journalism in the new digital age
DESCRIPTION
Journalism in the 21st Century conference - Melbourne University - July 2009.Plenary session: Journalism in the new digital age - New Directions for National and International media outlets.TRANSCRIPT
Journalism in the new digital age
New Directions for National and International media outlets
The beginning of the end?
Old media vs new media
Infinite choice
It’s just journalism
Media Storm
Go where your audience is
“If news is important – I expect it to find me”
Global content brand
News is social
The new rules of engagement
Raw citizen journalism
A Twitter uprising
Instant access
New world, new ways
Walking the talk
• 170,000 documents in 80 hours• 56% participation rate
“Now this is not the end.
It is not even the beginning of the end.
But it is, perhaps, the end of the beginning”
A land of opportunity