jeppesen thack
TRANSCRIPT
JEPPESEN PROPRIETARY
Thack 2012:Acme™ Travel Companion
Paul DaviesJeppesen Australia
Meet the Thack Team!
Developers Owen Griffiths Rob Hodges Satinda Singh
Presenter Paul Davies
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Quick overview of our Journey Planning Team
Public Transport Journey Planning software – since 1992Based in Brisbane, AustraliaDivision of Jeppesen, which is part of BoeingApproximately 35 developers (journey planning division)Software supports 400 million consumer queries each yearNew cloud product – Jeppesen Journey Planner has clients
in the UK (Tickety Split @ MoneySaving Experts), Australia (several apps) and USA (CoStar.com)
We believe public transit information can deliver additional value to the global travelling experience.
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Current Situation
Travel Agents provide their customers with a static itinerary of hotel and flights (and insurance).
Transactional Relationship.
What does Acme™ Travel Companion do?
Provides location based services within an app while on location.
Provides more updates on flights, hotel, local travel arrangements and (future) ability to make activity-based purchases on location!
This aims to enhance the relationship between agent and traveller.
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What we have built for THack
Uses the following APIs: Jeppesen Journey Planner OAG
Navigate between Airport and Hotel Shows distance (for taxi/driving) and transit details (for bus/train) in
reaching destination. Rebranded (or white-labelled) for travel agents to give to
travel customersGiven to the traveller by the travel agent
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Commercial Model
Application for the traveller Built in partnership with: Travel Agency (branding for app) GDS’ Activities based purchasing (Expedia or other)
Proposed Model Funding from organisation that allows purchasing of products while on
location. For example: Broadway tickets, Zoos and Amusement Parks (Disneyland) etc.)
App branded for travel agent (owns the customer relationship) Provided free of charge to traveller Would take an export of the booking - or allow OAG data to show
real-time updates for flights.
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Who could pay for this?
Travel Agency could pay for integration – relatively smallApp code could be open sourceGlobal Advertisers (Travel Insurance providers?)The organisation that gains the most – selling location-based
tickets through the app in Activities (something like Expedia Activities?).
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Who wins from this exchange?
Traveller A free app that enhances the travelling experience!
Travel Agency Builds customer experience and branding Greater chance of repeat business
GDS Delivers something of value to GDS’ customers’ customer Increases switching costs for client to change to GDS competitors
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Future enhancements/roadmap
In-app purchases Train/bus fares Activities Insurance Additional and last-minute hotel and flight bookings (Travel Agent and
GDS)Port to other platforms IOS (iPhone and iPad) Windows
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Technical Stuff (Optional Slide)
Built with Cordova (formally known as PhoneGap)HTML5JavaScript using Angular JS frameworkMaking Rest call to JJP APISoap (still needing work) call to OAGAnyone interested in trying out app I can share the file.
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Questions
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Q&A
Paul Davies
Sales Manager – APAC
Jeppesen Australia