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Page 1: JAMES BROWN - Sainsbury's/media/Files/S/...JAMES BROWN Director of Non-Food Trading Spring/Summer is the perfect time to freshen up the home. Our design-literate shoppers enjoy expressing
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JAMES BROWNDirector of Non-Food Trading

Spring/Summer is the perfect time to freshen up the home. Our design-literate shoppers

enjoy expressing their personal style and taste more than ever and we are delighted to be

launching hundreds of new pieces that reflect the latest trends in interiors.

Our commitment to helping customers live well for less has been at the heart of what we do

since 1869. Today that means offering great quality, convenience and service at fair prices.

As our customers’ lives change, so does our business.

Sainsbury’s acquisition of Home Retail Group, owner of Argos and Habitat, completed

on 2nd September 2016 and formed one of the UK’s largest food and non-food retailers.

The newly-shaped business will offer more product choice and faster delivery times. Mini

Habitat concessions and Argos digital stores sit alongside and complement Sainsbury’s own

homeware and cookware ranges, offering over 90,000 products under one roof.

Customers can shop for Sainsbury’s homewares in over 400 stores nationwide, while over

a third of people (39 per cent) can access our full non-food offer within a 15 minute drive.

With such an extensive offering, and our dedication to excite and entice our customers we

believe that there is something here that will appeal to every Sainsbury’s customer.

Sainsbury’s Flagship Stores

1. Emersons Green

2. Fulham Wharf

3. Morecambe

4. Tamworth

5. Nine Elms

BUSINESS OVERVIEW

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RONA OLDS

Head of Home Buying & Design

Our research has shown that customers love to be inspired and are regularly looking for

ways to update their home in style for less. Our homeware collections are updated in stores

every 10 weeks, with new items and design themes introduced, so it is now even easier to

refresh rooms.

We pride ourselves on delivering great quality, trend-led products at excellent value that are

sourced from some of the best specialist suppliers around the globe. Our core home range is

intended to cover all the important interior bases, from tabletop and living to bed and bath,

allowing customers to express their personal style with our versatile designs, confident they

are getting great value at better-than-high-street prices.

Along with our new ranges showcased in this lookbook, we are also excited to share some

exclusive insights from our design and buying teams into this season’s collections, as well as

some top tips.

02 SAINSBURY’S SPRING / SUMMER 2017

INTRODUCTION

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ANDREW TANNER Design Manager for Home & Seasonal

Our award winning design-led approach continues to allow us to offer collections that are

constantly evolving. We have a dedicated in-house design team of 14 that includes highly

qualified and experienced creatives from across the design industry.

Driven by the motivation to deliver original British design that’s accessible to all, we have

created six distinct design themes for Sainsbury’s Home Spring/Summer collection as well

as updates to our core ranges, all reflecting the most current trends for homes and interiors.

ANNA SHEPPARD Buying Manager for Seasonal

Our outdoor living ranges reflect the design themes for Spring/Summer, offering picnic

essentials and outdoor accessories for our style-savvy customers to complement the looks

created inside their homes.

Our Summer collection brings high street fashion and outdoor living together. The garden is

often seen as another room so we have pushed boundaries to create product that capitalises

on this extra space and allows us to enjoy the great British summertime.

We have also created all the essentials for gifts and decorations ahead of upcoming occasions.

Valentine’s Day, Easter and Mother’s Day have an extensive offering of memorable gifts and

unique decorations to celebrate these special events with loved ones. We are also excited to

offer a range of home accessories and tabletop for those planning a wedding this summer,

from faux floral displays to crafty touches for the special day.

SAINSBURY’S SPRING / SUMMER 2017 03

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SHORE

Escape to the British coastline this summer without leaving

the comfort of your home. Shore encompasses the seaside

lifestyle with organic forms, tactile textures and a nautical

colour palette of blues and coral. Designed exclusively by

the in-house team at Sainsbury’s, patterns and characters

that are synonymous with the coast are seen across home

accessories, tableware, bathroom, bedding and cookshop.

04 SAINSBURY’S SPRING / SUMMER 2017 SHORE

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10 SAINSBURY’S SPRING / SUMMER 2017 SHORE

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COOKSHOP

Visit the French countryside this Summer with the new

Ville de Provence cooking collection. A pastel palette is

used across all the essential tools from mixing bowls, to

measuring jugs and spoons. An elegant heritage inspired

embossed pattern decorates this collection as well as

serving boards and baking trays, so you can serve freshly

baked treats from oven to table. This range has been created

to complement our baking essentials with Sainsbury’s

core cookshop collection, including sustainably sourced

wooden chopping boards, professionally tested cast iron

and traditional enamel dishes.

SAINSBURY’S SPRING / SUMMER 2017 COOKSHOP 17

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18 SAINSBURY’S SPRING / SUMMER 2017 COOKSHOP

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ETHEREAL

Keep a cool look inside this summer with the contemporary

Ethereal collection. Scandinavian mark making and

mid-century patterns marry with pastel hues across the

home ranges, using premium materials such as marble and

brass that bring sophistication to the home and stationery

products. Tactile textures and a mix of patterns are used

for tableware creating a stylish dining setting. Texture is

also key for the bedroom offering, with quilted throws

and embroidered cushions. Ethereal gains momentum

as a collection through the stunning stationery and desk

accessories.

