july 17, 2012 – city of palm coast. why do we need economic development? unemployment flagler...
TRANSCRIPT
July 17, 2012 – City of Palm Coast
Where we areWhere we’re going
How we’re getting there
Why Do We Need Economic Development?
Unemployment
Flagler County has the HIGHEST unemployment in the State (June
2012 at 11.6% vs 8.6%)
Why Do We Need Economic Development?
2011Tax Base
81.6% of the County Tax Base was Residential
and only 1.3% Industrial
Why Do We Need Economic Development?
2011Tax Base
81.6% of the County Tax Base was Residential
and only 1.3% Industrial
Cost of Service
Industrial Estimated 20 cents in services for
every tax dollar generated
Residential Estimated $1.27 in services for every
tax dollar generated
Industrial Development is greatest contributor to tax base
Who Are We?
Barbara Revels Robert F. Cahill Wanda Clegg
James UlsamerJoseph A. Marotti
Greg Federline Mike GillPaul Manning
Frank Zedar
Commissioner
Manufacturing
HiTech Business
Agriculture
Real EstateMarketingGeneral Business
Financial/InvestorGeneral
Business
EOAC Team
2012
Keep I tSimpleSilly!
March 28th Strategic Planning Session
The Mission of the Department of Economic Opportunity is to …
facilitate the expansion and diversification of the County’s economic base with targeted businesses that provide sustainable employment opportunities for area residents.
Mission Statement
Vision Statement
Flagler County will have a diverse business base of sustainable, environmentally sound industries that support our high quality of life.
Where Do We Begin?
1. Get the Word Out2. Partner Locally3. Develop Strategic Relationships4. Identify Target Industries5. Create Growth Tools
The Top 5 Priorities
Action Plan and Status
1.Get the Word Out - Create a Marketing Plan of Action
• Department Brand/Identification• Professional Approach• Brochure• Social Media• Website• Trade Shows• Presentations• Develop Long-term Action Items/Strategies
Mark
eti
ng
S
erv
ices
March 28th – Strategic Planning Session
April 4th – EOAC Reviewed Workplan
May 5th – Issued Marketing RFP
June 12th – Received 10 Proposals
July 11th – Recommend Contract
Sample Marketing Material
The Flagler County Newsletter
Action Plan and Status
2. Partner Locally
•City/County Officials•Realtors, Property Owners•Existing Businesses•Chamber, CBE, Rotary, etc.•Regular Community Meetings•Maintain Open Dialogue•Press Releases
March 28th – Strategic Planning Session
April 4th – EOAC Reviewed Workplan
List of Meetings/Presentations- Individual Commissioners and County Staff- Bunnell, Flagler Beach, Palm Coast E.D. Professionals- Brownfields Committee (County, Bunnell and Palm Coast)- Flagler County Commercial Realtors Association- Individual Industrial Property Owners- Business Roundtable- Numerous Individual Businesses- Monthly E.D. Meetings w/ Chamber, CBE, BAC and Score- Rotary Clubs, Friends of Library, Citizen Acad.- County Public Information Officer distributes releases
Strong Local Partnerships
County Department Economic
Opportunity
County Chamber of Commerce
Palm Coast Business
Assistance Center
SCORE
Center for Business
ExcellenceStrike Team
Action Plan and Status
3. Build Strategic Relationships
• Governor’s Office• eFlorida• Permitting Agencies• JaxUSA• Florida Hi-Tech Corridor• Volusia County• Utility Companies• Educational Institutions
Meetings/Presentations- Co-Sponsorship with State and JaxUSA- Weekly conference calls with FDEO- Tampa and Jax meetings with eFlorida- JaxUSA monthly mtgs and Partnership lunches- SCORE and Hi-Tech Corridor - scheduled- Volusia Assoc. Responsible Development- Volusia Economic Development - scheduled - Daytona State College training and grants
RECENT SUCCESSES
June 2012Flagler County Impresses Site
Selectors!
Action Plan and Status
4. Identify Target Industries
•Retain Existing Businesses•Foster Industry Clusters•Identify Support Industries•Highest Ranked Employers•Agricultural, Aviation, •HealthCare, HiTech, •Logistics/Mfg, •Marine Research
March 28th – Strategic Planning Session
April 4th – EOAC review workplan
Meetings/Presentations- Existing businesses- Chamber survey of businesses- Identifying growth industries- Outreach to target industries
RECENT SUCCESSES
Relocates to Flagler County
and alreadyprepares for expansion!
Action Plan and Status
5. Establish Economic Development Tools
• Quantitative Performance• Incentive Packages• Business Tool Kit• Map Database w/Zoning• Pad-Ready Sites• “Who Do You Know?” • Economic Strike Team• Technical Team
Incentive Program Team eFlorida, JaxUSA, County Staff, City ED Staff, Center for Business Excellence, BAC, Educational Institutes.
Community Outreach TeamChambers, Library, Staff
Business Outreach TeamBusinesses, Banks, Chambers, Rotaries, Associations
Business Site Development TeamCounty & City Staff, Realtors Assoc., Property Owners
The Flagler County Newsletterwww.FlaglerCountyEDC.com
A Rising Tide Lifts ALL Boats
The New England Chamber of Commerce 1963 promotion still applicable, still quoted often for a
reason.
THANK YOU
Helga van EckertExecutive Director
Flagler County Department of Economic Opportunity
[email protected]. 386.313.4070f. 386.313.4101