jll cincinnati: full circle report 2017

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© JLL 2017 1 Full circle: Cincinnati An in-depth look at how residential demand, corporate growth, and development activity sparked the resurgence of downtown Cincinnati

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Page 1: JLL Cincinnati: Full Circle Report 2017

© JLL 2017 1

Full circle: CincinnatiAn in-depth look at how residential demand, corporate

growth, and development activity sparked the

resurgence of downtown Cincinnati

Page 2: JLL Cincinnati: Full Circle Report 2017

© JLL 2017 2

Cincinnati becomes destination through urban growthDowntown Cincinnati has undergone a tremendous transformation over the last five years that has positioned its urban core to

be a live-work-play destination for companies, professionals, and visitors. Cincinnati is home to a mature corporate community

consisting of 10 Fortune 500 companies. In addition, Downtown Cincinnati has become a hotbed for startup activity as

companies flock to the Central Business District and Over-The-Rhine to attract and retain top talent.

The urban core is in a historic expansion phase for downtown population and residential units, which in return is

catalyzing its growth in retail and entertainment. The market fundamentals that have led to Downtown Cincinnati’s growth

are projected to continue through 2017 and further solidify the urban core as one of the more desirable destinations in

the Midwest for companies and professionals alike.

Downtown Cincinnati

2© JLL 2017

Page 3: JLL Cincinnati: Full Circle Report 2017

© JLL 2017 3

Downtown Cincinnati by the numbers

33%Percent Millennials

151,700Total employment

39Office tenants

2016 Business attraction and retention

71# of investment projects (2012-planned)

$2.4B Total investment

79%Private investment

3.3Square miles

22,900Residential population

13%Population growth since 2000

3© JLL 2017

Page 4: JLL Cincinnati: Full Circle Report 2017

© JLL 2017 4

1,400,000

1,800,000

2,200,000

18,000

21,000

24,000

2000 2010 2017

Population growth

Downtown Cincinnati has seen recent

population growth during a period of steady

growth at the metro level.

1.9M

2.1M

2.2M

20.3K19.7K

22.9K

Downtown population Metro population

Demographics

19%

33%23%

20%

Millennials make up one third of the

downtown population, a significant factor

driving business attraction and retention.

Generation Z (0-19)

Millennials (20-36)

Generation X (37-52)

Baby Boomers (53-71)

The Silent Generation (72+)

11,000

13,000

15,000

2000 2010 2017

Residential development

12.8K12.6K

14.6K

Downtown housing units

Unlocking pent-up demand: Developers have

added 2,000 residential units downtown since

2010, and yet, occupancy remains above 95%.

People

Downtown Cincinnati

2017 downtown population by age

Page 5: JLL Cincinnati: Full Circle Report 2017

© JLL 2017 5

Largest employers

The largest private employers in downtown

Cincinnati span a broad range of industries,

illustrating the diversification of the region’s

economy.

Procter & Gamble

Fifth Third Bancorp

Western & Southern

American Financial Group

Rock Gaming

3,900

2,000

1,800

1,700

1,700

U.S Bank

The Kroger Company

Duke Energy

Macy’s Corporate

Cincinnati Bell

1,300

1,300

1,000

800

700

Business attraction and retention

In 2016, downtown business attraction and

retention efforts secured commitments from

more than 39 office tenants. Below are the

companies that made the largest office

commitments in 2016.

Bricker & Eckler

Coca-Cola

CTI

Dean Houston

Arthur J. Gallagher

Bahl & Gaynor

Brandcraft Srategies

Cincinnati Convention Bureau

Cors and Basset

Doc Halo

Fifth Third Bank

Freking Myers & Reul

Graydon Head

JLL

Key Bank

Landor

Miller Coors

Northcreek Mezzanine

Retention or expansion (285,000+ s.f.)

Attraction (315,000+ s.f.)

Employment by industry

Construction, manufacturing and transportation

Professional and business services

Hospitality, leisure and retail

Government

Downtown employment by industry

Information

Education and healthcare

Other

Downtown Cincinnati has a thriving 21st

century economy with significant employment

in the business and technology industries.

28%

25%

25%

7%

5%

7%

Business

Empower Media Marketing

Interbrand

The Health Collaborative

Downtown Cincinnati

Page 6: JLL Cincinnati: Full Circle Report 2017

© JLL 2017 6

Downtown Cincinnati

65%

14%

21%

Investment by project status

Downtown Cincinnati has transformed due to

increased investment activity, and current

projects planned and underway show no

signs of a slow down.

Completed (2012-16)

Under construction

Planned

$1.5B

$319.4M

$498.3M

51

8

12

Status Investment

# of

projects

Investment by funding type

Private investors have taken notice of the

momentum downtown and are answering the

call by funding the lions share of downtown

investment dollars.

79%

21%

Private investment dollars

Public investment dollars

$0

$250

$500

$750

Education,infrastructure,

public use

Entertainment,retail

Hotel Office Residential

Investment by property type

Residential development has driven investment

as investors work to address a underserved

market with occupancy over 95%.

9

projects

33

projects

11

projects

10

projects

($M)

8

projects

Investment

Downtown Cincinnati

Page 7: JLL Cincinnati: Full Circle Report 2017

© JLL 2017 7

7 Lytle Park Tunnel Renovation

8 Market Square

9 Merchants Building Lofts

10 Music Hall Revitalization

11 Streitmann Biscuit Co. Building

12 Ziegler Park

1 309 Vine

2 4th & Race

3 AC Hotel

4 Cincinnati Shakespeare Company

5 Empower MediaMarketing HQ

6 Lytle Park Renovation

Significant projects under construction

1 4th & Walnut

2 824 Broadway

3 8th & Main

4 8th & Sycamore Phase

5 8th & Sycamore Phase 2

6 Freeport Row

7 Jewlers Exchange Building

8 Textile Building

16 John Weld Federal Building

17 KAO Office Expansion

18 Mercer Townhomes

19 Morelein Lager House

20 Renaissance Cincinnati

21 Seven at Broadway

22 Smale Park Phase 1 & 2

23 Smale Park Phase 3 & 4

24 Smale Park Phase 5

25 Sotto/Boca

26 Taft’s Ale House Place

27 Tea Company Townhomes

28 The Banks Phase 2 A

29 The Banks 2 B

30 YMCA

1 84.51

2 Abington Flats

3 Alumni Lofts

4 Anna Louise Inn

5 Aqua on the Levee & Aloft Hotel

6 AT 580

7 Cincinnati Streetcar

8 Cintrifuse

9 Cincinnati Parking Garage

10 Cutter Apartments

11 The Reserve

12 Holiday Inn Hotel

13 Homewood Suites

14 Horshoe Casino

15 Hyatt Regency Renovation

Significant projects completed in 2015-16

Investment map

Notable proposed projects

Completed in 2015-16 Under construction Proposed

Downtown Cincinnati

Page 8: JLL Cincinnati: Full Circle Report 2017

© JLL 2017 8

Contact

Abby Armbruster

Research Analyst

+1 513 252 2148

[email protected]

www.jll.com/research

www.jll.com/cincinnati

© 2017 Jones Lang LaSalle IP, Inc. All rights reserved.

Ross Bratcher

Research Analyst

+1 513 719 3706

[email protected]