already commenced with four students of

IWSB, in its very first year of existence, launching their

start ups. Each of them started putting the blueprint of their

idea into action during the summer, while their batchmates

were heading to corporations for their summer internships.

Their endeavors ranged from creating an outfit for promoting

organic farming in Aligarh district of Uttar Pradesh, setting

up a food processing plant in the outskirts of Assam, to

creating a venture in the commercialization sector with

a focus on grassroots innovations. All of them have

found endorsers for their ideas from the industry and

the government.

Driving the entrepreneurial spirit at IWSB

At IWSB, we have a multiple strategy approach

a. Micro-entrepreneurship projects, where students chooseto work with different entrepreneurs from the IWSB

eco-system a grocer, beautician, restaurant, an NGO

etc. for hands-on learning.


24/44

Budding Entrepreneurs Speak

During the summer, I worked on my own

ventureSRISTI Herbal Agro Solutions

(incubated at IWSB) an organic farming

endeavor. I am really enjoying the

challenges that go with creating anorganization / movement. I am looking

forward to making this movement grow.

Vipresh Sharma; National Innovation Foundation,

SRISTI are supporting his endeavours

Renaissance Consulting - my start-up;

(incubated at IWSB)

I am working on my own entrepreneurialidea of starting a venture on innovation

commercialization with a focus on grassroots

innovations; We bagged a prestigious project,

Raunaq Singh Innovation Grid, from CII.

Starting a venture from scratch, forming a

core team, registering the firm, dealing with

government departments, finding an

affordable place for the office, negotiating

with several vendors for projects with a team

of two people: there can't be a more learning,

adventurous, thrilling experience in the

3 months summer of my PGPM course.

I am continuing my venture these days and

will be opting out of final placements to

take it further.

Jaydeep Mandal; CII, NIF, DST

have come forward with support.

Do check out

http://www.iwsb.in/index.php/student-activities/ and

http://www.youtube.com/user/iwsbindia, to know more and

see all that we have already done in the past year or so.

One unique attribute of your experience at IWSB is that you

might be able to start your own venture while still being a

student here. In no other B-school in India will you get such

an opportunity. Our in-house entrepreneurship development

program will provide you with unparalleled help and

support in your initiative.

The Business Incubation Center

The Business Incubation Center at IWSB will provide

plan-to-startup support services for your venture. The center

has a corpus of US$ 1 million that provides initial

investment for promising ventures.

Hatch an idea that seizes on a business opportunity. Create

a business plan with methodical analysis, planning and

mobilization of resources. Put together a team. Convince the

panel about your idea. You may be on your way to be

mentored by star entrepreneurs who have built successful

enterprises - Sanjeev Bikhchandani (Naukri.com), Shantanu

Prakash (Educomp), Gopal Jain (Gaja Capital), Mahesh

Murthy (Pinstorm), Vishwadeep Bajaj (ValueFirst), or Satya

(Career Launcher).

22

Srijan, final preparations

The participants with the panel of judges


25/44

Business Incubation Center conceived Srijan as a yearly

activity to foster an entrepreneurial society in our country.

The event is open to all Indian nationals who have a serious

business idea which they are hungry to pursue.

Srijan 09National Business Plan Competition

for Incubation

Srijan09 was the first platform to provide a springboard to

numerous entrepreneurial ideas from across the country.

The winning start-up ideas of the day began their

entrepreneurial journey to becoming an enterprise in reality.

For more responses from the corporate sector on Srijan 09,

check out www.iwsb.in

Achievements and recognitions of Srijan 09

Reached a few lakh entrepreneurial youth

240 entries shortlisted in the 1st round

Six winners are going through the pre-incubation

process. Three of them have already started operations

Srijan 09 winners were selected for nomination by CII

to the Rolex International Entrepreneurship Award

Another winner - Renaissance signed up with CII for

the CII National Innovation Grid Project.

We are indebted to a galaxy of eminent persons, including

founders and CEOs from industry and academia who graced

the panels of Srijan 09 during the regional and final rounds.