SAINSBURY’S SPRING / SUMMER 2017 ETHEREAL 21

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22 SAINSBURY’S SPRING / SUMMER 2017 ETHEREAL

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24 SAINSBURY’S SPRING / SUMMER 2017 ETHEREAL

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26 SAINSBURY’S SPRING / SUMMER 2017 ETHEREAL

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28 SAINSBURY’S SPRING / SUMMER 2017 ETHEREAL

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RESTORATION

Encapsulating modern living, Restoration is inspired by

the rise of the hipster and the edgy industrial aesthetics

of south London from Brick Lane to Borough Market.

Pops of pillar box red complement the monochrome tones

and graphic prints for the home collection, as well as a

comprehensive range of stationery. Woven checks and

stripes soften a bedroom look, while layering throws

and cushions, with mix and match patterns, perfect this

contemporary style. Utility and cookshop essentials are

also available for the bathroom and kitchen using hard

working materials such as enamel, aluminium and oak.

30 SAINSBURY’S SPRING / SUMMER 2017 RESTORATION

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BUTTERFLYHOUSE

Butterfly House exudes sophisticated glamour, inspired by

the world of fashion. Opulent colours of gold, deep purples

and blues adorn textiles, home accessories, tableware

and stationery. Vibrant watercolour florals and elegant

butterflies are digitally printed and embroidered onto

bedding and cushions using luxurious velvets and cotton

sateen.

SAINSBURY’S SPRING / SUMMER 2017 BUTTERFLY HOUSE 45

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46 SAINSBURY’S SPRING / SUMMER 2017 BUTTERFLY HOUSE

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SAINSBURY’S SPRING / SUMMER 2017 BUTTERFLY HOUSE 49

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SAINSBURY’S SPRING / SUMMER 2017 BUTTERFLY HOUSE 51

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HINTERLAND

Explore the wilder side of the Spring/Summer collection

with Hinterland. Warm earthy tones of mustard yellows,

tan leather and tribal red are the backdrop for mixed

sgrafitto patterns that feature across textiles and home

accessories. Natural materials such as terracotta, carved

mango wood and brass complement the trend, while

playful giraffe accessories and chevron prints create an

authentic African setting.

52 SAINSBURY’S SPRING / SUMMER 2017 HINTERLAND

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54 SAINSBURY’S SPRING / SUMMER 2017 HINTERLAND

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58 SAINSBURY’S SPRING / SUMMER 2017 HINTERLAND

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EVERYDAYLUXURY

Elevating functional homewares into premium, design led

products is at the heart of the Everyday Luxury offering.

This season we have highlighted some of our key products

from across bedding, tableware and bathroom that deliver

high quality finishes, sumptuous silky soft fabrics and

elegant design suitable for everyday use. New designs

include the exclusive collection of faux florals with Jane

Packer which complements the Everyday Luxury look, as

does a stunning range of own-brand home fragrance.

60 SAINSBURY’S SPRING / SUMMER 2017 EVERYDAY LUXURY

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64 SAINSBURY’S SPRING / SUMMER 2017 EVERYDAY LUXURY

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66 SAINSBURY’S SPRING / SUMMER 2017 EVERYDAY LUXURY

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MEET THETEAM

Six members of our dedicated in-house design and buying

teams have shared their insights and top picks from our

Spring/Summer collection. Find out what the key inspirations

were behind the new trends along with some great ways of

incorporating these looks into a home.

Andrew Tanner, Design Manager for Home & Seasonal

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ANNA CROSS Buyer Home Accessories

Describe the Spring/Summer collection in three words Exciting, vibrant and playful

How would you incorporate Restoration into the home? This collection has lots of graphic prints to liven up a room for summer. Create texture with the checked cushions and throws, as well as a fun focal point for any room with the bulldog accessories.

What is your top pick from this collection? The Bulldog Lamp for £28 is a must-have for this season!

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Jane Packer Succulent in White Geo Pot, £5

Sainsbury’s Home Shore 3.3l Cast Iron Blue Casserole Dish, £35

Sainsbury’s Home Grey Waffle Throw 125 x 150, £16

Sainsbury’s Home Restoration Laundry Bag, £10

Sainsbury’s Home Bulldog Lamp, £28

Sainsbury’s Home Ethereal Stationery Box, 2pk, £5

Sainsbury’s Home Ethereal Set, 16pc, £18

Sainsbury’s Home Restoration Espresso Cup & Saucer, £4.50

ANNA’S TOP PICKS FROM THE

SPRING / SUMMER COLLECTIONS

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What is an average day at Sainsbury’s for you? We have creative planning meetings to discuss the latest collections and decide which prints and colours will go with which trends. I love designs incorporating florals or animal prints, the Butterfly House range was one of my favorite collections to work on.

Describe the Butterfly House design-theme in three words Opulent, feminine and glamorous

How would you incorporate this collection into the home? The digital printed bedlinen is gorgeous from this range; it brings glamour into the room especially when incorporated with the luxurious textures of the velvet cushions and throws. A room can be beautifully accessorised with the Butterfly House candles or cut glass lamp which is an excellent conversational piece for any room.

