jessica chapman - 5 december 2001 marsfield open day visitor survey - feedback visitors to the...
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Jessica Chapman - 5 December 2001
Marsfield Open Day Visitor Survey - Feedback
Visitors to the Marsfield Open Day were asked to complete a survey form at the end of their visit.
The total number of visitors at Marsfield was approximately 1200.
We received 550 forms at Marsfield.The following diagrams summarize the
response.
Who came?
Your gender?
050
100150200250300350
Male Female
Nu
mb
er
63% male, 37% female (adults and children)
Your age?
0
50
100
150
200
<18 18 - 25 26 - 35 36 - 45 >45
Nu
mb
er
Note the lack of visitors with ages between 18 and 35.
Primary, High School and Tertiary Students
0
20
40
60
80
100
120
Primary Secondary Tertiary
Nu
mb
er
Over 100 survey forms were completed by primary-aged children.
Did you visit both CSIRO sites today?
0
100
200
300
400
500
Yes No
Nu
mb
er
Some visitors said they would have liked to visit both sites but could not manage both in the same day.
How did they know about it?
How did you find out about the Open Day?
0255075
100125150175
Word
of
Mouth
Road S
ign
Fly
er
in
letter
box
Oth
er
Local
New
spaper
Radio
Nu
mb
er
‘Other’ included information sent to schools and articles in Double Helix and Scientriffic
Why did they come?
Why did you decide to come to the Open Day?
050
100150200250300
Interested inscience
To knoww hat CSIRO
does
My childrenw anted to
come
Other Interested incareer w ith
CSIRO
Passing by
Nu
mb
er
Note the strong interest in what CSIRO does.
Did they enjoy the day?
How much have you enjoyed your visit?
0
50
100
150
200
250
300
350
1 - not atall
2 3 4 5 - a lot
Nu
mb
er
YES!
Could they understand the displays?
How easy was it to understand the written displays?
050
100150200250300350400
1 - tooeasy
2 3 - justright
4 5 - toohard
Nu
mb
er
For some visitors the displays were slightly too hard to understand.
How much did they learn about CSIRO at this site?
Before: Before your visit how much did you know about what CSIRO does at this site?
After: How much have you learnt from the
Open Day about what CSIRO does at this site?
0
50
100
150
200
250
1 2 3 4 5
Nu
mb
er
Before Afternothing a lot
Importance of CSIRO in Australia
How much has the Open Day taught you about the importance of CSIRO to
Australia?
0
50
100
150
200
250
1 2 3 4 5
Nu
mb
er
nothing a lot
Careers in Science (school and tertiary students only)
Before: Before your visit would you have considered a career in science?
After: Would you now consider a career in science?
0
50
100
150
200
No Yes
Num
ber
Before After
Visitors’ Comments
The survey form also asked for comments on:
•What did you like best?
•What would you like us to improve?
A summary of the most-often repeated comments follows:
What did you like best?
General site activities
• science show (103)* • ‘everything’ (45)• helpful/friendly staff (30)• children’s activities (8)
* Hugely popular with the children
(Numbers indicate the number of responses which included the item.)
Jessica Chapman - 5 December 2001
What did you like best?
ATNF Displays
• astronomy displays and welcome (36)• receiver group demos/display (28)• SKA and the Luneburg Lens (18)• Parkes displays (10)• ask an astronomer (8)
What did you like best?
CTIP Displays
• SQIS – face & gesture recognition (79)• e-health, Haptic Workbench (34)• virtual reality (not further specified) (32) • electron microscope (21) • e-health, hospital without walls (13)• computers/CSIRAC (9)• antenna range (5)• radar display (5)
Jessica Chapman - 5 December 2001
What would you like us to improve?
The ‘top six’ comments were:
• Provide more Open Days (23)• Provide more hands-on/interactive displays (16)• Provide more activities for children (13)• Provide better access to some displays (11)• Provide more demonstrations/experiments (10)• Make displays easier to understand (10)
Jessica Chapman - 5 December 2001
What would you like us to improve?
Other comments (3 - 4 responses) were:
• Provide better signs (outside) • Hold Lindfield and Marsfield days separately• Stay open longer and/or over two days• Improve the advertising• Show more videos