- Industry giants - CII, TATA Steel, TQMS, HSBC, KPMG,

IBM, Reliance Money, Syntel, CISCO, Naukri.com,

Pinstorm, Value First, Career Launcher

- Government departments - DST, DHFW, Bharat

Dynamics

- Non-Profit Organisations - NIF, Ashoka Foundation,

DRCSC

- Professors from IITs, IIMs, IISc

- Global entrepreneurship promotion organizations - TIE,

SIFE, NEN, GEN

- Venture Capital firms - Seedfund, Helion Ventures; as

well as first generation entrepreneurs

-Pradeep. K. Mukherjee,

Head - IT, TATA Steel

What I liked most

about Srijan was

its unconventional approach

to encourage budding

entrepreneurs.Young men & women from

not so front running

institutes coming up

with bright ideas which

IWSB promises to nurture.

Even not so educated talents

with ideas which promise

to make a difference

were encouraged,

which is definitely

a right step to encourage

entrepreneurial talents.

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Industry Interaction

Integrated with

Tomorrow:Industry Interaction

Integrated with

Tomorrow:24


27/44

At IWSB, you learn not only in the classroom but alsofrom industry leaders and successful practising

professionals. Whats more, the faculty has strong

alliances with industry partners. Such engagement, which

is close and continuous, provides just the right

environment for enabling hands-on learning.

The IWSB curriculum is enriched on a regular basis by

industry leaders visions of tomorrow. Their inputs provide

a real context to learning and allow us to validate the

currency of what we are teaching. Of course, this kind of

input on the curriculum also ensures that when it comes to

employing, the industry leaders are able to choose our

students without any reservations.

My Journey An interactive Sessionwith a Leader

My Journey is a weekly series wherein we invite an

entrepreneurial leader to spend an evening at the

IWSB campus, sharing his/her journey, highs and lows,

successes and failures, learnings and realizations that

can be invaluable to the budding entrepreneurial leaders

on the campus.

The sessions are aimed at achieving multiple purposes -

a. INSPIRATION: The leaders we invite all have

entrepreneurial spirit and are drawn from disparate

fields - businessmen, eminent bureaucrats, authors,

artists. They have excelled in life, founded

organizations, initiated movements, and contributed in

their own way to society.

b. REALIZATION: On the industry front, we invite

founders, CEOs and able leaders of the fastest growing

companies of the country. These sessions not only help

us understand these sectors and organizations, but also

provide the leaders/CEOs an opportunity to experience

IWSB. This, in turn, opens the doors for greater

interaction and collaboration.

c. MOTIVATION: By relating to the real life stories of

every leader that has been through troughs before

reaching peaks, there comes a simple message that with

grit and determination, we, too, can make it happen.

Success is just a stretch away and what matters are the

goal, passion and perseverance. This series emphasizes

the need to create our own vision and provides the

motivation to strive and realize our dreams.

My Journey has seen leaders and founders of some of the

most admired companies and movements like Sanjeev

Bikhchandani (naukri.com), Arvind Kejriwal (Magsaysay

winner and Founder, Parivartan), Osama Manzar (Digital

Empowerment Foundation), Vimalendu Verma (Magic

Software), Smita Vats (ITIHAAS), Rahul Agarwal (Optima

Insurance), Vishwadeep Bajaj (ValueFirst), Kunwer

Sachdev (Su-Kam) and also mentors like Sridhar Iyengar

25

Have the courage

to want things.

Pursue passionately.

Life has its wayof delivering them

to you in the most

unexpected ways.

Vishwadeep Bajaj,

Founder ValueFirst,

addressing the students at IWSB

Sridhar Iyengar interacting with students


28/44

(Mentor, Board Member of Infosys, Rediff, ICICI, Career

Launcher), Sanjeev Agarwal (Helion Ventures) and

Mahesh Murthy (Pinstorm).

Youth, like you, is full of idealism and

enthusiasm, bringing hope. You have maximum

stake, too. My request to you is to care for your

society and country as much as you care foryour family by taking out time. Start

participating actively and you will soon start

seeing the change.

- Arvind Kejriwal, Magsaysay winner, RTI Champion,

Founder - Parivartan, at IWSB

Museum of Entrepreneurial Leadership (MOEL):

Celebrating the Spirit

Museum of Entrepreneurial Leadership at IWSB is a

first-of-its-kind in India. We invite the best entrepreneurs

of our times to share with us their stories and a few of their

precious milestones, so that we may learn about their rise

to the top and what it takes to overcome obstacles and

emerge victorious. It is a place from where prospective

entrepreneurs can derive knowledge, motivation and above

all, the courage to say I can do this, too.