DAVINDER MADAHER Print Designer

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Sainsbury’s Home Faux Orchid Table Top Vivarium, £18

Sainsbury’s Home Pink Glass Candle Small, £5

Sainsbury’s Home Pomegranate & White Peach 3 Wick Candle, £12

Sainsbury’s Home Butterfly Placement Cushion, £12

Sainsbury’s Home Grey Wall Clock, £12

Sainsbury’s Home Ethereal Table, £25

Sainsbury’s Home Butterfly House Side Plate, £3.50

Sainsbury’s Home Small Succulent Cacti, £5

DAVINDER’S TOP PICKS FROM THE SPRING / SUMMER

COLLECTIONS

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TOM SULLIVAN Junior Designer

Describe the Shore design-theme in three words Fresh, cosy and British

How would you incorporate Shore into the home? Shore is a great trend to incorporate into your home and one that you don’t need a complete overhaul. To capture this fresh look for Spring/Summer, choose from white-washed accessories or soft coastal blue textiles for a timeless look.

What is an average day at Sainsbury’s for you?Each day is very varied, but we are often researching new trends, sketching out ideas and speaking with our manufacturers about the upcoming productions.

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Sainsbury’s Home Solar Light Faux Rattan Lantern Large, £28

Sainsbury’s Home Shore Abstract Printed Bed Linen Double, £20

Sainsbury’s Home Navy Herringbone Throw, 125 x 150, £14

Sainsbury’s Home Shore Woven Baskets, £22

Sainsbury’s Home Printed Oyster Catcher Cushion, 50 x 50, £12

Sainsbury’s Home Ethereal Mug, £3.50

Sainsbury’s Home Small Ceramic Vase, £6

Sainsbury’s Home Collection Egyptian Hygro Cotton Bath Towel

Pewter, £13.50

TOM’S TOP PICKS FROM THE

SPRING / SUMMER COLLECTIONS

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What are your top three picks for Mother’s Day Gifting? The Giraffe Hugging soft toy from our Mummy and Me collection, the Thank You Mum mug and our Champagne hamper for mums.

What was the inspiration behind this year’s Valentine’s Day offering? We look at what was successful with customers from previous seasons and any current trends. For our soft toy collection, we look at what are popular animals or characters: this year we have the hanging sloth and a unicorn.

Describe the Easter collection in three words Contemporary, decorative, fun

KATE GOSS Junior Buyer for Gifting and Events

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Sainsbury’s Home Bunny Mug Assorted, £3

Sainsbury’s Home L’Amour Valentine’s Card, £1.99

Sainsbury’s Home Sloth Mug, £4

Sainsbury’s Home Giraffe Wooden Objet, £5

Sainsbury’s Home Large You’re Pawsome Dog, £12

Sainsbury’s Home Wool Rabbit, £10

Sainsbury’s Home Easter Cushion, £8

Sainsbury’s Home Thanks Mum Floral Cushion, £10

KATE’S TOP PICKS FROM THE

SPRING / SUMMER COLLECTIONS

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Where do you get your inspiration from? I love vintage and nostalgic designs as well as looking at different craft techniques from various cultures. For the Hinterland collection we looked at mark-making techniques to create patterns on home accessories and textiles.

Describe the Spring/Summer collection in three wordsFresh, optimistic and desirable

How would you incorporate Hinterland into the home? This trend is ideal for layering to create a vibrant look for Summer, mix and match natural tones with the beautiful accessories and textiles available.

SAM BARROWS Textiles Designer

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SAM’S TOP PICKS FROM THE

SPRING / SUMMER COLLECTIONS

Sainsbury’s Home Date Block, £8

Sainsbury’s Home Luxe 16pc Cutlery Set, £30

Sainsbury’s Home Yellow Tall Ceramic Vase, £12

Sainsbury’s Home Gold Low Seating Table, £32

Sainsbury’s Home Red & Grey Check Throw, 125 x 150, £14

Sainsbury’s Home Hinterland Salad Servers, £3

Sainsbury’s Home Ethereal A5 Marble Fabric Notebook, £5

Sainsbury’s Home Shore Ceramic Coasters, 4pk, £8

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Where do you get your inspiration from? I often start with the customer, looking at what is important to them and what they are influenced by. Designing product for the seasonal collections is all about offering customers options to create amazing settings for a variety of celebrations or occasions.

Describe the Summer Solstice design-theme in three words

Nostalgic, sunny, happy

What was the inspiration behind this collection? Summer Solstice is all about bringing colourful fun to the garden and family days out. We have combined on-trend geos with a bright colour palette and nostalgic icons such as the helter skelter, to give that festival feel to picnics and lazy afternoons hanging out with the family.

EMMA MANN Seasonal Designer

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Sainsbury’s Home Butterfly House Croc Effect Pencil Case, £4

Sainsbury’s Home Glass Bottle, £3.50

Sainsbury’s Home Summer Solstice Flag Floor Cushion, £18

Sainsbury’s Home Ethereal Duck Egg Herringbone Throw, £15

Sainsbury’s Home Summer Solstice Banner, £6

Sainsbury’s Home Summer Solstice Platter, £4

Sainsbury’s Home Contemporary Embroidered Cushion, £12

Sainsbury’s Home Windmill Ornament, £12

EMMA’S TOP PICKS FROM THE

SPRING / SUMMER COLLECTIONS

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SAINSBURY’S SPRING / SUMMER 2017 EVERYDAY LUXURY 67

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SUMMERSOLSTICE

Emanating festive spirit with bright, playful designs,

Summer Solstice is sure to be a family favourite this

season. Inspired by a British summertime festival, this

collection encourages outdoor lounging with colourful

floor cushions and picnic rugs or long afternoons grazing

off the quirky melamine picnicware.

