Jessica OughtonBritish Champion 2007

Canoe Kayak

Downriver Racing

Downriver is a test of speed, strength, skill and endurance against the elements… and the clock.

Sprint

Classic

Team Sprint

Team Classic

Four Events…

Athletes time trial the course individually in sprint and classic and as three in the team event. There are no gates, the athletes choose their own route and tactics.

They have to negotiate both natural and artificial waves, stoppers, drops and weirs along with the flat water in between.

Every river is different…but they all make for a good downriver race!

Jessica has been downriver racing since 2002. She

progressed successfully through the junior ranks and is now one of the top women

internationally. This year taking a European bronze

medal in her first year as a senior.

She is currently taking a break from her studies to train for the international season of 2008. Jessica is now based in the Italian mountain town of Valstagna. It has a busy river sport scene and is famous for producing World and Olympic Champions in the sports of Downriver and Canoe Slalom.

• Bronze medal Senior European Championships 2007(Sprint)

• 7th Senior World Cup 2007 (Sprint & Classic combined)

• 7th Senior European Championships 2007 (Classic)

• 5th World Cup event Karlovy Vary 2007 (Sprint)

• National Champion Sprint and Classic 2007

• Winner of International Canoe Marathon TerraDeiForte, Italy 2007

• 2nd in The Ardeche International Canoe Marathon, France 2007

• Bronze medal at Junior European Championships 2006 (Classic)

• 11th Senior World Championships 2006 (Sprint)

The best results so far…

Travelling nationally and internationally to races, whilst

training 20 hours per week costs a lot.Specialist

equipment is also very expensive.

This is why Jessica needs your support... to assist her continued progress in downriver and help her to reach her ultimate goal… to

become... world champion.

Your company can help Jessica reach this target. Support could be in many forms, including discounts, material,

time or financial support. In return she can actively promote your brand.

Jessica can promote your brand in the following ways…

• Visual endorsement - your logo on her boat, paddles and other equipment during races and training. She can also wear your logo or products off the water.

•Distribution of promotional material at events.

•Recognition and mentions in interviews, awards ceremonies and other media exposure. This can include company logos or hyperlinks.

•Appearances at your organisation’s events.

• Permission for use of any photos or film of herself in advertisements for your company.

•She is willing and able to write articles/ blogs/ diaries for your organisation’s website, magazine or newsletter, regarding herself, her sport or your products.

Jessica will consider all concepts for the

promotion of your organisation. She is

looking to work together with you to maximise your

return.

How Jessica can expose your brand visually…

• Her boat has space for large stickers or

advertising

•The back of her paddleblade gains

ultimate exposure in photographs and on TV.

•The front of her helmet is a very prominant

space for a brand logo.

•She can wear brand’s logos on and off the

water.

International races are often covered on TV stations such as EuroSport and Discovery Channel, as well as the local and national TV stations of the host nation.

Races are well supported by

corporate sponsors.

Events and ceremonies attract big crowds

Some previous media exposure for Jessica…

• The Sunday Times Magazine, photoshoot and article about young extreme sports athletes.

• BBC’s Blue Peter, teaching a presenter to canoe.

• Articles on womeninsport.com

• Accenture Olympic Dreams Photo exhibition, part of the London 2012 Bid.

• Popular British canoesport magazines ‘Canoe Focus’, ‘Canoe & Kayak’ and ‘Canoeist’ regulary write about Jessica and the GBR Downriver team. Jessica will be in the next issue of Canoe Focus in an article about Medal Winning Women in canoeing.

• Local Newspapers ‘The Leicester Mercury’ and ‘The Birstall Post’ update on her results regulary.

•Great Britain downriver website www.wildwater.org.uk covers all races and training camps.

Aims for the 2008 season

To medal in the sprint and team races and be in the top 5 in the classic race at the Senior World Championships.

To make the top 5 in the World Cup series.

To defend British Champion title in Sprint and Classic

• Il Fiume Brenta, Valstagna, Italy

• The River Soar, Leicester, England

• The National Water Sports Centre, Nottingham

• The River Stadium, Ivrea, Italy

• Il Fiume Adda, Valtellina, Italy

• Other various locations and rivers in the UK and Italy

Jessica will be seen training in the following places this year…

And you can see her racing here…

• International Wild Water Descent, Sort, Spain, (March)

• British National Selection Races, Location Unknown, (March)

•International Sprint and Classic, fiume Enza, Italy, (April)

•World Championships, Ivrea, Italy (June)

•World Cup 1 & 2 Karlovy Vary, Czech Republic (May)

•World Cup 3 & 4 Lofer, Austria (May)

•European Marathon Series (September, October)

•Various other domestic races in both Italy and Britain.

Thank you very much for the time you have taken to read about Jessica and her sport, downriver racing.

Contact her directly on

+447877761368 or +393314865736

Or write to jessicaoughton@gmail.com