If I can be an achiever without being a

graduate, I am sure each one of you can really

herald a new India.

Mahesh Murthy, Founder Pinstorm, PassionFund,

SeedFund, while addressing the students

during his induction into MOEL, at IWSB.

Creating a platform for MSME

IWSB is striving to create a forum for Micro, Small and

Medium Enterprises in the area of Greater Noida to enable

the sharing of knowledge, exchange of ideas, discussion on

issues and challenges that are common to all, and brainstorm

to find solutions and also foster synergies among them. This

process creates a platform for the students of IWSB to interact

with leaders and organizations in the vicinity and also

initiates collaborative projects that will benefit the

organizations, and IWSB, as well.

The true spirit of entrepreneurship and leadership is that

the young and aspiring generation mixes with their

generation ahead, and the generation ahead works with the

younger generation. The model is of making the world better

with the confluence of experience and energy.

-Osama Manzar,

Founder, Digital Empowerment Foundation,at IWSB

Projects and Internships

Projects are a part of almost every course that you undertake

at IWSB. Many of these will require you to work with the

industry. These projects and internships provide valuable

exposure to real business problems and the platform to

practise what you learn in the classroom. Examples of such

projects are the Core Application Project (CAP) and the

Multidisciplinary Project.

A few of the industrial, governmental, and developmental bodies that play a significant role in supporting endeavors at IWSB

- for academic inputs, partnerships in events like Srijan, student activities and projects, and inviting mentors and speakers.

26

Mahesh Murthy with students


29/44

Infrastructure

The

Seedbed ofTomorrow:

27


30/44

Situated on a five-acre plot in Knowledge Park II, Greater

Noida, the upcoming sprawling IWSB campus reflectscontemporary architecture on one hand, and simplicity and

functionality on the other. In the first phase, the 1 lakh

square feet of space covers two levels under the ground and

three levels above. Assisted by experts, the Green campus

is one-of-its-kind in this region. It has been designed to

address different kinds of spaces, for working, formal and

informal interactions, recreation etc. It will be well lit with

natural lighting, and has lots of open spaces, as well as

space for movement indoors and outdoors. This

infrastructure accommodates air-conditioned, wi-fi enabled

administrative and academic blocks.

Administrative Block:

A grand reception area forms the entrance to the block.

This block houses cabins for the Dean, Directors, Faculty

and Staff members, as well as conference rooms/ seminar

rooms for these officials. Areas for student-faculty

interaction are provided on the upper basement, ground and

first floors. In addition to these functions, services of

everyday usage, like a pantry, book shop, general store and

bank facilities, etc. will also be provided here.

Academic Block:

The hub of academic activity at IWSB campus, this blockcomprises classrooms/ discussion rooms for students. Rooms

for routine lectures, tutorial rooms and break-out rooms are

the seat for academic activity. To promote interaction with

mentors across the globe, audio/ video conferencing facilities

have been provided in the break out rooms. In addition to the

regular elevators and staircase, the block also has a ramp to

facilitate movement of the physically challenged.

KRC:

IWSBs Knowledge Resource Center uses state-of-the-art

technology to bring a world of published content using a

blend of audio, video, digital and print media. The Center

provides resources and services in all relevant areas and

28

Architects model of the eventual IWSB complex


31/44

disciplines of management and related subjects, catering to

the students, as well as the research needs of the faculty.

The KRC provides ready access to a host of digital libraries

across the globe, and to over 1500 leading digital journals

of the world. It houses over 125 print journals and

periodicals for ready reference, and also useful databases on

companies, industries and markets. Further, it also has anumber of CD-ROM and educational videos for the use of

the campus community.

Lecture halls and Auditorium:

Lecture halls and break-out rooms for discussions of varying

capacities, accommodating 200, 90, 60 and 30 people

respectively, are coming up. An auditorium with a seatingcapacity of 400 is planned for the next phase. The sound-

proofed, acoustically designed auditorium will be an ideal

place to hold conferences, and it will be located in the

basement to be easily accessible to visitors.

Recreation Center:

At present, we have a cafeteria with a capacity to

accommodate about 100 people apart from a recreation and

relaxation room for students with indoor games like carrom,

chess and table tennis etc. TV sets with dish antennae are

also provided.