SAINSBURY’S SPRING / SUMMER 2017 SUMMER SOLSTICE 69

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HINTERLANDOUTDOORS

This tribal inspired trend translates perfectly into an

outdoor collection of melamine picnicware and accessories.

Prepare for sumptuous summer evenings with the warm

tones, intricate prints and stylish patterns of Hinterland.

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BUTTERFLYHOUSE

OUTDOORS

Transform an outdoor space into a tropical haven with

the Butterfly House picnicware and outdoor accessories.

The opulent embellishments and colour palette of deep

blues and greens are paired with bright pink and gold

accessories, creating a stylish and affordable setting for

hosting a dinner party or relaxing in the garden on a hot

Summer’s day.

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SHOREOUTDOORS

The familiar scenes of the British Isles inspired the Shore

trend for Spring/Summer. Rich blue tones, rustic materials

and nautical stripes make for a sophisticated collection of

picnicware, outdoor accessories and gardening essentials.

Reflecting the home trend, tones of coral are featured

alongside the in-house designed illustrations of sailing

boats – perfect for lazy days at the seaside.

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SEASONAL

Celebrate the upcoming seasonal events of Valentine’s

Day and Mother’s Day with a range of light-hearted,

witty and adorable gifts and cards. For Easter, create a

stand-out family feast, decorated to perfection with stylish

decorations whilst keeping the kids happy over the long

weekend with essential Easter egg hunt kits. New for the

seasonal collection is a range of beautiful accessories and

tableware designed for weddings, from faux floral displays

to wooden signs and heart shaped platters.

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SAINSBURY’S SPRING / SUMMER 2017 HOME & LIFESTYLE 02

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SAINSBURY’S SPRING / SUMMER 2017 SEASONAL 103

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SAINSBURY’S SPRING / SUMMER 2017 HOME & LIFESTYLE 02

