kent lewis's pdxmindshare's may presentation
DESCRIPTION
Kent Lewis, founder of pdxMindShare & Anvil Media, shares his presentation at the monthly pdxMindShare event. His topic, Building Your Personal Online Brand, provides information on to take immediate, actionable steps in regards to profile optimization, content and online networking strategies.TRANSCRIPT
![Page 1: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/1.jpg)
11 Steps to Building Your Personal Brand via Social MediaJune 2014
Presented by:@KentjLewis
President & Founder@AnvilMedia
![Page 2: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/2.jpg)
2
Agenda: 11 Steps• Claim• Blog• Listen• Connect• Filter• Comment• Create• Expand• Market• Measure• Manage
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 3: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/3.jpg)
3
1. Claim & Optimize Social Profiles
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 4: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/4.jpg)
4
2. Create a blog or website
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 5: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/5.jpg)
5
3. Lurk > Listen > Learn > Apply
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 6: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/6.jpg)
6
4. ID Influencers, Connect, Engage
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 7: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/7.jpg)
7
5. Become a Filter
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 8: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/8.jpg)
8
6. Refine, Focus & Create a POV
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 9: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/9.jpg)
9
7. Develop, Optimize & Syndicate
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 10: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/10.jpg)
10
8. Expand Your Network
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 11: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/11.jpg)
11
9. Leverage PR
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 12: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/12.jpg)
12
10. Monitor > Measure > Evolve
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 13: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/13.jpg)
13
11. Manage Towards a Goal
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 14: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/14.jpg)
14
Resources• Ten Tips For Optimizing Your Online Persona• How to be a Rock Star on 8 Social Media Platforms • How to Become a Social Media Guru in 3 Easy Steps• Online Reputation Management: Seven Strategies to Build You
r Brand• Essential Guide to Creating a Social Media Savvy Resume • A Path to Retirement using Social Media
503.595.6050 // www.anvilmedia.com // © 2014 - All information in this document is copyright protected and the property of Anvil Media, Inc.
![Page 15: Kent Lewis's pdxMindShare's May Presentation](https://reader033.vdocuments.net/reader033/viewer/2022061104/53ecbc898d7f7289708b58c0/html5/thumbnails/15.jpg)
Questions?Kent LewisPresident & FounderAnvil Media, [email protected]