junior membership development initiative kevin young june 2005

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JUNIOR MEMBERSHIP JUNIOR MEMBERSHIP DEVELOPMENT DEVELOPMENT INITIATIVE INITIATIVE Kevin Young June 2005

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Purpose of Initiative  Increase Junior numbers in our sport  Bring Parents into the sport  Target more officials  Create a more social environment  New parents, new ideas  Pathway into J-Cycle Program

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Page 1: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

JUNIOR MEMBERSHIP JUNIOR MEMBERSHIP DEVELOPMENT DEVELOPMENT

INITIATIVEINITIATIVE

Kevin Young June 2005

Page 2: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

Who are we targeting?Who are we targeting? Junior riders U13 and youngerJunior riders U13 and younger New members to cyclingNew members to cycling

Page 3: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

Purpose of InitiativePurpose of Initiative Increase Junior numbers in our Increase Junior numbers in our

sport sport Bring Parents into the sportBring Parents into the sport Target more officialsTarget more officials Create a more social environmentCreate a more social environment New parents, new ideasNew parents, new ideas Pathway into J-Cycle ProgramPathway into J-Cycle Program

Page 4: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

What events can these new What events can these new members compete in?members compete in?

Kids at this age & new to the sport Kids at this age & new to the sport need to be skilled in a fun need to be skilled in a fun environmentenvironment

Involve Parents in running activitiesInvolve Parents in running activities Activities to develop Bike Skills Activities to develop Bike Skills Modified race events, time trialsModified race events, time trials Club Race EventsClub Race Events Interclub Race eventsInterclub Race events

Page 5: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

What is the CostWhat is the Cost A low, low $5.00A low, low $5.00 This is not a financial strategyThis is not a financial strategy It is numbers drivenIt is numbers driven Benefits will flow from depth in Benefits will flow from depth in JuniorsJuniors J-Cycle is an optional extra for J-Cycle is an optional extra for $40.00$40.00

Page 6: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

What is the Objective behind this What is the Objective behind this Junior Membership Development Junior Membership Development

InitiativeInitiative Increase Junior member numbersIncrease Junior member numbers Sign-Up Kids for J-Cycle ProgramSign-Up Kids for J-Cycle Program Prepare new members for racingPrepare new members for racing Encourage new members to upgradeEncourage new members to upgrade their licenses to race in open carnivalstheir licenses to race in open carnivals Bring more Mums & Dads into the sportBring more Mums & Dads into the sport & encourage their involvement& encourage their involvement

Page 7: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

J-Cycle ProgramJ-Cycle Program Clubs to co-ordinate JDO’s to encourageClubs to co-ordinate JDO’s to encourage riders to sign up for J-Cycle programriders to sign up for J-Cycle program J-Cycle is a program developed in co-J-Cycle is a program developed in co- operation between Cycling Australia & operation between Cycling Australia & Australia Sports CommissionAustralia Sports Commission Upon satisfactory completion of J-Cycle Upon satisfactory completion of J-Cycle program, member is awarded a full program, member is awarded a full racing license at no additional cost and racing license at no additional cost and becomes a “J-Cycle Superstar” Memberbecomes a “J-Cycle Superstar” Member

Page 8: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

Benefit of J-Cycle ProgramBenefit of J-Cycle Program A Sports Commission Accredited Program A Sports Commission Accredited Program Provides basic skill training for newProvides basic skill training for new athletes under a structured programathletes under a structured program Provides parents with peace of mindProvides parents with peace of mind their children are receiving sound their children are receiving sound basic advice at an introductory levelbasic advice at an introductory level to cyclingto cycling

Page 9: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

Summary of the Optional J-Cycle Summary of the Optional J-Cycle CourseCourse

Cost is a low $40.00 Cost is a low $40.00 What do J-Cycle riders get for their moneyWhat do J-Cycle riders get for their money 8 Fabulous skill sessions8 Fabulous skill sessions Session 1 – Bike BasicsSession 1 – Bike Basics Session 2 – Balancing & BreakingSession 2 – Balancing & Breaking Session 3 – Corners & TurningSession 3 – Corners & Turning Session 4 – Using your gearsSession 4 – Using your gears Session 5 – Riding with OthersSession 5 – Riding with Others Session 6 – Out & AboutSession 6 – Out & About Session 7 – Out & About – HillsSession 7 – Out & About – Hills Session 8 – Out & About Challenge AwardSession 8 – Out & About Challenge Award PLUS PLUS A tote bag with bidon, promotional material and in NSW a familyA tote bag with bidon, promotional material and in NSW a family ticket to a nominated major track carnivalticket to a nominated major track carnival Full racing license after satisfactory completion of program Full racing license after satisfactory completion of program A “J-Cycle Superstar” CertificateA “J-Cycle Superstar” Certificate