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SHORE

Left: Shore Abstract Printed Bed Linen

Double, £20

Shore Grey Knitted Throw, £25

Shore From The Sea Embroidered Cushion, £12

Shore Stripe Button Cushion, £10

Right: Shore Abstract Printed Bed Linen

Double, £20

Shore Grey Knitted Throw, £25

Shore From The Sea Embroidered Cushion, £12

Shore Stripe Button Cushion, £10

SHORE

Left: Standing Oyster Catcher, £5 Right: Shore Clock, £12

Shore Woven Baskets, £22

Shore Coastal Scene Oak Effect Framed

Wall Art, £12

Shore Standing Oyster Catcher, £5

Shore White Lantern, £10

Shore Woven Stripe Cushion, £12

Shore Printed Oyster Catcher Cushion, £12

Shore Blue & White Stitch Cushion, £14

SHORE

Left: Shore Fish Repeat Tea Towel, £3

Shore Nibble Bowls, £2.50 each

Shore Pasta Bowl, £3.50

Shore Dinner Plate, £3.50

Shore Side Plate, £3

Shore Platter, £10

Shore Hi Ball, £1.50

Right: Shore Fish Repeat Tea Towel, £3

Shore Nibble Bowls, £2.50 each

Shore Pasta Bowl, £3.50

Shore Cereal Bowl, £3

Shore Dinner Plate, £3.50

Shore Platter, £10

Shore Mug, £3.50

Shore Fish Hi Ball, £1.50

SHORE

Left: Shore Badge Tumbler, £4

Shore Milk Bottle, £6

Shore Soap Dish, £3.50

Shore Summer Stripe Bath Towel, £10

Shore Basket, £8

Shore Bin, £10

Shore Grey Rectangular Pedestal Mirror, £20

Right: Shore Badge Tumbler, £4

Shore Milk Bottle, £6

Shore Soap Dish, £3.50

Shore Summer Stripe Bath Towel, £10

SHORE

Left: Shore Stainless Steel Whisk with Oak

Handle, £5

Shore Platter, £10

Shore 3.3l Cast Iron Blue Casserole Dish, £35

Shore Recycled Wine Glass, £4

Shore Cereal Bowl, £3

Shore Mug, £3.50 each

Shore Nibble Bowls, £2.50 each

Shore Cast Iron Fish Trivet, £15

Shore Glass Jar with Textured Lid 640ml Dark

Blue, £6

Shore Glass Jar with Textured Lid 640ml Grey, £6

Right: Shore Glass Jar with Textured Lid 640ml

Dark Blue, £6

Shore Glass Jar with Textured Lid 640ml Grey, £6

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COOKSHOP

Left: Ville De Provence Ceramic Serving

Board, £12

Tala Glass Juicer, £8

Ville De Provence Ceramic Scoops, £10

Weights and Measure Worktop Saver, £6

Ville De Provence Ceramic Loaf Tin, £10

Ville De Provence Ceramic Muffin Tray, £12

Ville De Provence Green Ceramic Mixing

Bowl, £12

Right: Ville De Provence Ceramic Serving

Board, £12

Ville De Provence Ceramic Scoops, £10

Tala Glass Juicer, £8

Ville De Provence Ceramic Muffin Tray, £12

Weights and Measure Worktop Saver, £6

ETHEREAL

Left: Ethereal Duck Egg Herringbone Throw, £15

Ethereal Geo Glass Vase, £10

Ethereal Mug, £3.50

Ethereal Table, £25

Ethereal Printed Circle Cushion, £12

Ethereal Zig Zag Crewel Cushion, £12

Right: Ethereal Table, £25

Ethereal Small Ceramic Vase, £6

Ethereal Geo Glass Vase, £10

ETHEREAL

Left: Ethereal Pastel Framed Hanging Plaque, £3

Ethereal Blue Frame, £12

Ethereal Small Ceramic Vase, £6

Ethereal Jacquard Stripe Bed Linen Double, £30

Ethereal Stationery Box, 2pk, £5

Ethereal Metallic Geo A6 Notebook, £1.50

Right: Ethereal Small Ceramic Vase, £6

Ethereal Stationery Box, 2pk, £5

Ethereal Jacquard Stripe Bed Linen Double, £30

Ethereal Grey Geo Quilted Throw, £30

Ethereal Grey Geo Quilter Cushion, £14

ETHEREAL

Left: Ethereal Notice Board, £14

Ethereal Rose Gold Paperclips, £2

Ethereal Rose Gold Binder Clips, £2

Ethereal PU Barrel Pencil Case Assorted

Colours, £3

Ethereal Boxed Rose Gold Pen, £5

Ethereal Boxed Pencils, £2

Right: Ethereal Grey Wall Clock, £12

Ethereal Marble Magazine File, £4

Ethereal Stationery Box, 2pk, £5

Ethereal Notice Board, £14

Ethereal Clipboard Planner Marble, £5

Ethereal Mug, £3.50

Ethereal PU Barrel Pencil Case Assorted

Colours, £3

Ethereal Rose Gold Paperclips, £2

Ethereal Rose Gold Binder Clips, £2

Ethereal Duck Egg Herringbone Throw, £15

ETHEREAL

Left: Ethereal Watercolour Spot Canvas, £10

Ethereal Raw Base Cereal Bowl, £3.50

Ethereal Round Tray, £6

Ethereal Cutlery Set, 16pc, £18

Ethereal Stacking Mugs, £10

Ethereal Pasta Bowl, £4

Right: Ethereal White Marble Coasters, 4pk, £12

Ethereal Cutlery Set, 16pc, £18

Ethereal Mug, £3.50

Ethereal Raw Base Cereal Bowl, £3.50

Ethereal Runner, £12

Ethereal Small Tray, £4

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RESTORATION

Left: Restoration Dinner Plate, £4

Restoration Cereal Bowl, £3.50

Restoration Pasta Bowl, £4

Restoration Tumbler, £5

Restoration Small Goblet, £5

Restoration Wine Glass, £5

Restoration Jug, £15

Restoration Grid Tea Towel, £4

Right: Restoration Dinner Plate, £4

Restoration Cereal Bowl, £3.50

Restoration Pasta Bowl, £4

Restoration Jug, £15

Restoration Tumbler, £5

Restoration Small Goblet, £5

