JP Bommel |Global Events & Activations I am a strategic and creative media and entertainment professional with a passion for producing events that turn brands into experiences. I thrive in building and implementing a strategy for events and trade shows that delivers a measurable impact on sales and brand awareness -- on-budget and on-time. My goal, while working with a client, is to leverage their assets and optimize their event while creating a good experience for their team, their current and yet-to-be-acquired customers and that consumer they want to reach. Summary Founder of barton creek international, a special events, partnerships and experiential marketing company. Projects have included activations at the largest B2B and consumer trade shows and events such as SXSW, Midem and Miptv. Clients range from Aol, AT&T, Vevo, Microsoft, Adobe, Intel, Getty Images and many more. With over 2 decades of global business development in the media space, working at conference company Reed MIDEM and prior as head of international for labels at BMG, Sony and EMI, I bring a formidable rolodex of industry contacts in media, music and ad agencies. Top level contacts include editorial decisions -makers at large industry events such as CES, NAB, SXSW, MIPTV/MIPCOM, Music Matters, to name a few. My mission is to create ultimate experiences, inspiring and engaging audiences in meaningful ways, resulting in deeper brand connections while maintaining budget efficiencies and event optimization. Background For the last ten years, I have designed, strategized and launched multiple industry events and ran the North America Entertainment Division for Reed MIDEM, a leader in B2B premium conferences and trade shows Previously during my music career, I developed global marketing plans for iconic talent such as Tina Turner, the late Etta James, Billy Joel, Maria Carey as well as emerging talent. I was responsible for opening emerging markets in Latin America and South East Asia. Later on, in an advisory role, I designed and launched the Qwest Communications media and entertainment practice featuring the critically acclaimed “Anywhere – Anytime” advertising campaign.

Timeline Barton creek Intl – Founder (2013 – Present)

• Business development for ACL-Live including the 1st US iTunes festival in partnership with Apple and Live Nation

• Event activations for High Beam – SXSW’s official event production company: project for Getty Images, Aol, Vevo, Magisto.

• Special projects for AT&T, Vevo, Stageside Productions (Willie Nelson) Reed MIDEM – VP North and Latin Americas (2005 – 2013)

• Head of NY office for Midem, Miptv and Mipcom – Strategic partnerships and sponsorships – brought in: Microsoft, Ford, Adobe, Sony Electronics, Getty images, Netflix, HP, Motorola, Intel

• Introduced VIP program for Special events and awards ceremonies • Customized experiential events for sponsors such as the branded

entertainment award at MIPTV for Ogilvy and the Adobe Masterclass Media and Tech Consulting (1997 – 2005)

• Designed and launched media and entertainment practices for tech companies: Qwest Communications, Madge Networks (UK), Vigilinx.

Head of International Marketing at Majors (1990-1997)

• BMG: RCA Records and Private Music/Verve • Sony: Columbia Records • EMI: Capitol Records, Manhattan Records, EMI USA

Contact JP Bommel 720 Greenwich Street, 2D New York, NY 10014 Email: jp@bartoncreekintl.com Mobile: (917) 602-2320