Jesse Byrd7+ Year English Copywriter

Take in the New Year in a trance of breath-snatching fireworks from the beautifully designed balcony of your dreams. Pristinely polished white marble floors offer the kind of luxury your feet were meant to walk on. This is the place of the future, and we see you in it.

Relationships should be a true give and take. And we think a home is something to help you live at your absolute best. With impressive high-arched ceilings and beautifully curved wall-length windows AKOYA frees you witness the world in vivid panorama from your plush bedroom carpet. Built with technology to adjust nearly every home feature from the convenience of your phone, AKOYA gives you the power to shape your environment with, security and ease, as you see fit. AKOYA members win access to an exciting residence built to take on life’s little things, so you give more time to what’s important to you! Be selfish, and reserve one while you can!

We believe one simple thing: beauty in every detail improves the quality of life. As a luxury real estate firm we strives to create venues worthy of your life experience. A safe, comfortable home to hold your joys and successes, built with tender love.

Client

Adidas Basketball (Spec)

What: Spec for Derrick Rose (Adidas Basketball Star) in his MVP season.

My Role: Conceptual Advertising. Including Copywriting & Art Direction

Tagline: The Turbo Button

Client

Adidas Soccer (Spec)

What: Spec for Adidas Soccer fans to imagine them as their favorite players.

My Role: Conceptual Advertising. Including Copywriting & Art Direction

Tagline: The Turbo Button

Client

NBA x Nabisco (Spec)

What: A cross-branding spec series to blend Nabisco’s Chips Ahoy Cookies with the NBA’s Dunk Contest

My Role: Conceptual Advertising. Including Copywriting & Art Direction

Tagline: Dunk Delicious!

Client

NBA x Oreo (Spec)

What: Cross-Branding Spec series to blend Nabisco’s Chips Ahoy Cookies with the NBA’s Dunk Contest

My Role: Conceptual Advertising. Including Copywriting & Art Direction

Tagline: Dunk Delicious!

Client

Freedom Project (Spec)

What: Spec project to help bring attention to incarceration in American prison systems.

My Role: Conceptual Advertising. Including Copywriting & Art Direction

Tagline: Land of the Free*

Client

The Aviation Museum (Spec)

What: Project to honor Orville and Wilbur Wright, pioneers of sustained manned flight.

My Role: Conceptual Advertising. Including Copywriting & Art Direction

Tagline: Think. Fly.

Article Sample

Article for a restaurant in California (Excerpt)

“A short stint from Jack London Square there's a well-lit building with high windows. The dinner tables meet you on the street, so you experience the vibe of the restaurant even before you enter the building. I sat

at a beautifully-polished counter made of wood and steel finishes as I notice the persons to my left and

right are having the same meal. Slowly scanning the golden-lit room, I witnessed every other person sitting

with a plate of Chop's famous Burger and Fries.

A patron I came to know later vowed she came here every year for this particular dish. As I managed to pull my gaze from her meal, I was welcomed by a cluster of

cool enthusiasts working behind the counter. Denim and dark tees, with the sleeves rolled up, meticulously neat hair, friendly, personable and funny. They slid a menu the length of the bar and I snatched it before...”

Blog Sample

Blog - The 2016 U.S. presidential election from Dubai. (Excerpt)

“I arrive at the cafe and double-check with the host that they have wifi. Dropping into a booth, I flip open my computer which is now at 27% and dying fast. The computer is a

dinosaur of a MacBook from half a decade ago which has been stitched together with 3 replaced hard drives and a new processor. I track the election until the battery is down to 11%

then click it shut and switch to my phone. Where I find, naturally, Google is the quickest way to all answers. They're running a live side-by-side of the race including which states are leaning red or blue. Reflexes urge me to hit refresh and

do 2 or 3 times.

I crack open the menu and order something called the high tower, a towering triple-stack of fresh pancakes with turkey

bacon and potatoes, with English Breakfast tea. I scarf down half of my pancakes and Trump has now taken the lead and only needs another 26 to win. I stand up not sure where I'm going but knowing I need to experience this with people and

not pancakes”

Novel Sample

An excerpt from my award-winning novel published last year.

“The seal burst forward as Pierre leapt from the water gasping. Plunging back into the ocean’s abyss, the

monster reeled behind him in pursuit. Pierre snatched his feet in close to his tail and scrunched his neck

between his shoulders. He popped his flippers, swimming in desperate strokes. His heart thumped and punched in his chest. The sea was a streaking aqua-blue blur. His vision went dark thin moonlight disappeared. Pierre twisted to look up as the beast

rose like smoke, then struck like the twitch of lightning…”

Award-Winning Novel

What: A children’s novel centered around the company’s Mascot. T

Goal: Establish another channel to access and engage the target audience.

My Roles: Manuscript, Copywriting, Conceptual Advertising, Art Direction.

Result: The novel won multiple awards.