Restoration Wine Glass, £5

Restoration Grid Tea Towel, £4

RESTORATION

Left: Restoration Check Shade, £10

Restoration Dog Tooth Printed Bed Linen

Double, £25

Restoration Triangle Embroidered Bed Linen

Double, £28

Restoration Grey Waffle Cushion, £10

Restoration Herringbone Woven Cushion, £12

Restoration Black Woven Check Throw, £15

Restoration Bulldog Lamp, £28

Restoration Bulldog Objet, £5

Restoration Smoked Vase, £12

Right: Restoration Bulldog Objet, £5

Restoration Glass Tea light Holder, £3

RESTORATION

Left: Restoration Bulldog Lamp, £28

Restoration Bulldog Objet, £5

Restoration Smoked Vase, £12

Restoration Herringbone Woven Cushion, £12

Restoration Red Basketweave Cushion, £10

Restoration Red & Grey Check Throw, £14

Restoration Magazine Rack, £6

Right: Restoration Bulldog Lamp, £28

RESTORATION

Left: Egyptian Hand Towel Chilli, £5

Restoration Grey Brick Bath Towel, £10

Restoration Over Door Hooks, £10

Restoration Wire Basket, £6

Restoration Wire Storage, £14

Restoration Two Tier Wire Storage Unit, £10

Right: Restoration Grey Brick Bath Towel, £10

Restoration Wire Basket, £6

Restoration Over Door Hooks, £10

RESTORATION

Left: Restoration Tumbler, £5

Restoration Small Goblet, £5

Restoration Wine Glass, £5

Restoration Cereal Bowl, £3.50

Restoration Black Paper Striped Straws, £1.50

Restoration Serving Bucket, £3

Restoration Enamel 14cm Saucepan, £6

Restoration Cast Iron Dish, £20

Restoration Cast Iron Red Frying Pan, £20

Restoration Large Black Stacking Jar, £8

Restoration Small White Stacking Jar, £6

Restoration Metal Handle Large Serve Board, £16

Restoration Metal Handle Long Serve Board, £16

Restoration Black Wire Basket, £9

Restoration Black Wire Egg Holder, £4

Restoration White Storage Tins, £5 each

Right: Restoration Cast Iron Dish, £20

Restoration Cast Iron Red Frying Pan, £20

Restoration Black Wire Egg Holder, £4

Restoration Enamel 14cm Saucepan, £6

Restoration Medium Roaster, £10

Restoration Medium Oven Tray, £7

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BUTTERFLY HOUSE

Left: Butterfly House Paper Weight, £4

Butterfly House A6 floral notebook, £2

Butterfly House A5 Animal Print Notebook, £2

Butterfly House Medium Croc Notebook, £4

Butterfly House Boxed Pen, £5

Butterfly House A5 Colour Block Notebook, £2

Right: Butterfly House Velvet Cushion, £12

Butterfly House Floral Printed Cushion, £10

Butterfly House Teal Glass Candle Large, £12

Butterfly House Velvet Cushion, £12

BUTTERFLY HOUSE

Left: Butterfly House Luxe Cutlery Set, 16pc, £30

Butterfly House Platter, £15

Butterfly House Side Plate, £3.50

Butterfly House Dinner Plate, £4

Butterfly House Pasta Bowl, £12

Butterfly House Cereal Bowl, £3.50

Right: Butterfly House Luxe Cutlery 16pc

Set, £30

BUTTERFLY HOUSE

Left: Butterfly House Embroidered Bed Linen

Double, £28

Butterfly House Fleece Throw, £10

Butterfly House Floral Printed Cushion, £10

Butterfly House Velvet Cushion, £12

Butterfly House Large Lantern, £22

Butterfly House Glass Bottles, £3.50

Butterfly House Velvet Cushion, £12

Right: Butterfly House Embroidered Bed Linen

Double, £28

HINTERLAND

Left: Hinterland Zig Zag Crewel Cushion, £12

Hinterland Embroidered Tassle Cushion, £10

Hinterland Grey Quilted Throw, £30

Right: Hinterland Zig Zag Crewel Cushion, £12

Hinterland Pintuck Bed Linen Double, £28

Hinterland Embroidered Panel Bed Linen

Double, £28

Hinterland Grey Quilted Throw, £30

Hinterland Embroidered Tassle Cushion, £10

Hinterland Yellow Tall Ceramic Vase, £12

Hinterland Grey Small Ceramic Vase, £10

Hinterland Small Giraffe Objet, £6

Hinterland Small Succulent Cacti, £5

Hinterland Knitted Marl Throw, £22

RESTORATION

Left: Restoration Pop Up Storage Boxes, £8 each

Restoration Stackable Wire Baskets, £6 each

Restoration Wire Storage, £14

Restoration Cord Hangers, 5pk, £4

Restoration Grey Wall Clock, £12

Right: Restoration Desk Tidy, £14

Restoration Date Block, £8

White Check Medium Fabric Notebook, £3

Adventure Check Boxed Pencils, £2

Adventure Check Twin Pack Pens, £3

Kraft A6 Notebook, £1

Adventure Black Check Stationery Box, £4

Kraft Stationery Box, £4

Black Check Medium Fabric Notebook, £3

Adventure White Check A4 Fabric Notebook, £5

Adventure Check Fabric Pencil Case, £4

Adventure Photographic A6 Notebook, £3

Navy Small Soft Touch Notebook, £2

Adventure Check Twin Pack To do Lists, £2

Adventure Photographic A5 Notebook, £2

Adventure Black Check A4 Fabric Notebook, £5

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HINTERLAND

Left: Hinterland Zig Zag Crewel Cushion, £12

Hinterland Aztec Geometric Throw, £18

Hinterland Orange Geo Woven Cushion, £14