In the next phase of expansion, we will build other elements

of the recreation center a gymnasium and swimming pool.

Physical fitness is an important part of personality

development, and the gym on the first floor shall be

fully equipped. There will also be a food court facing the

25 meter swimming pool.

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The

Global Business Perspective

isWorldPlayground:your

30


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31

Across the world, economies and markets are becomingincreasingly integrated and inter-dependent. In this

inter-connected world, it is imperative for our students to

think and compete globally.

A few years from now, or perhaps earlier, you could be

conducting business overseas with firms in Australia or

Europe, or setting up a subsidiary of your own company in

China, or working for an MNC in Mexico or Brazil.

Given this scenario, you will find your IWSB experience

extremely useful. Besides integrating global issues as a part

of the curriculum, throughout the program we are visited by

business experts and guest speakers from different parts of

the world to speak exclusively to our participants. These

experts comprise both practising business professionals, as

well as faculty from leading international Business schools.

IWSB seeks to build partnerships with institutions of higher

learning, including leading Business schools across the

globe. We aim to develop -

Student Exchange programs with our partner institutions

Educational visits to overseas campuses as a part of

twinning arrangements

Faculty Exchanges that would include visiting faculty from

across the world to offer various relevant courses is another

way of delivering global experience to you at IWSB.

Also, in order to provide adequate conceptual foundation for

management in the borderless world, most courses would

expose you to global business situations and cross-cultural

issues.

Global E-Summit: AviraQuest'09

The students got to interact with some of the top corporate

leaders from Europe and one of the luminaries of

management education from INSEAD, France.The distinguished guests were

Prof Subramanium Rangan, INSEAD

Julian Lopez, CEO, Zurich Financial Services

Phil Bloomer, Director Campaigns and Policy, Oxfam

Agostino Galvagni, Executive Board Member, Swiss Re

Azita Owlia, Senior Vice President, APAC, Bayer

Material Science

They talked about the business environment and challengesin Europe, issues of creating next-generation leaders in

India and shared their experiences spanning various fields

of corporate life. It was a memorable occasion for the

students of IWSB.

IWSBs Tie-up with Shanghai University

Asia is not only poised to be the new economic giant, but

also the seat for the evolution of new management theories

and practices. In March 2008, IWSB tied up with Shanghai

University Business School for programs on joint research,

scholar-exchange and entrepreneurship. We see this tie-up

as a gateway for entrepreneurs and academicians from India

and China to co-create value for each other.

Global Environment Modules

The PGPM and EPM Programs at IWSB incorporate

optional modules that include a study tour to an

international destination. The key objectives of the GEM are

to give students the opportunity to gain deeper insights into

a regions economic, cultural and political environment, and

to understand foreign business practices.

Foreign Language

IWSB will soon be initiating language courses in German,

French, Spanish and Mandarin. This will enable students to

get acquainted with a language or two to the extent that they

can get by when traveling in any of the countries where

language becomes a barrier in communication.

The AviraQuest visit to IWSB was a great hit.

If our delegation was visiting to see the secret of

India's human capital, we saw it in you and your

fellow students. If our delegation was visiting to

see visionary leadership and citizenship, we saw

it in Satya and his devotion to the human project.

If our delegation wanted to get a sense of what

the future held for India, we saw it in the way you

and the whole campus mobilized to receive us.

- Prof. Subramanian Rangan, INSEAD, France,

on behalf of AviraQuest 09 team at IWSB

Prof. Dayal and Satya at Shanghai University


34/44

LookingManagement Education:

Beyond32


35/44

33

Leading Business schools around

the world are bringing about

fundamental changes in their

focus, curriculum and

methodology to align themselves

with fast evolving realities.

Pursuing an MBA at any stage of your career and life is acritical decision. It is about looking years ahead and

beyond. After all, you will undertake an MBA only once

and your choice of the school will stay with you for the rest

of your career.

So, as you ponder over your options, it might be useful to

consider the following:

The business environment and issues have become

increasingly complex in recent times

Functional knowledge and analytical tools may not be

enough to meet the complex requirements of the industry

Organizations the world over are looking for

professionals who are global in their outlook, who

consider the larger and more integrated view of

organizational issues, and who go beyond conventional

ways to create and leverage new opportunities.

