juan carlos croston, manzanillo international terminal-panama, vice president of marketing

29
V:\logos\MIT\MIT... 2007 a.jpg MANZANILLO INTERNATIONAL TERMINAL – PANAMA CONTAINERS RO-RO BREAKBULK PROJECT CARGO Juan Carlos Croston VP Marketing – MIT Panama April 19th, 2010

Upload: energizemybiz

Post on 25-May-2015

1.583 views

Category:

Education


0 download

TRANSCRIPT

Page 1: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

MANZANILLO INTERNATIONAL TERMINAL – PANAMACONTAINERS • RO-RO • BREAKBULK • PROJECT CARGO

Juan Carlos CrostonVP Marketing – MIT Panama

April 19th, 2010

Page 2: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

SSA INTERNATIONAL

SSA International operations in Latin AmericaMexico, Colombia, Chile and Panama

Page 3: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

SHIPPING INDUSTRY ‐REALITIES

Page 4: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

CURRENT ECONOMIC SITUATION

What recovery?...

Page 5: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

Shipping lines / shipowners are expected to leverage slow steaming and ship idling to offset the gap between supply and demand

CONTAINERSHIP TONNAGE GROWTH…AND MEASURES TAKEN TO OFFSET IT

charts by Alphaliner

Page 6: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

FREIGHT RATES / UTILIZATION KEEP IMPROVING…

Page 7: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

… ALTHOUGH THERE ARE CLOUDS IN THE HORIZON…

Page 8: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

… AND THERE’S STILL THE “SMALL” ISSUE OF IDLE OVERCAPACITY

Shipping lines lost around $20B during 2009Strong pressure on vendors to assist with financial bleedOvercapacity/financial situation not likely to be solved until 2013

Currently, close to 10% of the containership fleet is currently idle/laid up:  

$15B in unused assets

Page 9: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

ANY MORE SURPRISES?

Page 10: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

RELEVANT ITEMS IN THE AREA

Page 11: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

CARIBBEAN NETWORK

??

Page 12: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

REGIONAL CHALLENGES

WHERE WILL THE CARGO COME FROM?Europe/USA: Previous traditional sourcing marketsAsia: Has replaced traditional marketsIntra-regional commerce: A lot of mid-term potential (Brazil, Mexico, Colombia)Places like Panama and Jamaica building/upgrading distribution/logistics areas that will create additional cargo flows

Page 13: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

PANAMA?

Page 14: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

MIT DEVELOPMENT

19931993 2010

MIT: $550M invested up to date

Page 15: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

CUSTOMERS & CONNECTIVITY

MOLNYKOOCLSeafreightWWL

CSAVChina ShippingEukorHamburg‐SüdHapag‐Lloyd

APLAntillean MarineCCNICMA‐CGMCrowley

Hyundai MarineK‐LineKing OceanMaersk LineMarfret

REGIONAL COVERAGE FROM MIT

Page 16: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

Ports Container ThroughputPanama 1989 – 2009 (TEUs)

1989‐1994 12% a.g.

1994‐2001 26% a.g.

2001‐2009 14% a.g.

MIT starts operations

Page 17: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

MIT LOGISTICS PARK

50,000 m² of current warehouse capacity90,000 m² of projected total warehouse capacity

Page 18: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

VALUE-ADDED AREA

Page 19: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

PANAMA CANAL EXPANSION PROJECT

Page 20: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

COLON – PANAMA: A GROWING LOGISTICS HUB

RAILROAD

MIT LOGISTICS PARK

COLON FREE ZONE

HEAVY EQUIPMENT STORAGE & 

REFURBISHMENT

FUTURE AIRPORT…

Page 21: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

OK… PANAMA!

Page 22: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

A WHOLE NEW ANCILLARY SERVICES BUSINESS MODEL

Container repairShip repair and maintenanceShip crewingShipchandlersWaste management and disposalWater provisionAgencies and representatives

Page 23: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

MARITIME AND LOGISTICS-RELATED COMPANIES WITH REGIONAL OFFICES IN PANAMA

Page 24: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

GREATLY IMPROVED CONNECTIVITY FOR PANAMA

Port handling fees lowered by 50%Investment up to date of $1.5B in marine terminals in PanamaTerminal productivity has increased 350% (from 10mph to an average of 35mph)Lower maritime freight rates, more direct connections and increased capacityPanama has more gantry cranes than either Mexico or Brazil!

Page 25: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

A REAL DISTRIBUTION PLATFORM

Page 26: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

HALF FULL…OR HALF EMPTY?

Page 27: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

PERCEPTION IS REALITY

Consumers still need to perceive the recovery is getting to them…

Page 28: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg

ALWAYS LEAVE SOME IN THE TANK FOR THE LONG RUN…

“… if you're a leader putting 100% of yourself into the present, you could certainly shift 11th that to something like 75% or 80% and throw some time and energy into figuring out what your company's future could and should look like… inventing the future is one crucial definition of leadership.”

Jack Welch, BusinessWeek, May 11th 2009

Page 29: Juan Carlos Croston, Manzanillo International Terminal-Panama, Vice President of Marketing

V:\logos\MIT\MIT...2007 a.jpg THANKS