Hinterland Gold Low Seating Table, £32

Hinterland Yellow Tall Ceramic Vase, £12

Hinterland Grey Small Ceramic Vase, £10

Hinterland Small Giraffe Objet, £6

Hinterland Tea Light Holder, £4.50

Hinterland Small Succulent Cacti, £5

Right: Hinterland Tea light Holder, £4.50

Hinterland Gold Low Seating Table, £32

Hinterland Large Ceramic Candle, £8

HINTERLAND

Left: Hinterland Orange Geo Woven Cushion, £14

Hinterland Aztec Geometric Throw, £18

Hinterland Orange Geo Throw, £16

Right: Hinterland Yellow Tall Ceramic Vase, £12

EVERYDAY LUXURY

Left: Provence 3D Embroidered Bed Linen

Double, £28

Continental Square White Voile Pillow, £16

White Frill Cushion, £10

White Lily & Ylang Candle, £8

Right: White Frill Cushion, £10

Provence 3D Embroidered Bed Linen Double, £28

EVERYDAY LUXURY

Left: 3.3l Cast Iron Casserole Dish

Mushroom, £35

Long Acacia Chopping Board, £16

Small Check Terry Tea Towel Black 5pk, £5

Right: Soft Square Dip Dish, £1.50

White Ripple Side Plate, £3

Soft Square Pasta Bowl, £5

White Coupe Plate, £3

White Coupe Bowl, £3

EVERYDAY LUXURY

Left: Jane Packer Succulent in White Geo Pot,

£8 each

Egyptian Hand Towel White, £5

Egyptian Hygro Cotton Bath Towel White, £13.50

Right: Warm Amber & Fig Boudoir Candle, £5

Warm Amber & Fig Diffuser, £15

Black Tea and Vetiver Candle, £8

White Lily & Ylang Candle, £8

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SUMMER SOLSTICE

Left: Summer Solstice Flag Floor Cushion,

£18 each

Summer Solstice Floor Cushion Assorted, £18 each

Summer Solstice Helter Skelter Cushion, £12

Right: Summer Solstice Flag Floor Cushion,

£18 each

Summer Solstice Floor Cushion Assorted, £18 each

Summer Solstice Helter Skelter Cushion, £12

Summer Solstice Bunting, £10

Summer Solstice Windmill Ornament, £12

Summer Solstice Banner, £6

Summer Solstice Condiment Caddy Assorted,

£8 each

Summer Solstice Bright Scatter Cushions, £6 each

SUMMER SOLSTICE

Left: Summer Solstice Platter, £4

Summer Solstice Side Plate, £1.50

Summer Solstice Sundae Spoons, 8pk, £2

Summer Solstice Plate Assorted, £2.50

Right: Summer Solstice Bunting, £10

Summer Solstice Plate Assorted, £2.50

Summer Solstice Windmill Ornament, £12

Summer Solstice Goblet Assorted, £2.50 each

Summer Solstice Food Cover, £6

Summer Solstice Backpack Cooler, £16

Summer Solstice Condiment Caddy Assorted,

£8 each

Summer Solstice Bright Scatter Cushions, £6 each

HINTERLAND OUTDOORS

Left: Hinterland Solar Dark Faux Rattan

Lantern, £28

Hinterland Two Tone Copper Planter, £18

Hinterland Placemats, 2pk, £5

Hinterland Table Runner, £8

Hinterland Copper Rectangular Triple Candle

Table Lantern, £12

Hinterland Dessert Bowl Assorted, £2.50

Hinterland Appetiser Plate Assorted, £2

Solar Hinterland Diamond Glass Jar Lantern

Assorted, £6

Hinterland Round Platter, £8

Right: Hinterland Copper Tray, £12

Hinterland Round Platter, £8

Hinterland Table Runner, £8

Hinterland Dessert Bowl Assorted, £2.50

Hinterland Appetiser Plate Assorted, £2

Hinterland Hammered Dinner Plate Assorted, £3

Hinterland Salad Servers, £3

Hinterland Dip Bowls, 3pk, £3

BUTTERFLY HOUSE OUTDOORS

Left: Butterfly House Cushion, £12

Butterfly House Faux Orchid Table Top

Vivarium, £18

Butterfly House Scatter Cushion, £12

Hot Pink Scatter Cushion, £10

Butterfly House Serve Bowl, £8

Butterfly House Floor Cushion, £18

Butterfly House Dinner Plate Assorted, £3

Butterfly House Platter, £3

Right: Butterfly House Platter, £3

Butterfly House Dinner Plate Assorted, £3

Butterfly House Large Lily Candle, £16

BUTTERFLY HOUSE OUTDOORS

Left: Butterfly House Gold Low Seating Table, £32

Butterfly House Solar Gold Butterfly String

Light, £14

Butterfly House Scatter Cushion, £12

Butterfly House Hot Pink Scatter Cushion, £10

Right: Butterfly House Gold Low

Seating Table, £32

Butterfly House Large Lily Candle, £16

Butterfly House Diamond Glass Jar Lantern

Assorted, £6

Butterfly House Cushion, £12

Butterfly House Scatter Cushion, £12

Butterfly House Scatter Cushion, £10 each

Butterfly House Solar Gold Butterfly String

Light, £14

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SHORE OUTDOORS

Left: Shore Chambray Stripe Scatter Cushion, £14

Shore Placemat, 2pk, £5

Shore Dinner Plate Assorted, £3

Shore Fish Platter, £6

Shore Dip Bowls, £2

Shore Serve Bowl, £6

Shore Fish Platter Long, £3

Shore Core Set Stripe Cutlery 16pc, £8

Shore Solar Light Faux Rattan Lantern Large, £28

Shore Solar Fisherman White Lantern, £16

Shore Large Willow Oyster Catcher, £16

Right: Shore Table Runner, £8

Shore Chambray Stripe Scatter Cushion, £14

Shore Placemat, 2pk, £5

Shore Dinner Plate Assorted, £3