In fact, leading Business schools around the world are

preparing themselves to respond to the fast evolving needs

of the business world and markets, and are bringing about

fundamental changes in their focus, curriculum and

methodology to align themselves with those needs.

At IWSB, the thought leadership provided by our faculty

and Industry Partners has gone into designing our Programs

keeping these considerations central. We believe that our

Programs will go a long way in creating leaders who would

make significant differences to organizations and the society

they belong to.

The Postgraduate Program in Management (PGPM)

True to our promise of being relevant and at the forefront of

global developments, the PGPM has been designed with an

eye to creating global business leaders of tomorrow. It has a

unique modular structure similar to what has been recently

adopted at some of the best Business schools in the world,

such as Stanford, Yale and IMD (Lausanne).

It aims at providing comprehensive and holistic learning

through a curriculum that emphasizes rigor and analysis on

one hand, while creating numerous opportunities for

applying classroom learning to real-life business situations,

on the other.

By the time you complete the Program, you will be more

than ready to take on the challenges of your profession.

The Pre-Term

The two-week long Pre-Term module ensures that our

students, coming from diverse backgrounds, get fully

inducted into the Program. We promise you an action-

packed session that will help you orient yourselves for the

Program, make new friends, and get to know the campus

and the community.

In addition to a four-day Outbound in the Himalayas,

during the Pre-Term you will go through an orientation to

the academic expectations, the IWSB culture, and the

case method.

The PGPM Curriculum

A lot of deep thought and intensive discussions with faculty

and industry professionals have resulted in the modular

PGPM curriculum that will transform your career.

Business Appreciation Module (2 weeks)

Our participants in the Program come from different work

backgrounds. They bring in a wealth of experiential

knowledge into the class. But very often this knowledge has

contextual or functional boundaries.

In the very beginning of the PGPM, you will be exposed to a

plethora of organizational situations and issues that pertain

to multiple areas and functions. This module expects you to

explore questions such as

How does a General Manager use knowledge and data of

markets, financial reports, people resources and the

business environment to take operational and strategic

decisions?

How is the data from different functions and business

environment integrated by a General Manager to manage

expectations of different stakeholders?


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Analytical Thinking and Systems Perspective Module (2 +

4 + 2 weeks)

Conducted in three phases during the first year, this module

uses various methodological tools to help participants

develop and hone their analytical skills. This module also

trains you to understand how open systems like

organizations work, and how to analyze information toidentify real issues.

Business Fundamentals Modules (12 + 12 weeks)

With eleven courses spread over two modules of 12 weeks

each, the Business Fundamentals modules will lay the

foundation for understanding areas such as finance and

economics, accounting, operations, organizational behaviour,

technology and marketing.

Rural Immersion Module (2 weeks)

Future managers need to understand the breadth and scope

of managerial issues the fact that opportunities to make

significant contributions to society do not end at cities and

metros. This module requires participants to spend two

weeks staying in a rural area with the local people, primarily

to understand the latters perspectives on life, societal

mores, culture, governance and developmental issues.

Corporate Strategy Module (3 + 2 weeks)

Having gained knowledge about various functions,

participants in the PGPM are exposed to business situations

that require developing an integrative approach where

knowledge from functions are applied to overall business

problems. In addition, this module also exposes students to

various frameworks and models that help them understand

strategic issues.

Globalization and its Impact (4 weeks)

Globalization and opening up of markets have

fundamentally changed the perspectives for corporate

management. A number of factors influence decisions in

such a scenario global competition, geo-political and

cross-cultural issues. How do these issues impact the

organization of, and systems in, the work place, and policy

formulation?

This module will help familiarize you with these emerging

challenges and issues.

Entrepreneurial Leadership Module (4 weeks)

Successful business leaders are expected to nurture and

develop businesses both existing and new. In this module

you will either work on your own business launch idea

from inception to the funding or launch stage, or work

closely with an existing entrepreneur to create a robust

business plan that can stand the scrutiny of experts.

You will need to present your plan to potential investors and

convince them to invest.

Electives and Majors Unlimited Explorations

With over six majors and more than 35 elective courses to

choose from, IWSB students have no dearth of opportunities

to tailor their studies to their individual needs and interests.

Our elective courses incorporate the latest trends, ideas and

practices in business, and a number of them are taught by

successful executives from various areas, who bring in

valuable insights from live experience.

