jicr wine present-1

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AGENDA Introductions Jekyll Island Authority, Eric Garvey Young International Beverage, Larry Kellam Jekyll Island Reserve Wines, Kyle Boyer Kroger Opportunities Q & A

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Page 1: Jicr wine present-1

AGENDAIntroductions

Jekyll Island Authority, Eric Garvey

Young International Beverage, Larry Kellam

Jekyll Island Reserve Wines, Kyle Boyer

Kroger Opportunities

Q & A

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Where the heck is Jekyll Island?

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Where the heck is Jekyll Island?

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JEKYLL ISLAND is known for its history, but famous

for it’s story….

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WARM, RICH AND WHIMSICAL“EVOKES A LOST, FAIRY-TALE-

LIKE ERA.” – ISLANDS MAGAZINE

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JEKYLL ISLAND is also a place that people care

about.

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experiential marketing

refers to the customer

experiences with a brand

that allow users to interact

in a sensory way. It triggers

motivation more than any

other channel of

communication and

instigates word-of-mouth.

Brands that excite people

have more strength in the

subconscious level of the

mind.

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Dr. Walter YoungCEO, Young International

About Young International Beverage, LLCThe world’s largest minority-owned supplier of adult beverages invites you to “Celebrate with a PurposeTM.” Proceeds from Young International brands benefit a specific cause, bringing social responsibility and equality to the global beverage industry.

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Jekyll Island Club Reserve Wines• Priority Varietals for Kroger ATL KMA:

1. Old Vine Zinfandel2. Chardonnay3. Cabernet Sauvignon4. Pinot Noir5. Pinot Grigio6. Sauvignon Blanc7. Merlot

• Product of Lodi, California

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Jekyll Island Club Reserve Wines• Distributed in Georgia by Empire Distributors,

Inc• Price target - $8.99 per bottle• Target Distribution:• Grocery retail• On-premise “by the glass”• Off Premise Package and Convenience Stores• Foodservice• Corporate Accounts

• Expected Launch – March 1• First year Forecast – 8,000 cases