kareem hesham resume

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Kareem Hesham Dubai, UAE | +971-509689457 | [email protected] Objective : Seeking an entry level position where I can benefit the organization by applying knowledge and skills acquired through work experience and academic accomplishments. Experience: Impact BBDO August – September 2016 Freelance Account Executive Dubai, UAE - Handled client servicing for HP Account - Liaised with clients in order to determine their goals and expectations - Brainstormed ideas for clients’ campaigns - Briefed studio team on clients’ campaigns - Attended client and supplier meetings Virtue PR & Marketing Communications June – July 2016 PR Account Executive (Internship) Dubai, UAE - Translated press releases from Arabic to English and vice versa - Drafted press releases from scratch - Pitched press releases, features and interviews to magazines, newspapers, radio stations and TV channels in order to generate coverage - Monitored coverage and prepared media coverage reports for our clients Carat February – June 2016 Media Planner (Internship) Dubai, UAE - Prepared competitive analyses (spends, GRP’s and ad alerts) - Monitored campaigns and re-scheduled missing TV spots - Evaluated media plans by comparing planned and delivered KPI metrics TBWA/RAAD November 2015 – January 2016 Account Executive (Internship) Dubai, UAE - Dealt with multiple clients including Canon and Jacky’s Electronics - Liaised with clients to determine their goals and expectations and then briefed the creative team on upcoming campaigns - Prepared proposals and presentations for clients

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Page 1: Kareem Hesham Resume

‍‍Kareem‍Hesham

Dubai,‍UAE | +971-509689457 | [email protected]

Objective‍ ‍:‍‍Seeking an entry level position where I can benefit the organization by applying knowledge and skills acquired through work experience and academic accomplishments.

Experience:Impact‍BBDO‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍August‍–‍September‍‍‍2016Freelance Account Executive Dubai, UAE

- Handled client servicing for HP Account- Liaised with clients in order to determine their goals and expectations- Brainstormed ideas for clients’ campaigns- Briefed studio team on clients’ campaigns- Attended client and supplier meetings

Virtue‍PR‍&‍Marketing‍Communications‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍June‍–‍July‍2016PR Account Executive (Internship) Dubai, UAE

- Translated press releases from Arabic to English and vice versa- Drafted press releases from scratch- Pitched press releases, features and interviews to magazines, newspapers, radio stations and TV

channels in order to generate coverage- Monitored coverage and prepared media coverage reports for our clients

Carat‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍February‍–‍June‍2016Media Planner (Internship) Dubai, UAE

- Prepared competitive analyses (spends, GRP’s and ad alerts)‍- Monitored campaigns and re-scheduled missing TV spots- Evaluated media plans by comparing planned and delivered KPI metrics

TBWA/RAAD‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍November‍2015‍–‍January‍2016‍Account Executive (Internship)  Dubai, UAE

- Dealt with multiple clients including Canon and Jacky’s Electronics- Liaised with clients to determine their goals and expectations and then briefed the creative team on

upcoming campaigns- Prepared proposals and presentations for clients- Surveyed people and analyzed culturally appropriate names for products- Assisted PR and shopper marketing teams in event planning

Leo‍Burnett‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍December‍2014‍–‍April‍2015Account Executive (Internship) Dubai, UAE

- Handled client servicing for the du account- Liaised with clients to determine their goals and expectations and then briefed the creative team on

upcoming campaigns - Prepared weekly competitive analyses and analyzed competitor advertising- Researched past campaigns and presented findings for creative team inspirations- Handled client servicing for the Smartphone Festival and Mobile Number Auction campaigns

FP7‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍‍June‍2014‍–‍July‍2014Account Executive (Internship) Dubai, UAE

- Assisted in client servicing for the Daman and Bank Muscat accounts- Briefed the creative team on upcoming campaigns- Prepared competitive analyses for the health insurance industry

Page 2: Kareem Hesham Resume

Education:Bachelor‍of‍Arts‍in‍Mass‍CommunicationCanadian University of DubaiCumulative GPA 3.78/4.00, Magna cum LaudeGraduated August 2015

Core‍Strengths:- MS Office: Excel (Intermediate), Word (Intermediate), PowerPoint (Intermediate)- Intermediate proficiency in Statex and Zplan- Strong communication and interpersonal skills- Working under pressure and meeting deadlines- Fluency in Arabic and English

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