Majors

Finance

The Finance major is meant for students seeking a career in

Corporate Finance or Investments, as well as for the

generalists looking for a career in Consulting, or wanting to

start their own business. It provides in-depth training and

preparation for a variety of career paths, including

Investment Banking, Money Markets, Venture Capital and

Corporate Finance.

Leadership

Students in the Leadership major learn about different

leadership approaches to effectively managing people and

processes. The courses focus upon instilling general skills

for enhancing performance of people and organizations.Although students of other majors often opt for the

Leadership courses also, someone majoring in Leadership

will be ready to take up HR roles in an organization.

Marketing

Courses in the Marketing major deal with both the

behavioral aspects, as well as the quantitative skills, related

to marketing management. Suited to both the generalist as

well as those who wish to have a career focused aroundmarketing, the major works well for a career in consumer

goods marketing, advertising, or marketing of technology

and services.

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Commerce: 25%

Arts: 10%

Science: 15%Other s: 13%

Engg: 38%

Educational Background

> 28 years: 8%

26 to 28 years: 10%

23 to 25 years: 40%

< 22 years: 42%

Age Profile

PGPM Batch Profile

> 48 months: 5%

36 to 48 months: 5%

25 to 36 months: 20%

13 to 24 months: 16% 0 to 12 months: 55%

Work Exp: Duration

Others: 6%

Pharma: 11%

Education: 11%

Financial Services:

17%Manufacturing: 17%

IT / ITES: 39%

Work Exp: Industry

35

Strategy

This major is meant for students who wish to pursue a career

in management consulting, or those who are going to be

engaged in internal strategic planning roles; although it can

add value to students from other majors as well. The courses

offered under Strategy deal with the competitive position of

a firm, and how to sustain competitive advantage in a fast-

changing global marketplace.

Operations and IT

The Operations and IT major give in-depth exposure and

training in the various value creating processes in a supply or

a value chain; and how information can be strategically

harnessed to create excellence in customer service and

competitive advantage for a firm. Students majoring in

Operations and IT can look forward to a career in consulting,

or in manufacturing and supply chain management.

Dissertation, Core Application Project (CAP)

The CAP is a capstone project in the second year that

requires you to work on a real-life project, either with a

business organization, or a social enterprise, or in your own

venture. The Center for Career Services, along with faculty

advisors, ties up with various organizations to identify

specific projects.

Alternatively, you may choose a dissertation project to work

on. These projects, dealing with business-related problems,need comprehensive understanding and analysis for you to

come up with an actionable solution. In the end, you are

required to submit a written report, as well as make a

presentation to the Faculty Committee.

Summer Internship

At the end of the first year, PGPM students are required

to do their summer internship for a duration of eight

weeks. The Center for Career Services will organize these

engagements. Students are required to submit a written

report on their summer work, in the beginning of the

second year.


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For our Programs, we are looking for bright, motivated,creative applicants who will bring with them proven

academic and leadership potential. As a policy, we

encourage diversity of background and experience, and

hope that it will add to the richness of the learning

experience. We are looking for individuals who have a

can-do attitude and would actively participate in the

IWSB community.

We welcome you to send us your application.

Eligibility Criterion

To apply to the PGPM

You need to have a recognized three-year graduate

degree, or equivalent, in any discipline with a minimum

aggregate of 50% marks in all the three years. Students

appearing for their final qualifying examinations in 2010can also apply provided they submit a valid copy of their

degree (or provisional degree) before 1st October 2010.

You need a valid CAT/XAT/GMAT* score. Scores upto

last three years, as on February 2010, are valid. For

example, XAT scores of 2008 till 2010, or scores of CAT

2007 till 2009, are accepted. If you have appeared for

these tests more than once in the last three years, you

may apply on the basis of your best score.

* Please note that the CAT/XAT is only used for shortlisting

candidates applying to IWSB. The IIMs/XLRI have no role either

in the selection process or in the conducting of the Program.

Application Process

There are two ways in which the PGPM Application Form

can be acquired:

You can download the form (PDF version) from the IWSB

website: www.iwsb.in. In this case, you will have to enclose

the Application Fee along with your filled application and

send these to us. The Application Fee of Rs.1000/- needsto be enclosed in the form of a Demand Draft favoring

IWSB, payable at Greater Noida/New Delhi.