Shore Fish Platter, £6

Shore Dip Bowls, £2

Shore Serve Bowl, £6

Shore Fish Platter Long, £3

Shore Core Set Stripe Cutlery 16pc, £8

Shore Solar Light Faux Rattan Lantern Large, £28

Shore Solar Fisherman White Lantern, £16

Shore Blue Tint Jug, £8

Shore Blue Tint Tumbler, £2.50

SHORE OUTDOORS

Left: Shore Chambray Stripe Scatter Cushion, £14

Shore Picnic Rug, £12

Shore Table Runner, £8

Right: Shore Table Runner, £8

Shore Blue Tint Wine Glass, £3

Shore Solar Light Faux Rattan Lantern Small, £16

Shore Solar Light Faux Rattan Lantern Large, £28

Shore Solar Fisherman White Lantern, £16

Shore Dinner Plate Assorted, £3

SHORE OUTDOORS

Left: Shore Solar Fisherman White Lantern, £16

Shore Wooden Anchor, £12

Right: Shore Table Runner, £8

Shore Dinner Plate Assorted, £3

Shore Placemat, 2pk, £5

Shore Core Set Stripe Cutlery 16pc, £8

Shore Blue Tint Jug, £8

Shore Blue Tint Tumbler, £2.50

Shore Blue Tint Hi Ball Tumbler, £3

SHORE OUTDOORS

Left: Shore Bird House, £8 Right: Shore Small Bird Feeder, £8

Shore Beside The Seaside Wooden Plaque, £12

Shore Small Gardening Box, £10

Shore Crate, £16

Shore Large Gardening Box, £20

SHORE OUTDOORS

Left: Shore Core Picnic Rug Stripe, £8

Shore Core Shoulder Tote Cooler Stripe, £12

Shore Clear Juice Bottle - Blue Lid, £4

Shore Dinner Plate - Multi Stripe, £2

Shore Side Plate - Multi Stripe, £1.50

Shore Core Drinking Jar With Handle Assorted, £3

Shore Round Platter, £8

Right: Shore Core Picnic Rug Stripe, £8

Shore Round Platter, £8

Shore Dinner Plate - Multi Stripe, £2

Shore Side Plate - Multi Stripe, £1.50

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SEASONAL

Left: Popcorn Set, £12

Noodle Boxes, £12

Right: Nuts About You Squirrel, £8

Large Bear Hugs, £12

Unicorn, £10

SEASONAL

Left: Large Bag Landscape, £1.99

You Make My Heart Soar Wall Art, £8

Customisable Letter Peg Board, £12

The Good Things In Life Wall Art, £8

Girlfriend I’m Lovestruck Valentine’s Card, £2.69

Bear Hugs Cushion, £8

Better With You Cushion, £10

Large You’re Pawsome Dog, £12

Sloth Mug, £4

Right: Hanging Sloth, £8

SEASONAL

Left: Arrow MDF Sign, £4

Set of Three Heart Votives, £3.50

Small White Faux Floral, £8

White Porcelain Heart Bowl, £3

White Porcelain Heart Platter, £6

Large White Faux Floral, £20

Right: Small White Faux Floral, £8

Adventure Begins Hanging Plaque, £3

Large Table Easel, £15

Large White Faux Floral, £20

SEASONAL

Left: Wool Rabbit, £10

Pussy Willow Milk Churn, £15

Eggcellent Easter Card, £2

Happy Easter Plaque, £6

Easter Cushion, £8

Faux Floral Milk Churn, £15

Right: Wool Rabbit, £10

SEASONAL

Left: Wicker Rabbit, £12

Egg Wreath, £15

Right: Pussy Willow Nest, £8

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SEASONAL

Left: Easter Bunny Pawprints, 3pk, £3

Easter Egg Hunt Kit, £4

Bunny Basket, £5

Chick Basket, £5

Bunny Lawn Stakes, £10

Right: Rosie The Rabbit Sitting, £7

Roly Poly Characters, £10 each

SEASONAL

Left: Butterfly House Memo Block, £3

Butterfly House Croc Effect Pencil Case, £4

Butterfly House Floral Magazine File, £4

Butterfly House A5 Floral Notebook, £2 each

Right: Butterfly House Butterfly With Love

Card, £2

Butterfly House Butterfly For You Card, £2

Floral Heart Photo Frame, £5

Mother’s Day Faux Floral In Vase, £15

Set Of 3 Faux Floral Pots, £12

SEASONAL

Left: Thanks Grandma Floral Cushion, £10

Floral Heart Cushion, £10

Right: Garden Room A5 Aqua Text Notebook, £2

Garden Room Pencil Case, £4

Garden Room Boxed Pen, £5

SEASONAL

Left: Balloon Wall Art, £8

Mummy And Me Giraffe, £15

Best Mummy Wall Art, £6

Giraffe Keyring, £4

Giraffe, £7

Giraffe Snow Globe, £10

Mummy And Me Cushion, £8

Right: Giraffe Snow Globe, £10

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NOTES

Page 142: JAMES BROWN - Sainsbury's/media/Files/S/...JAMES BROWN Director of Non-Food Trading Spring/Summer is the perfect time to freshen up the home. Our design-literate shoppers enjoy expressing

CONTACT DETAILS

For product loans, images and further information Please contact Camron PR

0207 420 1700 / [email protected]

All photography is available at www.prshots.com For stockist enquiries: 0800 636 262

All prices are correct at the time of going to print In stores from March 2017

Page 143: JAMES BROWN - Sainsbury's/media/Files/S/...JAMES BROWN Director of Non-Food Trading Spring/Summer is the perfect time to freshen up the home. Our design-literate shoppers enjoy expressing
Page 144: JAMES BROWN - Sainsbury's/media/Files/S/...JAMES BROWN Director of Non-Food Trading Spring/Summer is the perfect time to freshen up the home. Our design-literate shoppers enjoy expressing