Page 10: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

What do Clubs get back from J-What do Clubs get back from J-Cycle ProgramCycle Program

Recognition from parents and Recognition from parents and membersmembers JDO’s receive a percentage of the JDO’s receive a percentage of the J-Cycle fee towards coaching J-Cycle fee towards coaching expensesexpenses Of the $40 J–Cycle program fee:Of the $40 J–Cycle program fee: Club gets $ 8Club gets $ 8 JDO $ 8 = $40 TotalJDO $ 8 = $40 Total CNSW $ 8 CNSW $ 8 CA $16CA $16

Page 11: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

What do members get for their $5What do members get for their $5 A CA license (with a big red “C” on it inA CA license (with a big red “C” on it in year one!year one! An “animated” license is proposed for rollAn “animated” license is proposed for roll out in future yearsout in future years A welcome pack with freebie offersA welcome pack with freebie offers A family pass to the next major trackA family pass to the next major track openopen Free “race entry” into their first Open Free “race entry” into their first Open road race eventroad race event

Page 12: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

Are riders covered by CA Are riders covered by CA Insurance?Insurance?

AbsolutelyAbsolutely Same insurance benefits as fullSame insurance benefits as full financial membersfinancial members Risks are deemed lowRisks are deemed low

Page 13: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

What types of bikes can be used?What types of bikes can be used?

All types of bikes providing theyAll types of bikes providing they comply with the lawcomply with the law

Page 14: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

What needs to be done at Club What needs to be done at Club level?level?

Advertise the new $5 Junior Membership Development Initiative Advertise the new $5 Junior Membership Development Initiative on their website, in newsletterson their website, in newsletters

Licenses can Licenses can onlyonly be issued to be issued to non-members non-members of Cycling of Cycling Australia as an incentive to join an affiliated clubAustralia as an incentive to join an affiliated club

Complete a standard 2005 membership affiliation form, Complete a standard 2005 membership affiliation form, highlighting Affiliationhighlighting Affiliation as Junior Development Licenseas Junior Development License

Provide a receipt to the rider as per normal procedureProvide a receipt to the rider as per normal procedure Cost is $5 Cost is $5 Junior Development License is available to Junior Junior Development License is available to Junior U9, U11 & U13 riders in 2005 U9, U11 & U13 riders in 2005 Riders issued with a Junior Development license can compete in Riders issued with a Junior Development license can compete in

local club/interclub events, but local club/interclub events, but NOTNOT in open race events. in open race events. Membership to encompass skills training and modified Membership to encompass skills training and modified

competitive activities at a club/interclub level only. Any general competitive activities at a club/interclub level only. Any general competition outside their own club environment competition outside their own club environment

will require an upgrade to the existing competitive license for will require an upgrade to the existing competitive license for this age groupthis age group

Page 15: JUNIOR MEMBERSHIP DEVELOPMENT INITIATIVE Kevin Young June 2005

What needs to be done at Club What needs to be done at Club level? level? (continued)(continued) Membership cover includes a Junior Cycling License card to Membership cover includes a Junior Cycling License card to

be issued by Cycling Australia, includes all benefits of the be issued by Cycling Australia, includes all benefits of the CA insurance package, including public liability and limited CA insurance package, including public liability and limited personal accident cover, inclusive of ambulance cover. personal accident cover, inclusive of ambulance cover.

New members able to participate on racing and non-racing New members able to participate on racing and non-racing bikes provided the bikes comply with the law.bikes provided the bikes comply with the law.

Junior membership affiliation forms and payments are to be Junior membership affiliation forms and payments are to be forwarded to Rebecca Ellis at Cycling NSW for processing. forwarded to Rebecca Ellis at Cycling NSW for processing.

Cycling Australia will issue a Junior Development License Cycling Australia will issue a Junior Development License and post to the member and post to the member

NSW Family Membership Rebate package not available to NSW Family Membership Rebate package not available to riders signed up under this program riders signed up under this program

Reminder:Reminder: Any Junior rider U9, U11, U13 who is currently or has Any Junior rider U9, U11, U13 who is currently or has previously held a previously held a standardstandard Cycling Australia license is Cycling Australia license is NOT NOT eligible for this offereligible for this offer