Alternatively, you can buy the form from your nearest

Career Launcher center. In this case, you need to enclose

the receipt for the payment made to purchase the form.

1. Please fill the Application Form legibly using a black

ballpoint pen.

2. Please write the essays in Microsoft Word, and attach

a printout along with the filled Form.

3. Provide your CAT/XAT/GMAT score at the

appropriate place in the Form, if you already

have one.

4. In case you would like the Admission Committee to

consider your CAT 2009, or XAT 2010 scores, please

provide your CAT or XAT enrollment/registration

number at the appropriate place in the Form.

5. The completed Application, along with the essays,

and the Application Fee (or receipt) need to be sent

to the following address:

Admissions Office

Indus World School of Business

B-52, Okhla Industrial Area, Phase I,

New Delhi - 110020

Deadlines

For the PGPM June / July intake

Round 1 Round 2

Application reaching 25th Dec. 15th Feb.

IWSB 2009 2010

Short-listing, Personality 5th Jan. - 5th March -

Assessment Round, 20th Feb., 15th April,

Final Offer 2010 2010

Admission Fee on selection to be paid within sevenworking days of the offer.

Important: Round 2 applications will be processed subject

to availability of seats. 36

Admissions


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Applicants short listed for the Personality Assessment round

will be informed electronically as well as via telephone.

Applicants who receive the final offer of admission must

deposit the Admission Fee of Rs. 35,000/- within 7 working

days of receiving the offer, failing which the offer will be

withdrawn.

Tuition Fee and Living Expenses (all in Indian Rupees)

Estimates for 2010 Intake for PGPM

Tuition * 340,000

Academic Materials 75,000

Software Licenses 30,000

Student Welfare 50,000

* Tuition will attract service tax

Living expenses are estimated at Rs 5000/- pm for boarding

and lodging. Estimates given are for twin-sharing basis.

Financial Assistance

Scholarships

IWSB offers merit-cum-means based scholarships to

incoming students. All students are automatically considered

for these, subject to their submitting detailed financial

earnings account of the primary earning member in the

family, attested by a Gazetted officer. Students intending toavail of the scholarship need to apply in Round 1.

These scholarships are in the form of Research/Teaching

Assistantship. Students awarded the scholarships will be

expected to spend a few hours every week assisting the

members of the faculty in teaching or conducting research.

Bank Loans

IWSB has tied up with leading banks to provide education

loans to admitted students. Details about these banks andthe terms, etc. will be sent to all students who are finally

selected for admission.


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There are many words to describe the IWSB community warm, open, informal, energetic, collaborative, and

entrepreneurial.

Within no time of your arriving here you will get absorbed

into life at IWSB. It is fast-paced and exciting. Time will

fly, and the terms will pass before you realize it.

The campus is fully equipped with all the amenities for

leading an enjoyable and eventful life. It will provide you

with every opportunity and facility to indulge yourself and

make the most of your time while you are here. You can

spend hours researching our electronic knowledge

resources, or playing the Indus World Premier League.

You could play a game of dumb charades or soccer, or

perhaps a guitar at a musical evening. Practise for a theatre

performance, or walk through the lush green environs. You

will never find a dearth of activities to indulge in.

Life on a

Rainbow:

The journey of

infinity begins

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And if you thought all the coursework and extracurricular

activities will leave you with no time for any other organised

activities, you could be in for a surprise. You will discover

plenty of satisfaction and fun working on our community

development endeavors in the E-Week, Shodhyatra or

rural immersion project; or spending a weekend in the

wilderness engaging in team exercises during one of the

outbound retreats.

Student Clubs

Whats more, there are a number of student clubs and

centers that you could become a member of. Or, you could

start one of your own. These clubs are an outcome of the

diversity that IWSB embraces, and its hard to ignore the

infectious culture of whole-hearted participation.

IWSB Entrepreneurs Society - Disha

IWSB Investment and Finance Club

The Theatre Association

IWSB Marketing and Media Association

IWSB Technology Club

IWSB Cricket Club

The Strategy Club

IWSB Arts and Music Association

IWSB Consulting Club

IWSB Cinema Club

IWSB Trekking Club

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15-A Knowledge Park II, Greater Noida, India

For more details, please visit us at www.iwsb.in

Brochure No.:

iwsb brochure 2010

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