Murphyki@miamioh.edu •(508) 439-7180 • 146 Mitchell Rd, Holliston MA, 01746

OBJECTIVE DigitalMarketer&SocialMediaSpecialistseekingpositionupongraduationMay2016.

EDUCATION Miami University, Oxford, Ohio May 2016 Bachelor of Science in Business, Marketing Major, Interactive Media Studies Major, GPA: 3.2 San Francisco Digital Innovation, San Francisco, California Fall 2015 Visited innovative Bay area companies and met with top executives. American Business School, Paris, France Spring 2014 Analyzed International business practices in marketing, finance, and legal studies Hootsuite Certified Professional Certification May 2015

EXPERIENCE Digital Marketing Intern Fall 2015 San Francisco, CA

• Ran all Social Media on Facebook, Instagram, & Twitter • Increased Facebook likes from 3,000 to over 11,000 • Implemented and ran an Ambassador program • Conducted research on audience using interviews, Google Analytics, Facebook Insights, & Quancast

Marketing Consultant Fall 2015 Client: Bent Creek Livermore, CA

• Consulted for a winery, delivered a digital marketing strategy to improve wine sales. • Recommended changes in marketing communications, pricing, and database tracking.

User Experience & Usability Consultant Spring 2015 Client: Inkryptic Oxford, OH

• Executed heuristic analysis, usability tests, and in-depth interviews • Created revised prototype based on the findings of our study • Presented findings and recommendations to the client at the end of the project

Riverbed Technology Marketing Intern Summer 2011 San Francisco, CA

• Produced and organized materials for Sales Kickoff in Athens, Singapore, and San Diego • Researched photo stock and selected new website images • Named Intern of the week

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TECHNOLOGY & LANGUAGE SKILLS • Fluent in French & Basic Mandarin Chinese • Wordpress • Social media; Twitter, Facebook, Instagram, Vine, YouTube, Reddit, Quora, Pinterest, &

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KM KATE MURPHY