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Color of the Year 2013; Prepping to Sell by Debbie Correale of Redesign Right.

TRANSCRIPT

Page 1: January 2013
Page 2: January 2013

3. Letter from the Editor

4. 2013 Color of the Year

6. Prepping to Sell

10. Redesign Right

Page 3: January 2013

Whew! Another holiday season has been laid to rest…the

traditions, the joy, the chaos, the food, and the gifts are a

memory now. The beauty of January is the unwritten permis-

sion to move a bit more slowly while we speculate about the

opportunities a new year brings. Here is a great post-holiday

guide for your new year.

#1 - Put your house on a diet...pack up those holiday decora-

tions.

#2 - Time to start kicking in those New Year’s Resolutions.

#3 - Plan your year’s bucket list. Studies show the best way to

make sure a decorating project or vacation happen…is plan

it!

By now as you move into the end of the month, your home

may look a bit bland and boring. Enjoy this month’s issue of

our mini-mag, "lled with quick ideas and changes for your

home that don’t break the bank or require too much energy.

If you want to make it even easier, call our o$ce and schedule

a consultation. Let us help you create a decorating plan that

will take your home to a new level and make staying home

fabulous.

Wishing you a year !lled with joy and comfort!

Page 4: January 2013
Page 5: January 2013

they will promote as the biggest,

baddest and most amazing color

for the year. Not everyone agrees

on one color, in fact, the confusion

often comes due to competing

colors of the year from various

color camps. These selections will

dictate what we will be seeing on

the runway, in home décor and

even automobiles may be in�u-

enced by the latest color trends.

Now this doesn’t mean you need to

redo your home each year.

Add color in the personality ele-

ments such as side chairs, pillows,

art, area rug, etc. Let’s take a look at

three options for the 2013 Color of

the Year. One thing I will guarantee

even if you don’t like them, you will

!nd these colors sneaking into your

life and you might even decide these

are exactly what your room needs.

Lively. Radiant.

Lush…

A color of

elegance and

beauty that en-

hances our sense

of well-being,

balance and

harmony.

Indigo is a visual

band-aid to our

hectic lives. A

striking statement

colour associated

with wisdom and

honesty which

enhances your

environment.

An ideal transition

color as we move

from the more vi-

brant spectrum

and mid-to-deep

tone hues that

we’ve been experi-

encing in home

furnishings and

fashions.

ach year the color

gurus gather in o"ces,

board rooms, and pri-

vate meeting rooms to

discuss what colors

Page 6: January 2013

Selling a home used to be easy, call a Realtor, research the

competition, and put a sign in the yard. There was very little

thought to “prepping” a house for sale but time has shown

today’s buyer is more demanding. The art of prepping

simply translates to make something ready. You may have

heard of it as staging but bottom line, you can’t sell a house

without prepping for maximum appeal.

Page 7: January 2013

The day to day of life is messy and when we live in it, we quit seeing it. Cleaning to sell

goes beyond surface cleaning but means all of those places that are no longer hidden.

Prospective Buyers have carte blanche when touring a home and can look anywhere.

Dripping faucets, cracked tile, �oor scratches, all send a message that says, “This house has

been neglected.” In today’s tough market, eliminate any possibilities of a potential buyer

being turned o� by maintenance issues.

Every buyer wants maximum square footage and the illusion of size. Eliminate about 50%

of the non-essentials in your home. Paper, mementos, tchotchkes, toys, all take over a

space. Eliminate personal mementos as well. Walk through your home with an eye for

stay, go or throw! In addition to de-cluttering, add light by removing privacy window

treatments and put full spectrum bulbs in all light �xtures to maximize the illusion of

space.

If you are headed for a dinner date, you “prep” yourself with makeup, your best dress and

shoes. In other words, you amp up the visual appeal. Take the same approach with your

home by adding visual interest that will appeal to your target market and is on trend.

Keep in mind; this isn’t about expressing your personal style. People buy a new home with

more emotion than practicality. Arrange vignettes and send subtle messages that will

encourage people to fall in love with your house. Get inspired by visiting model homes

and apply some of their details to your home; or better yet, �nd a decorating professional

who o�ers staging services.

The nose is a powerful friend or foe of your property. Cooking, pets, smoking, all may send

negative messages to a potential buyer that can impact their decision to make an o�er.

Ask someone else to give your house the “sni�” test.

Here are �ve things every seller should do

before placing the sign in the yard.

Page 8: January 2013

Redesign Right...

"The Right Redesign & Training Choice"

Interior Redesign - One Day Decorating…

The Right Decorating Choice

Home Staging - "Setting up your home for

sale"...The Right Staging Choice

Your Color Possibilities are Endless...

Interior Redesign & Home Staging

Training...The Right Training Choice

www.RedesignRight.com

Debbie CorrealeFRSR, RESA, IDS, ADE

FRSR Certified Redesigner,

Home Stager & Professional Trainer

RESA Redesign & Home Staging

Training Provider

West Chester, PA

[email protected]

610.955.8202